Eric Slivka

Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

apple store covent garden

Covent Garden Retail Store Closing Early for Tuesday's Media Event

Wednesday September 28, 2011 8:42 pm PDT by
Apple has notified staff members at its massive Covent Garden retail store in London that the store will be closing early next Tuesday in order to accommodate a press gathering to view a simulcast of Apple's "Let's Talk iPhone" media event. The store will be closing at 3:30 PM on Tuesday, significantly earlier than its usual 9:00 PM closing time. The media event will begin at 6:00 PM London...
itunes

iTunes Music Store Goes Live in 12 New European Countries

Wednesday September 28, 2011 2:20 pm PDT by
Late yesterday, we reported that Apple appeared set to launch iTunes Music Store offerings in ten new countries, all from the European Union, "at any time". Reports are now flowing in from users in those countries that the music offerings have been gradually going live over the past few hours and are now essentially fully functional. Contrary to the earlier report from Polish media, all...
thunderbolt display teardown

Apple Thunderbolt Display Teardown Reveals Plethora of Hardware Inside

Wednesday September 28, 2011 1:01 pm PDT by
iFixit has managed to get its hands on one of Apple's new Thunderbolt displays, subjecting it to one of the firm's usual thorough teardowns. iFixit was pleasantly surprised at how easy it was to disassemble the new display, and upon opening found a considerable amount of hardware inside to support the display and the docking station functions included in the package.Both sides of the logic...
ipod touch stacked

Apple Adds Revised iPhone 4 and White iPod Touch Models to Inventory Database

Wednesday September 28, 2011 8:40 am PDT by
9to5Mac reports that reliable source "Mr. X" has revealed that Apple has added a number of new entries for revised iPhone 4 and iPod touch models to its internal inventory database. According to the report, three new iPod touch models have appeared under the codename N81A, which it presumes to be the new white iPod touch in three different capacities. The black iPod touch is expected to...
kindle fire

Amazon Unveils $199 'Kindle Fire' Tablet, Traditional Kindles Starting at $79

Wednesday September 28, 2011 6:53 am PDT by
Amazon's Kindle Fire (Source: This is my next...) Bloomberg reports that Amazon is preparing to unveil its new 7-inch Android-based tablet, with the "Kindle Fire" device carrying an unexpectedly low price tag of $199. Amazon will be introducing the tablet at its media event set to begin in just a few minutes.The Kindle Fire will have a 7-inch display and sell for $199, compared with $499 for...
danish itunes movie

Apple Rolling Out iTunes Movie Content in New European Countries

Wednesday September 28, 2011 6:25 am PDT by
Just as Apple is apparently planning to bring the iTunes Music Store to ten more European countries, the company also seems to be rolling out access to iTunes movie sales and rentals in a number of European countries where it already offers music content. Movie from Danish iTunes Store Reports of the new movie offerings began coming in from MacRumors readers late yesterday, with Belgium,...
itunes icon eu flag

iTunes Music Store Coming Soon to 10 New European Union Countries? [Updated]

Tuesday September 27, 2011 9:45 pm PDT by
Polish newspaper Rzeczpospolita reports [Google translation] that Apple is set to launch the iTunes Music Store in ten new European Union (EU) countries. While the exact timing of the launch is unknown, sources have indicated that Apple could launch the services "at any time", possibly as soon as next month. The report names Poland, Hungary, and the Czech Republic as countries set to receive...
t mobile usa logo

T-Mobile USA Executive Offers Letter to Customers Regarding Lack of iPhone

Tuesday September 27, 2011 12:44 pm PDT by
With Sprint set to join AT&T and Verizon in offering the iPhone in the United States, T-Mobile appears to be the last of the four major carriers that will be without the device. While a few rumors had allowed those looking for an iPhone on T-Mobile to hold out hope, an internal news posting revealed that the carrier's Chief Marketing Office Cole Brodman had confirmed at a company town hall...
iphone5 11

Lost Foxconn iPhone May Have Been Source of Teardrop iPhone 5 Case Designs

Tuesday September 27, 2011 12:19 pm PDT by
M.I.C gadget reports that it has heard from a small iPhone accessory shop in Shenzhen, China that Apple's manufacturing partner Foxconn had lost a prototype of Apple's redesigned iPhone 5 carrying the tapered teardrop form factor seen in a number of case designs over the past few months. Mockup of tapered iPhone 5 based on leaked case designs While the sourcing on the report is certainly...
att logo

AT&T Joins Sprint and Apple in Setting Mid-October Employee Vacation Blackouts

Tuesday September 27, 2011 10:28 am PDT by
BGR reports that AT&T has issued a blackout on retail store employee vacations for the first two weeks of October, apparently in anticipation of the launch of the iPhone 4S and/or iPhone 5.With reports circling that Apple’s next iPhone is due to launch on October 14th, BGR has received new information from a trusted AT&T source that seems to confirm a mid-October launch. AT&T has started to...
iphone oct4 event invite1

