Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
Eric Slivka's Articles
Apple May Be Using 'Brightflash' Shell Company to Pursue iWatch Trademark Protection
Following our report yesterday about Apple expanding its trademark protection to use the "Apple" name in association with jewelry and watches in a number of countries, MacRumors has discovered that Apple may be quietly continuing to pursue trademarks on the "iWatch" name itself. Evidence of Apple's interest in the iWatch name surfaced last June as the company began registering for trademarks...
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Apple Extends Company's Trademark to Include 'Jewelry and Watches'
Last June, Apple began registering for trademarks on the "iWatch" name in a number of countries, but since that time the company has been bolstering its trademarks on the actual company name "Apple" to also cover jewelry and watches, MacRumors has discovered. By international agreement, trademarks are broken down into 45 different classes to organize the types of goods and services being...
Alleged iPad Air 2 Front Panel with Integrated Display Shown in New Photos
Following the leak of an alleged iPhone 6 front panel earlier this week, the iPad is now getting its turn with a pair of photos showing what is said to be a front panel for the next-generation iPad Air, shared by Dutch site One More Thing [Google Translate]. Notably, the part appears to include an integrated display in contrast to the separate panel and display parts used on the current model. A...
New Photo of Alleged iPhone 6 Manufacturing Mold Hints at 4.7-Inch Display
Over the weekend, several photos surfaced reportedly showing details on manufacturing molds for the iPhone 6. While the manufacturing mold photos left it unclear as to the size of the device body it would yield, a new photo shared by Nowhereelse.fr [Google Translate] shows a nearly identical mold with an iPhone 4s placed next to it for comparison. Calculations based on the comparison suggest that ...
Alleged iPhone 6 Cases Surface, Apparently Based on Recent Design Drawings
A photo reportedly showing cases designed for the larger iPhone 6 has been posted by Mobile Fun (via Nowhereelse.fr [Google Translate]. While exact sizes are not apparent from the photo and no comparison with existing iPhone cases sizes is shown, the cases are said to be for 4.7-inch and 5.7-inch iPhone 6 models, consistent with design drawings published by Japanese magazine MacFan late last...
T-Mobile Targets Tablets: LTE Models for Price of Wi-Fi, Bonus Free Data Through 2014
T-Mobile US, which has been shaking up the cellular industry in the United States with a series of promotions and policy changes, today made several announcements intended to attract tablet customers to the carrier. There are two key pieces to the initiative: - LTE tablets for the price of Wi-Fi: Under Apple's standard pricing, LTE iPad models are priced $130 higher than their Wi-Fi...
Elgato Becomes Latest Company to Launch Thunderbolt Docking Station
Since late 2012, a number of accessory manufacturers have released docking stations taking advantage of Thunderbolt technology to allow users to connect a number of different types of devices to their machines with a single cable. Matrox was the first to reach market with its DS1, and similar offerings from Belkin and CalDigit have since been released. Popular TV and video accessory maker...
Greenpeace Features Apple as 'Green Energy Innovator' in New Report
Environmental activist group Greenpeace, which has in the past taken Apple to task over environmental issues, has released a new report entitled "Clicking Clean: How Companies are Building the Green Internet" which classifies Apple along with Google and Facebook as "green energy innovators". The report praises Apple for its commitment to renewable energy, awarding the company three "A" grades and ...
Philips Expanding 'Hue' LED Lighting Line with White Bulbs, Tap-Powered Switch
Back in October 2012, Philips launched its "hue" line of iOS-compatible LED light bulbs, giving users the ability to set and control light colors and intensities right from an iPhone app. With various "recipes", users can select from preset and customized lighting scenes to fit a variety of situations, from reading to relaxing to concentrating and more. Philips has expanded the Hue family...
iPhone 6 Reportedly Launching 'As Early As September' in 4.7- and 5.5-Inch Sizes
Apple's iPhone 6 is expected to launch "as early as September", according to a new report from Japanese business newspaper Nikkei. The paper claims that the device is "expected" to be called the iPhone 6 and is "likely" to be offered in 4.7-inch and 5.5-inch display sizes, in line with circulating rumors.Manufacturers have apparently begun making such components as fingerprint sensors and chips...
