Mark Gurman
By MacRumors Staff
Mark Gurman Articles

Next-Generation iMac Chip, Stand, and Color Details Rumored Ahead of Apple Event
Apple's upcoming iMac refresh will feature a new chip, an internally redesigned stand, and a similar array of color options to the current model, according to Bloomberg's Mark Gurman.
Following Apple's announcement of its "Scary Fast" event scheduled for Monday, October 30, Gurman reposted a Power On newsletter published in March on X (formerly Twitter) and reiterated several key details:
...
Read Full Article 133 comments

Apple to Overhaul TV App, Remove Standalone Apps from Apple TV
Apple plans to overhaul the TV app in an effort to consolidate its Apple TV+ streaming service and its standalone movie and TV show purchase options, according to Bloomberg's Mark Gurman. A tvOS update in December will introduce the changes that Apple has planned.
To push users to the Apple TV app, Apple plans to remove its standalone Apple TV apps that are available for renting and...

Kuo: 'M3 Series MacBook Pro' to Be Focus of Apple's October 30 Event
Apple's upcoming "Scary Fast" event will focus on the M3 series MacBook Pro models, according to Apple analyst Ming-Chi Kuo. Kuo's wording suggests that he is expecting multiple M3 chips rather than just a single M3 chip, hinting at the possibility of M3, M3 Pro, and M3 Max chips.
If Apple does release M3, M3 Pro, and M3 Max chips at once, we can expect to see the new chips introduced in...

Bloomberg: Apple Likely to Hold Mac Launch Event on October 30 or 31
Apple is likely planning a Mac-related launch event this month that will take place on either Monday, October 30 or Tuesday, October 31, according to Bloomberg's Mark Gurman.
Subscribe to the MacRumors YouTube channel for more videos.
The well-connected reporter's prediction is based on information obtained from sources with apparent knowledge of Apple's plans, as well as the fact that some...

Apple to Host 'Secretive' Vision Pro Training Event for Retail Staff
Apple is planning to bring select retail store employees to Cupertino, California in early 2024 to learn about the Vision Pro headset ahead of the device's launch, Bloomberg's Mark Gurman reports.
Gurman revealed details about the "product training event" in the latest "Power On" newsletter. Apple apparently recent sent a memo to retail employees asking them to apply for the "secretive"...

Gurman: New iPads Scheduled for Launch in March 2024
Apple is not planning to launch new iPad models until around March 2024, Bloomberg's Mark Gurman claims.
In the most recent "Power On" newsletter, Gurman explained that the new Apple Pencil with USB-C comes ahead of an iPad refresh in the spring. He added that Apple has been working on the 11th-generation iPad, seventh-generation iPad mini, and sixth-generation iPad Air for some time.
...

Apple Generative AI Features and Smarter Siri Could Launch Next Year
Apple is developing a large array of features that use generative AI, including a new version Siri, that could launch next year, according to Bloomberg's Mark Gurman.
In his latest "Power On" newsletter, Gurman said that despite Apple CEO Tim Cook's claim that Apple has been working on generative AI technology for years, Apple's executives were "caught off guard" by the industry's sudden...

Gurman: Apple to Announce New Macs This Month
Apple is planning a Mac-focused product launch, likely including the announcement of a refreshed 24-inch iMac, for the end of this month, Bloomberg's Mark Gurman reports.
Subscribe to the MacRumors YouTube channel for more videos.
In the latest edition of his "Power On" newsletter, Gurman said that Apple is "planning a Mac-centered product launch around the end of this month" that could see...

Apple Planning System for Retail Stores to Update iPhone Software With No Need to Open Box
Apple is planning to implement an innovative new system that allows retail store staff to wirelessly update iPhones inside their sealed boxes, according to Bloomberg's Mark Gurman.
In the most recent "Power On" newsletter, Gurman outlined how Apple plans to tackle brand new iPhones being sold in retail stores with outdated software. For example, the iPhone 15 lineup shipped with iOS 17, but...

Four New MacBooks on Schedule for Launch in 2024
Four new MacBook models with M3-series chips are on schedule to launch next year, Bloomberg's Mark Gurman reports.
In his latest "Power On" newsletter, Gurman said that new 14- and 16-inch MacBook Pro models featuring the M3 Pro and M3 Max chips have now reached design validation testing (DVT), meaning that the devices are nearing mass production. He believes that progress on the new...

