MacRumors

This week we began tracking a series of discounts on Apple's just-released 15-inch MacBook Air, and it's now sitting at a $100 discount on Amazon. Besides this great deal, we're tracking discounts on Beats and Bose headphones, Samsung's Smart Monitor M8, AirPods, and a few Anker accessories.

Hero0003Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

15-Inch MacBook Air

15 inch macbook air yellow

  • What's the deal? Take $100 off 15-inch MacBook Air
  • Where can I get it? Amazon
  • Where can I find the original deal? Right here


Apple's brand new 15-inch MacBook Air continued to receive discounts throughout the week, and it's now sitting at $100 off on Amazon for both the 256GB and 512GB models. Both sales represent new all-time low prices for the 2023 MacBook Air.

Headphones

beats headphones

  • What's the deal? Save on Beats, Bose, and Master & Dynamic audio accessories




This week we saw a collection of sales crop up on headphones and earphones, with savings from companies including Bose, Beats, and Master & Dynamic. Starting with Beats, you'll find all-time low prices on Beats Studio Buds and Beats Fit Pro at Woot right now, starting at just $89.95.

Master & Dynamic is taking 30 percent off its MW08 Earphones with the code MW08 at checkout, knocking the accessory down to $209.30, from $299.00. Bose has a larger deal on an array of products, ranging from earphones to sound bars, and is providing up to 40 percent off these accessories.

Samsung

smart monitor yellow

  • What's the deal? Take $250 off Samsung Smart Monitor M8
  • Where can I get it? Samsung
  • Where can I find the original deal? Right here

Samsung's summertime discount on the 32-inch Smart Monitor M8 (Model M80B) is still available for the best price of the year at $449.99, down from $699.99. This deal coincided with the debut of the updated version of the monitor earlier this week, but no markdowns have appeared on that model as of yet.

AirPods

airpods yellow

  • What's the deal? Get up to $49 off AirPods Pro 2, AirPods 3, and AirPods 2
  • Where can I get it? Amazon
  • Where can I find the original deal? Right here



Amazon has a solid array of AirPods discounts this week, including $49 off AirPods Pro 2, $20 off AirPods 3, and $30 off AirPods 2. These are some of the best prices of the year on each model.

Anker

anker yellow

  • What's the deal? Save on Anker's Bluetooth trackers, portable batteries, and more
  • Where can I get it? Amazon
  • Where can I find the original deal? Right here


Anker has a collection of sales this week on Amazon, providing solid savings on Eufy SmartTrack Bluetooth Trackers, portable batteries, MagSafe-compatible chargers, and more. A highlight of the sale is the PowerHouse 757 Portable Power Station at $899.99, down from $1,399.00. Visit our original article for the full list of deals.

Our full Deals Roundup has more information on the latest Apple-related sales and bargains.

Related Roundup: Apple Deals

Apple today released the third beta of macOS Ventura 13.5 to its public beta testing group, allowing the general public to try out the software ahead of its official launch. The macOS Ventura 13.5 public beta comes a day after Apple provided the third beta to developers.

Ventura Macs Feature Red
Public beta testers can download the macOS 13.5 Ventura update from the Software Update section of the System Preferences app after installing the proper profile from Apple's beta software website.

There is no word as of yet on what's included in macOS Ventura 13.5, and no notable new features were found in the developer betas.

macOS 13.5 will be one of the last updates to the macOS Ventura operating system as Apple prepares for the fall launch of macOS Sonoma.

Related Forum: macOS Ventura

Apple today seeded the third betas of upcoming iOS 16.6 and iPadOS 16.6 updates to public beta testers, allowing non-developers to test out the software head of its official launch. The public betas come just a day after Apple provided the third betas to developers.

iOS 16
Those who have signed up their accounts for Apple's free beta testing program can enable the beta by opening up the Settings app, going to General, selecting Software Update, tapping on Beta Updates, and selecting the iOS 16 Public Beta option.

iOS 16.6 seems to be a relatively minor update, although Apple does appear to be laying the groundwork for the launch of the previously announced iMessage Contact Key Verification feature.

Development on iOS 16 is slowing down as Apple prepares for the September launch of iOS 17.

