Apple's suppliers don't expect AirPods Max to boost their sales anything like AirPods earbuds because they believe the over-ear headphones market segment is too niche, according to a new report out today.
Taiwan-based Compeq and Unitech have been shipping rigid-flex boards for AirPods and are said to be supplying the printed circuit boards for AirPods Max too, according to DigiTimes.
However, industry sources said the PCB suppliers don't foresee a significant boost to their sales from AirPods Max, "reasoning that over-ear headphones are positioned as a niche segment with higher prices but smaller market scale compared to earbuds."
The sources cited Canalys statistics showing that the world's quarterly shipments of true wireless stereo (TWS) earbuds came to around 45 million pairs in third-quarter 2019, compared to 20 million for over-ear headphones.
The report notes that JBL, Sony and Bose are "firmly in the leader group" in terms of market share for over-ear headphones. It's worth adding that all three offer headphones at a significantly lower price point than Apple is targeting with AirPods Max, which cost $549.
Indeed, the price has raised eyebrows and led some commentators to question Apple's market strategy for the headphones. Nevertheless, AirPods Max quickly sold out when they were unveiled on Tuesday, and are now backordered until March in all colors.
Disney+ will next year introduce a $1 price hike for subscribers in the United States, taking the monthly cost to $7.99 a month or $79.99 per year. The Disney Bundle, which includes Disney+, Hulu, and ESPN Plus, will also see a $1 increase to $13.99 a month. The price increases will come into effect on March 26, 2021.
The announcement follows Disney Investor Day, which saw the company unveil new franchises and content coming to the service, including 10 new Marvel series, 10 new Star Wars series, and several Disney Animation studios projects.
Streaming rival Netflix raised its prices in October, making its standard and premium plans more expensive. During the last Netflix earnings call, Netflix COO Greg Peters said that if Netflix is delivering more value for users, then there is "an opportunity to occasionally go back" and ask members "to pay a little bit more." Disney now looks to be using the same logic.
It remains unclear if the price increase will apply to Disney+ subscribers in other countries, but Netflix has upped prices in the U.S. before and then rolled out those price hikes to other countries shortly after.
Disney yesterday announced that its streaming service has hit 86.8 million subscribers, a milestone that it has reached 13 months after launching.
Set on a sunny island brimming with fauna, the casual adventure game invites players to explore the game world as protagonist Alba, who turns activist and founds a wildlife protection league after discovering and helping a stranded dolphin on the beach.
Join Alba as she visits her grandparents on a Mediterranean island. She is ready for a peaceful summer of wildlife exploration with her friend Ines, but when she sees an animal in danger, she realizes she needs to do something about it!
This is truly a Mediterranean paradise if you ignore all the litter! From the idyllic beaches to the ancient castle overlooking the town a whole island is ready to be explored. With Ines and your grandfather - who is a total bird nerd - by your side, you can start the movement to save the island. Maybe even the world after that.
As Alba, players must speak to characters in the local town and convince them to volunteer for an organization that can save the island and its furry and feathered inhabitants.
Described as "a feel-good game about running around and doing good deeds," the title invites players to experience a "Mediterranean Summer filled with friendship, family and nature." It features handcrafted visuals throughout and a Spanish soundtrack by Lorena Alvarez.
"Alba: a Wildlife Adventure" is available on Steam for PC, and on Apple Arcade now for iOS, macOS, and tvOS. Apple Arcade is priced at $4.99 per month, and that price point allows the whole family to play games without ads or additional in-app purchases.
With Apple and several other vendors quoting shipping estimates for the new AirPods Max of well into 2021, those looking to get their hands on Apple's new $549 over-ear headphones sooner than that might want to check out Verizon.
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Verizon is currently listing AirPods Max in silver and space gray as estimated to ship by December 18, although we've heard about some customers receiving order confirmations showing delivery on December 14, a day ahead of the official launch.
Other colors are in shorter supply, with Verizon estimating orders for AirPods Max in green will ship around January 8, while sky blue and pink are simply sold out.
