September 2017 Event

Apple today held its annual September iPhone-centric event, and this year's keynote saw the debut of some of the most impressive devices we've seen from the company in years. It took Apple two hours to introduce the iPhone X, iPhone 8, iPhone 8 Plus, Apple Watch Series 3 and 4K Apple TV, but we've recapped the entire event in just over five minutes for those of you who would like to get a...

While the focus and discussion following today's Apple event remains largely on the iPhone X, the company also announced the Apple Watch Series 3, which packs cellular connectivity into the same form factor of Apple's wearable device that we've seen since the first generation. First impressions for the device have now been released, and The Verge pointed out that the Apple Watch Series 3 will...

Apple today at the Steve Jobs Theater introduced the iPhone X, and said the high-end smartphone will be available in Space Gray and Silver, despite multiple rumors recently about a so-called "Blush Gold" colorway. For perspective, the less expensive iPhone 8 and iPhone 8 Plus will be available in an all-new gold finish, and beyond the plastic iPhone 5c, every model since the iPhone 5s has...

Apple's iPhone X event has officially wrapped up, so as it does for every keynote the company has now posted the full video of the event on its website. For anyone who avoided news of the event, couldn't watch due to work or school, or followed our spoiler-free post, you now have the chance to catch up with all of the reveals on your own time. Apple will also publish the keynote to iTunes and ...

Apple just officially announced the iPhone X, its all-new, drastically redesigned, tenth anniversary iPhone. Right after the keynote where it debuted, reporters were treated to the hands-on demo room within the Steve Jobs Theater where they got to be among the first people in the world to hold an iPhone X. Below we'll round up some of the first impressions on the device, which many publications...

Apple today revealed the iPhone 8, iPhone 8 Plus, and iPhone X, all of which will support Qi wireless charging. Although Apple's own wireless charging accessory won't be coming out for a while, customers will be able to purchase charging pads from other accessory makers: Mophie, Belkin, Incipio, and more. The iPhone's charging is based on the Qi standard, so users will be able to charge...

Apple today officially announced the all-new "iPhone 8" and 'iPhone 8 Plus." The iPhones are made from glass, combined with an aluminum frame design, and both come in three colors: Silver, Space Gray, and a new Gold finish The backs of the iPhone 8 and iPhone 8 Plus are made from "the most durable glass ever in a smartphone," according to Apple, and each one is color-matched to an...

Apple today at the Steve Jobs Theater announced a new generation of Apple Watch called Apple Watch Series 3. Apple Watch Series 3 is available with cellular capabilities built right into the device, so you can leave your iPhone behind and still send or receive calls and messages, listen to Apple Music, and more over LTE or 3G. Apple Watch shares the same phone number as your iPhone, but it...

Apple today at Steve Jobs Theater announced a fifth-generation Apple TV with support for both 4K and High Dynamic Range (HDR) video. The new Apple TV 4K supports HDR in both the HDR10 and Dolby Vision standards. Apple TV 4K is powered by an Apple A10X chip, which delivers up to two times the CPU performance and up to four times the GPU performance compared to the previous-generation Apple ...

Apple's first-ever event at the Steve Jobs Theater begins at 10:00 a.m. Pacific Time, where it is widely expected to unveil the iPhone X, a new Apple TV with 4K video, and Apple Watch Series 3 models with LTE connectivity. Steve Jobs Theater via Apple CEO Tim Cook We should also be hearing final details and the official release date for iOS 11, and likely macOS High Sierra, watchOS 4, and...

Apple's online store has gone down ahead of its first-ever event at Steve Jobs Theater in Cupertino, California later today. Apple will provide a live stream of the event on Mac, iPhone, iPad, and Apple TV starting at 10:00 a.m. Pacific Time. Related: Here's When You Can Watch Apple's First Event at Steve Jobs Theater in Time Zones Around the WorldAt the event, Apple is widely expected to...

Apple's first-ever event at Steve Jobs Theater will take place tomorrow, Tuesday, September 12, at 10:00 a.m. Pacific Time. As usual, Apple will be providing a live stream of the event on its website. Here's when the event will begin based on other time zones in the United States and around the world: Honolulu, Hawaii — 7:00 a.m. HAST Anchorage, Alaska — 9:00 a.m. AKDT Cupertino,...

Apple's "Let's meet at our place" media event will be kicking off at 10:00 AM Pacific tomorrow, and as is tradition some MacRumors readers who can't follow the event live are interested in avoiding all of the announcements and waiting until Apple posts the recorded video of the event so as to experience it without already knowing the outcome. For those individuals, we've posted this news...

We're just four days away from Apple's 2017 iPhone-centric event, and this year's keynote promises to be the most exciting we've seen since the larger-screened iPhones came out in 2014. For the first time in 10 years, the iPhone is getting a complete overhaul, both inside and out, with the most advanced technologies Apple has to offer. While the new iPhone will be the star of the event, we're...

Ahead of its iPhone-centric event set to take place on Tuesday, September 12, Apple has updated its Apple Events app designed for the fourth-generation Apple TV, adding new artwork and details about the upcoming keynote. "Watch the first-ever special event held at the Steve Jobs Theater in Cupertino, California," reads the text of the updated app. The date and time for the event, September 12...

Apple today sent out media invites for its annual iPhone-centric event that will be held on Tuesday, September 12 at 10:00 a.m. at the Steve Jobs Theater at the company's new Apple Park campus in Cupertino, California. The media invites offer a first look at the theme of the event and feature the tagline: "Let's meet at our place." (via The Loop) Apple's fall 2017 event will be its most...

Apple will hold a product event on Tuesday, September 12, according to Dow Jones sources cited by The Wall Street Journal. Apple CEO Tim Cook at the Worldwide Developers Conference in June Apple is aiming to use Steve Jobs Theater for the event, but its construction timetable could affect timing or location, the report said.In the past two years it has used San Francisco’s Bill Graham Civic ...

Apple CEO Tim Cook is on work-related travel this week, and his trip appears to include a stop in Austin, Texas on Friday, based on both flight information and comments shared by the city's mayor Steve Adler. Tim Cook at Apple's Worldwide Developers Conference in June There are plenty of reasons why Cook could be in Austin, which has become a major tech hub in the United States. He could be...