Apple has also seeded a new beta of watchOS 9.6 to public beta testers.

Related Forum: iOS 16

Apple at WWDC surprised us with the M2 Ultra chip, which is the key feature in the new second-generation Mac Studio. We thought we'd compare it to the first-generation ‌Mac Studio‌ with M1 Ultra chip to see whether it's worth upgrading.


Compared to the base ‌M1 Ultra‌, the base ‌M2‌ Ultra has a 24-core CPU (up from 20 cores) and a 60-core GPU (up from 48 cores). It has the same 64GB unified memory and 32-core Neural Engine.

In a real world Final Cut Pro export test with 4K footage, a 13 minute clip exported in five and a half minutes on the ‌M1 Ultra‌ machine, and just over three minutes on the ‌M2‌ Ultra. An export of an hour-long video took almost seventeen minutes on the ‌M1 Ultra‌ ‌Mac Studio‌, and just eight and a half minutes on the ‌M2‌ Ultra.

Over time, the ‌M2‌ Ultra is going to save a lot of exporting time for video editing, and other GPU-intensive tasks will likely see the same time savings.

The ‌Mac Studio‌ with ‌M2‌ Ultra we tested is equipped with an upgraded 2TB SSD, and on the BlackMagic Disk Speed Tests, we got read speeds of 5,455 and write speeds of 5,100. With a 1TB SSD on the ‌M1 Ultra‌ machine, we were seeing read speeds of 1,853 and write speeds of 5,092, so SSD speeds are up on the higher end at a minimum.

If you've already got an ‌M1 Ultra‌ ‌Mac Studio‌, it may be worth upgrading if you want to save time on video exports and similar tasks, but if you're not going to take advantage of the increased GPU speeds, it won't be worth the $3,999 starting price for the entry-level ‌M2‌ Ultra ‌Mac Studio‌. The ‌M2‌ Ultra ‌Mac Studio‌ is unquestionably the best desktop machine that Apple sells in terms of price and performance for professionals.

There is an ‌M2‌ Mac Pro, but it is priced starting at $6,999 for the same performance but with PCIe slots. What do you think of the ‌M2‌ Ultra chip? Let us know in the comments below.

Woot today has introduced a new discount event that's offering savings on a number of Apple products, including the 24-inch iMac, MacBook Air, and MacBook Pro. All products in this sale are in "open box" condition, which means they are new and come in the original packaging, but instead of the Apple warranty they have a 90 day Woot warranty.

imac blue imageNote: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Starting with the 7-core GPU/256GB M1 iMac, this model is on sale for $949.99 in Silver, down from $1,299.00. This is an all-time low price on this model of the iMac, beating the previous low price we tracked on Amazon by about $50.

You can also get the 8-core GPU/256GB M1 iMac on sale for $999.99, down from $1,499.00. This sale is a match of the previous record low that we tracked on Amazon a few months ago, and on Woot it's available in Green, Yellow, Blue, and Pink.

m2 macbook air image blue e1666794320469

Moving to MacBook Air models, the 256GB 13.6-inch MacBook Air from 2022 is discounted to $979.99 today on Woot, down from $1,099.00. This beats the typical deal price that we've tracked in the past by about $20, and Woot has all four colors on sale at this price.

Be sure to browse Woot's sale page to check out even more discounts going on during this event, which will end on June 20. If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.

Related Roundup: Apple Deals

Apple this week began selling its new Beats Studio Buds+ in the UK and most other countries, with the exceptions of Brazil, Mexico, and Taiwan, where the earbuds will be available starting mid-August. The earbuds first launched in the U.S. in May.

Beats Studio Buds Plus Transparent Official
Key new features of the Studio Buds+ include a transparent design option similar to the Nothing Ear (2) earbuds, up to 36 hours of battery life with the included USB-C charging case, and up to 1.6× as much active noise cancellation as the original Studio Buds that launched in 2021. In the U.S., the earbuds are priced at $169.99.

Studio Buds+ are essentially a sportier alternative to the AirPods Pro, and have a more compact design without "stems" that drop below the ears. Other color options include Black/Gold and Ivory, and ear tip size options include XS, S, M, and L.

