Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
Eric Slivka's Articles
Apple Kicks Off New Printer Promotion with Instant Discounts on HP Printers
Apple for many years offered Mac customers the ability to save $100 on eligible printer purchases, but the company discontinued that program in early 2012 as the devices have become less popular with the proliferation of digital access to documents through smartphones, tablets, and other means.
But as noted by 9to5Mac, Apple is once again promoting printers with new in-store displays and an...
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iPhone Tops T-Mobile USA's Smartphone Sales as Carrier Expansion Drives Growth for Apple
Research firm Kantar Worldpanel has released a new report (via The Next Web) highlighting U.S. smartphone sales over the March-May period, finding that Apple's share of the market rose by 3.5 percentage points compared to the prior-year period. The report attributes that growth to the iPhone becoming available on T-Mobile USA, the last of the four major U.S. carriers to begin offering the device.C...
Apple Reportedly Prepping for September Launch of New iPad, but iPad Mini Still in Flux
Digitimes reports that Apple has finalized plans for its fifth-generation iPad, targeting a September launch for the redesigned device that is rumored to be taking design cues from the iPad mini with narrower side bezels and a thinner body.Since upstream suppliers have mostly finished preparing for the production of the new 9.7-inch iPad, there is unlikely to be any changes in terms of...
Several Top Apps Go Free Ahead of App Store's Fifth Anniversary [Updated]
As first noted by The Verge, a number of popular paid App Store apps have been discounted to free for the first time in their histories today.
While no specific announcement regarding the sales has been given, Wednesday marks the App Store's fifth anniversary and it is possible that Apple will be rolling out a special promotion in honor of the occasion. With no additional information...
High-Quality Video and Photos Reveal What Apple's Plastic iPhone Will Look Like
Over the past several weeks, a number of leaks about Apple's rumored lower-cost plastic iPhone have surfaced, including design drawings from a case maker and photos of alleged rear shells in a number of bright colors. Based on these leaks, earlier this week we released our own high-resolution renderings showing what the device might look like in its entirety.
Techdy now reports that it has...
Leading Japanese Carrier NTT DoCoMo Losing Customers as iPhone Deal Remains Elusive
Reuters reports on difficulties being faced by NTT DoCoMo, Japan's largest mobile carrier with 60 million customers, as it has yet to reach a deal with Apple to offer the iPhone. The major hurdle to a deal has been DoCoMo's insistence on allowing its own services to be preloaded on devices it carries.It is paying heavily for that obstinacy - with a net 3.2 million users jumping ship to its two...
Apple Seeds OS X 10.8.5 Build 12F17 to Developers
Apple today seeded build 12F17 of OS X 10.8.5 to developers, offering a third version of the next Mac operating system update for testing. The release comes one week after the appearance of the previous beta of OS X 10.8.5, build 12F13.
As with previous betas, the update comes with no known issues and can be downloaded via Apple's Developer Page or through the software update tool in the Mac ...
High-Resolution Renderings of Apple's Lower-Cost Plastic iPhone
While Apple has been rumored for some time to be planning to launch a lower-cost iPhone available in multiple colors with a plastic shell, reports have been picking up steam in recent weeks, led in part by a claim that Apple will be adopting the bright colors it used for its iPhone 4/4S bumpers. That report was followed by leaked design drawings from a case maker showing the expected measurements ...
Dutch Officials Set to Open 11 iPad-Only 'Steve Jobs Schools' for Children
Last year, we reported on a Dutch proposal to launch so-called "Steve Jobs schools" for children, offering a peek at of Jobs' vision of how the iPad could help remake the educational experience.
Spiegel now follows up (via AppleInsider) with a new report discussing the country's plans to open 11 such schools this August.Some 1,000 children aged four to 12 will attend the schools, without...
Southwest Airlines and DISH Launch Free In-Flight TV
Southwest Airlines and satellite television provider DISH yesterday announced a new deal to bring free live and on-demand TV to Southwest's 400 Wi-Fi-enabled planes. While the service is accessible from many Internet-connected devices, Southwest and DISH highlighted compatibility with Apple's iOS devices and gave away roughly 100 iPad 2 units to customers on a Southwest flight.Beginning today for ...
