Bloomberg
By MacRumors Staff
Bloomberg Articles
Apple Suppliers Gearing Up to Produce New iPads, Larger Model to Feature Anti-Reflective Coating
Apple's suppliers are gearing up to begin producing the next-generation iPad Air and Retina iPad mini, reports Bloomberg. Production for the 9.7-inch iPad Air 2 is underway and according to the site's sources, the tablet will debut towards the end of the third quarter or early in the fourth quarter. Production of the 7.9-inch Retina iPad mini 2 is also said to be beginning soon.
August...
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Apple Now Creating TV Ads Internally, Still Collaborating With Longtime Ad Agency
A new report by Bloomberg highlights how Apple has shifted to producing more of its recent TV ads internally as opposed to relying on its longtime ad agency, TBWA/Chiat/Day and its iPhone unit, Media Arts Lab.
The report notes that Apple's changes came after marketing chief Phil Schiller considered ending its partnership with TBWA in January 2013, as previously shown in leaked emails during...
Apple's Mobile Phone Market Share in Japan Rises Above 36% in Q1 2014
Apple saw its share of the Japanese mobile phone market rise to 36.6% in the first quarter of 2014 amid surging sales on the country's largest carrier, NTT DoCoMo, reports Bloomberg. The company shipped 14.43 million phones in Japan in the past fiscal year and saw its market share increase 11.1% from 25.5% in the year-ago quarter.
Apple's market share in the country was followed by Sharp...
Nintendo Finally Considers Smartphone Move After Third Straight Annual Loss
Nintendo president Satoru Iwata stated in a press conference that the company is now considering a "new business structure" that involves smart devices, reports Bloomberg. Wii U GamePad controller
The news comes as Nintendo reported a third consecutive annual loss, slashing the global sales forecast for its flagship Wii U game console from 9 million units to 2.8 million consoles. The company...
Apple Driving Supply Chain Capacity with $10.5 Billion Investment in Advanced Technologies
Back in October, Apple filed its 2013 10-K annual report with the U.S. Securities and Exchange Commission, offering some insight into how the company has grown over the past year. A section within the filing revealed that the company is investing a record $10.5 billion on advanced supply chain technology, and a new report from Bloomberg has offered a look at what Apple typically does with those...
Apple, Google and Others Set to Face Trial Over Anti-Poaching Agreements
U.S. District Judge Lucy Koh ruled yesterday that Apple, Google and several other large tech companies will face a trial over "no solicitation" agreements that prevented the companies from attempting to hire away each others' employees, reports Bloomberg.
The suit represents software and hardware engineers, programmers, animators, digital artists, Web developers and other technical...
Apple's September 10 iPhone Media Event Said to Also Include New iPads [Updated]
Buried in an article about Apple's upcoming Tokyo retail store, Bloomberg briefly mentions that Apple's September 10 media event will see the introduction of not only new iPhone models, but also new iPads.The Cupertino, California-based company plans to introduce new versions of its phone and tablet at a Sept. 10 event, a person familiar with the matter has said, and the company promised...
Apple to Release Thinner Fifth-Generation iPad and Retina iPad Mini in Last Three Months of 2013
As parts leaks have suggested, Bloomberg reports that Apple will release a thinner full-sized iPad in the final three months of this year -- this would suggest that the iPad would be released at a separate media event from the one supposedly scheduled for September 10th when the next iPhone is expected to be released.
Bloomberg also says Apple will release a Retina-equipped iPad mini in the...
Apple Risking iOS 7 Delays With Jony Ive's Design Overhaul
Over the past several months, rumors of Jony Ive's influence on iOS 7 as part of his new role overseeing user interface design in addition to hardware have surfaced, indicating that Ive is pushing to adopt a "flatter" design that will modernize the look of iOS.
In a lengthy report, Bloomberg now notes that this major effort to remake iOS puts Apple at risk of delaying the launch of iOS 7....
Foxconn Hiring Workers for iPhone 5S Production
Both The Wall Street Journal and Bloomberg are reporting that Foxconn has begun hiring new workers in support of iPhone 5S production. The articles follow a separate report from The Wall Street Journal earlier this month claiming that production on the new iPhone would begin this quarter ahead of a potential summer launch.