Microsoft Launching Word, Excel, and PowerPoint for iPad Today
In his first major public event as Microsoft CEO, Satya Nadella today headlined a media event to introduce Office for iPad, in line with earlier rumors. Word, Excel, and PowerPoint for iPad are now live in the App Store as of 11:00 AM Pacific Time. Word for iPad All three apps will be free downloads and will include viewing and presenting capabilities free of charge. Users wishing to edit or...
Amazon's Apple TV Competitor Expected to Debut at April 2 Media Event
Following rumors of a March launch, it looks like April 2 will be the day Amazon introduces its Apple TV competitor, as Re/code notes that the company has sent out invitations to a "video business" media event for that date. The invitations feature a photo of a couch and popcorn, strongly suggesting that the event will indeed involve the rumored streaming video device, and Re/code's sources...
OS X Mavericks Adoption Pushing Toward 50%
Just five months after its release, OS X Mavericks is seeing adoption rates in the range of 40 percent to almost 50 percent depending on the tracking source. The significant growth in Mavericks users demonstrates the benefits of Apple's move to drop the price of its latest OS X update to zero in an effort to encourage users to upgrade. Analytics firm Chitika is out with a new report today...
More Options for 128 GB Mac Pro RAM Upgrades Now Available
Earlier this month, Transcend announced the launch of 128 GB RAM kits for the new Mac Pro, offering users willing to spend nearly $2500 the ability to go beyond Apple's maximum of 64 GB. Several new options for 128 GB RAM upgrades have launched since that time, offering consumer more choices in sourcing their RAM. Last week, MacMall began selling 32 GB modules from Axiom for $620, thus...
TV Commercials Vault Games to Top Tier of App Store Rankings
Analytics firm App Annie has released its February data (via AppleInsider) on top-performing apps on iOS and Android for the month of February, highlighting how large developers have increasingly been able to leverage television commercials to help boost their rankings. Such tactics are obviously not within financial reach of most developers, but established players such as King and Big Fish...
'Apple TV Air' Concept Imagines a Simple HDMI Dongle
With rumors of a revamped Apple TV circulating over the past few months, German magazine Curved has been exploring some concepts to help get discussion rolling, beginning earlier this month with a new box similar to the current one but with styling similar to Apple's latest iOS devices and with a versatile iPod touch-like remote. In its latest concept, Curved follows the trend of Google's...
Google Now Officially Comes to Chrome for Desktop
Back in January, Google began testing integration of its Google Now personal assistant service with its Chrome browser for the desktop. The feature, which allows users to receive notifications for such topics as weather, traffic, and events and can tap into device location, first appeared in the experimental Chrome Canary builds and gradually worked its way through Chrome's testing phases, and...
Sketchy iPhone 6 Dummy Unit Surfaces in New Photos
Photos of a new "dummy unit" of Apple's alleged iPhone 6 have surfaced on the site of case manufacturer Bling My Thing (via 9to5Mac community post). The photos show a black device that could be used as part of a mold to create cases based on that body design. There are several issues with the case shown in the photos, however, including a round hole for the LED flash on the rear camera...
iTunes Radio Adds NPR, with More News Channels on the Way
Apple's iTunes Radio streaming music service is expanding today with the addition of a new National Public Radio (NPR) channel, reports Re/code.NPR’s channel, which should be live today, will offer a free stream, 24 hours a day, which mixes live news with segments from pre-recorded shows like “All Things Considered” and “The Diane Rehm Show.” NPR officials say that within weeks, some of ...
GarageBand for Mac Updated with MP3 Export, New Drummers, and More
Apple today updated GarageBand for Mac to version 10.0.2, bringing several improvements including the ability to export tracks in MP3 format and three new Drummer options in the $4.99 content pack. What's New in Version 10.0.2 - Improves stability and addresses a number of minor issues - Adds the option to export songs as an MP3 - Contains multiple enhancements to Accessibility -...
