The foldable iPhone will use Apple's second-generation C2 modem for cellular connectivity, but it will lack a physical SIM card slot, said Gurman.
Apple is currently testing black and white color options for the foldable iPhone, he added.
Gurman expects the foldable iPhone to have a book-like design, with a large inner display when unfolded. Apple supply chain analyst Ming-Chi Kuo previously said the foldable iPhone will have a 5.5-inch outer display, and a 7.8-inch inner display.
Samsung's Galaxy Z Fold7 has an 8-inch inner screen, and a 6.5-inch outer screen.
Kuo said the foldable iPhone — and Samsung's Galaxy Z Fold8, will feature a "crease-free" inner display. He said Apple will achieve this feat by using a laser-drilled metal display plate, which can disperse the stress generated by bending.
Gurman said Apple recently pivoted from on-cell to in-cell display technology, and he believes this change should help to make the foldable iPhone's crease "less obvious."
He said Apple plans to release the foldable iPhone next year — as widely expected.
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices.
In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color."
Below, we recap key changes rumored for the iPhone 17 Pro models:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a stainless steel frame. The back of the devices will supposedly have a new "part-aluminum, part-glass" design.
Anti-reflective display option: While it has been an on-again, off-again rumor, the latest word is that iPhone 17 Pro models will feature an anti-reflect display option with a matte finish. Perhaps this will be the same nano-texture glass option that is available for the iMac, MacBook Pro, and iPad Pro.
Redesigned antenna system: iPhone 17 Pro models are rumored to feature a redesigned antenna system that wraps around the large rear camera bump on the devices. This may result in improved 5G, LTE, Wi-Fi, and Bluetooth connectivity compared to previous models.
Orange/Copper color: A new copper-like color option is expected for the iPhone 17 Pro models, along with Dark Blue.
A19 Pro chip: iPhone 17 Pro models are expected to use Apple's next-generation A19 Pro chip, which will reportedly be manufactured with TSMC's newer third-generation 3nm process. Like usual, expect modest year-over-year performance gains and power efficiency improvements compared to the current iPhones.
12GB of RAM: iPhone 17 Pro models, and even the iPhone 17 Air, are rumored to have 12GB of RAM. This upgrade should help to improve the performance of Apple Intelligence and multitasking. All four iPhone 16 models have 8GB of RAM.
24-megapixel front camera: All four iPhone 17 models are said to feature an upgraded 24-megapixel front-facing camera, whereas all iPhone 16 models are equipped with a 12-megapixel front-facing camera.
While it has yet to be officially announced by Apple, the upcoming iOS 26 update adds Qi 2.2 support to all iPhone 16 models, except for the iPhone 16e.
iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max models running iOS 26 can be wirelessly charged with any Qi 2.2 charger at up to 25W speeds. Previously, those devices could only achieve 25W wireless charging speeds with the latest version of Apple's MagSafe Charger, while third-party Qi options were limited to up to 15W.
Belkin says all three of the new chargers can charge iPhone 16 models running iOS 26 from 0% to 50% in around 30 minutes, which is the same charging time that Apple advertises for its own 25W MagSafe Charger when used with iPhone 16 models. Accordingly, this effectively confirms that iOS 26 adds Qi 2.2 support to the iPhone 16 series.
Qi 2.2 support was added to iPhone 16 models in a recent iOS 26 beta version, so it can already be tested right now. iOS 26 will likely be released in September.
It is unclear if iPhone 16 models have formally received Qi 2.2 certification yet, but that should happen by time iOS 26 is released, if it has not already.
P.S. This essentially confirms that the iPhone 17 series will support Qi 2.2 too, as expected.
Apple on Thursday filed a lawsuit against its former employee Chen Shi, as well as the companies OPPO and InnoPeak Technology, over alleged trade secret misappropriation. Apple alleges that Shi "conspired to steal Apple's trade secrets relating to Apple Watch and to disclose them to his new employers, OPPO and InnoPeak."
OPPO is a Chinese company that sells smartphones, tablets, smartwatches, and other devices, while California-based InnoPeak Technology says it "performs cutting-edge research in smartphone technologies."
