Eric Slivka

Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

iphone galaxy s end call button

Samsung's Massive Document Outlining How to Improve Galaxy S by Adopting iPhone Solutions Surfaces

Wednesday August 8, 2012 6:53 am PDT by
AllThingsD reports that the ongoing patent and design dispute between Apple and Samsung has yielded yet another interesting piece of evidence, this time in the form of a massive internal Samsung document from 2010 showing 126 different aspects of the company's Galaxy S smartphone that were considered to need improvement. Each shortcoming is displayed with a comparison to how the issue is handled ...
apple samsung logos

Samsung's 'Crisis of Design' Memo Enters Patent Trial as Early Apple Designer Testifies on Confusion

Tuesday August 7, 2012 12:57 pm PDT by
The dispute between Apple and Samsung continues to play out in U.S. court, with Apple working its way through its list of witnesses as it seeks to convince a jury that Samsung has infringed upon patents and designs related to the iPhone and iPad. Among the interesting developments yesterday was the admission into evidence of an internal Samsung memo acknowledging that the company had suffered...
ios scaling taller screen

iOS 6 Automatically Scales to Fit Taller 1136x640 iPhone Display

Tuesday August 7, 2012 9:28 am PDT by
9to5Mac reports that it has discovered through some testing with Apple's official iOS simulator that iOS 6 is capable of automatically scaling its home screen display to fit a taller 1136x640 display, compared to the current 960x640 display. Numerous rumors and part leaks have indicated that Apple will be including a taller display on the next-generation iPhone to be introduced next month.Thanks ...
apple genius ad labor day

Apple Stops Airing 'Genius' Ads on Olympic Television Broadcasts

Tuesday August 7, 2012 7:44 am PDT by
Late last month during the Opening Ceremonies for the Summer Olympics, Apple debuted a series of three ads focused on an "Apple Genius" helping customers in unusual situations. The ads received a relatively poor reception, with some observers objecting to the portrayal of customers as clueless and others simply not finding the ads as humorous as they were clearly intended to be. While Apple ...
ios 6 beta 4 no youtube

iOS 6 Beta 4 Removes Dedicated YouTube App [Updated]

Monday August 6, 2012 11:30 am PDT by
As noted by several users in our forum, Apple's new iOS 6 Beta 4 just released to developers removes the dedicated YouTube app that has been included on the iPhone operating system since its launch in 2007. The reason for the removal is unclear, although speculation naturally turns to the strained relationship between Apple and Google. Aside from YouTube, Apple's iOS 6 contains another...
ios beta 4 ota 3

Apple Seeds iOS 6 Beta 4 to Developers

Monday August 6, 2012 10:31 am PDT by
We're receiving numerous report that Apple today released the fourth beta of iOS 6, the company's next-generation mobile operating system set to launch "this fall", presumably alongside new iPhone hardware with an official announcement at Apple's September 12 media event. As with previous builds, the new one is arriving as an over-the-air update first, and it is generating some confusion since ...
newdock

Apple's Smaller Dock Connector Reportedly Coming to Entire iOS Device Lineup Including iPad This Fall

Monday August 6, 2012 10:02 am PDT by
iMore, which was the first source to report that Apple will be moving to a smaller dock connector with the launch of the next-generation iPhone, now claims that Apple will be moving its entire lineup of iOS devices to the new connector later this year. This includes the current 9.7-inch iPad, which was just updated in March.iMore has learned that Apple intends to update their entire lineup of...
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AT&T's 'Mobile Share' Service Plans Launching August 23

Monday August 6, 2012 8:40 am PDT by
Last month, AT&T announced that it would join Verizon in offering shared data plans including unlimited talk and text on phone while allowing users to share their monthly data allotments across multiple devices. The plans are structured with two basic components: a monthly cost for a data allotment and a per-device charge that varies from $10 to $45 depending on the type of device and the data...
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Claimed SIM Tray for Next-Generation iPhone Points to Nano-SIM Standard

Monday August 6, 2012 7:05 am PDT by
In line with recent claims that European carriers have been stockpiling nano-SIMs with some carriers even working with Apple to test the new, smaller cards ahead of the next-generation iPhone launch, Nowhereelse.fr shares [Google translation] a set of comparison photos showing what is claimed to be a nano-SIM tray for the next iPhone next to the current micro-SIM tray used in the iPhone 4S. If...
ipad mini mockup iphone

Eddy Cue Worked to Convince Steve Jobs of Need for 7-Inch iPad in Early 2011

Friday August 3, 2012 2:17 pm PDT by
Back in October 2010, Steve Jobs appeared on an Apple earnings conference call to address the Android-based iPad competitors that were just then coming to the market. With the majority of those tablets carrying 7-inch displays, Jobs noted that the screens were only 45% as large as the iPad's and that Apple believed the iPad's 9.7-inch display was the minimum necessary for an acceptable user...
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Sketchy Photos of Claimed 'iPad Mini' Rear Shell Show No Camera Hole