Note that Verizon's timeframes are listed as estimates, so there's no guarantee that the carrier will meet those dates, but if you're looking for a purchase option before the holidays and don't think Apple retail stores will have stock next week, Verizon might be your best bet right now.
Update: Verizon is now out of stock of all colors.
The majority of Apple employees likely won't be returning to work at Apple's Cupertino campuses before June 2021, Apple CEO Tim Cook said today at a town hall meeting, details of which were shared by Bloomberg.
Cook said that while face-to-face collaboration is important, Apple's success amid the pandemic this year could potentially lead to the company being more flexible about remote work in the future. Still, Cook and Apple executives are eager for employees to return to Infinite Loop, Apple Park, and other offices worldwide.
"There's no replacement for face-to-face collaboration, but we have also learned a great deal about how we can get our work done outside of the office without sacrificing productivity or results," he told staff, according to people familiar with the comments. "All of these learnings are important. When we're on the other side of this pandemic, we will preserve everything that is great about Apple while incorporating the best of our transformations this year."
At the current time, Santa Clara County (where Apple's main campuses are located) has a stay at home order that requires companies to allow employees to work from home where applicable, and that will be in place through the end of the year. Cook in July said that he expected employees to return to work in early 2021, but the ongoing global health crisis has been evolving and Apple has had to modify its plans several times.
Other tech companies like Facebook and Google are also allowing employees to work from home until summer 2021, while some, like Twitter and Square, are allowing employees to work from home permanently. Many other smaller tech companies in the Bay Area have also gone entirely remote on a permanent basis due to the pandemic.
Cook also told employees that because of the challenges over the course of the last few months, many would get an additional paid holiday on January 4.
Apple is now developing its own cellular modem that will be used in future devices and that will eventually replace modem components sourced from Qualcomm, reports Bloomberg.
The information was shared by Apple's senior vice president of hardware technologies Johny Srouji at a town hall meeting with Apple employees.
"This year, we kicked off the development of our first internal cellular modem which will enable another key strategic transition," he said. "Long-term strategic investments like these are a critical part of enabling our products and making sure we have a rich pipeline of innovative technologies for our future."
Rumors in early 2019 suggested that Apple was planning to design a modem in-house, and mid-2019, Apple purchased the majority of Intel's smartphone modem business to accelerate its own development efforts. Apple took over Intel's modem-related intellectual property and hired 2,200 Intel employees.
At the time, Srouji said that the Intel team would join Apple's cellular technologies group, and that the acquisition would "expedite development on future products." Apple is ultimately aiming to reduce its reliance on Qualcomm, the company that currently supplies its modem chips.
Apple for several years was embroiled in a major patent dispute with Qualcomm, but when it became clear Apple would need Qualcomm's chip technology for the 5G iPhone 12 models released in 2020, Apple reached a settlement with Qualcomm and signed a multi-year licensing deal.
Apple has now built a team of hardware and software engineers that will develop the cellular modem, and it will join other wireless chips designed by Apple that include the W-series chips in the Apple Watch and the U1 ultrawide band chip in the iPhone 11 and iPhone 12 models. Apple also makes its own A-series chips for iPhones and as of this year, has released Macs with Apple-designed processors.
There is no word on when Apple's modem chips will be ready, but the 2019 settlement between Apple and Qualcomm included a six-year licensing agreement.
Apple today shared a new support document explaining how to use the new MagSafe Duo Charger with iPhone 12 models and the Apple Watch, clarifying some details about the accessory following its release earlier this month.
Notably, the support document confirms that Apple's older 29W USB-C power adapter is not compatible with the MagSafe Duo, presumably because that adapter does not support the necessary 5V/3A or 9V/1.67A power ratings. As a result, when the MagSafe Duo is connected to the 29W adapter, it can only charge either an iPhone or Apple Watch, rather than both devices simultaneously.
