MacRumors

Just a day after the iPhone 13 models were announced by Apple, the first Geekbench score has already surfaced. Someone has benchmarked the GPU performance of the ‌iPhone‌ 13 Pro, and there's a significant performance increase compared to the prior-generation ‌iPhone‌ 12 Pro.

The ‌iPhone‌ 13 Pro, or iPhone14,2, earned a Metal score of 14216, a 55 percent increase compared to the 9123 Metal score earned by the ‌iPhone‌ 12 Pro.

Apple's ‌iPhone‌ 13 models feature an A15 chip with 6 CPU cores, including two performance cores and four efficiency cores. Both the ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro devices have the same CPU, but there are differences when it comes to GPU. The ‌iPhone‌ 13 and 13 mini are equipped with a 4-core GPU, while the higher-end ‌iPhone‌ 13 Pro and ‌iPhone‌ 13 Pro Max have a 5-core GPU.

Apple has called the A15 chip with the 5-core GPU in the Pro models the "world's fastest smartphone chip," and says that it delivers "up to 50% faster graphics performance than any other smartphone chip." Given the difference demonstrated in Metal scores, that appears to be accurate, with the A15 in the Pro models outperforming the A14. The benchmark also confirms that the Pro models feature 6GB RAM as was already seen in Xcode. The ‌iPhone‌ 13 and 13 mini have 4GB RAM.

No one has benchmarked one of the standard ‌iPhone‌ 13 models so we don't know how they compare to the prior-generation A14, nor do we have a benchmark of the CPU to compare CPU performance between the A14 and A15. Apple has said little about the A15's CPU, and rather than comparing it to the A14, Apple instead pointed out that it's "up to 50% faster" than the competition.

The iPad mini has the same A15 chip with 5-core GPU that's in the ‌iPhone‌ 13 Pro models, so we can expect the same graphics performance from Apple's updated tablet.

With the ‌iPhone‌ 13 lineup set to launch next week and soon to be in the hands of reviewers, we won't have to wait too much longer to get additional benchmarks of the A15 that will give us more insight into its overall performance. The new iPhones are set to be available for pre-order on Friday, September 17 at 5:00 a.m. Pacific Time.

Apple is facing a new class-action lawsuit in the United States that accuses it of false or deceptive marketing for the M1-powered MacBook Pro and MacBook Air, fraudulent business practices, misconduct in customer support, and violation of consumer law.

The lawsuit, filed this week in the Northern District of California, represents Apple customers across the United States who have faced hardware defects in their M1 ‌MacBook Pro‌ and ‌MacBook Air‌.

Over the last several months, a significant number of customers have reported that the displays on their new Apple silicon MacBooks have suddenly cracked or displayed black horizontal and vertical lines, making them unusable. As the lawsuit alleges, those customers said that the cracks and malfunctions were caused by a hardware defect rather than by the user themselves.

While addressing those complaints, the lawsuit attempts to cast a larger shadow over Apple's "deceptive marketing" and "fraudulent" business practices. The lawsuit accuses the Cupertino tech giant of falsely advertising the 13-inch displays in the ‌MacBook Pro‌ and ‌MacBook Air‌ as "premium [in] quality, reliability, and durability," despite Apple allegedly knowing the opposite.

Apple is accused in the lawsuit of purposely deceiving customers by extolling the quality of the displays in the ‌MacBook Pro‌ and ‌MacBook Air‌. According to the case, Apple engaged in fraudulent business practices since its "rigorous testing" of the displays before their release should have made the alleged defect apparent. Despite that, the company continued to release the product.

Despite this knowledge, [Apple] failed to disclose and actively concealed the Screen Defect from...the public, and continued to market and advertise the [laptops] as state-of-the-art premium and durable laptops when in fact normal operation...often results in catastrophic damage, rendering the devices unusable.

"To ensure durability, we assessed the 13-inch ‌MacBook Air‌ in our Reliability Testing Lab, using rigorous testing methods that simulate customers' experiences," the lawsuit quotes Apple as saying as further documentation that the company was aware of the defect. The company was "reckless" in its failure to identify the weakness, the suit notes.

While fraudulently and falsely marketing the displays as "premium, reliable, and durable," the lawsuit further accuses Apple of severe violation of consumer law, according to legislation in the state of California. Specifically, the lawsuit accuses Apple of violating consumer law by refusing to repair the displays for customers, even when they were under warranty.

