Huawei has announced a September 10 event where the Chinese company plans to unveil the world's first tri-folding smartphone, with the timing of the event an apparently deliberate attempt to upstage Apple's upcoming iPhone 16 reveal.
Huawei teaser showing tri-fold shape
Huawei hasn't yet officially shown off the pocketable phone, which reportedly has a 10-inch display when completely unfolded, but the company has shared a teaser on Weibo that depicts a device with three folding sides in a sort of reverse Z-shape, leaving little to the imagination about what's headlining the event.
Concepts of a three-fold device have not been in short supply over the years, but Huawei clearly thinks it can bring one to market, although DSCC analyst Ross Young has suggested that it will be the most expensive smartphone yet. The company's consumer and automotive technology executive Richard Yu called it an "epoch-making product."
The Huawei event is scheduled for September 10 at 2:30 p.m. China Standard Time. That translates to 11.30 p.m. Pacific Time on September 9, so the same day of Apple's "It's Glowtime" event for observers on the US West Coast. Apart from the foldable, new smartwatches and an electric car are also expected to be announced by Huawei on stage.
Huawei's recent resurgence has significantly challenged Apple's position in the Chinese smartphone market. According to research firm Canalys, Apple's standing in China has notably declined, with the company falling out of the top five smartphone vendors by market share in the second quarter of 2023.
In stark contrast, Huawei has experienced a remarkable upswing during the same period. The company saw its smartphone shipments in China surge by 41% compared to the same quarter last year, marking the fastest growth rate among the top five brands in the country.
Apple is unlikely to release a foldable iPhone before 2027, according to Taiwanese research firm TrendForce. Apple is widely expected to release a large-screen foldable iPad or MacBook to kick-off its foray into the product category.
Apple is expected to launch a fourth-generation iPhone SE early next year with an OLED display for the first time, marking the completion of Apple's adoption of OLED technology across all iPhone models.
According to Nikkei Asia, the move away from LCD displays will exclude two longstanding Japanese panel makers, Japan Display (JDI) and Sharp, from Apple's iPhone supply chain.
In 2017, Apple introduced OLED screens with the iPhone X. Since then, OLED displays have replaced LCD screens in Apple's high-end iPhone models. This shift has significantly impacted LCD suppliers. In 2015, JDI and Sharp provided about 200 million LCD panels yearly for iPhones.
However, by 2023, this number had decreased dramatically to around 20 million. Recently, Apple's gradual adoption of OLED has seen both Japanese LCD makers supply for just iPhone SE models.
JDI currently only supplies small OLED displays for devices such as the Apple Watch. JDI is now focusing on revamping its business strategy around LCDs for automotive applications, while Sharp is scaling back its LCD business, which was primarily for TVs.
Meanwhile, Apple has reportedly begun placing orders for OLED displays for the upcoming iPhone SE from China's BOE Technology Group and South Korea's LG Display.
The fourth-generation iPhone SE is rumored to feature an iPhone 14-like design, Face ID instead of Touch ID, a USB-C port, an Action button, an Apple-designed 5G modem, an A18 processor, and an all-screen look that does away with the Home Button. The device's display is expected to grow in size from 4.7 inches to 6.06 inches, and internal RAM is likely to be 8GB, up from 4GB in the 2022 model, due to the hardware requirements of Apple Intelligence.
Apple suppliers are expected to begin ramping up mass production of the device in October of this year. The device could be released ahead of the Lunar New Year in January 2025. However, all three existing iPhone SE models were announced in March over the years, so a March 2025 release seems possible too.
The iPhone 16 Pro succeeds 2023's iPhone 15 Pro, introducing over 45 new features and improvements to Apple's high-end smartphones. With many users adopting two-year upgrade cycles, plenty of iPhone 14 Pro owners will be looking to upgrade to the iPhone 16 Pro, so this guide outlines some of the major differences you should be aware of between the two generations.
In 2022, Apple unveiled the iPhone 14 Pro as the successor to the popular iPhone 13 Pro, introducing an always-on display, the Dynamic Island, a 48-megapixel camera, the A16 Bionic chip, longer battery life, and more. Two years later, the iPhone 16 Pro offers a noticeable upgrade, with the accumulative improvements of two generations stacking up. To get a sense of the entirety of the upgrades, see our other two buyer's guides that set out every difference offered when making the jump from the iPhone 14 Pro to the iPhone 15 Pro, and the iPhone 15 Pro to the iPhone 16 Pro:
Overall, the iPhone 16 Pro is a fairly significant upgrade over the iPhone 14 Pro, introducing meaningful quality-of-life features like the USB-C port, Action button, and Camera Control that change the methods of interaction with the device. The new lightweight titanium design with contoured edges and larger screens with slimmer borders result in a noticeably different aesthetic and feel in the hand.
The iPhone 16 Pro also brings advancements to photography and videography, adding support for 24-megapixel high-resolution photos, Smart HDR 5, revamped Photographic Styles, and next-generation portraits – practical features that most users can take advantage of. There are substantial hardware improvements with the addition of a 48-megapixel ultra wide camera and a tetraprism telephoto camera, offering up to 5x optical zoom. Features like 48-megapixel HEIF capture, external and log recording, Academy Color Encoding System, and fast data transfer via USB 3 are also major upgrades for professionals.
The iPhone 14 Pro does not support Apple Intelligence, Apple's upcoming suite of AI tools. With the A18 Pro chip, the iPhone 16 Pro has full support for Apple Intelligence, including Apple's new Visual Lookup feature, which is exclusive to the iPhone 16 lineup. It is also worth noting that the iPhone 16 Pro offers considerably longer battery life, Roadside Assistance via satellite, faster charging, new color options, Wi-Fi 7 support, the second-generation ultra wideband chip, and more.