A spokesperson for OPPO has since shared the following statement with MacRumors:
We are aware of the recent lawsuit filed by Apple in California and have carefully reviewed the allegations in Apple's complaint. We have found no evidence establishing any connection between these allegations and the employee's conduct during his employment at OPPO.
OPPO respects the trade secrets of all companies, including Apple, and OPPO has not misappropriated Apple's trade secrets. OPPO will actively cooperate with the legal process, and we are confident that fair judicial proceedings will clarify the facts.
Apple's annual September event with new iPhone and Apple Watch models and potentially a few other announcements is coming up quickly, so we should be hearing something soon about an official date.
We're continuing to hear rumors about those iPhone and Apple Watch models, plus a few other products that are a bit further down the line. Apple is also putting the finishing touches on iOS 26 and related operating system updates in advance of next month's event, so read on below for all the details on these stories and more!
Top Stories
Apple Working on All-New 'Charismatic' Operating System
The new home-focused operating system will reportedly blend elements of tvOS and watchOS and revolve largely around clock faces and widgets. Siri voice commands and touch input will be supported, as well as multi-user support with automatic facial recognition.
The images show that the iPhone 17 Pro Max will apparently feature two versions of a metal-covered battery, an L-shaped one to be used in models that still have a physical SIM card tray and a more rectangular one for models that lack a physical SIM card tray, such as those sold in the United States.
Apple Watch Ultra 3 Just Weeks Away: Eight Reasons to Upgrade
The redesigned Blood Oxygen feature that rolled out to Apple Watch Series 9, Series 10, and Ultra 2 models in the U.S. last week is now included in iOS 26 and watchOS 26 betas, while there's now an option to receive notifications when the new Adaptive Power mode in iOS 26 turns on to help save battery.
Apple Rumored to Launch 'TechWoven' Cases for iPhone 17 With 'Crossbody Strap' Option
A subsequent leak indicates the new material may be dubbed "TechWoven," with the cases available in a number of colors for the various models. Previously seen lanyard attachment points on Apple's first-party cases for the iPhone 17 lineup may instead be intended for a "Crossbody Strap" accessory mentioned on the alleged case packaging.
Apple says it's aware that the issue may have been actively exploited in an "extremely sophisticated attack against specific targeted individuals," so while most users are unlikely to be targeted, it's still a good idea to make sure your devices are updated.
MacRumors Newsletter
Each week, we publish an email newsletter like this highlighting the top Apple stories, making it a great way to get a bite-sized recap of the week hitting all of the major topics we've covered and tying together related stories for a big-picture view.
Apple has made several updates to the Apple Music app in iOS 26, and it has AutoMix, which has become one of the most popular additions. Apple Music also features the Liquid Glass redesign like the rest of Apple's apps, along with new translation features and other quality of life improvements.
AutoMix
AutoMix is an upgrade to the crossfade feature in Apple Music, and it is designed to provide more seamless song transitions. It transitions from one song to another as the song that's playing ends, using time stretching and beat matching for an undetectable shift.
Apple says that AutoMix is meant to work like a DJ, with songs transitioning at the "perfect moment" based on an on-device analysis of the key and tempo of the music.
AutoMix can be enabled when opening up the Apple Music app for the first time after installing iOS 26.
The feature isn't perfect and it works better with some genres than others, but it is a work in progress that Apple is improving over time. AutoMix is not an Apple Intelligence feature, but it does require an Apple Music subscription.
Lyric Translation
If you're listening to a song in a different language, you can now open up the lyrics and get a real-time translation so you know what it's about. The translated lyrics are displayed alongside the original lyrics.
Lyric Pronunciation
For songs in another language, you can also get a phonetic pronunciation guide for singing them aloud, which is useful when taking advantage of the Apple Music Sing karaoke feature.
Pinned Favorites
There's now an option to pin up to six playlists, albums, artists, or songs to the top of the Apple Music library.
Playlist Folders
Playlists can be organized into folders in the iOS Apple Music app, a feature that has previously been limited to the Mac.