The lawsuit cites one customer who was quoted $480 for replacing the display in their damaged ‌MacBook Air‌, while another customer was told it would cost $615. In numerous other cases, according to the suit, Apple refused to repair the displays under warranty since the company claimed they were caused by the user and considered accidental breakage.

In some cases, leaving debris between the MacBook and its lid may cause damage; however, the lawsuit states no customer had done so and that the widespread nature of the defect further proves it's a manufacturing defect rather than anything else.

The lawsuit highlights a valid point. For customers, regardless of whether repairs were paid for out-of-pocket or not, the replaced display unit would also, in theory, be defective. As a result, the suit accuses Apple of further business misconduct by placing users in a never-ending loop of faulty displays, leading to costly repairs and then "equally defective replacements."

As a result of Apple's misconduct, [customers] were harmed and suffered actual damages, including that the Class Laptops contain defective screens, have manifested and continue to manifest the Screen Defect, and that Apple has not provided a remedy for the Screen Defect. [Customers] have also incurred, and will continue to incur, out-of-pocket unreimbursed costs and expenses related to the Screen Defect.

In its current form, the suit is not requesting damages or monetary compensation from Apple. Instead, it's asking that Apple reverse its "false marketing" of the quality and reliability of its MacBook displays, as outlined above, and that it "correct, repair, replace or otherwise rectify [its] unlawful, unfair, false and/or deceptive practices."

The suit provides Apple 30 days, as of August 30, to address the customers and the alleged screen defect. Once the 30 days have elapsed, with no action from Apple, the suit, representing Apple customers and others involved, will move forward to seek damages from the company.

The specific amount of damages the suit is seeking will be identified later during the requested jury trial. Though, the collective monetary damages from Apple customers who experienced the aforementioned screen defect is more than $5 million, excluding ill-gotten earnings and punitive damages caused by Apple's "deceptive practices."

An Apple spokesperson declined to comment when contacted for a response to the lawsuit.

Apple CEO Tim Cook is one of the 100 Most Influential People of 2021 according to TIME's newly published rankings. TIME shares an annual list highlighting world leaders, celebrities, tech company executives, authors, musicians, athletes, and more, and this is not the first time Cook has been celebrated.

This year's list is broken up into categories that include Icons, Pioneers, Titans, Artists, Leaders, and Innovators. Cook is listed in the "Titans" category alongside Shonda Rhimes, Tom Brady, Timbaland and Swizz Beats, Simone Biles, and others.

Cook's profile was written by Nike co-founder Phil Knight, who reflected on his relationship with Cook and his talks with Cook as a Nike board member. According to Knight, Cook is a man of "wisdom" and "excellent judgment."

One of his most difficult challenges was the change of leadership at Apple after Steve Jobs passed away, the Steve Jobs who was beloved and recognized around the world as a genius.

This almost impossible transition was handled with amazing dignity and grace, and announced to the world in his own quiet way: "I am not the second Steve Jobs. I am the first Tim Cook."

And by the way, in the 10 years since... Apple stock has gone up 1,000%, making it the most valuable company in the world.

Other notable names who made this year's list include Prince Harry and Meghan Markle, Naomi Osaka, Billie Eilish, "Ted Lasso" star Jason Sudeikis, Joe Biden, and Elon Musk.

Earlier this year, Apple was listed as one of TIME's 100 Most Influential Companies of 2021 thanks to its record breaking holiday quarter and ever increasing product lineup.

Apple this week continued distributing new firmware for the AirTags that first rolled out in August. There have been several minor releases with different build numbers, and behind the scenes, those tweaks were to meter the number of people who were seeing the AirTag update at one time.

The last version, for example, with a build number of 1A291e changed nothing other than the rate limit on the percentage of AirTags users getting the update. That update set the limit to 25 percent, and another build released yesterday (1A291f) removes the deployment limit entirely, so all users should now be able to get the firmware update.

A portion of people will have already received the new firmware, but anyone who had not should see their AirTags updating over the next few days. There's still no word on what's included in the AirTags firmware, and no new features have been found so it likely focuses on bug fixes and other under-the-hood improvements.

It is not clear why Apple has metered the release of the AirTags firmware update, but it may have to do with the over-the-air distribution method.

Apple does not provide an option to force an ‌AirTag‌ update, as it's something that's done over-the-air through a connected iPhone. To make sure the update happens, you can put your ‌AirTag‌ in range of your ‌‌‌‌iPhone‌‌‌‌, but you have to wait for the firmware to roll out to your device.

You can check your current ‌AirTag‌ firmware version using the Find My app, with instructions available in our how to.