Due to the scale and breadth of these improvements, many iPhone 14 Pro users can justify upgrading to the iPhone 16 Pro, especially if they value the new design, USB-C port, Action button, and camera improvements. However, some users may still be able to stick with their device for another year to hold off for an even more substantial upgrade in the future.
It's Labor Day weekend and a number of retailers have introduced deals that should be advantageous for anyone shopping around for Apple products and related accessories. In this article we've rounded up some of the best Labor Day deals for Apple devices, also including discounts on charging accessories, headphones, speakers, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
AirPods Max
Amazon has the AirPods Max for $399.00 in every color this week, down from $549.00. This is nearly a match of the all-time low price on the headphones, just $5 higher than that Prime Day deal we saw in July.
Best Buy and Amazon have introduced major discounts on the M3 MacBook Pro this weekend, offering up to $1,000 off select models. This includes an all-time low price on the entry-level M3 512GB 14-inch MacBook Pro at $1,299.00, down from $1,599.00, and a massive $1,000 discount on the high-end 16-inch model exclusively for Best Buy members.
We're tracking one of the first notable discounts in weeks on the 10th generation iPad at both Amazon and Best Buy. Prices start at $299.00 for the 64GB Wi-Fi model, and include both cellular devices as well.
Amazon recently introduced a new all-time low price on Apple's 9th generation 64GB Wi-Fi iPad, available for just $199.00, down from $329.00. This sale beats the previous low price by about $30, and it's available in both colors right now on Amazon.
You can get the 64GB Wi-Fi iPad mini 6 for $379.99 this week on Amazon, down from $499.00. This is a match for the record low price on the tablet, and right now we're only tracking it on Amazon.
If you want a cheaper MacBook model, Best Buy has Apple's 2022 M2 MacBook Air starting at just $799.00 this week. This is a match for the all-time low price on the notebook, and you'll find matching deals at Amazon too.
AT&T is offering up to $1,000 off iPhone 15 models ahead of the launch of the next generation devices in September. You'll find offers on the iPhone 15 Pro Max, iPhone 15 Pro, iPhone 15, and iPhone 15 Plus for new and existing AT&T customers.
Apple is working on a new low-end Magic Keyboard accessory for the iPad, Bloomberg's Mark Gurman reports.
In the latest "Power On" newsletter, Gurman said that Apple's suppliers are developing a new keyboard for the iPad that is scheduled to launch next year. The accessory is said to be designed for the entry-level iPad or the iPad Air, rather than the iPad Pro. While it will lack an aluminum top case like the new Magic Keyboard for the M4 iPad Pro, it may feature a function row. It should be released by the middle of 2025.
Earlier this year, Apple debuted a completely redesigned Magic Keyboard for the iPad Pro, featuring an aluminum top case, a function row, and a larger trackpad. Apple continues to sell the previous generation Magic Keyboard for the iPad Air, as well as the Magic Keyboard Folio for the 10th-generation iPad.
The current Mac mini with the M2 chip features two USB-C ports and two USB-A ports, while the M2 Pro variant has four USB-C ports and two USB-A ports. Writing in his latest "Power On" newsletter, Gurman explained that the new Mac mini with the M4 Pro chip will have a total of five USB-C ports, but no USB-A ports. Three USB-C ports will be located on the back, while two will be present on the front of the machine, similar to the Mac Studio. There will continue to be ports for ethernet, HDMI, and 3.5mm audio. The power supply will apparently continue to be internal.
Last month, Gurman reported that the next-generation Mac mini with the M4 and M4 Pro chips will feature the first major design change to the machine since 2010. The new Mac mini will apparently approach the size of an Apple TV, but it may be slightly taller than the current model, which is 1.4 inches high. It will continue to feature an aluminum shell. Individuals working on the new device apparently say that it is "essentially an iPad Pro in a small box."
Gurman says that suppliers in China are scheduled to begin shipping the new Mac mini models with the M4 chip in early September. The M4 Pro model will not begin shipping until October. The M4 generation of Apple silicon will purportedly be the first time that Apple has used the same chip generation across all of its Macs, with refreshes to add the M4 chip to the MacBook Air, MacBook Pro, iMac, Mac Studio, and Mac Pro planned to take place over the next year.
Apple has announced that on Monday, September 9 it will hold its annual fall event, which means we are just days away from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account.