Home Screen Widgets
There are new Home Screen widgets that show your pinned Apple Music content. There's a medium-sized widget and a larger widget for pins, along with a new large Live Radio widget.
Animated Lock Screen Artwork
The Lock Screen now features full-screen animated art for the Now Playing widget while music is playing.
Karaoke Microphone
tvOS 26 and iOS 26 turn the iPhone into a wireless microphone for karaoke on the Apple TV. When using Apple Music Sing, each participant can sing through their iPhone, queue songs up, and send emoji reactions.
Read More
More on the features that are available in iOS 26 can be found in our iOS 26 roundup. iOS 26 will launch in September.
Apple refreshed a few of its iPad models earlier this year, but we aren't done yet. There are still new iPads rumored to be coming later in 2025, plus we're already hearing details on 2026 iPad launches.
Rumors suggest that Apple will update the iPad Pro models before the end of the year, introducing the faster M5 chip in the device. No notable design changes are coming because last year's update brought an overhauled look, but there are a couple new features planned.
The iPad Pro looks like it will be the first to get the M5 chip, which is built on an updated 3-nanometer process. We can expect modest performance and efficiency improvements.
There will be 11-inch and 13-inch size options, and the 2025 models will use OLED display technology much like the M4 models. Apple is rumored to be planning for two front-facing cameras, with one located at the top of the device and one located at the side. With this change, the iPad will be in the correct orientation for video calls regardless of whether it is positioned in landscape or portrait mode.
The M5 iPad could debut in either October or November, coming about a month after Apple releases new iPhone 17 models.
iPad Air
There's a new iPad Air in the works, and it could come in 2026, but there's no guarantee. We don't know much about the next-generation iPad Air, but there's a possibility that it will feature a display with a 90Hz refresh rate, up from 60Hz.
With the 2026 refresh, the iPad Air could be updated with an OLED display, but it's not yet clear if that's something Apple plans to debut next year or if we will be waiting until 2027.
The M3 iPad Air came out in March 2025, so we are unlikely to see a new model before March 2026.
Low-Cost iPad
There's a new low-cost iPad in development, and it will have an updated A18 chip. With the A18, the iPad will support Apple Intelligence features that are not available on the current model.
Rumors suggest the low-cost iPad will debut in early 2026, perhaps at a spring event.
iPad mini
Apple is working on an iPad mini 8 that could come out as soon as 2026. Leaked Apple code suggests that it will use the same A19 Pro chip that Apple plans to use in the iPhone 17 Pro models.
The A19 Pro will be built on an updated 3-nanometer process, so it will feature performance and efficiency improvements.
Apple is developing an iPad mini that uses OLED display technology, but it is not clear if the OLED display will be in the iPad mini 8 or a future iPad mini that's not coming until 2027. When the iPad mini does get an OLED display, it could feature an upgraded 8.7 inch display size instead of an 8.3 inch display.
Apple is developing a new version of Siri that's supposed to be better than the existing Siri in every way. It will be smarter and able to do more, functioning like ChatGPT or Claude instead of a barely competent 2012-era smartphone assistant.
Upgrading Siri hasn't been without hiccups, and it's been delayed once. We've rounded up everything we know about Apple's work on a more capable Siri that uses large language models.
LLM Siri
The next-generation version of Siri will use advanced large language models, similar to ChatGPT, Claude, Gemini, and other AI chatbots.
LLM Siri would be able to hold continuous conversations and provide human-like responses to questions, plus the assistant would be capable of completing more complex tasks.
Apple Intelligence Siri Delays
In what became an infamous move, Apple went all-in showing off a smarter, Apple Intelligence-powered version of Siri when it showed off iOS 18 at the 2024 Worldwide Developers Conference.
Apple also highlighted advanced Apple Intelligence Siri features when the iPhone 16 models launched, but after months of customers waiting for the new feature set, Apple said that it wouldn't be coming.
In March 2025, Apple said that the Apple Intelligence Siri features that it expected to introduce in iOS 18 would not be coming in iOS 18 at all. Apple said that Siri would not be ready until 2026.
