Eric Slivka

Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

iwatch russia trademark application

Apple Reportedly Begins Filing for 'iWatch' Trademarks

Wednesday June 5, 2013 6:47 am PDT by
Russian newspaper Izvestia reports [Google translation, via AppleInsider] that Apple has filed for a trademark [Google translation] on the term "iWatch" in Russia, supporting rumors that the company is planning to launch a smart watch as soon as later this year. The Russian trademark filing, made on June 3 through law firm Baker & McKenzie, claims a priority registration date of December 3,...
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Intel Launches Haswell Processors Ahead of WWDC Mac Updates

Tuesday June 4, 2013 8:49 am PDT by
Intel today officially announced the launch of its latest family of Core processors, formerly known as "Haswell". The new processors are making their way into a number of new computers, and are expected to be included in Apple's next-generation Macs, some of which are likely to make their debuts at next week's Worldwide Developers Conference (WWDC). The new chips offer significant improvements ...
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Apple's 500 Million iTunes Store Accounts Offer Significant Potential for Growth in Services

Tuesday June 4, 2013 7:15 am PDT by
Morgan Stanley analyst Katy Huberty released an extensive new report today offering a look at how Apple's base of 500 million iTunes/App Store customers fits in with other services and how Apple can leverage that user base to drive future sales and revenue growth. Huberty notes that Apple's account base is second only to Facebook's one billion accounts among technology companies seeking to...
apple tv interface 2012

Analyst Still Believes Apple Television Set With 'iRing' Motion Control Coming Late This Year

Tuesday June 4, 2013 6:43 am PDT by
Two months ago, Topeka Capital Markets analyst Brian White gained significant attention for his claims that Apple is targeting a late 2013 launch for its long-rumored television set. In his research note, White claimed that Apple has been working on a 60-inch television that will use an "iRing" motion controller as well as iPad-like auxiliary second screens. In a new research note published...
ipad 5 mini ciccarese

iPad Mini Update to Trail Next Full-Size iPad Launch by Several Months?

Monday June 3, 2013 8:19 pm PDT by
Late last year, Apple introduced the iPad mini alongside an update to the full-size iPad lineup, with many observers believing that Apple would continue to update the two lines simultaneously going forward. Mockup of fifth-generation iPad next to iPad mini A new report from Digitimes claims, however, that the next-generation iPad may appear as much as several months before the next version of ...
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Leaked Model Numbers Hint at Updated Notebooks for WWDC

Monday June 3, 2013 10:26 am PDT by
9to5Mac reports that it has received an initial set of leaked model numbers for products expected to be released at next week's Worldwide Developers Conference.The first series of codes that we have received are: MD711LL/A — Better — USA MD712LL/A — Best – USA MD760LL/A — Better – USA MD761LL/A — Best – USAWhile the identities of the products corresponding to the four model numbers is ...
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Apple Launches WWDC 2013 iOS App With Session Video Integration

Monday June 3, 2013 7:04 am PDT by
One week ahead of the start of its Worldwide Developers Conference in San Francisco, Apple today launched a new WWDC iOS app to help attendees stay on top of the latest news and events going on at the conference. New this year is video integration, with all Registered Apple Developers able to watch session videos from the conference as they are posted daily. Apple has been posting session...
plastic iphone 5 case

Photos of 'Plastic Low-Cost iPhone' Likely an iPhone 5 in a Case

Monday June 3, 2013 6:25 am PDT by
Yesterday, Apple.pro shared a pair of photos that had appeared on Chinese microblogging site Sina Weibo, purportedly showing the rear of Apple's rumored plastic low-cost iPhone with a Lightning cable plugged into the bottom. The two pictures show a glossy curved shell and have been picked up by numerous sites today. Our first thought upon seeing the photos was that it is likely simply an...
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Apple Pushing to Complete Record Deals for Streaming Music Service Launch at WWDC

Sunday June 2, 2013 12:47 pm PDT by
The New York Times reports that Apple is still hoping to launch its much-rumored streaming music service at its Worldwide Developers Conference (WWDC) next week, pressing to complete deals with record labels that would allow the company to announce the service.Apple’s service, a Pandora-like feature that would tailor streams of music to each user’s taste, has been planned since at least last...
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Slimmer 13" Retina MacBook Pro, Dual Mic MacBook Air Expected at WWDC

Sunday June 2, 2013 6:19 am PDT by
KGI Securities analyst Ming-Chi Kuo, who has proven to have relatively reliable information over the past several years, released a new research note last week highlighting his expectations for changes to Apple's notebook lineup at next week's Worldwide Developers Conference (WWDC). With Intel preparing to launch its latest Haswell processors this week, Apple will be able to make significant...
ipod touch 5 16gb teardown 1