The support document also notes that the MagSafe Duo's hinge area might wrinkle over time if kept in the folded, closed position, especially if the charger is left in a very hot environment, such as inside of a car on a hot day:
As with most soft materials, the covering of accessories might experience normal wear over time. The hinge area of your MagSafe Duo Charger might wrinkle over time if kept in the folded position. Leaving your MagSafe Duo Charger in a very hot environment (like the inside of a car on a hot day) in the folded position might lead to more visible, deeper wrinkles in that area. This doesn't affect the functional performance of the accessory.
As with the singular MagSafe Charger, the MagSafe Duo is limited to up to 12W of power delivery when used with the iPhone 12 mini. And when Lightning accessories such as Apple's EarPods are connected to any iPhone 12 model, charging with the MagSafe Duo is limited to 7.5W to comply with regulatory standards.
The rest of the document reiterates many details that Apple already shared about MagSafe charging, and is worth a glance for new MagSafe Duo owners.
Disney today announced that streaming service Disney+ has hit 86.8 million subscribers, a milestone that it has reached 13 months after launching. Disney+ has gained well over 10 million subscribers since November, when the service had 73.7 million subscribers.
Disney shared the new subscriber metric during Disney Investor Day, which is also expected to see the company unveil new franchises and content related to Marvel and Star Wars. Disney today also announced plans for a new bundle that will include Disney+ alongside the Hulu ad-free subscription service.
At launch, Disney projected that it would hit 60 to 90 million subscribers by 2024, a goal that the company has met and will soon exceed. Disney+ has been more successful than Apple TV+, which launched right around the same time, but Apple does not provide Apple TV+ subscriber numbers so there's no direct comparison to make. If Apple TV+ were hitting the subscriber numbers that Disney+ has reached, Apple executives likely would have mentioned it.
Apple TV+ has struggled to compete with Disney+ because Disney has an established catalog of content along with popular Star Wars and Marvel content. Apple has been working to build up new original TV shows and movies, but it still trails behind Disney.
The developers behind the Brave browser today announced some changes for the iOS version of Brave, which are being implemented to comply with Apple's App Store rules.
A new version of the Brave browser being released today for the iPhone and the iPad removes features that allowed people to earn rewards for browsing and to tip creators. Brave has a system that allows those using the browser to earn money for viewing ads, which can then be given to preferred content creators.
Brave Rewards is built on the Basic Attention Token (BAT) and is a new way to value attention, connecting users, content creators, and advertisers. Users are rewarded in BAT with 70% of the ad revenue share of the privacy-preserving ads they opt into viewing, and they can support content creators they love by rewarding them with BAT. There are currently over 985,000 Brave verified content creators.
With the release of iOS 14, Apple told Brave that the Brave Rewards system was not compliant with App Store guidelines 3.1.1 and 3.2.2. The 3.1.1 rule prevents apps from giving a tip to a person unless what's provided is purchased through in-app purchases, while the 3.2.2 rule prevents "tasks for cash." Brave's developers say that this guideline is aimed at preventing apps from asking users to give 5 star ratings in return for points, and that Apple has likened the opt-in viewing of Brave Ads as tasks for cash.
Though there is no path for earning rewards from viewing Brave ads on iOS going forward, Brave says that it hopes that users will continue to opt in as Brave still plans to provide creators with monthly donations.
Brave's developers are "disappointed" with the update, but say that Brave users can continue to enjoy the "same fast and privacy-preserving iOS browser they know." These changes will not apply to the desktop version of the app or the Android versions.
Apple today released a new update for Safari Technology Preview, the experimental browser Apple first introduced four years ago in March 2016. Apple designed the Safari Technology Preview to test features that may be introduced into future release versions of Safari.
Safari Technology Preview release 117 includes bug fixes and performance improvements for Web Inspector, CSS, JavaScript, Web Assembly, Web API, Speech Recognition, WebRTC, Media, Web Animations, Scrolling, Scroll Nap, Private Click Measure, and Web Drivers.
The current Safari Technology Preview release is the built on the new Safari 14 update included in macOS Big Sur with support for Safari Web Extensions imported from other browsers, tab previews, password breach notifications, web authentication with Touch ID, and more.