The Siri Features That Got Pushed Back
The Siri functionality that was delayed wasn't even the LLM version of Siri that had been rumored. It was an in-between model that was smarter, but without full chatbot capabilities. Here's what we're waiting on:
Personal Context
With personal context, Siri will be able to keep track of emails, messages, files, photos, and more, learning more about you to help you complete tasks and keep track of what you've been sent.
Show me the files Eric sent me last week.
Find the email where Eric mentioned ice skating.
Find the books that Eric recommended to me.
Where's the recipe that Eric sent me?
What's my passport number?
Onscreen Awareness
Onscreen awareness will let Siri see what's on your screen and complete actions involving whatever you're looking at. If someone texts you an address, for example, you can tell Siri to add it to their contact card. Or if you're looking at a photo and want to send it to someone, you can ask Siri to do it for you.
Deeper App Integration
Deeper app integration means that Siri will be able to do more in and across apps, performing actions and completing tasks that are just not possible with the personal assistant right now. We don't have a full picture of what Siri will be capable of, but Apple has provided a few examples of what to expect.
Moving files from one app to another.
Editing a photo and then sending it to someone.
Get directions home and share the ETA with Eric.
Send the email I drafted to Eric.
Siri Redesign
We got more context on what went wrong with Siri when Apple introduced iOS 26 and Apple executives did a series of interviews to explain the situation.
Apple software engineering chief Craig Federighi said that the first-generation architecture that Apple was developing for the personalized Siri features ended up being too limited. Siri was not able to match Apple's high standards, and by spring 2025, Apple realized that it needed to transition Siri to the second-generation architecture (aka the LLM version of Siri) that it had been planning.
With Apple abandoning the first-generation Siri architecture it had been working on, the new Siri features had to be delayed until the second-generation architecture was ready.
In an all-hands meeting in August, Federighi told employees that Apple had attempted to merge two separate systems, and it didn't work out. Apple had one system for handling current commands and another based on large language models. Federighi said Apple realized that the hybrid approach was not going to work.
Federighi said that Apple has successfully revamped Siri, and it's going to be a bigger update than expected. "The work we've done on this end-to-end revamp of Siri has given us the results we needed," Federighi told employees. "This has put us in a position to not just deliver what we announced, but to deliver a much bigger upgrade than that we envisioned."
Internal Restructuring
The misstep with Siri's debut and the failure of the hybrid architecture led Apple to restructure its entire AI team. Apple AI chief John Giannandrea was removed from the Siri leadership team, with Vision Pro chief Mike Rockwell taking over instead.
Apple CEO Tim Cook was no longer confident in Giannandrea's ability to oversee product development. Rockwell reports to Federighi, and Federighi told employees that the new leadership has "supercharged" Siri development.
Apple has also struggled with retaining AI employees amid the Siri issue and recruitment strategies from companies like Meta. Meta poached several key AI engineers from Apple, offering pay packages as high as $200 million. At Apple's August all-hands meeting, Cook and Federighi aimed to reassure employees that AI is of the utmost importance to the company. "There is no project people are taking more seriously," Federighi said of Siri.
Cook said that Apple will "make the investment" to be a leader in AI.
Apple's LLM or a Partnership?
Part of the reason that Apple is seeing low morale among its AI employees is rumors that an Apple-designed large language model that's in development might be sidelined.
Apple is rumored to be considering a partnership with ChatGPT creator OpenAI or Claude creator Anthropic to power the smarter version of Siri. Both companies are reportedly training versions of their models that would work with Apple's Private Cloud Compute servers, and Apple is running tests with both its own models and models from outside companies. No final decision on Siri has been made as of yet.
Partnering with a company like Anthropic or OpenAI would allow Apple to deliver the exact Siri feature set that it is aiming for, while also giving it time to continue work on its own LLM behind the scenes.
Launch Date
Apple executives have confirmed that the new version of Siri will launch in 2026, and rumors suggest it will come as soon as spring 2026. If it is indeed planned for spring, Apple could roll out the features in iOS 26.4, because the .4 software updates are often reserved for significant feature improvements.
Apple today filed a lawsuit in Northern California against Chen Shi, a former employee who left Apple and took a job at Chinese smartphone maker Oppo. According to Apple, Shi stole trade secrets relating to Apple Watch development and provided the information to Oppo.