To bring you up to speed ahead of Apple's "It's Glowtime" event, we've summarized below the biggest iPhone 16 rumors we've covered so far here on MacRumors. For more details, follow the links, or dive into our dedicated roundups for both iPhone 16 and iPhone 16 Pro models. 1. Larger Displays
Biggest Ever iPhones
This year's iPhone 16 Pro and iPhone 16 Pro Max are rumored to be getting bigger display sizes, increasing to 6.27- and 6.86-inches, respectively. For comparison, the iPhone 15 Pro and iPhone 15 Pro Max are equipped with 6.1-inch and 6.7-inch displays, respectively. The new display sizes would be the largest ever for the iPhone. 2. Vertical Camera Layout
iPhone 16 & iPhone 16 Plus
Apple's iPhone 16 base models will feature a vertical camera arrangement with a pill-shaped raised surface, instead of a diagonal camera arrangement like the iPhone 15. The new camera bump features two separate camera rings for the Wide and Ultra Wide cameras. The vertical camera layout is expected to enable Spatial Video recording, which is currently limited to the iPhone 15 Pro models. 3. Battery Changes
All iPhone 16 Models
Rumors suggest the iPhone 16 and iPhone 16 Pro Max will feature larger batteries than their predecessors, although the smaller iPhone 16 Pro device could see the biggest improvement, while the iPhone 16 Plus may have reduced capacity. The iPhone 16 is said to have a 6% increase over the iPhone 15, with the iPhone 16 Pro Max gaining a 5% increase, and the iPhone 16 Pro seeing a 9% increase. In contrast, the iPhone 16 Plus is rumored to have a 9% reduction in capacity. On the other hand, Apple could also potentially use stacked battery technology to increase energy density and prolong lifespan across the lineup. 4. Capture Button
New Camera Capabilities
All iPhone 16 models will have a new "Capture Button" dedicated to triggering image or video capture. The button will add features like the ability to zoom in and out by swiping left and right on the button, focus on a subject with a light press, and activate a recording with a more forceful press. The Capture Button will be located on the bottom right side of the iPhone 16, and will take the place of the mmWave antenna on U.S. iPhone models, with the antenna relocating to the left side of the device below the volume and Action buttons. 5. Ultra Wide Lens Upgrade
iPhone 16 Pro & iPhone 16 Pro Max
The iPhone 16 Pro models are expected to feature an upgraded 48-megapixel Ultra Wide camera lens, which should allow it to capture more light, resulting in improved photos when shooting in 0.5× mode, especially in low-light environments. This also means that iPhone 16 Pro models should be able to shoot 48-megapixel ProRAW photos in Ultra Wide mode. These photos retain more detail in the image file for more editing flexibility, and can be printed at large sizes. The iPhone 16 Pro Max is also rumored to boast a bigger main camera thanks to an advanced custom 48-megapixel Sony IMX903 sensor. 6. Super Telephoto Camera
iPhone 16 Pro Max
The iPhone 16 Pro Max could be the first to feature a super telephoto periscope camera for dramatically increased optical zoom. "Super" or "ultra" telephoto usually describes cameras with a focal length of over 300mm. The current telephoto lens is equivalent to a 77mm lens, so if accurate, there could be a notable increase in zoom capabilities. Super telephoto cameras are often used for sports and wild animal photography, but the extremely soft backgrounds they create also make them useful for portrait photography, providing there is enough distance between the subject and the photographer. 7. Faster Wi-Fi Support
Wi-Fi 6E & Wi-Fi 7
Apple's 2024 iPhone Pro models are expected to get Wi-Fi 7 in the Pro models, enabling data transfer over the 2.4GHz, 5GHz, and 6GHz bands simultaneously. This should result in faster Wi-Fi speeds, lower latency, and more reliable connectivity. With technologies such as 4K QAM, Wi-Fi 7 is also expected to offer peak data transfer speeds of over 40 Gbps, a 4× increase over Wi-Fi 6E. Meanwhile, the iPhone 16 and iPhone 16 Plus is rumored to support Wi-Fi 6E, which works with the 6 GHz band, enabling faster wireless speeds and reduced signal interference. 8. New A18 Series Chips
All iPhone 16 Models
Apple's next-generation A18 Pro chip is expected to be manufactured with TSMC's second-generation 3nm process, known as N3E. All four iPhone 16 models will be equipped with A18-branded chips, according to rumors, but Apple could still differentiate between the standard models and the Pro models, even giving the chips separate A18 and A18 Pro names. It makes sense for all four iPhone 16 models to have the same A18 chip because of the Apple Intelligence features set to debut in iOS 18. Apple Intelligence requires a high-powered chip for the AI features to run on-device. At this time, only the iPhone 15 Pro and Pro Max are able to use Apple Intelligence. 9. 5G Qualcomm Modem
iPhone 16 Pro & iPhone 16 Pro Max
Apple is expected to use Qualcomm's latest Snapdragon X75 modem in this year's Pro and Pro Max models. The Snapdragon X75 includes improved carrier aggregation and other technology advancements for faster 5G download and upload speeds compared to the X70, which is used in iPhone 15 models. The modem's combined mmWave and sub-6GHz 5G transceiver also takes up 25% less circuit board space, and is said to use up to 20% less power. The standard iPhone 16 and iPhone 16 Plus are expected to retain the Snapdragon X70 modem. 10. Tetraprism Lens
iPhone 16 Pro
Both iPhone 16 Pro models are expected to feature 5x optical zoom, which is currently exclusive to the iPhone 15 Pro Max. Apple's tetraprism lens system has a "folded" design that allows it to fit inside the smartphone, enabling up to 5x optical zoom and up to 25x digital zoom. In contrast, the current smaller iPhone 15 Pro is limited to up to 3x optical zoom, which is in line with the iPhone 14 Pro and iPhone 14 Pro Max. 11. Micro-Lens Technology
More Efficient OLED
Apple is said to be weighing up the use of micro-lens technology to maintain or increase the brightness of OLED displays on next year's iPhone 16 models while potentially reducing their power consumption. MLA works by using a uniform pattern of billions of lenses inside the panel that reduces internal reflections. These lenses turn the path of light reflected backwards from the inside of the panel towards the screen, which can serve either to increase perceived brightness while maintaining the same level of power consumption, or maintain brightness levels while consuming less power compared to conventional OLED panels at the same luminance. 12. Action Button
iPhone 16 & iPhone 16 Plus
