Eric Slivka
Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.
Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.
Eric Slivka's Articles
Flagship Apple Retail Store Coming to Toronto's Bloor Street?
Urban Toronto reports that it has received information indicating that Apple has reached an agreement to occupy 1 Bloor Street West in Toronto, potentially signaling plans for a major new flagship store in the heart of one of Toronto's major commercial districts. Stollery's clothing store at 1 Bloor Street West in Toronto The space is currently occupied by Stollery's, a 30,000 square-foot...
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Apple Issues Invitations for iPad 3 Media Event on March 7
In line with expectations, The Loop reports that Apple today sent out invitations for a media event scheduled for next week Wednesday, March 7. The event will be held at the Yerba Buena Center for the Arts in San Francisco and is scheduled to begin at 10:00 AM Pacific / 1:00 PM Eastern. The tagline on the invitation reads "We have something you really have to see. And touch." Image from The ...
CNBC Claims LTE Quad-Core iPad 3 Coming at New York Media Event Next Week [Updated]
CNBC has just issued a Tweet claiming its sources have indicated that Apple will indeed be launching a quad-core iPad 3 next with 4G LTE cellular data capabilities next week. Interestingly, the tweet claims that the unveiling will take place in New York, a departure from the company's typical major announcements that have taken place either in San Francisco or at the company's headquarters in...
Part Numbers Suggest Imminent Availability of iPad 3 and New Apple TV
9to5Mac reports that reliable source Mr. X has revealed part numbers for at least some models of the iPad 3 as well as an updated Apple TV set-top box. According to the report, Apple is releasing three different variants of the new iPad, going by code names J1, J2, and J2a, with the presumption being that J1 corresponds to a Wi-Fi only model while the J2 variants correspond to models with...
iPad 3 Rear Shell Measures in at 9.5 mm Thick, 0.8 mm Thicker Than iPad 2
While comparison photos of the iPad 2 rear shell and a claimed iPad 3 rear shell have shown slightly increased thickness for the forthcoming model and reports have suggested that the difference is roughly 1 mm, no measurements had surfaced to quantify the exact difference in thickness between the two devices. Apple.pro now points [Google translation] to a new photo showing both shells being...
Apple Reportedly Developing High-Definition Audio Format with 'Adaptive Streaming'
The Guardian reports that Apple is currently working on a new audio format that could allow the company to offer "high definition" audio via iTunes. The format would also integrate an "adaptive streaming" component that would allow music being accessed from iCloud and iTunes Match by portable devices to be automatically adapted to fit bandwidth or storage constraints.Apple is working on a new...
Best Buy Preparing for iPad Updates with $50 Price Cut, Inventory Cuts
Potentially signaling its belief that the launch of the iPad 3 is imminent, Best Buy is now offering $50 discounts across the entire line of iPad 2 models, with pricing now beginning at $449.99 for the 16 GB Wi-Fi model. Furthermore, Engadget reports that Best Buy has begun updating its internal inventory management systems to reflect a "deleted" status for iPad 2 models. Best Buy...
Apple 'Working With' True Knowledge to Address Concerns Over Evi's Similarities to Siri
Last month, we reported on Evi, an app from True Knowledge that offered some of the same features as Apple's Siri. While Evi lacks the system-level integration of Siri on the iPhone 4S, it does offer greater information content and expanded device compatibility. TechCrunch reported yesterday that Apple has now contacted True Knowledge with the suggestion that it will soon remove Evi from...
iOS 5.1 Beta Reveals Evidence of Simultaneous Development on A5X and A6 Chips
While Apple has been rumored by several sources to be planning to deploy a quad-core processor as part of what was presumed to be a new "A6" system-on-a-chip in the iPad 3, that assumption was called into question earlier this month with the appearance of a logic board photo showing an "A5X" package instead. Some have suggested that the implication of the package being a beefed-up A5 would limit ...
More on Intel's Ivy Bridge Notebook Chip Delays [Updated]
Several weeks ago, a report from Digitimes claimed that Intel would be delaying mass availability of its forthcoming Ivy Bridge processors until "after June", generating concerns about extended waits for new Mac models. Those fears were tempered a bit just a few days later when a new report claimed that the delay affected only dual-core mobile chips, which Apple would be using either only in its ...
