Mark Gurman

Apple is reportedly shaking up its executive ranks, shortly after it delayed the personalized Siri features that it previewed at WWDC last year. Bloomberg's Mark Gurman today said that Vision Pro chief Mike Rockwell will be taking over the Siri team at Apple, which until now was led by Apple's artificial intelligence chief John Giannandrea. Apple CEO Tim Cook has apparently "lost confidence" ...

Apple executives are confident that users will embrace what's being described as "one of the most dramatic overhauls to the company's operating systems in its history," according to a report from Bloomberg's Mark Gurman. The upcoming redesign spans iOS 19, iPadOS 19, and macOS 16, and will go far beyond superficial changes, fundamentally altering how people interact with their Apple devices, ...

Apple will use technologies developed for the upcoming ultra-slim iPhone 17 Air to create future iPhone models, including a foldable version that could arrive as soon as next year, according to a new report. Bloomberg's Mark Gurman writes that Apple is working on a foldable iPhone that's similar in style to Samsung's Galaxy Z Fold, which uses a book-style folding mechanism, rather than the...

Apple is developing not one but potentially two new external monitors that could potentially replace its current Apple Studio Display, according to Bloomberg's Mark Gurman. The first model, code-named J427, is expected to launch either late this year or in early 2026, says Gurman. This display is likely to be a direct successor to Apple's Studio Display, which despite having reasonable...

Apple's love affair with minimalism and wireless technology has been a defining characteristic of its product philosophy for years. Now, despite recently transitioning iPhones from Lightning to USB-C, Apple is reportedly still pursuing the holy grail of smartphone design: a completely portless iPhone. According to Bloomberg's Mark Gurman, Apple seriously considered making the upcoming iPhone ...

Apple prototyped a larger ultra-slim iPhone 17 Air with a 6.9-inch display, but ultimately decided not to go ahead with the device because of fears that it could be susceptible to bending, according to a new report. Bloomberg reporter Mark Gurman, writing in his latest Power On newsletter: When it first started work on the phone, it prototyped a device with a 6.9-inch screen — matching...

Apple is rumored to be planning a second-generation Studio Display with mini-LED backlighting for release later this year, or early next year. That monitor is codenamed J427 within Apple, according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said that Apple seemingly has even bigger plans in regards to external displays. Specifically, he said that Apple is working ...

Apple is planning some of the "biggest iOS and macOS redesigns in its history," according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman reiterated that iOS 19 will have a visionOS-like design with more transparent interfaces:The new interfaces will adopt the design principles introduced in visionOS, the software for Apple's Vision Pro headset. That includes greater...

Apple considered launching the iPhone 17 Air without a USB-C charging port, according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said that while Apple ultimately decided against making the iPhone 17 Air its first iPhone model without a charging port, the idea is still on the table for future iPhone models. He said the iPhone 17 Air will "foreshadow a move to...

Bloomberg's Mark Gurman today shared some new details about the rumored iPhone 17 Air. In his Power On newsletter, Gurman said he was told that the device may start at roughly $899 in the U.S., which means that it would occupy the same price point as the iPhone 16 Plus. This would make sense, as it has been widely rumored that the Air model will take over the Plus model's spot in the iPhone...

Apple's next wave of major software updates are still around three months away, but a few smaller iOS 19 and visionOS 3 details have surfaced. First, Bloomberg's Mark Gurman today briefly mentioned that iOS 19 will likely expand some existing Apple Intelligence features to more of Apple's apps. Second, he was told that visionOS 3 will be a "feature-packed" update, but he did not outline...

Apple has pushed back the launch of its rumored smart home hub due to delayed Siri features, according to Bloomberg's Mark Gurman. Gurman no longer expects the home hub to launch this month, but he has not provided a revised timeframe for the device's release. "At one point, the company had hoped to announce this product in March," he said, in his Power On newsletter today. "But because...

Apple CEO Tim Cook yesterday teased that there was "something in the air" this week, and it turns out that could be "things" plural. Following today's announcement of a new iPad Air with an M3 chip, Bloomberg's Mark Gurman now says that Apple plans to announce the long-rumored MacBook Air with the M4 chip tomorrow. "Expect the M4 MacBook Air tomorrow as part of the new product wave," he...

Apple today updated the entry-level iPad with an A16 chip. Unfortunately, however, the device continues to lack support for Apple Intelligence. Apple Intelligence is not available on the new entry-level iPad, according to Apple's tech specs. In January, Bloomberg's Mark Gurman said the new entry-level iPad would be equipped with an A17 Pro chip, enabling Apple Intelligence on the device:Th...

Apple is expected to announce new MacBook Air models with the M4 chip as soon as this week, and new iPads should follow shortly after. iPad Air and iPad 10 inventory is running low at Apple Stores, and Bloomberg's Mark Gurman believes this is a sign that new iPads will be introduced soon. However, unlike the new MacBook Air, he said the new iPad models "probably won't come in the next few ...

Bloomberg's Mark Gurman last month reported that Apple was considering delaying at least some of its promised Apple Intelligence enhancements for Siri until iOS 18.5, and that plan appears increasingly likely based on his latest information. Gurman said Apple was initially planning to launch the Apple Intelligence enhancements for Siri in iOS 18.4, but it seems that the features have been...

Bloomberg's Mark Gurman last year reported that Apple was planning a "more conversational" version of Siri for iOS 19.4, powered by "more advanced large language models." However, in his Power On newsletter today, he said that development of this more ChatGPT-like Siri is now running behind schedule within the company. Gurman said Apple is no longer planning to unveil the more conversational ...

With the iPhone 16e now in the hands of customers, Apple reportedly plans to move on to its next product announcement in the coming days. Apple plans to announce new MacBook Air models with the M4 chip "as early as this week," according to Bloomberg's Mark Gurman. "I expect the M4 MacBook Air to be introduced as early as this week," said Gurman, in a post shared on X today. "Inventory has ...

While the iPhone 17 lineup is still around seven months away from launching, rumors about the devices continue to surface. The latest word comes from Bloomberg's Mark Gurman. In his Power On newsletter over the weekend, he said that Apple plans to emphasize the iPhone 17 Pro's improved video recording capabilities when it unveils the device later this year, although he did not reveal any...

Apple plans to eventually integrate the modem component in its devices into the main processor, making the electronics more power-efficient and less costly to produce, according to Bloomberg's Mark Gurman. "I'd expect this in 2028 at the earliest," said the reporter in his Power On newsletter. Funnily enough, that's the same year that Apple could begin building its own custom modem into...