Studio Buds+ support features such as one-touch pairing with Apple devices, hands-free "Hey Siri" voice commands, and the Find My app. They also support similar Android features, such as Google Fast Pair, Audio Switch, and Find My Device. For more details about the earbuds, check out our hands-on coverage from last month.

With the advent of iOS 17 this coming fall, Apple Music is getting a handful of notable new features that should make using the Music app and the ‌Apple Music‌ streaming service in general a more immersive and enjoyable experience. Below, we run through all the changes and improvements that you can expect to arrive when iOS 17 is released later this year.

5 New Apple Music Features Feature 1

1. Collaborative Playlists

Perhaps one of the most requested features coming to ‌Apple Music‌ this year, Collaborative Playlists will give subscribers the ability to invite friends to add and edit songs in a shared playlist. Rival streaming services like Spotify have had similar features for a while now, so it's good to see that Apple has finally read the room.

apple music collaborative playlist
When a person adds a song to a Collaborative Playlist, their profile picture appears beside the track. People invited to the playlist will also be able to react to their favorite songs using emoji.

Apple says Collaborative Playlists will be available in an update later this year, so this feature may not be included when ‌iOS 17 is released in the fall‌.

2. Crossfade

Another feature that rival music streaming services have had for some time is crossfade, and now it's coming to ‌Apple Music‌. That's right – soon you'll be able to smoothly transition between songs so the music never stops.

apple music crossfade
If you're running the first iOS 17 developer beta, note that trying to enable Crossfade in Settings -> Music invariably crashes the Settings app and locks you out of the Music settings menu. Apple clearly needs more time to iron out a few creases.

3. SharePlay for CarPlay

In iOS 17, when you're playing music via CarPlay, there's a new SharePlay option that lets you play from an iPhone other than the one that's connected to the car.

shareplay carplay

Image credit: @DenisMarciniak

By accepting a notification or scanning a QR code, soon even passengers in the back seat will be able to play their favorite music and contribute to what's playing.

4. Camera Support for Karaoke

If you've not used ‌Apple Music‌ Sing before, the feature basically uses the app's built-in follow-along lyrics, while also adding a toggle to turn down the vocals of a song to replace them with your own.

apple music sing continuity camera
In iOS 17, you'll also be able to watch yourself perform your favorite hits at your own karaoke party. That's because ‌Apple Music‌ Sing is getting support for Continuity Camera, which lets you wirelessly pair your ‌iPhone‌ or iPad with a Mac or Apple TV 4K and use it as a camera.

5. Redesigned UI

The ‌Apple Music‌ app user interface is receiving some nice quality of life improvements and design tweaks. The music player now features full-screen animated artwork on supported albums, allowing them to seamlessly blend into the media playback controls at the bottom.

apple music ios 17
In addition, when you minimize the music player, it takes on a depth effect that makes it appear as though it's hovering over the rest of the interface as you navigate through the app. Lastly, Apple is making non-synced lyrics easier to read by adopting a larger and more legible font.

Want to try the new ‌Apple Music‌ features for yourself? If you can't wait for the official release – and you have a spare ‌iPhone‌ that isn't your daily driver – the iOS 17 beta is now available to download on iPhones for free.

Related Forums: iOS 17, iPadOS 17

iOS 17 and iPadOS 17 include a new Screen Distance feature that can alert you when you hold an iPhone or iPad too close to your eyes for an extended period. Apple says the opt-in feature is designed to help lower the risk of nearsightedness in children by encouraging healthy viewing habits, and can help reduce eye strain overall.

iOS 17 iPhone Screen Distance
Screen Distance can be turned on in the Settings app under Screen Time → Screen Distance, and is available on all iPhone and iPad Pro models with Face ID. The feature uses the same TrueDepth camera that powers Face ID to measure the distance between the screen and your eyes, and a full-screen alert prompts users to move their device farther away after holding it closer than 12 inches to their eyes for an extended period.

When the feature is enabled, users will receive an "iPhone is Too Close" warning as necessary. After the iPhone is moved to a safe distance, a checkmark will appear on the screen, and users can tap the "Continue" button to proceed.

iOS 17 and iPadOS 17 will be released later this year, and are currently available in beta for users with an Apple developer account. Devices compatible with Screen Distance include the iPhone XS and newer, and 11-inch and 12.9-inch iPad Pro models released in 2018 and later. The feature can be turned on or off at any time.