Shi was a "highly compensated Sensor System Architect" at Apple from January 2020 to June 2025, which meant he had access to "valuable trade secret information," including the Apple Watch design, development documentation, internal specifications, and product roadmap.
Apple says that Shi told the company he was returning to China to care for his elderly parents, with no mention that he had accepted a position at Oppo. While in the process of leaving Apple, Shi allegedly collected sensitive Apple Watch documents and attended "dozens" of one-on-one meetings with Apple Watch technical team members to "learn about their ongoing research and development efforts."
Three days before leaving Apple, Shi downloaded 63 files from Apple's protected Box folder and transferred them to a USB drive. After downloading the files, he searched for information on how to wipe a MacBook and whether someone could see if he'd opened a file on a shared drive. Further, Shi sent a message to his Oppo employers letting them know that he would "collect as much information as possible" to share with them, specifically sourcing data on heart rate sensing methods. At Oppo, Shi is now leading a team that is developing sensing technology.
Apple is asking for an injunction prohibiting Oppo and Shi from using or disclosing Apple's trade secrets, restitution, damages, punitive damages, and attorneys' fees.
Update — August 23: A spokesperson for OPPO provided MacRumors with the following statement:
We are aware of the recent lawsuit filed by Apple in California and have carefully reviewed the allegations in Apple's complaint. We have found no evidence establishing any connection between these allegations and the employee's conduct during his employment at OPPO.
OPPO respects the trade secrets of all companies, including Apple, and OPPO has not misappropriated Apple's trade secrets. OPPO will actively cooperate with the legal process, and we are confident that fair judicial proceedings will clarify the facts.
Some of this week's best deals include our exclusive sitewide sales at Satechi and Anker, plus ongoing steep discounts on MacBook Air, MacBook Pro, and Mac mini.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
MacRumors Exclusives
What's the deal? Find exclusive sitewide sales at Satechi and Anker
This week we partnered with Satechi and Anker to offer our readers two exclusive sitewide discounts at each retailer. At Satechi you can get 25 percent off sitewide with code MR25, and at Anker you can get 20 percent off sitewide with code Ankermacrumors2025 through the end of the month.
Amazon this week introduced a new record low price across the entire M4 MacBook Air lineup, and you can still get the 13-inch M4 MacBook Air (256GB) for just $799.00, plus many other deals.
M4 MacBook Pro
What's the deal? Get up to $436 off M4 MacBook Pro
Continuing this week's theme of steep Mac-related discounts, Amazon also has great deals on the M4 MacBook Pro right now. You'll find up to $436 off these computers, starting at $1,299.00 for the entry-level 14-inch model.
Amazon is taking up to $144 off M4 Mac mini models this week, starting at $499.00 for the 256GB model.
If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.
Deals Newsletter
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Apple is in talks with Google about using Google's Gemini AI as the backbone for the upcoming smarter version of Siri, reports Bloomberg. The discussions are in the early stages, but Apple reportedly approached Google to ask the company to create a custom AI model that would be used for Siri.
Google has started training a model that would run on Apple's Private Cloud Compute servers in response. Apple previously held talks with OpenAI and Anthropic, and both of those companies have been working on versions of their models for Apple's servers.
While Apple is exploring partnerships with different AI companies to power an improved version of Siri, Apple still has not made a decision on whether it will use a third-party AI solution or go with the LLM models it has been developing in-house.
Apple is testing multiple LLMs, including its own, to determine which will provide the best results to customers. There are two versions of the new Siri in development, including one that is powered by Apple's own models and one that runs on third-party models.
Apple has been developing a more advanced version of Siri that overhauls the entire Siri architecture. Apple's software engineering chief Craig Federighi called this the "second-generation" Siri architecture earlier this month, and he said that the "end-to-end revamp" of Siri brought the results that Apple needed for more advanced AI features, such as the personalization that it promised as part of Apple Intelligence in iOS 18.
"This has put us in a position to not just deliver what we announced, but to deliver a much bigger upgrade than that we envisioned," Federighi said.
