Apple Store
By MacRumors Staff
Apple Store Articles
MagSafe Battery Pack Now Available for Apple Store Pickup
The newly-launched MagSafe Battery Pack for the iPhone 12 mini, iPhone 12, iPhone 12 Pro, and iPhone 12 Pro Max is now available for in-store pickup at Apple Stores in a range of countries and regions around the world.
Spot checks show that customers in the U.S., Canada, UK, EU, Australia, Japan, and China can now place an order for a MagSafe Battery Pack on Apple's website or in the Appl...
Read Full Article 50 comments
Some Apple Stores Decorated in Flag Colors to Celebrate New International Apple Watch Bands
Apple has decorated some of its retail stores around the world with a series of colorful stripes that are designed to celebrate the International Collection of Apple Watch bands that were released in June.
Image via Storetellee
Several photos of the decorated Apple Store locations have been shared on Twitter, showing off stripes in different country colors. Both the new Apple Watch bands...
Apple Participating in Sales Tax Holiday for Select U.S. States
For the next several weeks, Apple is offering customers in a select number of U.S. states the opportunity to purchase a wide range of its products without a sales tax.
Every year, select states offer businesses and consumers the incentive of having no sales tax as a way to help boost sales and are usually aimed at helping families lower the cost of back to school shopping. The dates for each ...
Apple Developing Hybrid 'Retail Flex' Work From Home Program for Apple Store Employees
Apple is developing a hybrid work model for its retail employees that would sometimes allow them to work from home, reports Bloomberg.
It may sound unusual for a retail employee to work from home, but in this case, it means that workers would be able to take on at-home support shifts in addition to their in-store shifts.
A "Retail Flex" pilot program is set to debut, which will see...
Apple Launches Limited In-Person Apple Camp Sessions for Kids
Apple today began accepting registrations for Apple Camp, a summer program for children that's held in Apple retail locations. Apple is hosting limited sessions in Apple Stores this year, a departure from last year when Apple Camp transitioned to an in-home experience.
Apple Camp is open to children aged 8 to 12, but sessions are highly limited and generally only available in major cities...
Tim Cook Attends Grand Opening of Apple Store in Downtown Los Angeles
Apple today celebrated the grand opening of its new retail store at the historic Tower Theatre in Downtown Los Angeles, and Apple's CEO Tim Cook and retail chief Deirdre O'Brien were both in attendance for the occasion.
Other notable individuals in attendance included YouTubers such as Justine Ezarik (iJustine), who shared the photos above, and Brian Tong.
As usual, Cook posed for photos...
Apple Stores Won't See 'Major Shift' in Operations After Reopening Worldwide
Apple's retail chief Deirdre O'Brien recently spoke with CNBC's Josh Lipton about the future of Apple Stores amid a transition to a post-pandemic world.
As noted by 9to5Mac's Michael Steeber, June 15 marked the first day that all Apple Store locations were open around the world, as public health restrictions begin to ease in many countries. O'Brien confirmed that all Apple Store locations...
Apple Shares Photos of Upcoming Tower Theatre Store in Los Angeles Ahead of June 24 Opening
Ahead of its grand opening later this week on June 24, Apple today shared photos of its upcoming "Apple Tower Theatre" retail store in Los Angeles.
The store will reside in the historic Tower Theatre originally designed in the heart of Los Angeles in 1927. Apple has collaborated with the local community, leading preservationists, and artists to "thoughtfully preserve and restore the...
'Today at Apple' Expanding With New 'Creative Studios' Initiative
Apple today announced an expansion of its "Today at Apple" program with a new "Creative Studios" initiative that will provide career-building mentorship, professional industry skills training, creative resources, and access to Apple's full line of products like the iPhone, iPad, and Mac to underrepresented communities around the world.
Creative Studios will launch first in Los Angeles and...
Apple Stores to Drop Mask Requirement for Vaccinated Customers This Week
Apple will no longer require vaccinated customers to wear masks inside their retail stores in the U.S, a major shift in policy compared to last month, according to Bloomberg.