The new Safari Technology Preview update is available for both macOS Catalina and macOS Big Sur, the newest version of the Mac operating system.
Apple's aim with Safari Technology Preview is to gather feedback from developers and users on its browser development process. Safari Technology Preview can run side-by-side with the existing Safari browser and while designed for developers, it does not require a developer account to download.
Apple's Fitness+ service is set to launch next Monday, and ahead of its debut, Apple's senior director of fitness technologies Jay Blahnik has been doing interviews to explain how it all works.
In an interview with Fast Company he spoke about how Apple Fitness+ is tailored to users of all levels, explaining details on how it will work for beginners.
Each Fitness+ video includes three different trainers on the screen at the same time, and at least one of these trainers will be doing a "modified" version of the workout that's simpler or less taxing. In a cycling workout, for example, one trainer might pedal more slowly, or in a yoga workout, one of the trainers might do simpler poses. In many cases, the alternate trainers you see in workout videos will be the leads of other kinds of workouts.
Apple has also added a series of 10 to 20 minute videos for those who are new to workouts and not ready for the standard workouts. These videos have a single instructor and provide instructions on equipment setup or how to do a particular exercise.
"One of the things we've heard that's been consistent is that working out is tough for people," Blahnik tells me. "If you're a beginner, it's tough because you don't know what to do, you don't know where to start, or maybe you're not in great shape and going to a gym or taking a class is actually way too much ... of a commitment when you're brand-new."
"It was clear to us from the very beginning that if we could do something to make working out a better experience for everybody, that felt like a really great thing to do for Apple Watch customers," Blahnik says.
The app is also designed to offer up suggestions for new workouts based on the workout types that people have completed. "We've done some really intelligent things to make it simple to get to your next best workout," said Blahnik.
The algorithm will suggest the workout types that people prefer, but it will also offer up recommendations for complementary exercises. For those who like to run or cycle, as an example, Fitness+ might suggest a HIIT workout or a yoga routine.
Fitness+ is set to launch on Monday, December 14. It's priced at $9.99 per month and also included in the $29.99 per month Apple One bundle. Apple is giving those who purchased an Apple Watch Series 6, Apple Watch SE, or Apple Watch Series 3 after September 15, 2020 a free three-month trial.
Apple is planning to retire its Music Memos app, which was first released in 2016 as an app designed to allow musicians and songwriters to capture song ideas on the fly. Since its launch, the app received few updates from Apple, and going forward, the app will receive no more updates.
According to an Apple Support document, Music Memos will no longer be available for download after March 1, 2021, but the app will still be available for use and can be downloaded from the App Store purchase history.
Still, Apple says that users should export Music Memos recordings to the Voice Memos library to ensure that they're saved, and the company is encouraging people to use Voice Memos over Music memos.
Apple today updated Music Memos to version 1.0.7, adding a new feature that allows Music Memos recordings to be exported to the Voice Memos library. Apple says that Voice Memos can be used to quickly capture ideas, and recordings can be taken further with GarageBand.
Exporting Music Memos to Voice Memos requires an iPhone with iOS 14 or an iPad with iPadOS 14, along with the latest versions of Voice Memos and Music Memos. Exported content will appear in Voice Memos in a folder titled "Music Memos."
Apple CEO Tim Cook is set to speak at the United Nations Climate Ambition Summit on Saturday, December 12, reports Reuters.
Co-hosted by the United Nations, the UK, and France, the summit is being held on the fifth anniversary of the international Paris climate agreement and ahead of U.N. talks next year in Glasgow, Scotland. From the Climate Summit website:
Leaders across government, business and civil society will gather for this online summit as the world deals with coronavirus. But the science is as urgent as ever and tells us that we need to limit the rise in global temperature to 1.5C degrees. We know climate change will not wait. Action must be taken now, together, for our planet, so we can build back better.
