Eric Slivka

Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

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Microsoft Looking to Join the Smart Watch Race

Sunday April 14, 2013 8:23 pm PDT by
With rumors of an Apple smart watch ramping up over the past few months, a number of other companies have also reportedly been working on their own projects involving watches and other wearable devices. Last month, both Samsung and Google were reported to be working on their own projects, and now The Wall Street Journal indicates that Microsoft is also exploring the possibility of a smart watch.Ea...
iphone 5 now tmobile

T-Mobile USA Launches iPhone, Rolls Out New TV Ad

Friday April 12, 2013 7:53 am PDT by
In line with its launch previously announced launch plans, T-Mobile USA today officially launched the iPhone, offering the iPhone 5 nationwide and the iPhone 4S and 4 in markets where the devices are supported on its network. The T-Mobile iPhone is also available through Apple's online store at full price with interest-free financing offered through Barclaycard. TechCrunch notes that some...
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Kevin Lynch Reportedly Heading Up Team of iPod Engineers, Is iWatch Involved?

Friday April 12, 2013 7:00 am PDT by
French site MacGeneration reports [Google translation] that former Adobe executive Kevin Lynch, who joined Apple as a vice president of Technologies last month, is now heading up a team of engineers with experience designing iPod products. Source: Stephen Shankland/CNET While MacGeneration does not know for certain what project the group is working on, the site speculates that Lynch's team...
kuo apr13 iphone ipad mini scenarios

Production Challenges to 'Delay' Launches of iPhone 5S, Lower-Cost iPhone and New iPad Mini?

Thursday April 11, 2013 9:32 am PDT by
Back in January, reliable KGI Securities analyst Ming-Chi Kuo laid out a thorough roadmap of his expectations for Apple's product launches in 2013, pointing to a very busy third quarter for the company with launches for updated iPhone, iPad, iPod, and Mac notebook lines. As recently as last month, Kuo was targeting a June/July launch for the new iPhone models, with a version specific to China...
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U.S. Judge Expresses Frustration at Apple's and Google's Use of Litigation as 'Business Strategy'

Thursday April 11, 2013 8:29 am PDT by
Bloomberg reports on comments from a U.S. District Court judge in Miami chastising Apple and Google for engaging in patent lawsuits as part of a broader business strategy rather than focusing on resolution of the disputes. The judge is currently overseeing a legal dispute that began with an initial complaint by Motorola Mobility in late 2010 and was expanded in January 2012 with the approval of...
ilab iphone 2013 volume controls

Alleged Parts for Upcoming iPhone Leak Again, Mute Switch to Become Push Button?

Thursday April 11, 2013 6:44 am PDT by
Several weeks ago, photos of a pair of parts alleged to be from the iPhone 5S surfaced through a Japanese parts vendor. The parts included a flex cable for the device's home button and a second flex cable housing the vibrator and volume/mute controls. Another Japanese parts vendor, iLab Factory, has now posted a new set of photos showing not only those two parts but also a third flex cable...
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Apple's U.S. Mac Shipments Fall 7.5% as Overall PC Market Plunges 14% Year-Over-Year [Updated]

Wednesday April 10, 2013 1:43 pm PDT by
Research firm IDC today released its preliminary calculations of PC shipments for the first quarter of 2013, finding the worst year-over-year performance in the nearly 20-year history of its tracking studies. According to IDC's numbers, the worldwide PC market declined nearly 14% compared to the first quarter of 2012, with the U.S. market declining by nearly 13%.Despite some mild improvement in...
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Apple's Jeff Williams Reportedly in China Addressing PR Fallout From iPhone Warranty Controversy

Wednesday April 10, 2013 1:17 pm PDT by
M.I.C. gadget points to a report [Google translation] from Chinese tech site Zol.com.cn earlier this week claiming that Apple Senior Vice President for Operations Jeff Williams is currently in China dealing with the public relations fallout from criticism of the company's iPhone warranty policies in that country. The criticism appeared to have been coordinated by China's state-run media, with...
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Apple Pays at Least $10 Million to License Palm-Related Patents From ACCESS

Wednesday April 10, 2013 8:18 am PDT by
As noted by Mac Otakara, Japanese firm ACCESS today announced [Google translation] that Apple has agreed to license a set of patents related to Palm's smartphone technology. ACCESS acquired the patents when it purchased PalmSource in 2005. ACCESS notes that the portfolio of patents, which was licensed to Samsung in 2011, includes intellectual property from Palm, PalmSource, Bell Communications ...
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Amid Apple Campus 2 Cost Concerns, Foster + Partners Reportedly Taking on Apple Retail Store Projects

Wednesday April 10, 2013 7:53 am PDT by
Less than a week after a report from Bloomberg Businessweek outlined how Steve Jobs' strict requirements for "fit and finish" at the company's upcoming Norman Foster-designed Apple Campus 2 in Cupertino have seen the cost of the massive project balloon to $5 billion, Marketing reports [via Pocket-lint] that Foster's firm has been tapped to work on retail store projects for Apple.Sources close to...
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More Claims of Samsung Being Cut Out of Apple's A7 Chip Development