The new change, expected to go into effect on Tuesday, will no longer require customers who have been fully vaccinated against COVID-19 to wear masks inside Apple Stores in the United States. Bloomberg notes that Apple...
Apple's Flagship Tower Theatre Store Opening in Los Angeles on June 24
Apple has been working on an Apple Store at the iconic Tower Theatre in Los Angeles for years now, and the new location is set to open later this month on June 24.
Apple Tower Theatre is the first retail store in downtown Los Angeles, and it's located in L.A.'s historic Broadway Theater District. This location was the city's retail hub for the first half of the twentieth century, and is now...
Apple to 'Add More Stores' Around the World, Says SVP of Retail
Apple is planning to expand its global retail presence by opening more physical stores (via Bloomberg).
Despite inner cities struggling with an accelerating shift to online sales, Apple is planning to open more retail stores. The company currently operates 511 Apple stores globally, of which over 100 are in Europe.
Apple's senior vice president of retail and people, Deirdre O'Brien,...
New Apple Via del Corso Retail Store in Rome, Italy Opens May 27
Apple has previewed Apple Via del Corso, its newest retail location in a vibrant center of Rome, Italy. Apple says the store preserves the grand Palazzo Marignoli, paying homage to Rome's rich history of art and culture, and making it one of the company's most significant restoration projects.
Sitting next to the Piazza San Silvestro public square, the store is spaced over two floors...
Apple Store App on iPad Gets Redesign
Apple today updated its Apple Store app on the iPad to introduce a refreshed design that includes a new sidebar. The sidebar on the left side of the screen offers quick access to shopping, Today at Apple sessions, favorites, order history, and more.
There are also buttons to shop by product so you can navigate to the iPhone, Mac, iPad, Apple Watch, and other Apple device options more...
Apple Stores Will Continue to Require Masks for Now
Earlier this week, the U.S. Centers for Disease Control and Prevention (CDC) announced that fully vaccinated people no longer need to wear their masks outdoors or in most indoor settings, paving the way for many companies to relax their mask rules.
Following the recommendation change, several stores announced that they would no longer require vaccinated customers to wear masks inside,...
Apple's Head of Retail Engineering Leaving Company After 10 Years
Diogo Rau, who has served as Apple's head of engineering for retail and the online Apple store, will leave the company following 10 years of service to join Lilly as its senior VP and chief information and digital officer.
Rau announced his departure from Apple on Linkedin, saying that it has been a privilege to work with his colleagues at Apple and that the company has "set the standard for ...
Work Continues on Apple's Second Berlin Store in Eastern Part of German Capital
While the German cities of Cologne, Hamburg, Munich, and Frankfurt have more than one Apple Store, the capital Berlin has only one – Apple Kurfürstendamm, which opened in 2013. That looks set to change soon, however.
Render of 43-45 Rosenthaler Straße by project developer Values Real Estate
Speculation that Apple could settle in the eastern part of Germany's largest city has been around for...
All 20 Apple Stores in France to Close Again Under Third Lockdown
Apple is once again closing all of its retail locations in France due to the ongoing health crisis, the first time since last year where all 20 locations have been closed, MacGeneration reports.
France currently remains on heightened alert due to the pandemic, with some regions under stricter lockdowns than others. The majority of Apple Stores in the country have remained closed, while...
Apple Store Operations Begin Returning to Normal as Customers Again Able to Try on AirPods
There are signs that Apple's retail store operations are beginning to return to normal as some locations have once again started allowing U.S. customers to try on AirPods.
According to Bloomberg, Apple stores that are open for customer walk-ins are letting customers test out AirPods, something that has been restricted since Apple Stores first began closing last spring.
Apple still has...
Apple Reopens All 270 Retail Stores in the United States
All 270 Apple retail stores in the United States have been reopened as of today, marking the first time that Apple has had all locations operational since stores began closing in March 2020.
When the first shutdowns occurred on March 14, 2020, Apple initially planned to reopen stores starting on March 27th, but that did not happen and stores have been opening and closing on a rotating basis...