The Summit will provide a meaningful platform for civil society, young people and Indigenous Peoples representatives, many of whom disproportionately experience the impacts of climate change. Climate change must also be tackled by entire systems and we therefore also want to provide a platform for businesses, cities and other non-state actors who are rallying together and collaborating to support governments and accelerate the systemic change required to reduce emissions and build resilience.
Cook will likely speak about Apple's environmental efforts. The Cupertino company recently pledged to make all of its products carbon neutral by 2030.
Apple's stores, offices, and data centers worldwide are already powered by 100% renewable electricity, and its operations, from commute to business travel, are carbon neutral. The company is aiming to transition its supply chain to 100 percent renewable energy as well to reach its carbon neutral goal by 2030.
Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
Apple has given a straight-to-series order to "The Last Thing He Told Me," a high-profile limited series set to star Julia Roberts, reports Deadline.
The series is based on author Laura Dave's upcoming novel of the same name, and it is being produced by Reese Witherspoon's Hello Sunshine, which has teamed up with Apple for several shows.
"The Last Thing He Told Me" follows a woman who forms an unexpected relationship with her sixteen-year-old stepdaughter while trying to discover the truth behind why her husband has mysteriously vanished. From the book's description:
Before Owen Michaels disappears, he manages to smuggle a note to his beloved wife of one year: Protect her. Despite her confusion and fear, Hannah Hall knows exactly to whom the note refers: Owen's sixteen-year-old daughter, Bailey. Bailey, who lost her mother tragically as a child. Bailey, who wants absolutely nothing to do with her new stepmother.
As Hannah's increasingly desperate calls to Owen go unanswered; as the FBI arrests Owen's boss; as a US Marshal and FBI agents arrive at her Sausalito home unannounced, Hannah quickly realizes her husband isn't who he said he was. And that Bailey just may hold the key to figuring out Owen's true identity--and why he really disappeared.
Hannah and Bailey set out to discover the truth, together. But as they start putting together the pieces of Owen's past, they soon realize they are also building a new future. One neither Hannah nor Bailey could have anticipated.
The novel is set to come out on May 4, 2021, and was optioned by Hello Sunshine ahead of its release. Hello Sunshine got Roberts on board, and the series reportedly sparked a bidding war before Apple picked it up. Hello Sunshine has been responsible for other limited series based on books that have proven to be popular, including "Big Little Lies" and "Little Fires Everywhere."
Apple's redesigned Maps app is now available in Canada following a test of the feature that kicked off back in October. The Canadian expansion comes 11 months after Apple finished the rollout of the revamped Maps app in the United States.
Image via Justin O'Beirne
The launch of the redesigned Maps app in Canada was shared by Justin O'Beirne, who follows Apple's work on the Maps app, and it was highlighted by Apple in an announcement. The expansion to Canada is Apple's largest Maps expansion to date, and Canada is the fourth country to get the new design.
"With Apple Maps, we have created the best and most private maps app on the planet and we are excited to bring this experience to our users in Canada," said Eddy Cue, Apple’s senior vice president of Internet Software and Services. "We have rebuilt Apple Maps from the ground up to provide better navigation, richer detail, more accurate information for places, and incredible features like Look Around, curated Guides from trusted sources, and much more. Now it is easier than ever for users in Canada to explore and navigate the world."
O'Beirne says that this is likely Apple's last Maps expansion of the year, and he also shares some other fun facts. Apple's new map now overs 12.5 percent of Earth's land area, and more than 440 million people or 5.7 percent of the global population. Screenshots of the new maps in Canada can be found on his website.
Apple's redesigned Maps app was first introduced in iOS 12, and since then, the Cupertino company has been working on expanding it. The updated Maps app offers up faster and more accurate navigation along with more detailed views of roads, buildings, parks, airports, malls, sports fields, foliage, pools, pedestrian pathways, bodies of water, and more.
Today's update brings Look Around to Canada, allowing Maps users in Canada to see street-level imagery with 3D photography. Look Around is available in cities like Calgary, Montreal, Toronto, and Vancouver, as well as parts of Newfoundland, Nova Scotia, and more.