From today's Wall Street Journal report:A company spokesman declined to ...
Apple's 'iWatch' Planned to Launch 'As Soon As This Year', Could Include Biosensors and Mapping Features
Apple's long-awaited smartwatch could launch as early as this year, claims a Bloomberg article.
The article also claims to have information on planned functionality from sources familiar with Apple's plans. Although there has been much speculation about what Apple is planning for its smart watch, there has until now been very little in the way of specific claims of functionality from sources ...
Apple Relocating Tokyo HQ to Roppongi Hills
Apple is to move its Tokyo HQ from the Shinjuku district to a $2.2 billion development in the more central area of Roppongi Hills, reports Bloomberg.
Apple is said to be planning to take one or two floors of the 54-story building, which is home to Goldman Sachs and Barclays. Roppongi Hills is one of Japan's largest integrated property developments, the complex including a Grand Hyatt hotel,...
Apple Fires Manager Responsible for Maps as Eddy Cue Turns to Outsiders for Help
As Apple continues to work toward improving the new Maps service the company rolled out in iOS 6, Bloomberg reports that Apple has fired Richard Williamson, the manager directly responsible for the project.Richard Williamson, who oversaw the mapping team, was fired by Senior Vice President Eddy Cue, said the people, who asked not to be named because the information wasn’t yet public. Cue, who...
Apple Targeting First Quarter 2013 Launch for Online Music Service
Bloomberg reports that Apple appears to hoping to wrap up deals for an online music service in the next few weeks, targeting a launch for the first quarter of next year.Apple Inc. and major music labels have intensified negotiations to start an advertising-supported Internet radio service by early next year, according to people with knowledge of the talks.
Talks are centered in part around how ...
Increased iPhone 5 Quality Control Standards to Address Scratches Slowing Production
Bloomberg takes a look at the situation surrounding scratching and scuffing of the iPhone 5's aluminum shell, an issue we noted just hours after the device's launch. According to today's report, Apple has indeed increased quality control standards to reduce the number of devices that are delivered with scratches right out of the box, but the move has slowed production on the new iPhone.The...
No New Apple Television Products Coming in 2012 as Content Negotiations Stall Once Again
Bloomberg reports that Apple will not be releasing a new "TV product" this year as difficult negotiations with media companies have slowed Apple's plans. The Wall Street Journal reported last month that Apple is working a new set-top box offering access to live and on-demand television content, but a timeframe for a release of the product was not given at that time. Apple has also been said to...
LG and AU Optronics Once Again Named as Display Suppliers for 'iPad Mini' Coming in October
Bloomberg reports that LG Display and AU Optronics will serve as suppliers for the 7.85-inch display destined for Apple's forthcoming "iPad mini". The publication specifically claims that the device will be released in October.The orders will mark the first time AUO, a maker of panels for Apple’s MacBooks and Sony Corp. TVs, is supplying screens for Apple handheld devices.
Carolyn Wu, a...
Steve Jobs 'Worked Closely' on Design of Next-Generation iPhone with Larger Display
Bloomberg reports that Steve Jobs was intimately involved in the design work for the next-generation iPhone scheduled for release later this year, reiterating claims that the device will be a substantial change from previous designs in part because of a larger display.Apple, based in Cupertino, California, has placed orders from suppliers in Asia for screens that are bigger than the 3.5- inch...
Apple in Talks to Bring 'WatchESPN' App to Apple TV
Bloomberg briefly reports that Apple and Disney are in talks to bring sports network ESPN's WatchESPN application [App Store] to the Apple TV set-top box.ESPN subscribers with AppleTV would gain access to the network’s Internet service on their TV sets. [Sean] Bratches, the network’s executive vice president of affiliate and advertising sales, spoke in an interview today.The brief report doesn't...
Apple to Release Thinner MacBook Pro at WWDC
Bloomberg confirms a report from earlier today that Apple is preparing to release thinner MacBook Pro models with Retina displays.
The models are to be released at Apple's Worldwide Developers Conference on June 11 and will also include flash memory to "cut startup times and extend battery life". The report is likely a "controlled leak", something that Apple PR has been known to do in the past ...