Apple this week introduced a redesigned sixth-generation iPad mini that looks much closer to the current iPad Air, with slimmer bezels, a Touch ID power button, a USB-C port, compatibility with the second-generation Apple Pencil, and more.

The new iPad mini is equipped with the same A15 Bionic chip as iPhone 13 models, and while Apple doesn’t advertise the amount of RAM in the device, MacRumors can confirm that the new iPad mini has 4GB of RAM, an increase from 3GB of in the previous iPad mini. We can also confirm the ninth-generation iPad has the same 3GB of RAM as the eighth-generation model. These amounts were revealed in strings contained within the Xcode 13 beta.

For comparison, the iPad Pro is available with up to 16GB of RAM depending on storage capacity, while the latest iPad Air has 4GB of RAM.

The same type of Xcode strings accurately revealed the amount of RAM in iPhone 12 models last year and in several previous iPhone generations. Teardowns and regulatory filings should provide further confirmation in the coming days.

The new iPad mini and iPad models are available to order now on Apple's website and launch on Friday, September 24.

Contrary to some recent media reporting, MacRumors can confirm that the new Apple Watch Series 7 is powered by a new S7 chip, although the S7 is based around the same CPU found in the S6 chip from the Series 6.

Apple announced the Apple Watch Series 7 during its event yesterday, but the watch will not be available until "later this fall." As a result, Apple has so far offered relatively little detail about the new watch, not even publishing a specifications page on its website detailing the specific features of the Series 7.

Nonetheless, MacRumors can confirm several details about the Series 7 not currently shared by Apple. First, the Apple Watch Series 7 is indeed powered with an S7 branded chip, which Apple indicates will offer the same 20% advantage in performance compared to the S5 chip found in the Apple Watch SE and Series 5 as the Apple Watch Series 6 did.

As noted by Steve Troughton-Smith, the CPU in the S7 chip carries the same t8301 identifier as the CPU in the previous S6 chip, which explains why Apple's performance claims are unchanged relative to the S6.

There is more to an Apple Watch chip than just the CPU, however, and that's where there have apparently been a few changes that have led Apple to brand it with a new name despite offering the same performance. With the larger display on the Series 7, the S7 chip is likely to have been tweaked to continue providing customers with all-day battery life while still powering the larger, more advanced display.

This isn't the first time Apple has done something like this. For example, with the Apple Watch Series 5, Apple included the S5 chip that carried the same CPU as its predecessor but with the addition of a gyroscope.

As far as internal storage, the Apple Watch Series 7 includes 32GB, the same as on the Series 6 and SE models.

We can also share a number of details about the weight of the upcoming Apple Watch Series 7 compared to the Series 6:

• Apple Watch Series 7 41mm in Aluminum: 4.9% heavier than 40mm Series 6
• Apple Watch Series 7 41mm in Stainless Steel: 6.5% heavier than 40mm Series 6
• Apple Watch Series 7 41mm in Titanium: 6.9% heavier than 40mm Series 6
• Apple Watch Series 7 45mm in Aluminum: 6.6% heavier than 44mm Series 6
• Apple Watch Series 7 45mm in Stainless Steel: 9.3% heavier than 44mm Series 6
• Apple Watch Series 7 45mm in Titanium: 9.2% heavier than 44mm Series 6

With the Apple Watch Series 7, Apple includes faster charging, claiming that it can charge to 80% in just 45 minutes and that 8 minutes of fast charging will provide sufficient battery life for 8 hours of sleep tracking. To support the new fast charging, Apple will be offering a new 1-meter USB-C magnetic fast charging cable.

We can confirm that Apple will be including the new fast charging cable in the box with the Apple Watch Series 7. Using the older USB-A cable with the Series 7 will still charge the device at normal, non-fast charging speeds.

On the connectivity front, the Series 7 includes the same Bluetooth 5.0 protocol as the Series 6, but, unlike the Series 6, the new Apple Watch Series 7 also has built-in support for Beidou, China's satellite navigation system. The Series 7 also includes the U1 chip, with no apparent improvements compared to the ultra wideband chip found in the Series 6 or last year's iPhone 12.

Apple never advertises the amount of RAM in iPhones, but based on strings contained within the Xcode 13 beta, MacRumors can confirm that iPhone 13 Pro and iPhone 13 Pro Max models are equipped with 6GB of RAM, while the iPhone 13 and iPhone 13 mini have 4GB of RAM. These amounts are unchanged from the iPhone 12 lineup.