Apple Launches 2013 'Back to School' Promotion with Gift Cards Up to $100
In line with a rumor from yesterday, Apple today launched its annual Back to School promotion offering qualified educational purchasers iTunes Store/App Store/iBookstore gift cards of up to $100 with the purchase of a new Mac, iPad, or iPhone. The program begins today and runs through September 6.Buy a Mac for college, get a $100 App Store Gift Card - and also save with education pricing. Or buy...
Apple Set to Launch Annual 'Back to School' Promotion, iPhone Included for First Time
9to5Mac reports that Apple is likely to launch its annual "Back to School" promotion in the United States and other countries this week, perhaps as soon as tomorrow. The program offers iTunes Store/App Store gift cards to students who purchase a Mac or iPad, and for the first time the program will also include iPhone purchases this year.The promotion will give eligible students an iTunes/App...
Apple France Targeted by Regulators Over Treatment of Resellers, App Store Lock-In
French newspaper Les Échos reports [Google translation, via SlashGear] that investigators with the country's Competition Authority raided the offices of Apple's French arm last week as part of an investigation into the company's treatment of its resellers. According to the report, the agency is investigating whether Apple offers preferential treatment for its own outlets while disadvantaging...
Apple in Talks with Korea's SK Telecom for iPhone Supporting Faster LTE-Advanced Networks
The Korea Times reports (via Engadget) that Apple and South Korean carrier SK Telecom are in talks regarding a future iPhone that would support faster LTE-Advanced (LTE-A) data networks. Just last week, the carrier announced the launch of the world's first publicly accessible LTE-A network.“SK Telecom is approaching Apple to put our LTE-A technology on the upcoming iPhone 5S. We are in the...
Apple Testing Software Update to Address 2013 MacBook Air Wi-Fi Issues
Last week, it was reported that a growing number of owners of Apple's new MacBook Air were experiencing Wi-Fi issues, with users reporting problems such as dropped connections that require a restart in order to reconnect. It was reported earlier this week that Apple has been replacing affected machines and collecting the defective units in order to examine them as part of the company's...
Possible Photos of Plastic Rear Shell from Apple's Lower-Cost iPhone [Updated]
Nowhereelse.fr shares [Google translation] a pair of photos of what may be the rear shell of Apple's rumored lower-cost plastic iPhone. While the site acknowledges that the part could simply be a Chinese clone of an iPhone 5 rear shell, certain features such as a round rear microphone hole and rounded rear edges are consistent with previous claims for the lower-cost iPhone, including leaked...
San Francisco Officials Suggest Significant Changes Needed for Apple's New Flagship Store Proposal
Last month, Apple submitted plans to relocate its flagship San Francisco retail store three blocks north, putting the new store directly on Union Square, the heart of the city's high-end shopping district.
Despite initial praise for the project from city officials, Apple's proposal rapidly drew criticism for a number of its features, including an 80-foot-long blank wall along Stockton Street...
iOS 7 Beta 3 Reportedly Coming on Monday, July 8
BGR reports that Apple is planning to release the third beta version of iOS 7 to its carrier partners on Monday, July 8, with seeding to registered developers expected on the same day.BGR has been informed by trusted sources that iOS 7 beta 3 is currently scheduled to be made available to carriers for testing on July 8th. These are the same sources who accurately foretold the release timing of...
Alleged iPhone 5S Batteries Photographed on Production Line
French site Nowhereelse.fr shares [Google translation] a photo of what are claimed to be trays of batteries for the iPhone 5S coming off of a production line. While their identity as iPhone 5S batteries can not be confirmed due to a lack of markings on them, if the claim is true it would be further evidence that production is indeed ramping up for the next-generation iPhone.
Alleged iPhone 5S ...
Apple's 'Designed by Apple' TV Ad Scoring Poorly with Viewers
At its Worldwide Developers Conference earlier this month, Apple rolled out a new advertising campaign centered around the tagline "Designed by Apple in California", focusing on the company's brand and how its primary goal is enriching lives. The campaign has included a 60-second television ad, as well as a dedicated page on Apple's website and most recently two-page spreads in major newspapers.
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