Related Forums: iOS 17, iPadOS 17

As some subreddits continue blackouts to protest Reddit's plans to charge high prices for its API, Reddit has informed the moderators of those subreddits that it has plans to replace resistant moderation teams to keep spaces "open and accessible to users."

General Apps Reddit Feature
In a comment shared by r/Apple moderator @aaronp613, Reddit cited its Moderator Code of Conduct and said that it has a duty to keep communities "relied upon by thousands or even millions of users" operational. Mods who do not agree to reopen subreddits that have gone private will be removed.

If a moderator team unanimously decides to stop moderating, we will invite new, active moderators to keep these spaces open and accessible to users. If there is no consensus, but at least one mod wants to keep the community going, we will respect their decisions and remove those who no longer want to moderate from the mod team.

Between Monday and Wednesday of this week, the majority of popular subreddits on the Reddit site participated in a "blackout" and went private or stopped allowing new posts to be made in order to protest planned API changes that will cause the shutdown of popular third-party Reddit apps like Apollo.


The move was aimed at pushing Reddit to enact fairer pricing for developers and to give developers more time to adopt the API changes, but Reddit opted to wait out the protests rather than make adjustments.

As a result, some subreddits such as r/Apple made the decision to continue the blackout indefinitely, which means millions of Reddit users no longer have access to those communities. It seems Reddit plans to forcibly end further blackouts by removing entire moderation teams that are participating.

On Monday, Reddit CEO Steve Huffman said that the blackouts had not caused "any significant revenue impact so far" and that while there was a "lot of noise" amid the planned two-day protest, it would "pass." In an interview with The Verge today, Huffman further said that Reddit's API was "never designed to support third-party apps" and that the apps don't add much value to the site. Reddit created its API for "tools, bots and enhancements to Reddit," according to Huffman.

Huffman confirmed that the blackouts have made no change to Reddit's API pricing plan. "That's our business decision, and we're not undoing that business decision," said Huffman. Huffman said in the interview that Reddit will not force communities to reopen, which contradicts the messaging that moderators are receiving.

Reddit also just published a blog post with "key facts" about the API updates. In the post, Reddit says that "dissent, debate, and discussions are foundational parts of Reddit," and that it respects the right of its community to protest, so long as mods follow the Moderator Code of Conduct. The Moderator Code of Conduct is what Reddit is citing in messaging to moderators about moderation teams being removed from closed communities.

Moderators and Reddit users are unhappy with Reddit's decision to charge an unreasonable amount for its API, and for the short 30-day timeline that third-party developers have been given to adopt the new API fees.

Apollo developer Christian Selig determined that adopting the API would cost him $20 million per year, leading him to decide to shut down his app on June 30, a day before Reddit begins charging. As of July 1, there will be few if any third-party apps for viewing Reddit content, pushing Reddit users to either the Reddit website or the Reddit app.

Tags: Apollo, Reddit

Apple today opened its new store in Battersea, South West London – the second to feature the company's overhauled retail store design after the Tysons Corner revamp last month.

Apple Battersea London opening day store queue
Apple Battersea is the 40th Apple Store in the UK and it is located inside the redeveloped Battersea Power Station on the Ground Floor in Turbine Hall A. The building is a decommissioned coal-fired power station, regarded as an iconic landmark owing to its Art Deco fittings and status as one of the world's largest brick constructions.

The store is positioned around four original brick piers from the 1930s, with exposed steel supports on the ceiling. The walls feature an overlaid oak framework of shelving and a revamped fixture set, defining a Genius Bar, hardware flex space, Apple Watch Studio, pickup area, and more. With the new design, Apple has increased the amount of circulation space around the edge of the store. New acoustic baffles on the ceiling improve acoustic clarity inside the store. Apple Battersea also uses more biomaterials to reduce reliance on carbon-intensive elements.