The same Xcode strings accurately revealed the amount of RAM in iPhone 12 models last year and in several previous iPhone generations.

iPhone 13 models feature a more power efficient A15 Bionic chip based on TSMC's advanced 5nm+ process, but Apple has not indicated how much faster the chip is compared to the A14 chip. The A15 chip also has a new 5-core GPU in iPhone 13 Pro models — up from 4 cores — that Apple says delivers the "fastest graphics performance in any smartphone."

All four iPhone 13 models will be available to pre-order starting Friday, September 17 at 5 a.m. Pacific Time in the U.S. and over 30 other countries and regions. The devices are set to launch one week later on Friday, September 24.

While third-generation AirPods were not announced at the Apple Event this week, suppliers have already kicked off shipments of the long-awaited headphones, according to industry sources cited by Taiwanese website DigiTimes.

In a paywalled preview of its report, DigiTimes said the shipments have been "slow," but production being underway is a good sign that the third-generation AirPods will likely be released before the end of the year. There will likely be another Mac-focused Apple Event this year, and the new AirPods could be unveiled then, or they could be announced with a press release through the Apple Newsroom at any point this fall.

The third-generation ‌AirPods‌ are expected to feature a design language similar to the ‌AirPods Pro‌, but without active noise cancellation. However, rumors have conflicted as to whether the new design will include silicone ear tips.

The second-generation AirPods were released in March 2019, priced at $159 with a wired charging case or $199 with a wireless charging case.

Apple has expanded AppleCare+ with Theft and Loss coverage, which includes up to two incidents of theft or loss of an iPhone, to the United Kingdom and Australia.

Offered as an additional plan to customers in the United States, Japan, Germany, and now also the United Kingdom and Australia, ‌AppleCare‌+ with Theft and Loss coverage can help customers who unfortunately have had their devices stolen or lost get a replacement without having to pay the full cost of a new device. The plan requires customers to have to Find My ‌iPhone‌ enabled on their device when it was lost or stolen.

• AppleCare Guide: Is it Worth Paying For?

In the United Kingdom, ‌AppleCare‌+ with Theft and Loss coverage will cost £11.99 a month or £239 per year, with an additional excess fee of £109 to replace an ‌iPhone‌. In Australia, ‌AppleCare‌+ with Theft and Loss costs $15.99 per month or $319 per year, with an additional $229 for specific incidents of theft or loss.

‌AppleCare‌+ with Theft and Loss is offered alongside the standard ‌AppleCare‌+ package, which lacks coverage for theft and loss incidents.

Following the announcement of the iPhone 13, Apple Watch Series 7, and the new sixth-generation iPad mini, Apple gave YouTuber iJustine a chance to talk to Apple CEO Tim Cook about the new announcements, including some tidbits about Fitness+.

In the nearly 15 minutes' long interview, Cook describes the new camera features of the ‌iPhone‌ 13, specifically Cinematic Mode, as a "mindblowing" addition to the ‌iPhone‌ that places it on par with professional high-end video equipment. The interview doesn't heavily touch on the new Apple Watch Series 7, but Cook notes how the device has become an integral part of his workout routine thanks to its integration with Fitness+.

The ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro are incremental upgrades compared to the ‌iPhone‌ 12 and ‌iPhone‌ 12 Pro, featuring a smaller notch, improved performance thanks to the A15 Bionic, new camera features, and more. Catch up on everything Apple announced yesterday using our event recap.

Yesterday during Apple's virtual "California streaming" event, Apple debuted a refreshed ninth-generation entry-level iPad ($329) and a redesigned sixth-generation iPad mini ($499). Like the iPad Pro, both devices include a 12-megapixel Ultra Wide front camera enabling Center Stage, which makes the iPad Air ($579) the only tablet in Apple's lineup that lacks this feature.

Center Stage is a feature that automatically keeps users perfectly framed during video calls, and it does this by using the much larger field of view of the Ultra Wide front camera.

As users move around, Center Stage automatically pans to keep them in the shot. When other people join in on the call, the camera detects them too, and smoothly zooms out to fit everyone into the view and make sure they are part of the conversation.

Apple debuted the feature in April with the latest ‌iPad Pro‌. At the time, it was thought the machine learning capabilities of Apple's M1 chip were required to power the feature, but given that the new iPad and iPad mini use A13 and A15 Bionic chips, respectively, that's patently not the case.