The iPhone 15 Pro models include an Action Button, and in 2024, the Action Button is expected to be expanded to the standard iPhone 16 models. The Action Button used across the iPhone 16 lineup will be identical to the iPhone 15 Pro Action Button. The Action button, which replaces the traditional mute switch, can perform multiple functions such as activating the Flashlight, turning on the Camera, launching a Shortcut, enabling or disabling a Focus mode, using Translate, turning on/off Silent Mode, and more. 13. 40W Fast Charging and 20W MagSafe
Both iPhone 16 Pro Models
The iPhone 16 Pro and iPhone 16 Pro Max will support 40W wired fast charging and 20W MagSafe charging, according to a recurring rumor. Right now, iPhone 15 and iPhone 15 Pro models are capable of up to 27W peak charging speeds with an appropriate USB-C power adapter, while official MagSafe chargers from Apple and authorized third parties can wirelessly charge the iPhone 15 models at up to 15W. The charging boost is expected to balance and improve the problem of increasing charging time caused by the increase in battery capacity. 14. Upgraded Microphone
Enhanced Siri
Apple is said to be planning a significant upgrade to the iPhone 16 microphone to improve the new Apple Intelligence-enhanced Siri experience, which will include contextual awareness, semantic indexing, app control, and on-screen awareness. Apple's Siri AI ambitions will heavily rely on improved voice input processing, and the new mic is expected to offer significantly enhanced signal-to-noise ratio. 15. New Thermal Design
Reduced Heat
Apple is rumored to be working on a graphene thermal system for the iPhone 16 lineup, while the iPhone 16 Pro models could add metal battery casings to reduce overheating. Graphene has high thermal conductivity, surpassing that of copper, which is currently used in iPhone heat-sinks. Another source has claimed that iPhone 16 models will be equipped with a "larger graphite sheet" inside the chassis of the devices, to address potential overheating. The move could be in response to widely encountered overheating issues experienced with the iPhone 15 Pro, which Apple addressed through a software update. 16. Expanded Storage
Both iPhone 16 Pro Models
The iPhone 16 Pro and iPhone 16 Pro Max will be available with double the maximum storage capacity as the iPhone 15 Pro models, increasing from 1TB to 2TB, according to one rumor. The move is said to be a result of Apple's switch to higher-density Quad-Level Cell (QLC) NAND flash for higher storage models. Apple's use of QLC NAND could allow Apple to fit more storage into a smaller space and it is less expensive than Triple-Level Cell (TLC) NAND, which current iPhones use. On the downside, QLC has comparatively slower read and write speeds. 17. Increased Memory
iPhone 16 & iPhone 16 Plus
Apple's iPhone 16 and iPhone 16 Plus models have been rumored to both feature 8GB of RAM, an increase over the 6GB of RAM in the iPhone 15 and iPhone 15 Plus. More working memory should equate to improved performance for multitasking on the iPhone. Apple has hinted that plenty of RAM is required for Apple Intelligence features, so it is perhaps no coincidence that all devices in the iPhone 16 lineup will have at least 8GB of RAM. 18. Upgraded Neural Engine
Enhanced Machine Learning
Apple's next-generation A18 chips will feature an upgraded Neural Engine with "significantly" more cores, according to one Taiwanese report. An upgraded Neural Engine should improve the performance of Apple Intelligence features and machine learning tasks. Apple's iPhone 12 through iPhone 15 models all include a 16-core Neural Engine. Despite no difference in core counts across generations, Apple has still managed to improve their performance in successive models. 19. Ultra-Thin Bezel Technology
Maximized Display Size
Apple plans to maximize the display size on the iPhone 16 series by using a new ultra-thin bezel technology, according to one rumor. Apple will use Border Reduction Structure (BRS) technology to minimize the bezel at the bottom of the display. BRS achieves this by rolling up the internal copper wiring into a more compact package. Apple reportedly plans to apply the borderless display technology to all four iPhone 16 models, but the Pro models will have the thinnest bezels of any smartphone, beating the screen border thinness of even its latest iPhone 15 Pro devices. 20. New Polished Titanium Finish
iPhone 16 Pro & iPhone 16 Pro Max
Apple will use an improved finishing process for the titanium chassis on the iPhone 16 Pro models, according to one rumor. The new process will allegedly make the iPhone 16 Pro and iPhone 16 Pro Max look more polished than the iPhone 15 Pro models, which have a brushed finish. The improved manufacturing process will result in a glossy appearance that is more akin to the heavily polished stainless steel material used in previous Pro iPhones. However, the new titanium finish will be less prone to scratches compared to stainless steel. 21. Reduced Lens Flare
Less Photo Artifacts
Apple is said to be testing a new anti-reflective optical coating technology for its iPhone cameras that could improve the quality of photos by reducing artifacts like lens flare and ghosting. Apple plans to bring new atomic layer deposition (ALD) equipment into the iPhone camera lens manufacturing process to apply the coating. ALD-applied materials can also protect against environmental damage to the camera lens system without affecting the sensor's ability to capture light effectively. 22. New Colors
All iPhone 16 Models
The iPhone 16 Pro and iPhone 16 Pro Max are expected to be available in black, white or silver, gray or "Natural Titanium," and rose. This suggests that the iPhone 15 Pro's Blue Titanium option will be discontinued and replaced with a new rose or rose gold titanium color, which could even have a bronze appearance under certain lighting conditions. Meanwhile, the iPhone 16 and iPhone 16 Plus is said to be coming in black, green, pink, blue, and white. Compared to the iPhone 15, this means that white will replace yellow, with the other colors remaining the same. 23. 256GB Base Storage
Smaller iPhone 16 Pro Model
Apple is expected to offer both the iPhone 16 Pro and iPhone 16 Pro Max with a minimum of 256GB storage, doing away with the 128GB starting option on its smaller Pro model for the first time, according to TrendForce. Currently, Apple's 6.1-inch iPhone 15 Pro starts at $999 and comes with the minimum 128GB of storage, while the 6.7-inch iPhone 15 Pro Max starts at $1,199 with a minimum 256GB of storage. Ahead of the launch of the iPhone 15 models, there were rumors that the iPhone 15 Pro Max could start at $1,199, instead of the $1,099 starting price it charged for the iPhone 14 Pro Max. That did turn out to be accurate, but only because Apple eliminated the lower priced 128GB storage tier. The iPhone 15 Pro Max now starts at 256GB, and $1,199 is the same price Apple charged for the 256GB iPhone 14 Pro Max. TrendForce believes Apple will follow the same strategy for the iPhone 16 Pro model to cover the added cost of the new periscope lens coming to the iPhone 16 Pro.