Apple Wins Long-Term Protection from Ban on Sales of 3G-Enabled Devices in Germany
Back in December, Motorola Mobility won a preliminary injunction against Apple in Germany that could have seen Apple barred from selling its 3G-enabled products such as the iPhone and cellular-capable iPad models in the country. Apple did indeed briefly pull all 3G devices with the exception of the iPhone 4S from its German online store earlier this month, only to put them back on sale a few...
Adobe Photoshop Touch for iPad 2 Now Officially Available
Yesterday, Adobe prematurely launched its new Photoshop Touch app for the iPad 2, quickly pulling it amid claims that the official launch was scheduled for Monday, February 27. The app has now returned to the App Store [direct link], where it is available for $9.99. As previously noted, the app is currently compatible only with the iPad 2 running iOS 5.Transform images with core Adobe...
Apple Airs New 'iCloud Harmony' Commercial
Apple today released a new iPhone 4S commercial focusing on iCloud. Entitled "iCloud Harmony", the ad offers no voiceover and instead utilizes a series of fast-paced cuts to show music, photos, calendars, apps, contacts, and books all automatically syncing among Macs, iPads, and iPhones. The commercial, which is also being featured on Apple's main homepage, ends with the tagline...
iPhone User Awarded $850 in Judgment Against AT&T Over Throttling
Associated Press reports that an iPhone user in California has been awarded $850 in a small claims lawsuit filed against AT&T over throttling of data speeds. The user, who was on a grandfathered unlimited data plan, saw his data speeds drastically slashed once he reached 1.5-2 GB in a given month, even as other users on limited 3 GB plans at the same price see no similar restrictions at those...
Apple Fans Celebrating Steve Jobs' 57th Birthday with Party at Fifth Avenue Retail Store
Today would have been Steve Jobs' 57th birthday, and a number of Apple fans are taking the opportunity to commemorate his life and legacy, with the topic currently appearing on Twitter's list of top trending topics worldwide. Jobs passed away on October 5, 2011 following a long battle with pancreatic cancer. A pair of Apple fans in New York City are planning a party in Jobs' honor at...
Apple Now Selling Brazilian-Made iPhone 4, But Pricing Remains High
Foxconn's efforts to bring iPhone and iPad production to Brazil have seen significant attention in recent months, with the move being part of a strategy to diversify manufacturing locations and make the devices more affordable in the world's fifth most populous country by eliminating high import taxes. While much of the focus has been on getting iPad production up and running in Brazil, the...
Flashback Trojan Returns With a Multi-Pronged Infection Strategy
Last year, we profiled a Mac trojan horse known as "Flashback" that was masquerading as a Flash Player installer. While Apple has taken steps to protect users from the threat using its File Quarantine system under which users' computers initiate daily checks for updated malware definitions, the malware's authors have continued to tweak the trojan to improve its ability to both infect systems and ...
Proview Sues Apple in U.S. Over Alleged Deception in iPad Trademark Purchase
Reuters reports that the dispute over the iPad trademark in China has taken an interesting turn, with Proview Technology filing suit against Apple in the United States over alleged deception related to the deal between the two companies. Apple set up a dummy corporation known as IP Application Development Ltd (IPAD) to conduct negotiations with Proview over the trademark back in 2009, and...
Apple Shareholder Meeting: No Dividend or Stock Split, Majority Vote Requirement for Directors
Apple's annual shareholder meeting has just concluded at its headquarters in Cupertino, California, with the company declining to make any major announcements related to its operations. One of the biggest questions on the stock side has been speculation about a dividend, buyback, or stock split, and while Apple has indicated that it is continually evaluating the best uses for its cash stockpile, ...
iFixit Takes a Closer Look at the 'iPad 3 Retina Display'
Last week, we reported that we had been able to obtain a 9.7-inch display claimed to be for the iPad 3, confirming through microscopic analysis that the display offers twice the linear resolution and four times the total number of pixels as the iPad 2. iFixit's comparison of iPad 2 and iPad 3 display pixels We've since shared the display with our friends at iFixit to see if they could power ...
