iPhone 12 Pro vs. iPhone 12 Pro Max Buyer's Guide

In 2020, Apple unveiled the iPhone 12 Pro and iPhone 12 Pro Max as the successors to the popular ‌iPhone‌ 11 Pro and iPhone 11 Pro Max, with a new squared-off industrial design, the A14 Bionic chip, a LiDAR Scanner, and MagSafe. As Apple's premium flagship offerings from 2020, the ‌iPhone‌ 12 Pro and ‌iPhone 12 Pro Max‌ were the most fully-featured iPhones available until the launch of the ‌iPhone‌ 13 Pro and ‌iPhone‌ 13 Pro Max.

iphone12prowaterresistance
The ‌iPhone‌ 12 Pro started at $999 and the ‌iPhone 12 Pro Max‌ started at $1,099, and while Apple has now discontinued them, customers may still find them available for much lower prices from third-party stores. Although the two phones share the vast majority of features, there are actually a number of differences between the devices besides just screen size. Our guide highlights the differences between the ‌iPhone‌ 12 Pro and 12 Pro Max, and helps to answer the question of how to decide which of these two iPhones is best for you.

Comparing the iPhone 12 Pro and the iPhone 12 Pro Max

The ‌‌iPhone‌ 12‌ Pro and ‌‌iPhone‌ 12‌ Pro Max share virtually all of the same key features. Both phones have the same OLED Super Retina XDR display technology, A14 Bionic processor, 5G connectivity, a "pro" camera setup with 12MP Ultra Wide, Wide, and Telephoto lenses, LiDAR Scanner, and are available in the same colors. More interesting is where the two devices differ.

Differences


iPhone 12 Pro

  • 6.1-inch OLED Super Retina XDR display with 2532-by-1170-pixel resolution
  • Telephoto lens with ƒ/2.0 aperture
  • 2x optical zoom in, 2x optical zoom out; 4x optical zoom range
  • Digital zoom up to 10x
  • Dual optical image stabilization
  • Battery life with 17 hours of video playback
  • Weight of 6.66 ounces (189 grams)
  • Originally priced at $999, $1099, $1299 for 128GB/256GB/512GB


iPhone 12 pro Max

  • 6.7-inch OLED Super Retina XDR display with 2778-by-1284-pixel resolution
  • Telephoto lens with ƒ/2.2 aperture
  • 2.5x optical zoom in, 2x optical zoom out; 5x optical zoom range
  • Digital zoom up to 12x
  • Sensor-shift optical image stabilization
  • Battery life with 20 hours of video playback
  • Weight of 8.03 ounces (228 grams)
  • Originally priced at $1099, $1199, $1399 for 128GB/256GB/512GB

Aside from physical size, Apple has added a few more camera improvements into the Max. Read on for a closer look at each of these aspects, and see where exactly the ‌‌iPhone‌ 12‌ Pro contrasts with its larger sibling.

Display Size

The most noticeable difference between the ‌‌iPhone‌ 12‌ Pro and ‌‌iPhone‌ 12‌ Pro Max is the display size. The ‌‌iPhone‌ 12‌ Pro has a size of 6.1 inches, and the 12 Pro Max has a size of 6.7 inches. This means that the larger phone will be able to display more content, with the UI elements of apps spaced further apart, and items such as the keyboard will be much bigger. The smaller phone, however, will be much more pocketable and easy to use with one hand.

iphone 12 safari size b

iPhone 12 mini vs 12 Pro vs 12 Pro Max screen sizes in Xcode.
Ad-free MacRumors subscription available here.

The displays themselves use the exact same technologies and have the same features, but the main reason to prefer the ‌‌iPhone‌ 12‌ Pro will be because of its better fit in the hand and easier one-handed use. Likewise, those that prefer a larger display, to the point that it may begin to cannibalize the 7.9-inch iPad mini, will clearly prefer the ‌iPhone 12 Pro Max‌.

Dimensions and Weight

As a smaller phone, the ‌‌iPhone‌ 12‌ Pro obviously has a lesser height and width than the ‌‌iPhone‌ 12‌ Pro Max. The ‌‌iPhone‌ 12‌ Pro is 14.1mm shorter and 6.6mm narrower than the ‌‌iPhone‌ 12‌ Pro Max. However, both phones have the same thickness of 7.4mm. The ‌‌iPhone‌ 12‌ Pro is also 39 grams (1.38 ounces) lighter than its larger counterpart, at just 189 grams (6.66 ounces) in total.

iphone12prodesignback

Cameras

The camera is another key area of separation between the devices. The two iPhones have very similar rear camera arrays, with three 12MP cameras, including an Ultra Wide, Wide, and Telephoto, and a LiDAR Scanner, and many of the same software features, such as Smart HDR 3, Night mode, Deep Fusion, and Apple ProRAW. However, the larger size of the 12 Pro Max has allowed Apple to add three additional camera features.