Apple will likely announce new Mac models with M4-series chips in November, confidential information obtained by MacRumors claims.
According to a reliable source familiar with the matter, Apple will release new Mac models in November 2024. While new Macs are usually released toward the end of the year, this is the first time a launch month has been singled out for the upcoming M4 Macs.
This does not discount the possibility of Apple holding an event in October to announce the new machines. Last year, Apple announced its "Scary Fast" event on Tuesday, October 23. It hosted the event on Monday, October 30, unveiling new MacBook Pro and iMac models with M3 chips. These new machines then launched on Tuesday, November 7, so we could see a similar series of events this year.
Rumors suggest that Apple has plans to launch four new Mac models with M4-series chips before the end of the year: an entry-level 14-inch MacBook Pro with the M4 chip, new 14- and 16-inch MacBook Pro models with the M4 Pro and M4 Max chips, a new iMac with the M4 chip, and a completely redesigned Mac mini with the M4 and M4 Pro chips. With the exception of the new Mac mini, these devices are expected to be minor refreshes that focus on chip upgrades, but they could come with 16GB of memory as standard across the board for the first time. Some of these machines are now believed to be in mass production, which may line up with a November release date.
Apple's annual fall event takes place on Monday, September 9, when it is expected to unveil the new iPhone 16 and iPhone 16 Pro lineup, and some new Apple Watch models. It may also make some additional new products available, but there are a handful of rumored upcoming devices that we don't expect to make an appearance this month.
To help set expectations ahead of Apple's "It's Glowtime" event, we've compiled a list of products that Apple is unlikely to announce in September, but rather later on in the year or in 2025 and beyond.
M4-Powered Macs
Apple is developing new Macs powered by the company's next-generation M4 chip, which is built on chipmaking partner TSMC's second-generation 3nm technology and features a new display engine, resulting in significant performance and power efficiency improvements over the M3 chip that Apple's most recent Mac models are based on.
The first of Apple's new M4-powered Macs are expected to arrive later in the year. According to Bloomberg reporter Mark Gurman's sources, Apple is planning to refresh the MacBook Pro, Mac mini, and iMac with M4 chips this year, and we are likely to see the new models announced sometime in October, with a possible November launch.
Four machines that Apple has been testing reportedly have base-level M4 chips, according to developer logs. Three of the Macs have a 10-core CPU and 10-core GPU. The fourth machine has an 8-core CPU and an 8-core GPU, which is not an M4 configuration that we've seen so far. All four of the M4 Macs have either 16GB or 32GB of Unified Memory.
Meanwhile, Apple's supply chain is reportedly beginning mass production of next-generation 14-inch and 16-inch MacBook Pro models with M4 Pro and M4 Max chips. If Apple repeats last year's launch pattern, these machines are around two months away from being released.
iPhone SE 4
Following the release of the iPhone 16 lineup in September, Apple will release the fourth-generation iPhone SE as early as the beginning of 2025, according to Bloomberg's Mark Gurman.
The fourth-generation iPhone SE is rumored to feature an iPhone 14-like design, Face ID instead of Touch ID, a USB-C port, an Action button, an Apple-designed 5G modem, an A18 processor, and an all-screen look that does away with the Home Button.
The device's display is expected to grow in size from 4.7 inches to 6.06 inches and use OLED for the first time, and the device will almost certainly come with 8GB of RAM, up from 4GB in the 2022 model, due to the hardware requirements of Apple Intelligence.
The device could be released ahead of the Lunar New Year in January 2025. However, all three existing iPhone SE models were announced in March over the years, so a March 2025 release seems quite possible too.
HomePod mini 2
Apple's HomePod mini will be four years old in October. Gurman was first to highlight Apple's work on a second-generation HomePod mini in August 2022. He also expressed skepticism about what a new HomePod mini could offer since "the latest HomePod doesn't include any major new functions that aren't already in the $99 mini."
In February 2023, Apple analyst Ming-Chi Kuo claimed Apple would begin mass shipments of the second-generation HomePod mini in the second half of 2024. But given how long ago Kuo made the claim, it's not clear how much weight should be given to it. And since then, rumors about the device have been scant.
That said, it would be reasonable to assume a new model would feature improved sound and microphones, along with an updated S-series chip and new color options. If Apple wants to keep up with Amazon's rumored new Claude AI-powered Echo devices, Apple Intelligence could also factor into a next-generation HomePod mini.
Talking of colors: In an unusual development, Apple replaced the Space Gray with a practically identical Midnight finish just a few months ago, which would make it seem odd to expect a new model to be unveiled anytime soon, and almost certainly not at Apple's upcoming iPhone 16 event.
AirPods Pro 3
Apple is expected to release a redesigned version of the AirPods Pro in 2025, according to Bloomberg's Mark Gurman. The update will likely include enhanced audio quality, an improved design, and a faster chip.
Apple may introduce a new hearing test feature for the AirPods Pro, potentially capable of detecting hearing issues. Additionally, new health sensors are under development, which could enable features such as reading body temperature from the ear canal and enhancing hearing-related functions like Conversation Boost and Live Listen.