Also new in Canada is support for Guides, the iOS 14 feature that offers up a curated list of interesting places to visit within a city.
iOS and iPadOS 14.3 can be downloaded through the Apple Developer Center or over the air after the proper developer profile has been installed. Today's update has a build number of 18C66, while Tuesday's RC had a build number of 18C65.
The iOS 14.3 update brings the ProRAW format to the iPhone 12 Pro and 12 Pro Max. ProRAW is designed for those who prefer to shoot in RAW but also want to take advantage of the Apple image pipeline data like noise reduction and multi-frame exposure adjustments.
Ecosia, a search engine that plants trees when people conduct searches, can now be set as the default search engine on iPhone and iPad, and the update adds support for the AirPods Max headphones that were announced today.
Code in iOS 14.3 suggests Apple is laying the groundwork to add support for third-party item trackers and Bluetooth devices in the Find My app, allowing these devices to be tracked right alongside iPhones and iPads.
In iOS 14.3, it's easier than ever to launch apps with custom icons right from the Home Screen, which is great for those who prefer to customize their Home Screens.
When opening an app that has a custom icon created using Shortcuts, it is no longer routed through the Shortcuts app and is instead able to open much more quickly. There's still a banner that pops up, but it's a more streamlined experience than before.
iOS 14.3 will introduce support for Apple Fitness+, Apple's upcoming fitness service that will work with the Apple Watch, plus it brings a new Cardio Fitness feature that lets you know if your VO2Max levels are low. VO2Max is a useful measurement of overall fitness and heart health.
Other new features include pregnancy data in the Health app, third-party app suggestions at setup in certain countries, support for scanning App Clips QR codes with the camera app, an option to update HomeKit products with the Home app, and more, with Apple's full release notes below.
Apple Fitness+ - A new fitness experience powered by Apple Watch with studio-style workouts available on your iPhone, iPad, and Apple TV (Apple Watch Series 3 and later) - New Fitness app on iPhone, iPad, and Apple TV to browse Fitness+ workouts, trainers, and personalized recommendations - Video workouts added each week in ten popular workout types: High Intensity Interval Training, Indoor Cycling, Yoga, Core, Strength, Dance, Rowing, Treadmill Walking, Treadmill Running, and Mindful Cooldown - Playlists curated by Fitness+ trainers to complement your workout - Fitness+ subscription available in Australia, Canada, Ireland, New Zealand, United Kingdom, and United States
AirPods Max Support for AirPods Max, new over-ear headphones - High fidelity audio for rich sound - Adaptive EQ adapts sound in real time to the personal fit of ear cushions - Active Noise Cancellation to block out environmental noise - Transparency mode to hear the environment around you - Spatial audio with dynamic head tracking for a theater-like listening experience
Photos - Apple ProRAW photos can be captured on iPhone 12 Pro and iPhone 12 Pro Max - Apple ProRAW photos can be edited in the Photos app - Option to record video at 25 fps - Mirror the front facing camera for still photos on iPhone 6s, iPhone 6s Plus, iPhone SE, iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, and iPhone X
Privacy - New privacy information section on App Store pages that includes a developer-reported summary of the app’s privacy practices
TV app - An all-new Apple TV+ tab makes it easy to discover and watch Apple Original shows and movies - Enhanced search so you can browse by category such as genre, and see recent searches and suggestions as you type - Top search results shown with the most relevant matches across movies, TV shows, cast, channels, and sports
App Clips - Support for launching App Clips by scanning Apple-designed App Clip Codes via Camera or from Control Center
Health - Ability to indicate pregnancy, lactation, or contraceptive use in Cycle Tracking in the Health app in order to better manage period and fertile window predictions
Weather - Air quality data is now available in Weather, Maps, and Siri for locations in China mainland - Air quality health recommendations are provided in Weather and Siri for the United States, United Kingdom, Germany, India, and Mexico at certain air quality levels - Air quality data in Weather, Maps, and Siri reflects updated national scales for Germany and Mexico
Safari Ecosia search engine option in Safari
This release also addresses the following issues: - Some MMS messages may not be received - Contact groups failed to display members when composing a message - Some videos would not appear correctly when shared from the Photos app - App folders may fail to open - Spotlight search results, and opening apps from Spotlight may not work - Bluetooth could be unavailable in Settings - MagSafe Duo Charger could wirelessly charge your iPhone at less than the maximum power - Wireless accessories and peripherals using the WAC protocol could fail to complete setup - The keyboard would dismiss when adding a list in Reminders while using VoiceOver
iOS 14.3 is set to be released on Monday, December 14, which is also the day that Apple Fitness+ is coming out.