The current ‌iPad Air‌, which debuted in September 2020, has an A14 Bionic processor, but only a f/2.0, 7-megapixel front-facing FaceTime HD Camera for selfies and video calls, making it incompatible with Center Stage. The ‌iPad Air‌ is in its mid-product cycle, however, so it's likely to get the 12-megapixel Ultra Wide front camera in a refresh, perhaps early next year.

Despite a smaller notch, the iPhone 13 lineup will not show users their battery percentage in the status bar, or at least, not by default, according to the ‌iPhone‌ 13 simulator embedded within Xcode.

The entire ‌iPhone‌ 13 series features a smaller notch, allowing for more area to display content. While many customers may have hoped that a smaller notch would lead Apple to show the battery percentage in the status bar, that doesn't seem to be the case, at least for now.

As noted on Twitter, the Xcode 13 simulator for the ‌iPhone‌ 13 Pro Max shows the status bar without a battery percentage, despite ample room to shift the signal and Wi-Fi bars to the left. While the simulator in the release candidate of Xcode 13, released after yesterday's event, shows no battery percentage, Apple may offer it as an option within Settings.

Apple is unlikely to place the battery percentage in the status bar with no way for users to turn it off. With older iPhones that feature no notch, Apple includes an option within settings to toggle the percentage on or off, and a similar play could be in-store with the ‌iPhone‌ 13. Although it's worth noting that none of the ‌iPhone‌ 13 or updated iOS 15 marketing images depict that as a possibility.

The ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro will begin shipping to customers on Friday, September 24, but we do expect reviews and hands-on impressions of the devices to be released before that. Those reviews and impressions will give us a definitive answer on whether Apple will finally allow customers to show their battery percentage in the status bar, rather than having to drag down on the right corner of the screen.

The new iPhone 13 Pro models support 4K ProRes video recording, but there's a catch if you want to capture video at the highest quality - you need an ‌iPhone‌ 13 Pro or Pro Max with at least 256GB of storage space.

On Apple's tech specs page for the new devices and in the press release announcing the new ‌iPhone‌ 13 Pro models, Apple says that if you have an ‌iPhone‌ 13 Pro or ‌iPhone‌ 13 Pro Max with the base 128GB of storage, you'll be limited to shooting 1080p ProRes video at 30 frames per second.

For recording ProRes video at 4K at 30 frames per second, higher 256, 512, or 1TB storage capacities are required.

iPhone 13 Pro and iPhone 13 Pro Max support ProRes video recording in the Camera app at 1080p 30 fps with the 128GB storage option and up to 4K 30 fps with 256GB, 512GB, and 1TB storage options.

Aimed at professionals, the ProRes codec offers higher color fidelity and less compression, and it is often used for commercials, feature films, and TV broadcasts. With ProRes support, ‌iPhone‌ 13 Pro and Pro Max users can capture, edit, and share professional quality video right on their devices.

ProRes support will not be available when the ‌iPhone‌ 13 Pro models launch and will be coming in a future iOS 15 update.

Along with ProRes, the new ‌iPhone‌ 13 Pro and Pro Max offer much improved Wide, Wide Angle, and Telephoto lenses with better low light performance, macro capabilities, Night Mode, Cinematic video recording for depth-of-field transitions, and Photographic Styles for enhancing images.

Apple today held its annual iPhone-centric event, introducing the iPhone 13 mini, ‌iPhone‌ 13, ‌iPhone‌ 13 Pro, and ‌iPhone‌ 13 Pro Max. We also got a look at the new Apple Watch Series 7 and were surprised with the new ninth-generation low-cost iPad and the iPad mini 6.

It took Apple an hour and twenty minutes to introduce the new devices during the "California Streaming" event, but we've recapped all of the announcements in a seven-minute video for our readers who want a no-frills but thorough overview of everything that's new.

All of our event coverage is also available below. Make sure to check out our articles so you don't miss any details about Apple's newest products.