The next-generation AirPods Pro are rumored to have significantly improved Active Noise Cancellation (ANC) compared to the AirPods Pro 2, although specific details on how ANC will be enhanced are not yet available.
New Apple TV
Apple is reportedly developing a new Apple TV with a faster processor while retaining the same design as the current model. Initially, Bloomberg's Mark Gurman suggested a 2024 launch for the new Apple TV, but he later indicated that an update is not imminent, leaving the timeline unclear.
According to Apple analyst Ming-Chi Kuo, the next-generation Apple TV could be more affordable, and that would fit a pattern of Apple reducing the price of the device. The second-generation (2010) and third-generation (2012) models of the Apple TV were both launched in the U.S. at a price of $99. Apple later reduced the price of the third-generation model to $69, establishing a precedent for a sub-$100 Apple TV that could better compete with low-cost streaming devices from companies like Amazon and Roku.
A future version of the Apple TV might feature a built-in camera for FaceTime and other video calling apps, as reported by Mark Gurman. While Apple introduced a FaceTime app for the Apple TV in tvOS 17, which works via a connected iPhone or iPad, this could be a step toward an Apple TV with an integrated camera.
It's a day earlier than rumors had suggested, but Apple's big iPhone 16 event now has an official date: Monday, September 9. The "It's Glowtime" tagline and glowing Apple logo theme are clear nods to the revamped Siri and new Apple Intelligence features that will undoubtedly be a major point of emphasis for the upcoming devices.
Much of the news this week focused on what announcements we will and won't see at Apple's upcoming event, with the usual focus on iPhone and Apple Watch perhaps being supplemented by a few other hardware announcements but a number of other updates like Macs not coming until later. This week also saw fresh rounds of operating system beta releases, including some new Apple Intelligence features for those on the iOS 18.1 beta, so read on below for all the details!
Apple Event Announced for September 9: 'It's Glowtime'
Apple has announced plans to hold its annual iPhone-centric event on Monday, September 9, at the Apple Park campus in Cupertino, California. The event is set to start at 10:00 a.m., and select members of the media have been invited to attend.
This year's event will see Apple unveil the iPhone 16 lineup, new Apple Watch models, and the AirPods 4, plus we'll get official launch dates for iOS 18, macOS Sequoia, and Apple's other software updates.
iPhone 16 Likely to Launch on September 20 With These New Features
With Apple's "It's Glowtime" event taking place on Monday, September 9, pre-orders for the new iPhone 16 lineup are likely to begin on Friday, September 13, with a launch to follow on Friday, September 20.
We've recapped many of the rumors we've heard about the iPhone 16 and iPhone 16 Pro lineups, so read up for a refresher on what we can expect to see for Apple's latest flagship phones.
Apple's September 9 'It's Glowtime' Event: What to Expect Beyond the iPhone 16
We're expecting new Apple Watch Series 10, Apple Watch Ultra 3, and Apple Watch SE 3 models, plus two variants of fourth-generation AirPods, and perhaps a seventh-generation iPad mini and other announcements.
We should also be getting new colors of iPhone and iPad cases and Apple Watch bands, while we'll get final details and release dates for iOS 18 and related operating system updates.
Rumors are currently pointing to an iPhone SE update in the spring of 2025, which makes sense considering all three previous generations have been introduced in March over the years. Check out our coverage for details on what we're expecting to see in what should be a major update for the budget iPhone.
See the Apple Intelligence Photos App 'Clean Up' Tool in Action
AI-driven Apple Intelligence features won't make the cut for the initial iOS 18 release next month, but Apple has been gradually rolling them out in betas of iOS 18.1, which should see a public release in October.
It's a bit hit-or-miss right now, but it's still a work in progress in beta so check out our hands-on video to see what it's capable of at the moment.
MacBook Pros With M4 Pro and M4 Max Chips Reportedly Being Mass Produced This Month
Based on past history, next month's event will not include any Mac hardware announcements, but Mac updates based around the M4 chip family should arrive before the end of the year.
We're expecting a number of Macs with the base M4 chip similar to the one that debuted in the iPad Pro earlier this year, but there are also more powerful M4 Pro and M4 Max variants in the works, and a new report claims that Apple's supply chain is already gearing up to mass produce updated MacBook Pro models with these more powerful chips.
MacRumors Newsletter
Each week, we publish an email newsletter like this highlighting the top Apple stories, making it a great way to get a bite-sized recap of the week hitting all of the major topics we've covered and tying together related stories for a big-picture view.
Just a few weeks ahead of Apple unveiling the iPhone 16 series, we potentially have an early look at a new color option for the Pro models.
9to5Mac today shared a mockup image of the rumored gold finish for the iPhone 16 Pro and iPhone 16 Pro Max, based on information provided by a previously-accurate source. The publication believes this image is "likely" accurate.
iPhone 15 Pro models were the first highest-end iPhones to not be available in gold since the iPhone X. The devices are offered in four finishes, including Natural Titanium, Blue Titanium, White Titanium, and Black Titanium. The addition of a gold color option for iPhone 16 Pro models would mark a return to the norm.
There have been many rumors about the iPhone 16 Pro models being offered in a gold or bronze option, which is expected to replace Blue Titanium. Apple's event on September 9 is fast approaching, so we'll find out for sure soon.
Labor Day deals have kicked off this week, and as we head into the long weekend you can still find great discounts on AirPods Max, MacBook Air, Sonos speakers, and more. We're also tracking fresh markdowns on iPhone 15, the 10th gen iPad, M3 MacBook Pro, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Labor Day Deals
What's the deal? Save on AirPods, MacBook Air, and more this weekend
Where can I get it? Amazon, Best Buy, Sonos, and more
Labor Day is coming up on September 2, and many retailers have kicked off sales that you can shop over the long weekend. You can find the full list of the sales in our original article, but we've collected a few of the best sales below as well.