Apple today seeded the release candidate version of an upcoming macOS Big Sur 11.1 update to developers for testing purposes, with the update coming one week after the release of the second beta and a month after the launch of macOS Big Sur 11.0.1, the release version of the software.
Developers can download the macOS Big Sur 11.1 beta using the Software Update mechanism in System Preferences after installing the proper profile from the Apple Developer Center.
There's no word yet on what's included in macOS Big Sur 11.1, but it likely includes performance improvements, security updates, and fixes for bugs that weren't able to be addressed in the release version of macOS Big Sur. It also likely includes new features for the AirPods Max headphones launching next week.
No major new feature changes were discovered in the first two betas, but we'll update this article should something new be found in the release candidate. The software should see a launch on December 14 to add support for the AirPods Max.
Back in 2008, Jay Freeman first released Cydia as an app store designed for the iPhone, offering apps a few months before Apple had its own App Store. Since then, Cydia has served as an app repository for jailbroken iPhones and iPads, making it easy to install unauthorized software on compatible devices.
Now Cydia is joining a growing cadre of developers accusing Apple of anticompetitive behavior, reports The Washington Post. Cydia on Thursday sued Apple, accusing the company of using anticompetitive tactics to "nearly destroy Cydia" ahead of the App Store launch, which Cydia's lawyers say has a monopoly over software distribution on iOS devices.
According to Cydia, if Apple did not have an "illegal monopoly" over iOS app distribution, users would be able to choose "how and where to locate and obtain iOS apps," and developers would also have alternate distribution methods.
Apple spokesperson Fred Sainz told The Washington Post that Apple will review the lawsuit and that Apple is not a monopoly because it faces competition from Android. Apple also must maintain control over the way software is installed on the iPhone to prevent customers from accidentally downloading viruses and malware, which iPhones would be more susceptible to with a third-party App Store.
The App Store is the only authorized way to install apps on an iPhone or iPad, with more than 1.8 million apps available worldwide. Over 28 million developers around the world use the App Store to distribute apps, and Apple earns somewhere around $15 billion in revenue from the App Store each year. Apple has a dedicated App Store review team that reviews every app submitted to the store, along with guidelines that developers have to follow.
Before the App Store, though, there was Cydia. Jay Freeman told The Washington Post that he developed Cydia as a way to make it easy for customers to jailbreak their iPhones and install new software to support features created by developers who wanted to make apps and new functions for the original iPhone.
According to his estimations, more than half of early iPhone customers were jailbreaking their iPhones to use Cydia, and in 2010, 4.5 million people were searching for apps weekly. By then, Apple had come out with its own App Store and started making it harder to jailbreak new iPhones, and over the years, also added features that were previously only available through Cydia, such as the Control Center.
Freeman claims that the risks of jailbreaking are "overblown" and are similar to downloading software from a PC. "Morally speaking, it's your phone and you should be able to do whatever you want with it," he said. The lawsuit claims that Apple used "coercive" terms to prevent customers from using Cydia, and as security ramped up, Cydia's business waned.
Cydia lawyer Stephen Swedlow says that the "legal climate" has been changing, which makes it the ideal time to file against Apple. Cydia is the "perfect claimant" for an antitrust case given that it has an app store that's an alternative to Apple's own offering. If the suit is successful, Cydia plans to once again compete with Apple, but without the need for jailbreaking.
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