Apple was leaning toward partnering with Anthropic, but Anthropic's fees prompted Apple to consider other AI companies as well. No deal has been inked with Google, OpenAI, or Anthropic as of yet. Rumors suggest that LLM Siri will launch in spring 2026.
On this week's episode of The MacRumors Show, we talk through what to expect from the Apple Watch SE 3, Series 11, and Ultra 3, and whether it's worth holding off on an upgrade until next year.
The third-generation Apple Watch SE is rumored to feature a larger display (perhaps like the Apple Watch Series 7), the S11 chip, and potentially a plastic casing. It could also available at a slightly lower price point.
The Apple Watch Series 11 will likely feature the S11 chip, 5G RedCap connectivity on cellular models, a "Sleep Score" feature, and potentially hypertension detection. The Apple Watch Ultra 3 is rumored to also get all of these new features, as well as a slightly larger wide-angle OLED display with a faster refresh rate, and satellite connectivity.
Earlier this week, internal Apple code revealed that the 2026 Apple Watch lineup is poised to get some major enhancements. The new devices will feature Touch ID for biometric authentication, a redesigned chip based on newer CPU technology for improved performance, a revamped design with a new rear sensor array, and more.
If you haven't already listened to the previous episode of The MacRumors Show, catch up to hear our discussion about Apple's plan to focus on the smart home with a host of new devices and improvements to Siri.
The MacRumors Show is on X @MacRumorsShow, so be sure to give us a follow to keep up with the podcast. You can also head over to The MacRumors Show forum thread to engage with us directly. Remember to rate and review the podcast, and let us know what subjects and guests you would like to see in the future.
Apple has released "F1: The Movie" for digital purchase and rental through the TV app, marking the start of the film's premium video-on-demand window while it continues to perform strongly in theaters.
The film premiered worldwide on June 27 and has now surpassed $600 million at the global box office. This makes F1 Apple's most financially successful movie to date, with the release also returning to IMAX theaters due to its popularity.
Apple has now made the film available to rent for $20 or to purchase for $25 in the Store section of the TV app on iPhone, iPad, Mac, and Apple TV. It includes approximately 45 minutes of bonus features through iTunes Extras.
The same pricing and availability apply through other services such as Amazon Prime Video. It is not yet available to stream on Apple TV+.
This period is known in the film industry as the premium video-on-demand (PVOD) window, and represents a higher-priced digital release that precedes availability through subscription streaming. The pricing is in line with other major studio releases in recent years.
Apple is expected to lower the cost once the film transitions from PVOD to standard digital distribution, when it will be available to rent or buy at the usual lower tier. This will likely coincide with its debut on Apple TV+, where it will be available to stream at no additional charge to subscribers.
Based on the previous Apple theatrical-first films such as "Killers of the Flower Moon" and "Napoleon," the PVOD window typically lasts one to two months, suggesting that F1 will likely come to Apple TV+ in October or November 2025.
A first-generation iPod in a sealed, never-opened box fetched a staggering $40,264 during an auction run by RR Auction this month.
This appears to be a record-breaking sale price for an original iPod at auction, with the previous known record being $29,000 in 2023. The latest price fetched does include a 25% buyer's premium charged by RR Auction.
In the U.S., the original iPod was priced at $399 at launch.
Introduced by Steve Jobs in October 2001, the iPod helped Apple to become successful again, after it flirted with bankruptcy in the late 1990s.
Jobs famously pitched the iPod as offering "1,000 songs in your pocket," and he unveiled the device by pulling it out of his own pocket.
"With iPod, Apple has invented a whole new category of digital music player that lets you put your entire music collection in your pocket and listen to it wherever you go," he said. "With iPod, listening to music will never be the same again."
Here are the features advertised on the original iPod's box:
Holds over 1,000 songs at near-CD quality on 5GB hard drive
Up to 10 hours of continuous playback with rechargeable lithium polymer battery
Super portable at 6.5 ounces and only 0.78 inch thick, 2.43 inches wide, and 4.02 inches tall
Automatically synchronizes music and playlists with iTunes on your Mac
Unique scroll wheel for simple, one-handed navigation
Plays MP3, WAV, and AIFF formats
Skip protection of up to 20 minutes (yes, minutes)
High-resolution backlit LCD display
Includes iPod, Apple Earphones, FireWire cable, and AC adapter
In addition, a sealed-in-box original iPhone with a rare 4GB of storage (8GB is more common) fetched $81,989 at RR Auction this month.