AT&T is offering up to $1,000 off iPhone 15 models ahead of the launch of the next generation devices in September. You'll find offers on the iPhone 15 Pro Max, iPhone 15 Pro, iPhone 15, and iPhone 15 Plus for new and existing AT&T customers.
We're tracking one of the first notable discounts in weeks on the 10th generation iPad at both Amazon and Best Buy. Prices start at $299.00 for the 64GB Wi-Fi model, and include both cellular devices as well.
MacBook Pro
What's the deal? Take up to $700 off M3 MacBook Pro
Best Buy and Amazon have a match of the all-time low price on the 512GB M3 Pro 14-inch MacBook Pro right now, available for $1,499.00, down from $1,999.00. This beats the previous low price by $100, and is available to all Best Buy shoppers without the need of a membership. You can find multiple 14-inch and 16-inch models on sale right now at both retailers.
Samsung Monitor
What's the deal? Take $800 off 27-inch ViewFinity S9 5K Monitor
Earlier in the week, we began tracking a low price on Samsung's 27-inch ViewFinity S9 5K Monitor. This deal has gotten even better today, now available for $800.60, down from $1,599.99, marking a new all-time low price on the monitor.
Head to our full Deals Roundup to get caught up with all of the latest deals and discounts that we've been tracking over the past week.
On this week's episode of The MacRumors Show, we discuss Apple's recently announced "It's Glowtime" event for September 9 and what we're expecting from this year's M4 Mac models.
Apple this week sent out invitations for the "It's Glowtime" event that it is set to host on Monday, September 9. It is highly likely to unveil the iPhone 16 and iPhone 16 Pro, Apple Watch Series 10, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods 4. We take a look at the event invite that clearly hints at Apple Intelligence's prominent presence at the event and weigh up what sort of role it could play in each of the devices that are set to be revealed.
We also look at the upcoming M4 Mac models expected to launch this year: an entry-level 14-inch MacBook Pro with the M4 chip, new 14- and 16-inch MacBook Pro models with the M4 Pro and M4 Max chips, a new iMac with the M4 chip, and a completely redesigned Mac mini with the M4 and M4 Pro chips. With the exception of the new Mac mini, these devices are expected to be minor refreshes that focus on chip upgrades, but they could come with 16GB of memory as standard across the board for the first time. Some of these machines are now believed to be in mass production, so while they probably won't be announced at Apple's "Glowtime" event, launch is likely to take place soon.
The MacRumors Show is on X @MacRumorsShow, so be sure to give us a follow to keep up with the podcast. You can also head over to The MacRumors Show forum thread to engage with us directly. Remember to rate and review the podcast, and let us know what subjects and guests you would like to see in the future.
Best Buy and Amazon have introduced major discounts on the M3 MacBook Pro today, offering up to $1,000 off select models. This includes an all-time low price on the entry-level M3 512GB 14-inch MacBook Pro at $1,299.00, down from $1,599.00, and a massive $1,000 discount on the high-end 16-inch model exclusively for Best Buy members.
Note: MacRumors is an affiliate partner with Best Buy and Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Across the 14-inch M3 MacBook Pro lineup you'll find $300-$500 off every model on Best Buy and Amazon. In regards to the Best Buy discounts, most of these do not require a My Best Buy Plus or Total membership and are available to all customers. The only exceptions are the higher-end M3 Pro 1TB and M3 Max 1TB models, which have an extra $100 discount exclusively for Best Buy members.
If you're shopping for the 16-inch M3 MacBook Pro, you'll find the steepest discounts at Best Buy. The biggest savings will be found on the M3 Max, 48GB RAM, 1TB SSD model at Best Buy, which is being discounted by $500 for all shoppers, and an extra $500 exclusively for My Best Buy members. This adds up to a massive $1,000 discount on the high-end 16-inch MacBook Pro, at the new record low price of $2,999.00.
LG today announced that it will be offering a three-month free trial of Apple TV+ on select smart TV models from September 9 through November 17.
The offer will be available to new and "qualified" returning subscribers in both the Apple TV app and LG Streaming app in over 90 countries on 2018-2024 models of LG's 4K and 8K smart TVs, including StanbyME and StanbyME Go models.
The offer is part of LG Streaming Week.
Apple TV+ typically offers a free one-week trial, or a one-month trial with an Apple One package.
Apple TV+ is priced at $9.99 per month or $99 per year in the U.S. as an individual subscription. The streaming service provides access to Apple's library of original series and films, including hits such as The Morning Show, Ted Lasso, Silo, and Severance.
Apple is expanding its selection of spatial and immersive experiences for the Vision Pro headset with a series of new games, apps, and video content.
Among the newly introduced experiences is a spatial version of "Castle Crumble," a physics-based puzzle game that lets players interact in a 3D environment. Players can use their hands to precisely target the castles' weak points with a variety of powerful explosives, mystical spells, and unlockable boosts. Castle Crumble is available now on the App Store.
"Puzzle Sculpt," another spatial game, is set to release on September 5. Developed by Schell Games, an award-winning studio known for pioneering gameplay with emerging technologies, "Puzzle Sculpt" offers a relaxing, 3D puzzle-solving experience. The game invites players to interact with a variety of puzzles in a fully immersive spatial environment.
Meanwhile, "Immersion Golf" from Tag Heuer takes golf enthusiasts to the next level with detailed 3D maps of nearly 40,000 courses worldwide. The app allows players to preview course layouts and obstacles, providing a comprehensive tool for planning their game strategy.