Apple Battersea London opening day genius bar
Apple had moved away from physical Genius Bar sections in its stores in recent years, but Apple Battersea has a dedicated Genius Bar in the left rear corner. This is the second fully fledged Genius Bar that Apple has installed in a store since 2015. The reimagined Genius Bar has a counter for stand-up service in addition to a lowered area where customers can be served sitting down.

The store's flexible hardware space is designed to spotlight Apple's latest devices and can be adapted over time. There is also an in-person Apple Watch Studio where customers can mix and match Apple Watch cases and bands.

Today at Apple sessions at the store draw inspiration from the local area, including photo and art tours around the building. In celebration of the opening of Apple Battersea, Apple Music will host live performances outside the store throughout the rest of the week.

Battersea Power Station is also home to Apple's new UK headquarters, with enough space for approximately 3,000 employees. Apple occupies around 40 percent of the entire building, including the top six floors inside the former boiler room around a central atrium. The company first announced plans for the new campus in 2016. Last year, Apple CEO Tim Cook told London's Evening Standard:

Apple has been part of the London community for more than 40 years, and we're thrilled to soon bring some of our teams together in the historic Battersea Power Station.

Once a source of energy for much of London, the transformation this building has undergone honors London's past and celebrates its future. We're so glad to be a part of it.

Battersea Power Station and its surrounding area has undergone a "painstaking" restoration process in recent years. In addition to Apple's office space, the building contains three floors of shops, bars, and restaurants, a 24,000 sq ft food hall, 253 apartments around a "garden square in the sky," a 2,000-seat auditorium and cinema, and more.

With iOS 16, iPadOS 16, and macOS Ventura last year, Apple introduced Lockdown Mode, an optional security setting designed to protect the "very small number" of users who may be at risk of "highly targeted cyberattacks" from companies developing state-sponsored spyware, such as journalists, activists, and government employees.

Lockdown Mode Feature
Starting with iOS 17 and watchOS 10, enabling Lockdown Mode on an iPhone also turns on Lockdown Mode on a paired Apple Watch. Apple says Lockdown Mode provides an "extreme" level of security, with strict limitations on apps, websites, and features.

At launch, Lockdown Mode included the following protections:

  • In the Messages app, most message attachment types other than images are blocked, and some features like link previews are unavailable.
  • Incoming FaceTime calls from people you have not previously called are blocked. Incoming invitations for other Apple services from people you have not previously invited are also blocked.
  • In Safari and other WebKit browsers, some complex web technologies and browsing features, including just-in-time (JIT) JavaScript compilation, are disabled unless the user excludes a trusted site from Lockdown Mode.
  • Shared albums are removed in the Photos app, and shared album invitations are blocked.
  • When a device is locked, wired connections with other devices/accessories are blocked.
  • Configuration profiles cannot be installed, and the device cannot enroll into mobile device management (MDM), while Lockdown Mode is turned on.

In a press release last week, Apple said it is expanding Lockdown Mode's protections to encompass "safer wireless connectivity defaults, media handling, media sharing defaults, sandboxing, and network security optimizations."

Related Roundup: Apple Watch 10
Buyer's Guide: Apple Watch (Neutral)

Apple today seeded the third beta of macOS Ventura 13.5 to developers for testing purposes, with the beta introduced two weeks after the release of the second beta.

Ventura Macs Feature Yellow
Registered developers can download the beta through the Apple Developer Center and after the appropriate profile is installed, with the betas available through the Software Update mechanism in System Settings.

No notable features were found in the first beta of macOS 13.5, so it's not yet clear what's included in the update. iOS 16.6 lays the groundwork for iMessage Contact Key Verification, so if that feature ultimately launches in the iOS 16.6 update, iMessage Contact Key Verification will also be included in macOS Ventura 13.5 as it is a cross-platform setting.

With macOS Sonoma now in development and slated for launch this fall, Apple's work on macOS 13 will soon be wrapping up. macOS 13.5 is likely to be one of the final updates to macOS Ventura.