Friday August 3, 2012 1:50 pm PDT by
Apple.pro points [Google translation] to several images posted to Chinese microblogging site Sina Weibo showing what is claimed to be the rear shell of the "iPad mini". We certainly can not speak definitively to the authenticity of the images, and anything posted randomly to a microblogging site is clearly suspect until additional supporting evidence is discovered, but we have elected to share...
phil schiller

Phil Schiller on History of the iPhone, Advertising, and Market Research

Friday August 3, 2012 11:06 am PDT by
Phil Schiller is currently on the witness stand in the trial of Apple versus Samsung, and Apple's marketing chief is offering a bit of insight into the history of the iPhone, making the argument that Apple revolutionized the smartphone industry with its contributions. AllThingsD has a summary of Schiller's comments, which reveal Apple's wide-ranging thoughts on what project to pursue following...
iphone 5 4s home button holes

Detailed Photo and Video Comparison of iPhone 4S and 'iPhone 5' Front Panels

Friday August 3, 2012 6:48 am PDT by
iPhone parts company ETrade Supply posts a detailed comparison [via iPhoneinCanada.ca] of the front panels of the iPhone 4S and what has been claimed to be the next-generation "iPhone 5". As with numerous other leaks, the new front panel shows a taller display and the FaceTime camera being moved to above the earpiece. The blog post contains a number of images and a nearly 7-minute video...
curved glass iphone prototype

Apple Designer on Why Curved Glass and Extruded Aluminum iPhone Designs Were Rejected

Thursday August 2, 2012 1:17 pm PDT by
With court documents in the ongoing legal dispute between Apple and Samsung having yielded a remarkable number of design concepts and prototypes from the development of the iPhone and iPad, Network World has taken a look at testimony that explains why Apple rejected some of the ideas. The testimony comes from Doug Satzger, who spent 12 years in industrial design at Apple before moving on to Palm ...
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Apple Requests Sanctions Against Samsung Delivering Default Victory in Design Patent Case

Thursday August 2, 2012 11:54 am PDT by
The ongoing court case between Apple and Samsung over alleged patent and design infringement has continued to take strange and interesting turns, with Samsung having been chided earlier this week for publicly releasing evidence that it had already been barred from presenting in court. But in taking its case to the media, Samsung raised the ire of the judge overseeing the case and caused Apple to ...
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Aerial Photos of Recent Work at Apple's North Carolina Data Center

Thursday August 2, 2012 10:28 am PDT by
Several weeks ago, we noted that Apple was already undertaking a minor expansion of its massive data center in Maiden, North Carolina, having received permits for a roughly 20,000 square-foot "tactical data center" located adjacent to the existing 500,000 square-foot facility. Wired has now obtained aerial photos of the site taken earlier this week, showing not only the new tactical data...
idc 2Q12 tablets

iPad Outnumbers Samsung Tablets 7-to-1 in 2Q 2012 Shipments

Thursday August 2, 2012 8:22 am PDT by
Last week, we pointed to tablet estimates for the second quarter of 2012 from research firm Strategy Analytics, results that shows Apple continuing to dominate the tablet market with 68% of shipments during the quarter. Google's Android platform accounted for most of the remaining shipments, taking 29% of the market. Worldwide Tablet Shipments in 2Q12 in Millions of Units (Source: IDC) IDC ...
ipad smart cover status

Apple Researching iPad Smart Covers with Secondary Displays, Keyboards, Solar Cells

Thursday August 2, 2012 7:48 am PDT by
Engadget points to a newly-filed patent application from Apple showing ideas for a significantly enhanced iPad Smart Cover that could contain such features as a secondary display, a keyboard, and power collectors in the form of solar cells or RF energy antennas.An accessory device that is arranged to communicate with a host device by way of a communication channel is claimed. The host device...
retina macbook pro 5 7 days

Retina MacBook Pro Shipping Estimates Improve to 5-7 Business Days

Thursday August 2, 2012 6:34 am PDT by
Just a day after Apple added new build-to-order configuration options to the low-end Retina MacBook Pro, shipping estimates have improved from 1-2 weeks to 5-7 business days in the company's online stores. The faster turnaround time is showing up in the company's online stores in the Americas, and should spread to its Asia-Pacific and European distribution channels shortly. Shipping...
takashi okuda sharp

Sharp President Confirms Shipments of Displays for New iPhone this Month

Thursday August 2, 2012 6:24 am PDT by
Reuters reports that Sharp president Takashi Okuda today made a rare public reference to an unreleased Apple device, acknowledging that his company will begin shipping displays for the next-generation iPhone this month.Japan's Sharp Corp. said it will start shipping screens destined for a new Apple iPhone that is widely expected to be released in October ahead of the pre-Christmas shopping...