While that is not a record price for an original iPhone, it is still a staggering amount of money for a device that cost $499 when it launched in 2007.
Apple One allows you to subscribe to a bundle of up to six of Apple's services for a discounted all-in-one monthly price, and its value just went up in an artificial way.
The reason why Apple One just became more valuable is because Apple TV+ received a price increase this week in the U.S. and select other countries. In the U.S., for example, the cost of the service increased from $9.99 per month to $12.99 per month. However, Apple One plans with Apple TV+ did not receive any corresponding price increases.
There are three Apple One tiers, all with Apple TV+ included:
Individual ($19.95/month): Apple Music, Apple TV+, Apple Arcade, and iCloud+ (50GB)
Family ($25.95/month): Apple Music, Apple TV+, Apple Arcade, and iCloud+ (200GB)
Premier ($37.95/month): Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+, and iCloud+ (2TB)
All in all, you can now potentially save even more money by switching to Apple One as opposed to paying for Apple TV+ and other services separately.
Alternatively, you can switch to the annual Apple TV+ subscription, which also avoided a price increase. In the U.S., that plan remains available for $99 per year.
Many streaming services like Disney+ and HBO Max offer annual plans at a discount compared to paying for 12 months individually, although it is worth keeping in mind that there is an opportunity cost to paying in full upfront.
This is a win-win situation for Apple, which gains an instant revenue boost from customers who stick with the monthly Apple TV+ plan, while boosting the appeal of its Apple One and annual Apple TV+ plans with a higher spend or longer commitment.
Now through August 29, Apple will donate $10 to the National Park Foundation for every purchase made in the U.S. using Apple Pay on Apple.com, in the Apple Store app, or at an Apple Store, up to a maximum of $1 million.
Apple has supported the National Park Foundation with this annual charitable initiative since 2017.
The non-profit organization "generates private support and builds strategic partnerships to protect and enhance America's national parks for present and future generations."
Apple celebrates U.S. national parks every August with special content across services like the App Store, Apple Maps, Apple Fitness+, and Apple Podcasts. Apple Maps has a Discover America's National Parks guide for hikes, Apple Fitness+ is offering a selection of Time to Run episodes inspired by national parks, and Apple Podcasts is featuring "The Wild with Chris Morgan" episodes that spotlight various national parks.
Apple also promoted the National Park Service app as App of the Day in the App Store.
Additionally, on August 24, Apple Watch users can unlock a special national parks award in the Fitness app, and animated stickers for the Messages app, by recording a workout of 20 minutes or more with any app that adds workouts to the Health app.
Apple CEO Tim Cook is a national parks enthusiast. In 2022, he said the parks provide a "sense of awe, tranquility, and quiet reverence only nature can inspire," and he emphasized that they are "well worth protecting, today and for every generation to come."
All of these initiatives are timed with the National Park Service's birthday on August 25.
Apple has an upcoming promotion that gives users up to two months of free Apple Music when they add funds to their Apple Account balance, according to code found by MacRumors contributor Aaron Perris.
The offer will provide two months of free Apple Music for new subscribers and one month for qualified returning subscribers when adding $25 or more to an Apple Account balance. Users receive a bonus code immediately after adding the required amount.
The promotion is set to run through March 16, 2026, and is available only in the United States for users 13 and older. Gift card purchases from third-party retailers and Apple stores are excluded from the offer.
After the free period ends, Apple Music automatically renews at $10.99 per month unless canceled. Users can manage their subscription through the Apple Account section at the top of iPhone's Settings app menu (then tap Payment & Shipping ➝ Add Money to Apple Account). To avoid being charged, users must cancel at least one day before renewal.
The offer, which has yet to go live, will be limited to one per Apple Account and cannot be combined with other Apple Music promotions.
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