iPhone 13 Lineup

• Apple Announces iPhone 13 and iPhone 13 Mini With Smaller Notch, Repositioned Rear Cameras, and More
• Apple Unveils iPhone 13 Pro and iPhone 13 Pro Max With ProMotion Displays and Up to 1TB Storage
• Goodbye 64GB: iPhone 13 Lineup Starts at $699 With 128GB of Storage
• All iPhone 13 Models Available to Pre-Order This Friday With September 24 Release Date
• iPhone XR and iPhone 12 Pro Discontinued, iPhone 12, iPhone 12 Mini, iPhone 11, and iPhone SE Still Available
• iPhone 13 Pro Available With Up to 1TB of Storage, Pricing Tops Out at Record $1,599
• All iPhone 13 Models Feature Significantly Improved Battery Life, Up to 2.5 Hours Longer for iPhone 13 Pro Max
• Cellular Carriers Begin Sharing Deals and Offers Coming to iPhone 13 and iPhone 13 Pro
• iPhone 13 Models Feature 20% Smaller Notch That's Just a Tiny Bit Taller
• iPhone 13 Models Are Heavier and Thicker Than iPhone 12 Models
• iPhone 13 Models Support Dual eSIMs
• AppleCare+ Now Covers Cracked Back Glass on iPhone 12 and iPhone 13 Models for Reduced $29 Fee
• All of the New iPhone 13 Camera Features: Macro, Cinematic Mode, Photographic Styles, Sensor Improvements and More
• mmWave 5G on iPhone 13 Remains Limited to U.S. Models
• Apple Letting Customers 'Get Ready' for iPhone 13 Launch With Pre-Order Setup

Apple Watch Series 7

• Apple Unveils Apple Watch Series 7 Featuring Larger Screen Sizes From $399
• Apple Watch Series 7 Larger Display Allows for Full On-Screen Keyboard
• Apple Watch Series 7 Features Exclusive Watch Faces Including Modular Max, World Time, Continuum, and More
• Apple Watch Series 7 to Come in 41mm and 45mm Case Sizes, Will Be Compatible With Older Bands

iPad mini 6

• Apple Introduces Redesigned Sixth-Generation iPad Mini With Touch ID, USB-C Port, 5G, and More
• Apple Now Accepting Pre-Orders for New iPad Mini 6

iPad 9

• Apple Announces New 9th-Gen iPad With A13 Chip, True Tone Display, and More
• Apple Now Accepting Pre-Orders for New iPad 9

Software

• iOS 15, iPadOS 15, watchOS 8, and tvOS 15 Will Be Released On September 20
• Apple Seeds iOS and iPadOS 15 Release Candidates to Developers
• Apple Seeds Release Candidate Version of watchOS 8 to Developers
• Apple Seeds tvOS 15 Release Candidate to Developers

Accessories

• Here Are All the New Bands and Cases Apple Just Released for Apple Watch Series 7, iPhone 13, and iPad
• Apple Now Selling USB-C Magnetic Charger for Fast Charging Apple Watch Series 7 Models
• Apple Releases New MagSafe Wallet With Find My Support

Apple Fitness+

• Apple Announces New Fitness+ Features Including Pilates, Group Workouts, 4K Video, and More
• Apple Fitness+ Launching in 15 New Countries Later This Year

Other Announcements

• Refurbished Apple TV 4K With Redesigned Siri Remote Now Available, Pricing Starts at $149
• Apple's 'California Streaming' Event Now Available on YouTube and Events Website

The ‌iPad mini‌ 6 and the low-cost ‌iPad‌ can be pre-ordered starting today, while the ‌iPhone‌ 13 models will be available for pre-order this Friday with launches of both to follow on September 24. The Apple Watch Series 7 will be available later this fall.

Following the announcement of the iPhone 13 mini, ‌iPhone‌ 13, ‌iPhone‌ 13 Pro, and ‌iPhone‌ 13 Pro Max, Apple is allowing customers to get ready for pre-orders, which are set to take place on Friday, September 17 at 5:00 a.m. Pacific Time.

Existing and new iPhone Upgrade Program members can use the Apple Store app on the ‌iPhone‌ or Apple's website to go through all of the pre-approval steps to get ready to purchase a new ‌iPhone‌, including checking upgrade eligibility, securing credit lines, and confirming other necessary information.

Those who are not members of the ‌iPhone‌ Upgrade Program can also select their preferred ‌iPhone‌, confirm their status with their carrier, add accessories, choose an AppleCare+ plan, and add a preferred payment method to prepare for the ‌iPhone‌ launch. Both payment in full and other payment options are supported.

With this setup process, all customers who go through the "Get Ready" steps will be able to pre-order their devices with the tap of a button on launch day.

Apple has always had the pre-approval process for ‌iPhone‌ Upgrade Program customers, but the new streamlined pre-order preparation for other customers appears to be a new addition.

The ‌iPhone‌ 13 models are priced starting at $699, while the ‌iPhone‌ 13 Pro models are priced starting at $999. Pre-orders begin on Friday, September 17 at 5:00 a.m. Pacific Time.