Teardown of New 16 GB iPod Touch Reveals Few Internal Changes

Friday May 31, 2013 7:28 pm PDT by
With Apple's new 16 GB iPod touch becoming available today, the teardown experts at iFixit have taken the device apart in an effort to determine how it differs internally from its larger-capacity siblings. The 16 GB model lacks the rear camera and support for Apple's Loop wrist strap, so iFixit wanted to see how those changes affected the layout of the device's components. Comparison of ...
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Camino Browser for Mac Officially Discontinued

Friday May 31, 2013 9:38 am PDT by
Longtime Mac users are likely to be familiar with Camino, a Mac-specific browser based on Mozilla's Gecko engine, the same engine used in Netscape 6/7, Firefox, and other browsers. Officially launched in February 2002, Camino took advantage of Cocoa APIs and Apple's Aqua user interface elements and also integrated with several other Mac OS X features. The open source browser continued under...
dashboard widget directory istat

Apple's Dashboard Widget Download Site for OS X Broken

Friday May 31, 2013 8:22 am PDT by
One of the key features of Mac OS X 10.4 Tiger, launched in April 2005, was the addition of Dashboard Widgets, miniature apps with specific functions that could exist side by side on a dedicated screen accessible at the touch of a key. The feature spawned a market for third-party widgets, leading Apple to launch a dedicated page where it has hosted widgets for download and provided an easily...
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New Photo Shows Rear of iPad 5's Narrower Front Bezel and Digitizer [Update: No]

Friday May 31, 2013 6:57 am PDT by
Taiwanese blog Apple.pro, which has on a number of occasions discovered photos of parts from upcoming Apple products, has 璃曝光?/">shared a new phot [Google translation] of what is claimed to be the front panel and digitizer assembly for the upcoming fifth-generation iPad. The photo, which was posted to a Photobucket account, shows the rear of the part and includes the ribbon cable for the...
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A Brief First Look at Apple's New 16 GB iPod Touch

Friday May 31, 2013 6:33 am PDT by
Following yesterday's introduction of a new entry-level fifth-generation iPod touch with 16 GB of storage and lacking a rear camera, Apple's retail stores began carrying the device today. Australian Ben Pasternak was one of the first to purchase the new iPod touch, and he has posted a brief video overview of it. While the body design is nearly identical to the existing fifth-generation iPod...
macbook pro 13 edu may13

Apple Cuts Education Pricing on Non-Retina 13-Inch MacBook Pro, Now Starts at $999

Thursday May 30, 2013 8:31 am PDT by
Alongside today's introduction of a new stripped-down 16 GB iPod touch, Apple has also reduced pricing for educational customers on its 13-inch non-Retina MacBook Pro. The prices have been cut by $100 for both the low-end and high-end stock configurations, bringing pricing down to $999 and $1299 respectively. The new prices on both models are $200 below Apple's standard retail pricing....
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Apple Reaches Milestone of 100 Million iPod Touch Units Sold

Thursday May 30, 2013 7:29 am PDT by
Following today's launch of a new stripped-down 16 GB fifth-generation iPod touch, The Loop reports Apple has disclosed that the company has reached a milestone for the device with over 100 million units sold since its launch in 2007.In addition to launching a new model of its iPod touch on Thursday, Apple told me this morning that it has sold more than 100 million units of the iPod touch since...
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San Francisco Mayor to Take Another Look at Apple's Proposed Union Square Store Following Criticism

Thursday May 30, 2013 6:20 am PDT by
Earlier this week, the San Francisco Chronicle addressed some criticisms of Apple's proposed flagship store for the city's Union Square retail district, a store that would replace the current flagship a few blocks to the south. While the announcement of Apple's plans several weeks ago had been accompanied by glowing remarks from city politicians, critics have pointed to a long blank wall along...
ipod touch 5 16gb

Apple Launches New 16 GB iPod Touch With No Rear Camera for $229

Thursday May 30, 2013 3:30 am PDT by
Apple today made a quiet update to its iPod touch lineup, launching a new 16 GB fifth-generation model without a rear camera for $229. The new iPod touch, which is only available with a black front and silver back, replaces the fourth-generation iPod touch that Apple had continued to offer since the introduction of new models late last year. The new model is available now in Apple's online store...
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Apple Announces 2013 iTunes Festival in London Scheduled for September

Wednesday May 29, 2013 9:17 pm PDT by
Apple today announced that it will once again hold its monthlong iTunes Festival in London this year, with 30 nights of concerts at The Roundhouse during the month of September. The full schedule of performances is yet to be announced, but Apple has revealed that the lineup will include Justin Timberlake, Thirty Seconds to Mars, Jack Johnson and Jessie J.“This year’s iTunes Festival is the...