The Wide camera of the ‌iPhone 12 Pro Max‌ features a 47 percent larger sensor with bigger pixels, which lets in a lot more light than the Wide-angle camera of the ‌iPhone‌ 12. Low-light photos taken with the ‌iPhone 12 Pro Max‌ are 87 percent better, according to Apple, with images also featuring more detail and better color.

The Telephoto lens on the ‌iPhone‌ 12 Pro has an f/2.0 aperture while the Telephoto lens of the ‌iPhone 12 Pro Max‌ has an f/2.2 aperture, but the ‌iPhone 12 Pro Max‌ has a 65mm focal length and 2.5x zoom lens that is superior to the 52mm focal length and 2x zoom lens in the ‌iPhone‌ 12 Pro, allowing for a 5x optical zoom range.

iphone12protriplelenscamera
The ‌iPhone 12 Pro Max‌ also has sensor-shift optical image stabilization on its Wide lens instead of lens-shift optical image stabilization. This means that the camera sensor moves to counteract shake, rather than the lens. The result is improved optical image stabilization.

Increased zoom in, better low-light performance, and sensor-shift optical image stabilization are noteworthy, if not especially groundbreaking, camera improvements. Nevertheless, if you heavily use your ‌iPhone‌ for photography and videography, the advancements on the 12 Pro Max will likely be appreciated.

Battery Life

The ‌iPhone‌ 12 Pro and 12 Pro Max also differ when it comes to battery life. The ‌‌iPhone‌ 12‌ Pro can deliver up to 17 hours of video playback, according to Apple. However, since the ‌‌iPhone‌ 12‌ Pro Max is much larger, it can accommodate a larger battery and therefore offer a longer battery life. This means that the ‌‌iPhone‌ 12‌ Pro Max can reportedly deliver up to 20 hours of video playback. Real-world battery life for both devices is likely to be lower than Apple's estimates, as mixed usage tends to be a bit heavier than video playback alone.

iphone12proside

If battery life is a priority for you, the ‌‌iPhone‌ 12‌ Pro Max offers excellent battery life. If you choose to get the ‌‌iPhone‌ 12‌ Pro, it will still have a fair battery life, but it does not reach the capability of the 12 Pro Max.

Other iPhone Options

With an original a starting price of $999, if the ‌iPhone‌ 12 Pro is outside your comfortable spending range, you should definitely consider its cheaper counterpart, the ‌iPhone‌ 12 ($599/$699), or even the ‌iPhone‌ 11 ($499).

iphone size comparisons d

Final Thoughts

The most obvious decision point between the ‌iPhone‌ 12 Pro and ‌iPhone 12 Pro Max‌ falls comes down to screen size. The camera enhancements of the ‌iPhone 12 Pro Max‌ also make it the best ‌iPhone‌ for photography and videography. Likewise, heavy battery users will value the added capacity.

The ‌iPhone 12 Pro Max‌ represents the most you can get out of an ‌iPhone‌ in all areas, but that does not necessarily translate into a worthwhile purchase for all users. A large 6.7-inch phone is not for everyone. Some may consider the ‌iPhone 12 Pro Max‌'s size excessive or uncomfortably large, while others will love the larger display for consuming media.

Screen size is ultimately a matter of personal preference, and Apple offers the ‌‌iPhone‌ 12‌ and ‌iPhone‌ 12 Pro lineup in three different sizes to meet all users' needs. Since the ‌‌iPhone‌ 12‌ Pro and ‌‌iPhone‌ 12‌ Pro Max share almost all features except for some camera hardware, it comes down to individual taste. The added $100 in price seems a fair trade for the added size, battery life and camera features.

Related Forum: iPhone

Popular Stories

iCloud General Feature Redux

iPhone Users Who Pay for iCloud Storage Receive a New Perk

Thursday March 20, 2025 12:01 am PDT by
If you pay for iCloud storage on your iPhone, Apple has a new perk for you, at no additional cost. The new perk is the ability to create invitations in the Apple Invites app for the iPhone, which launched in the App Store last month. In the Apple Invites app, iCloud+ subscribers can create invitations for any occasion, such as birthday parties, graduations, baby showers, and more. Anyone ...
Generic iOS 19 Feature Mock

iOS 19 Coming in June With These New Features

Thursday March 20, 2025 2:04 pm PDT by
While the first iOS 19 beta is still more than two months away, there are already plenty of rumors about the upcoming software update. Below, we recap the key iOS 19 rumors so far. visionOS-Like Design In January, the YouTube channel Front Page Tech revealed a redesigned Camera app that is allegedly planned for iOS 19. According to Front Page Tech host Jon Prosser, the Camera app...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro's alleged design via Front Page Tech Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone...
iOS 18

