Bloomberg

Apple is working on an updated model of its Mac Pro that may feature an Apple silicon chip with as many as 32 high performance cores, and a 128 core option for graphics, according to a new report from Bloomberg's Mark Gurman. Bloomberg has reported in the past that Apple is working on an updated Mac Pro that will feature an Apple silicon chip rather than an Intel processor. Today's new...

Apple plans to launch new 14-inch and 16-inch MacBook Pro models with an improved iteration of the M1 chip as early as this summer, according to Bloomberg's Mark Gurman. The new chip is said to include a 10-core CPU with eight high-performance cores and two energy-efficient cores, with 16-core or 32-core GPU options. Gurman said the next-generation Apple silicon chip will also support up to...

Apple will introduce several new features and enhancements in iOS 15 and iPadOS 15 later this year, including a redesigned Home Screen for iPad, an updated Lock Screen, and new notification preferences for users, according to Bloomberg's Mark Gurman. From the report:Apple Inc. is readying a major revamp of its mobile software that will include an upgrade to how users handle notifications, a...

As Apple held its "Spring Loaded" event where it unveiled brand new iPad Pros, a redesigned iMac, and the long-awaited release of AirTags, one of its main MacBook suppliers was undergoing a ransomware attack worth $50 million. As reported by Bloomberg, the ransomware group called REvil, publicly declared early on Tuesday that it had accessed the internal computers of Apple supplier Quanta...

In a report outlining a possible Apple TV with a combined HomePod and camera, Bloomberg's Mark Gurman says that Apple is exploring a future high-end HomePod speaker that could include an iPad connected via a robotic arm that tracks and follows users around a room. From the report: The Cupertino, California-based technology giant, is also mulling the launch of a high-end speaker with a touch ...

Apple is working on a combined Apple TV with HomePod speaker that has a camera for video calls through a connected television set, according to Bloomberg's Mark Gurman. From the report: The company is working on a product that would combine an Apple TV set-top box with a HomePod speaker and include a camera for video conferencing through a connected TV and other smart-home functions,...

Apple is aiming to announce a mixed-reality headset at an in-person event sometime in the "next several months," according to Bloomberg's Mark Gurman. In a newsletter outlining the possible future of the company's WWDC conference taking place in an in-person format, Gurman says that Apple aims to release a mixed-reality headset, the first major new device since 2015, at an in-person sometime ...

Apple is weighing up the possibility of launching an Apple Watch with a rugged casing that's made for use in extreme environments, according to a new report from Bloomberg's Mark Gurman. From the report: Apple Inc. is considering launching an Apple Watch with a rugged casing aimed at athletes, hikers and others who use the device in more extreme environments, according to people familiar...

In a report today focused on an unactivated temperature/humidity sensor in the HomePod mini, Bloomberg's Mark Gurman briefly mentioned that Apple has "been developing new speakers with screens and cameras." This reporting suggests that Apple could be at least exploring the idea of new HomePod models with a display and camera to compete with the likes of Google's Nest Hub Max, Amazon's Echo...

Apple's HomePod mini includes a dormant hidden sensor that can measure temperature and humidity, potentially providing the means to power upcoming features that could arrive in a future software update, according to Bloomberg. Humidity and temperature sensor from a ‌HomePod mini‌. Source: iFixit (via Bloomberg). From Mark Gurman's report: The company has internally discussed using the sensor ...

Apple will face a French antitrust probe into its upcoming App Tracking Transparency feature, following a complaint from advertisers in the country that the planned changes are anticompetitive. Starting in iOS 14.5, Apple will require apps to get opt-in permission from users to collect their random advertising identifier, which advertisers use to deliver personalized ads and track how...

Amid rumors that Apple is working on an Apple-branded car that will come out in the next decade, Bloomberg's Mark Gurman has published an article about Apple's troubled search for an existing automaker partner to build the vehicle, and how the company's more traditional approach to launching new products could better work in its favor. Reports first surfaced in January suggesting that Apple...

Apple is unlikely to allow devices like Apple Watch, AirPods, and iPhone to wirelessly charge each other "in the near future," according to Bloomberg's Mark Gurman. In a report outlining the development of MagSafe battery accessories for the ‌iPhone‌ 12 lineup, Bloomberg says that Apple has "internally discussed a goal of letting many of its mobile devices like Apple Watches, AirPods, and...

Apple is working on a magnetic battery pack attachment for iPhone 12, according to a new report from Bloomberg's Mark Gurman. Apple has been developing the attachment for at least a year and it has been scheduled to launch in the months following the release of the iPhone 12 line, according to people with knowledge of the product. The iPhone 12 models were introduced in October. The battery ...

Apple is hiring engineers to work on next-generation 6G wireless technology, based on job listings spotted by Bloomberg's Mark Gurman. The listings are for positions at Apple's offices in Silicon Valley and San Diego, where the company works on wireless technology development and chip design, according to Gurman's report. "You will have the unique and rewarding opportunity to craft next...

Bloomberg has published an in-depth piece by journalists Austin Carr and Mark Gurman about the rise of Apple under Tim Cook's leadership, covering several attributes of the CEO that took over from Steve Jobs, including his diplomatic acumen, operational prowess, eye for detail, and manifest success in making Apple one of the biggest companies in the history of modern business. The story...

Last month, Apple announced that its hardware engineering chief Dan Riccio would be transitioning to a new role focusing on a "new project," and Bloomberg's Mark Gurman today claimed the focus area will be AR/VR headsets. From the report:Riccio's move is similar to the approach taken last year by Phil Schiller, the company's former marketing chief. Both executives left senior roles but held...

Multiple rumors over the course of the last week have suggested that Apple has been discussing Apple car manufacturing with Hyundai and Hyundai affiliate Kia, but those talks have paused recently, reports Bloomberg. Apple has also been discussing its Apple Car plans with other automobile manufacturers, so despite rumors suggesting Apple is considering a deal with Hyundai/Kia, Apple could...

Starting with iOS 14.5, iPadOS 14.5, and tvOS 14.5, all of which are currently in beta testing, Apple will be requiring developers to receive a user's consent to track their activity across other apps and websites and/or access their device's random advertising identifier. Users will be presented with a prompt with options to "Allow Tracking" or "Ask App not to Track" when opening apps that wish...

Last week, reputable analyst Ming-Chi Kuo outlined his expectations for new 14-inch and 16-inch MacBook Pro models later this year, including the return of the MagSafe charging connector, the removal of the Touch Bar, a new flat-edged design, and the return of more ports built into the notebooks for expanded connectivity. A concept of a modern MacBook Pro with an SD card reader Kuo did not...