Wednesday April 10, 2013 7:30 am PDT by
The Korea Times reports that Samsung has been excluded from Apple's plans for its next-generation A7 system-on-a-chip expected to be released next year to power upcoming iOS devices. According to the report, Apple is moving forward with plans to shift production to Taiwan Semiconductor Manufacturing Company (TSMC)."Apple is sharing confidential data for its next A7 system-on-chip (SoC) with the...
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Apple's Removal of AppGratis From App Store Just the First Phase of Broader Crackdown

Wednesday April 10, 2013 6:08 am PDT by
For the past several days, we've been following the story of Apple's removal of AppGratis from the App Store. AppGratis offers a popular app discovery service with the main feature being a hand-picked app offered free each day. Apple acknowledged that it had pulled the app for violating two App Store rules related to offering apps in a manner which might be "similar to or confusing with the...
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Alleged iPad 5 Front Bezel Photos Show Narrower iPad Mini-Like Sides

Wednesday April 10, 2013 5:46 am PDT by
French site Noweherelse.fr has discovered [Google translation] a pair of photos of what is said to be the front bezel of the fifth-generation iPad. In line with rumors and earlier leaks of cases and a rear shell, the new photos reveal a design inspired by the iPad mini, with narrower side bezels rather than the uniform size seen on the current iPad. Sources appear to be split on when the...
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T-Mobile USA Announces Trade-In Offer for Existing iPhone Owners Ahead of iPhone 5 Launch

Tuesday April 9, 2013 10:21 pm PDT by
Ahead of Friday's launch of the iPhone on T-Mobile USA, the carrier has announced details on its trade-in program designed to entice current iPhone 4 and 4S users to switch carriers. The trade-in program reduces the down payment on a 16 GB iPhone 5 from $99.99 to $0, with additional credit of up $120 depending on the value of the device being traded.“Our message to iPhone 4S and iPhone 4...
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Nearly Half of Surveyed U.S. Teens Using iPhones, Over One-Third Using iPads

Tuesday April 9, 2013 2:13 pm PDT by
Piper Jaffray analyst Gene Munster today released the results of his semi-annual survey of U.S. teenagers, finding that iPhone and iPad usage remains strong among the 5,200 teens included in the study. According to the report, 48% of teens now report that they are using iPhones, up from 40% just six months ago.We believe this demonstrates that Apple remains the top choice for teens despite more...
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Google and Apple Losing Mobile Advertising Market to Publishers

Tuesday April 9, 2013 11:48 am PDT by
Research firm IDC today announced the release of a new report covering the mobile advertising market, noting that ad networks such as those from Google and Apple are losing traction to publishers able to use their size to drive their own advertising sales.Where in past years, ad networks such as Google, Millennial Media, and Apple received most of the spending on mobile display ads, now...
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iPhone 5S to Launch in 2-3 Different Screen Sizes?

Tuesday April 9, 2013 9:07 am PDT by
Topeka Capital Markets analyst Brian White is out with another research note today sharing some highlights from day seven of his trip to China and Taiwan to talk with technology companies and other sources. Based on discussions with officials at an unnamed "tech-supply chain company", White now believes that Apple's iPhone 5S due for release later this year will arrive in two or possibly even...
starbucks pick of the week card app

Starbucks' Pick of the Week Goes Mobile Through iOS App With 'Angry Birds Star Wars'

Tuesday April 9, 2013 8:15 am PDT by
Starbucks and Apple have long had a partnership to give away iTunes Store and App Store content to Starbucks customers, with the "Pick of the Week" program using physical cards with redemption codes on the back to allow users to download their free content. As noted by CNET, Starbucks has now gone mobile with the Pick of the Week program, allowing users to access each week's selection directly ...
itunes offline purchase patent

Apple Patent Watch: Offline iTunes Store Purchases, Proximity-Based Media Transfer Between Devices

Tuesday April 9, 2013 7:38 am PDT by
Among Apple's granted patents released today, AppleInsider has noted a pair of inventions that appear to be of some interest. The first patent addresses the idea of offline iTunes Store purchases from mobile devices, allowing users to store "credit" that can unlock content already on their devices but not yet owned by the user.In some cases, a user may wish to add new media items to the library,...
apple notebook lineup feb13

Apple Notebook Refresh Expected Late This Quarter, But Only Modest Shipment Growth for 2013

Monday April 8, 2013 9:02 pm PDT by
Citing supply chain sources, Digitimes reports that Apple is expected to see only modest "single-digit" shipment growth for its notebook lineup in 2013, with the 13-inch MacBook Pro in particular seeing weaker-than-expected sales.Apple was confident about its 13-inch MacBook Pro performance for 2013, but the device's actual sales turn out to be weaker than expected, leaving the company still...