"Sandblox: The Marble Game" allows players to create and share physics-based puzzles and marble runs using intuitive hand tracking. The game encourages both solo and collaborative play, with users able to build complex structures and share their creations online. "Pinball Nation" transforms living spaces into a virtual 1980s pinball arcade, complete with life-sized virtual tables and realistic gameplay, while "Beat Slash - Mixed" offers a high-energy rhythm game where players use swords to slash beats in time with the music.
Starting September 6, Vision Pro users will also have access to new films and series captured in Apple Immersive Video. This includes the premiere of "Elevated," an aerial travel series that provides viewers with breathtaking views from staggering heights. Available exclusively to U.S. users, "Elevated" aims to transport audiences to iconic vistas around the world. Another notable addition is "4 Minutes Inside Super Bowl LVIII," a short film that offers an immersive glimpse into the intense atmosphere of the Super Bowl LVIII, where the Kansas City Chiefs faced off against the San Francisco 49ers. This film will be available to a global audience.
On the same day, Vision Pro users worldwide will also be able to watch the first episode of "Boundless," titled "Hot Air Balloons," and the second episode of "Wild Life," focusing on elephants.
Popular Vision Pro apps are also receiving significant updates. The PGA TOUR app now features SharePlay support, enabling users to watch every hole, follow the leaderboard, and examine every shot in 3D. Meanwhile, "Synth Riders," available on Apple Arcade, has been enhanced with a new Adrenaline Pack, adding high-energy punk and ska music to its existing eclectic mix.
Amazon is set to release a revamped version of its Alexa voice assistant this October that will be powered by AI models from Anthropic's Claude, rather than Amazon's in-house AI technology, reports Reuters.
Amazon's Echo device with Alexa
The decision to use Claude's AI models comes after Amazon's internal software reportedly struggled with performance issues during initial testing. Sources who spoke to Reuters claim that early versions using Amazon's own AI had difficulty responding promptly, sometimes taking up to 6-7 seconds to acknowledge and reply to prompts.
This new AI-enhanced "Remarkable" Alexa is expected to offer more advanced capabilities compared to the current version. Users will reportedly be able to engage in more complex, context-aware conversations with the assistant.
Some potential features include providing shopping advice for specific scenarios like vacation clothing recommendations, aggregating news stories, executing multi-step tasks from a single prompt such as ordering food or drafting emails, and enhanced home automation with improved ability to remember and apply user preferences.
Amazon plans to offer this upgraded "Remarkable" Alexa as a paid subscription service, with pricing anticipated to be between $5 to $10 per month. In other words, it won't be included in existing Prime memberships. The existing "Classic" Alexa service will remain available for free.
The move to partner with Anthropic for AI technology contrasts with Amazon's typical strategy of relying on in-house developments, but similar partnerships such as Microsoft and Apple's collaborations with OpenAI for ChatGPT integration indicate a broader shift in the tech industry.
Amazon has invested $4 billion in Anthropic, which may have influenced this decision, but the full details of the agreement between the two companies regarding the use of Claude in Alexa have not been disclosed.
Industry analysts estimate that there are approximately 100 million active Alexa users. If 10% of these users opt for the paid version, it could potentially generate at least $600 million in annual revenue for Amazon, assuming the lower end of the expected price range.
The launch of this new Alexa comes at a critical time for Amazon's voice assistant division. Despite Alexa's widespread adoption, with Amazon claiming 500 million Alexa-enabled devices sold, it has struggled to generate significant revenue. Amazon's leadership has reportedly emphasized that 2024 is a crucial year for Alexa to demonstrate its ability to drive meaningful sales.
While Amazon has confirmed its use of various AI models, including its own Titan model and those from partners, it has not specifically commented on the use of Claude for the new Alexa. The official unveiling of the new AI-powered Alexa is expected to take place at Amazon's annual devices and services event, typically held in September.
Spotify says users on iPhone will no longer be able to control the volume of connected devices using their physical volume buttons after Apple "discontinued" the technology that enables the functionality. The change impacts Spotify Connect, a feature that allows users to control Spotify playback on various devices like speakers, game consoles, and smart TVs.
The streaming giant claims that the previous method had become unstable, leading to issues such as volume spikes during playback. As a result, iPhone users will now have to resort to an in-app slider to adjust volume, a change that Spotify is calling a "workaround," reports The Verge.
To use the new volume control, iPhone owners will need to tap a notification that appears when they press the physical volume buttons. This notification will prompt them to use the in-app slider. Spotify claims that the new solution will provide "persistent, high-quality" volume control, despite the extra steps involved for users. The change is set to take effect on September 3, but some users are reportedly already seeing it.
Spotify claims that Apple is refusing to grant access to the same technology that allows Apple Music to play on third-party devices. In a continuation of long-held tensions between the two companies, the streaming service has gone as far as suggesting that this could violate the EU's Digital Markets Act, which requires major platforms to open up to third-party services.
"We've made requests to Apple to introduce a similar solution to what they offer users on HomePod and Apple TV for app developers who control non-Apple media devices," Spotify said in its update. "Apple has told us that they require apps to integrate into HomePod in order to access the technology that controls volume on iPhones."
Spotify's volume control workaround for Spotify Connect
Apple actually offers an API for third-party music services to stream directly to HomePods, but for whatever reason Spotify has chosen not to implement it. Fortunately, iPhone users running iOS 17 can still start an AirPlay session on HomePod using a Siri command (e.g. "Siri, play Fleetwood Mac on Spotify"). It's worth noting that this change only affects Spotify Connect on iOS. Spotify users controlling volume via Bluetooth or AirPlay will not be impacted.