Apple Ads

Apple has changed the homepage of its French website to celebrate Bastille Day, with a few images that use the inspiration of the company's "Shot on iPhone" campaign as a basis for the country's national flag colors. Each blue, white, and red section cycles through a few photographs taken by French iPhone users and, like the traditional ad campaign, marks their photographer at the bottom of every ...

Advertising analytics company Ace Metrix has published its latest list of the top breakthrough ads in the second quarter, and Apple's behind the scenes "Timer" ad starring iconic Sesame Street character Cookie Monster earned fifth place. "Timer - Behind The Scenes" has been viewed over 3 million times on YouTube since the video was uploaded in early April. In the 90-second spot, Cookie...

Apple has shared a new television commercial called "Thank You Speech" starring actor Neil Patrick Harris. The new 30-second spot promotes hands-free Siri on iPhone 6s in a humorous tone. Harris asks Siri to read him his "thank you speech" while he stands in front of a mirror practicing with a hairbrush. The How I Met Your Mother star previously had a quick cameo in Apple's recent "Onions"...

Apple has shared a new television ad called "Siri and Liam" to celebrate Earth Day, which is today, April 22. In the 15-second spot, Siri asks Apple's recycling robot Liam what he is doing for Earth Day, before it humorously takes apart the iPhone. It is Apple's second Earth Day ad, the other being "Renewable Energy," shared in the past 24 hours, and continues the company's environmental push...

Apple has released a brand new ad called "Renewable Energy," which takes place entirely within the Messages app. The ad is focused on explaining how 100% renewable energy at Apple's data centers enables users to send and enjoy iMessages to and from friends. The ad argues that since the tech behind iMessages is renewable and environmentally friendly, users are showing Earth "some love" by...

Apple has released a new television ad for the fourth-generation Apple TV called "Father Time," starring NBA superstar Kobe Bryant and actor Michael B. Jordan. It is the tenth ad for the new Apple TV since it launched in late October. The one-minute spot centers upon Bryant and Jordan using the Apple TV and Siri Remote to open the NBA app, play a movie, and fast forward to a specific time in ...

Apple today shared a new Apple TV ad on its YouTube channel, highlighting the many apps and games that are available on the device through the dedicated tvOS App Store. Entitled "The Future of TV is Apps," the ad features an Apple TV set-top box that morphs to match the theme of each app that's shown off in the spot. Netflix, Apple Music, WatchESPN, Asphalt 8: Airborne, Disney Infinity, Gilt,...

Apple continues to ramp up promotion of the new Apple TV, building on its series of advertisements focusing on the television shows and games available to users on the set-top box. As noticed by MacRumors reader Jordan, the company has begun to expand its previous colorful billboard campaign by featuring content available on the new box, including an ad themed after The Simpsons. Image via Jord ...

A day before Thanksgiving is celebrated in the United States, Apple this morning shared a new Christmas-themed ad for 2015, starring artists Stevie Wonder and Andra Day. The 90-second ad centers on Wonder performing his 1967 holiday classic "Someday At Christmas" with family members. The iconic artist uses a handful of Apple products and apps -- like a MacBook and GarageBand -- to perform...

Country music singer Kenny Chesney is the focus of the latest Apple Music advertisement, which aired last night during the Country Music Association awards on ABC. Taking a glimpse behind the scenes of Chesney's "No Shoes Nation" tour, the ad shows the singer going through a day of preparing for his next concert by creating a "Show Day List" playlist on Apple Music and touting the service's...

Apple today shared yet another new ad for the iPhone 6s, this time focusing on the Siri personal assistant and the wireless "Hey Siri" feature built into the new device. The humorous ad stars Bill Hader, who also played a part in the funny "Backstage" video that Apple debuted during the Worldwide Developers Conference in June. In the video, Hader asks Siri to read his email, which turns out...

Just a day after debuting three new iPhone 6s ads focused on the iPhone's camera and wireless "Hey Siri" functionality, Apple has shared a new short 15-second ad in the same series, this time focusing on Live Photos. In the "Half Court" ad, the iPhone 6s is used to capture a half-court shot made by Golden State Warriors guard Stephen Curry, which is then played back again. The iPhone 6s is...

Apple has shared three new iPhone 6s television ads called The Camera, Crush and Flip a coin, the latter two starring musician and actor Jamie Foxx. The new ads continue Apple's "the only thing that's changed is everything" campaign, focusing on the improved cameras and hands-free "Hey Siri" functionality on iPhone 6s. The Camera is a one-minute spot, starring Golden State Warriors guard...

Apple debuted a new two-part Apple Music ad featuring The Weeknd during the 2015 MTV VMAs on Sunday night. The one-minute spots show The Weeknd walking backstage after performing at the VMAs, getting into a limo driven by actor John Travolta and listening to Beats 1 Radio while scrolling through his artist page on Apple Music Connect. The Weeknd then arrives at an VMAs afterparty with his...

Apple today released a series of three Apple Music ads focused on how the service helps users discover artists. The first ad is a 60-second spot highlighting a number of artists and sharing Apple's motivation for creating Apple Music, ending with the tagline "All the artists you love and are about to love. All in one place." Music has never had a bigger place in our lives. To have access...

Apple debuted a new iPad ad to air during tonight's Oscar's. Apple highlights the new ad on their website which features students at Los Angeles County High School, using the iPad to write, produce, shoot, score, and edit films. It features a voiceover from Martin Scorsese and is called "Make a film with iPad". Mashable reports that the ad itself was filmed entirely on an iPad Air 2....

Ahead of tonight's telecast of the 57th annual Grammy Awards, Apple has debuted a new music-themed iPad commercial titled "Change" featuring Swedish singer Elliphant, Los Angeles-based producer Gaslamp Killer, and English DJ Riton. The ad shows the three musicians composing a remix to Elliphant's "All Or Nothing" entirely on an iPad, from initial songwriting, production, recording, and...

Apple today released a new version of its holiday ad "The Song" to coincide with the Chinese New Year holiday, using new actresses and showing a variety of Apple products throughout the video. Like the original version, the Chinese version of "The Song" centers around a girl who comes across a vintage record sung by her grandmother as she secretly learns the notes and vocals to put together ...

Apple today debuted a new ad for the iPad Air 2 named "Change" which showcases the new tablet being used in a wide variety of professions and situations. The ad shows the tablet being used by artists, motorcycle enthusiasts, photographers, and schoolteachers as its full-screen visuals shrink to resemble the form of the device itself. Apple has also posted a new "Change" section on its website...

Apple has debuted two new video ads for its "Your Verse" iPad Air campaign that showcases the tablet being used in a variety of situations. The pair of ads profile Esa-Pekka Salonen, a Finnish conductor who composes music with the iPad Air, and travel blogger Chérie King, who uses various apps to map her journeys and translate foreign languages on the fly. Salonen's Your Verse ad displays...