Apple Issues Invitations for October 4th iPhone Media Event

Tuesday September 27, 2011 8:15 am PDT by
Confirming earlier reports, Apple today issued media invitations for a special iPhone event to be held next Tuesday, October 4th at the company's Town Hall auditorium at its headquarters in Cupertino, California. The event is scheduled to begin at 10:00 AM Pacific Time. As noted by The Loop, invitations for the event carry the tagline "Let's talk iPhone" and depict iOS icons for Calendar,...
iphone icloud abbey road

Apple Gains Control of iCloudiPhone.com Domain Name [Updated x2]

Tuesday September 27, 2011 7:31 am PDT by
Reports of a low-cost, low-capacity iPhone relying primarily on iCloud for storage have been circulating for quite some time, with some dubbing the rumored device the "iCloud iPhone". MacRumors has discovered that Apple has now gained control of the iCloudiPhone.com domain name, potentially fueling speculation of such a device. The pairing is generic enough, however, that Apple may simply...
iPhone 5G Back Cover White

October 14th Launch for iPhone 4S/5 in US, UK, France, Germany, Japan? [Updated]

Tuesday September 27, 2011 7:10 am PDT by
Japanese site Mac Otakara reports that Apple may be preparing to launch the iPhone 5 (or 4S or both) on October 14th in the United States, United Kingdom, France, Germany, and Japan. The report cites earlier comments from France Telecom CEO Stéphane Richard regarding an October 15th launch for the device on that carrier and reports of Apple retail store employee vacation blackouts for October...
chesnut street store closed att van

Apple Rushing Retail Store Renovations Ahead of iPhone 5 Launch

Tuesday September 27, 2011 6:52 am PDT by
While Apple has received considerable publicity for its push to open dozens of new retail stores over the last three months, the company has also been renovating a number of its stores to bring them up to the latest designs. Most of these straightforward renovations result in the stores being closed for about a week, during which time they are boarded up with Apple's standard black construction...
facebook ipad app

Facebook iPad App Developer Quits After Repeated Launch Delays

Monday September 26, 2011 1:07 pm PDT by
Business Insider noticed earlier today that Facebook engineer Jeff Verkoeyen, who has been responsible for development of the social networking company's iPad application since the beginning of this year, has left his position and taken a job at Google. Facebook's iPad app (Source: TechCrunch) In a blog post (apparently down for the moment due to high traffic), Verkeoyen laid out his...
revir

Apple Updates Anti-Malware Tools to Address New Trojan Threat

Monday September 26, 2011 11:33 am PDT by
Late last week, CNET reported on a new trojan horse threat targeting Mac users. While the threat was initially discovered back in late July and had yet to become fully functional, only recently was the malware highlighted by antivirus companies targeting such threats. Blurred screenshot of PDF file deployed by OSX/Revir.A (Source: F-Secure) The new threat consists of two parts, with the...
ipad2 hero

Analysts Dispute Supply Chain Conclusions of iPad Production Cuts

Monday September 26, 2011 9:24 am PDT by
Earlier today, a report from JPMorgan analysts made headlines for its claim that Apple has slashed its fourth quarter iPad production plans by 25%, sparking speculation and rumors that Apple may be planning a price cut amid weakening demand. The Wall Street Journal notes, however, that several analysts have already spoken out against the conclusion, arguing that a single supply chain data...
curved

Apple Working on Curved-Glass iOS Devices for First Half of Next Year?

Monday September 26, 2011 6:53 am PDT by
Digitimes reports that Apple and other handheld device vendors are making plans to begin releasing devices featuring curved glass in the first half of next year.Suppliers of the non-Apple camp are working on products with curved cover glass in attempts to gain a competitive edge in the handheld device market dominated by Apple, sources in the glass industry said. But Apple reportedly also has...
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Apple's 'Assistant' Seen as Key Feature for New iPhone Hardware

Monday September 26, 2011 6:18 am PDT by
9to5Mac offers a more complete picture of what users can expect with Apple's forthcoming "Assistant" feature, revealing that the Nuance/Siri voice-powered personal assistant will require the iPhone 4S/5 that will be introduced at next week's media event. The report details the natural speech recognition capabilities of Assistant and its ability to integrate across a number of iOS services to...
apple town hall

October 4th Media Event to Be Held at Apple's Headquarters?

Sunday September 25, 2011 8:06 am PDT by
AllThingsD reports that Apple's iPhone media event apparently scheduled for October 4th will be held at the company's headquarters in Cupertino, California rather than the Yerba Buena Center for the Arts in San Francisco as has been typical for their iPad and iPod events.Sources close to the company say the demonstration — currently scheduled for Tuesday October 4, a date first reported by...