Gurman: Low-Cost Vision Pro Model to Drop EyeSight and M-Series Chip
Apple's upcoming low-cost variant of the Vision Pro headset will lose out on features including EyeSight and an M-series chip, according to Bloomberg's Mark Gurman.
Both The Information and Bloomberg have previously claimed that Apple is working on a more affordable version of the Apple Vision Pro headset. The initial version set to launch early next year will be priced at $3,500, placing it ...

Apple Rumored to Announce New iPads This Week, But Gurman Says Release 'Won't Happen This Month'
Apple is making progress on new iPad and MacBook models, but Bloomberg's Mark Gurman believes that the release of these devices "won't happen this month."
"More often than not, the company debuts new laptops and iPads in October — about a month after the latest iPhone and watch get out the door," said Gurman, in his Power On newsletter today. "And while I reported in July that Apple was...

Gurman: Vision Pro 2 Development Focusing on Size, Weight, and Prescription Lenses
Early work on Apple's second-generation Vision Pro headset focuses on reducing the device's size and weight, as well as an improved experience for users who need prescription lenses, according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman explained that Apple's Vision Products Group has moved onto next-generation headset models and is considering...

Will the MagSafe Battery Pack and MagSafe Duo Charger Ever Return With USB-C Ports?
Apple quietly discontinued the MagSafe Battery Pack and MagSafe Duo Charger immediately after unveiling four new iPhone 15 models with a USB-C port last week. Both accessories were equipped with a Lightning connector.
Apple has not commented on why the MagSafe accessories were removed from sale, but the move was not surprising given the company is transitioning away from Lightning. The big...

Apple Extends Deal With Qualcomm as Custom 5G Modem Delayed
Apple has extended its agreement to obtain modems from Qualcomm for three more years, in what appears to be a sign that work on the company's own custom 5G modem is taking longer than previously expected, Bloomberg reports.
Apple is Qualcomm's biggest client, accounting for almost a quarter of the supplier's revenue. In a statement, Qualcomm said that the deal with Apple covers "smartphone...

Multiple USB-C Apple Accessories Reportedly Planned, All-New 'Stackable' MagSafe Battery Pack in Development
Apple is planning to refresh many of its accessories to add a USB-C port following the transition away from Lightning on the iPhone 15 lineup, Bloomberg's Mark Gurman told MacRumors.
On the most recent episode of The MacRumors Show podcast, Gurman said that Apple is seeking to move to USB-C across its lineup of accessories by next year, including all of its AirPods models and Mac...

Gurman: October Apple Event Unlikely, Upcoming iPad Air Refresh Could Arrive via Press Release Instead
Apple may not have enough new products and features to launch to justify holding an event in October, leading it to unveil devices like the next-generation iPad Air via press release, according to Bloomberg's Mark Gurman.
On the latest episode of The MacRumors Show podcast, Gurman said that Apple will not introduce any new iPad models at its "Wonderlust" event next week, which is expected to ...

The MacRumors Show: Mark Gurman Talks iPhone 15 Event Final Expectations
Ahead of Apple's iPhone 15 "Wonderlust" event, Bloomberg's Mark Gurman joins us to talk through everything to expect on this week's episode of The MacRumors Show.
Subscribe to the MacRumors YouTube channel for more videos
Mark is known for his accurate insider knowledge about Apple's plans and he is behind many of the major reports covered here on MacRumors. Earlier today, he published a detai...

'iPhone 15 Pro Max' Name Reportedly Confirmed, 'iPhone 15 Ultra' Not Expected This Year
Apple's highest-end iPhone this year will be named iPhone 15 Pro Max, instead of iPhone 15 Ultra, according to a report on Friday from Bloomberg's Mark Gurman. The other devices in the lineup will include the iPhone 15, iPhone 15 Plus, and iPhone 15 Pro.
Gurman himself previously reported that Apple has considered Ultra branding for its highest-end iPhone, similar to the Apple Watch Ultra,...

iPhone 15 Pro Could Be Most Lightweight Pro Model Since iPhone XS
The widely-rumored titanium frame on Apple's upcoming iPhone 15 Pro and iPhone 15 Pro Max will make the devices about 10% lighter than the iPhone 14 Pro models, according to a report today from Bloomberg's Mark Gurman.
The iPhone 14 Pro and iPhone 14 Pro Max weigh 206 grams and 240 grams, respectively, according to Apple's tech specs for the devices. An approximate 10% weight reduction would ...