Top 5 New Features Coming in iOS 18.4

Friday March 21, 2025 3:26 pm PDT by
We're not getting new Siri Apple Intelligence features in iOS 18.4 as expected, but the upcoming update does have quite a few new additions that will be worth upgrading for. We've rounded up the five best features to look forward to, and if you're not running the beta, you can expect to get access to these in early April. Priority Notifications If you have an iPhone or iPad that supports...
Windows Vista

Apple Might Be Having Its Windows Vista Moment, Says Analyst

Thursday March 20, 2025 6:52 am PDT by
Is Apple experiencing a "Vista-like drift into systemically poor execution?" That was a question posed by well-known technology analyst Benedict Evans, in a recent blog post covering Apple's innovation and execution, or seemingly lack thereof as of late. He is referring to Microsoft's Windows Vista operating system, which was widely criticized when it launched in 2007 due to software bugs,...
apple wallet drivers license feature iPhone 15 pro teal 1

Apple Says iPhone Driver's Licenses Coming to These 8 U.S. States, But Rollout Remains Slow

Wednesday March 19, 2025 6:55 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly. It has been three and a half years since Apple first announced the...
iPhone 17 Pro Render Front Page Tech

Latest iPhone 17 Pro Dummies Highlight Apple's New Part-Glass Design

Thursday March 20, 2025 5:27 am PDT by
Seasoned leaker Sonny Dickson has shared more dummy models of Apple's upcoming iPhone 17 series, with the latest lot revealing a noticeable shift in Apple's iPhone Pro model design that goes beyond the much-talked-about new rear camera bar. Dickson points out that the iPhone 17 Pro dummy models feature an outlined area on the back, beginning just below the camera module and extending to the...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 18, 2025 9:13 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
CarPlay GM EV

GM Reportedly Blocks Dealership From Installing CarPlay in Newer EVs

Friday March 21, 2025 8:22 am PDT by
A few years ago, the American automaker General Motors (GM) announced that it would be phasing out support for CarPlay and Android Auto in its new electric vehicles, in favor of its own software platform. It was a controversial decision, as many drivers who are in the market for a new vehicle consider CarPlay to be a must-have feature. Looking to capitalize on the situation, one GM...

Top Rated Comments

farewelwilliams Avatar
58 months ago
The Telephoto lens on the ‌iPhone 12 Pro‌ Max has a larger ƒ/2.2 aperture, rather than the ƒ/2.0 aperture of the ‌iPhone 12 Pro‌.
I think that's wrong. f/2.0 allows more light. Pro Max has a longer telephoto lens which is unable to let in more light.

Also, Pro Max sensor has a larger sensor for the wide camera with larger pixels which Pro doesn't have I believe. Pro Max's wide camera will have better low light performance than Pro.
Score: 28 Votes (Like | Disagree)
Ds6778 Avatar
58 months ago


Attachment Image
Score: 22 Votes (Like | Disagree)
840quadra Avatar
58 months ago
I don't like that Apple is taking steps backwards, making a divide in their flagship phone camera systems. If size (especially depth) is a factor, make the dang smaller phone 1-2 mm thicker. Was always frustrating being a small phone user, but (back in the day) not being included in having a telephoto lens. The iPhone X changed all of that, and here we are starting to separate the two flagship sizes yet again.
Score: 20 Votes (Like | Disagree)
lakaiordie Avatar
58 months ago
Idk if your camera specs are right. But f2.0 allows more light in than 2.2. So that part is wrong
Score: 18 Votes (Like | Disagree)
citysnaps Avatar
58 months ago

I was torn between the mini and the pro max. Now I’m torn the mini, pro and pro max. Upgrading from the XR and am interested in iPhone Photgraphy.
I think any of the three iPhone 12 models will produce outstanding photos, depending on what you like to photograph. While there are some improvements at the Pro Max end, I don't think they'd be deal-killers not having them.

I was first going to order the Pro Max, mostly for increased battery life and better wide sensor. But after making a Pro Max model out of wood and using for half a day pretending it was a phone and camera, it was clear, for me, I'd be frustrated using it due to its size. The 12 Pro, being similar in size to my three year old X, is the one I decided on as my X has been a joy to use having made many thousands of photographs.


Ocean Beach, San Francisco:


Attachment Image
Score: 16 Votes (Like | Disagree)
Taz Mangus Avatar
58 months ago

It's been six years since the iPhone 7 came out and the iPhone 12 is only marginally better. At this rate, (of diminishing returns) the iPhone 19 looks like the next iPhone to wait for.. Seven more years
The 2/3 camera system in the iPhone 12 is only marginally better the the single camera system in the iPhone 7? I am going to have to disagree with that.
Score: 11 Votes (Like | Disagree)