Related Forum: macOS Ventura

Apple today seeded the third betas of upcoming iOS 16.6 and iPadOS 16.6 updates to developers for testing purposes, with the software coming two weeks after the release of the second betas.

iOS 16
Registered developers can opt in to the betas by opening up the Settings app, going to Software Update, tapping on the “Beta Updates” option and toggling on the iOS 16 Developer Beta. Note that an Apple ID associated with a developer account is required to download and install the beta.

iOS 16.6 and iPadOS 16.6 lay the groundwork for iMessage Contact Key Verification. It is meant to let Apple device owners verify that they are messaging with the people they intend to message rather than a malicious entity that has intercepted a message or is eavesdropping on a conversation.

The feature is designed for Apple users who are facing “extraordinary digital threats.” Apple intends for iMessage Contact Key Verification to be used by journalists, human rights activists, government officials, and others who are in danger of malicious digital attacks from state-sponsored attackers or other malicious actors.

Apple said that iMessage Contact Key Verification would be available on the iPhone and other Apple devices at some point in 2023, and it is one of the last features we are expecting to see in iOS 16. In the first two betas, hints of iMessage Contact Key were available, but the option was not fully enabled.

Related Forum: iOS 16

Apple today seeded the third beta of an upcoming watchOS 9.6 update to developers for testing purposes, with the software update coming two weeks after the release of the second beta.

Apple watchOS 9 Feature
To install the watchOS 9.6 update, developers will need to download the configuration profile from the Apple Developer Center.

Once installed, ‌watchOS 9.6 can be downloaded through the dedicated Apple Watch app on the iPhone by going to General > Software update. To update to new software, an Apple Watch needs to have 50 percent battery life, it has to be placed on the charger, and it will need to be in range of the ‌‌iPhone‌‌ it is paired with.

It is not yet known if there are new features in the watchOS 9.6 update, but we did not find anything in the first beta. This is expected to be one of the final updates to the watchOS 9 operating system as Apple has shifted its work to watchOS 10, the next-generation version of watchOS.

Related Roundup: watchOS 11
Related Forum: Apple Watch

Apple today seeded the third beta of an upcoming tvOS 16.6 update to developers for testing purposes, with the beta coming two weeks after the release of the second beta.

Apple TV 2022 Feature Orange
Registered developers are able to download the tvOS 16.6 update by downloading a profile on the Apple TV using Xcode.

tvOS updates are usually minor, focusing on internal bug fixes and improvements rather than notable outward-facing changes. There is no word as of yet what's included in the tvOS 16.6 update, but we'll update this article if we find anything new.

Apple shares some information on tvOS releases in its tvOS support document, which is updated after each tvOS launch.

Though we don't often know what's new in tvOS during the beta testing process, we let MacRumors readers know when new updates are available so those who are developers can download it upon release.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

If you change your iPhone's passcode and forget it soon after, iOS 17 has a new option available to help out. Specifically, it is now possible to reset an iPhone's new passcode with the previous passcode for up to 72 hours after the change is made.

iOS 17 Passcode Reset 72 Hours Feature
If you enter an incorrect passcode, tapping on "Forgot Passcode?" at the bottom of the screen will lead to another screen with a "Try Passcode Reset" option. Tapping this option allows you to enter the iPhone's previous passcode and create a new passcode.

As a safeguard, an option in the Settings app lets you expire the previous passcode immediately so that it cannot be used to reset the new passcode.

iOS 17 Passcode Reset Feature
As of the first beta of iOS 17, it is still possible to change an Apple ID account's password with an iPhone's passcode, despite a Wall Street Journal report in February highlighting instances of thieves spying on an iPhone user's passcode in public and then stealing the device in order to gain widespread access to the device. In an interview with Daring Fireball's John Gruber last week, Apple's software engineering chief Craig Federighi said Apple has continued to "look at other ways to address this," but no changes have been made as of yet.

iOS 17 will be released later this year for the iPhone XS and newer, and it is currently available in beta with a free Apple developer account.

Related Forums: iOS 17, iPadOS 17

Woot today has a pair of deals on Beats earphones, including all-time low prices on the Beats Studio Buds and Beats Fit Pro. Both devices are in new condition and come with a one year manufacturer limited warranty.

beats studio buds blue gradientNote: MacRumors is an affiliate partner with Woot. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Starting with the Beats Studio Buds, you can get these noise cancelling earphones for $89.95 in six colors, down from $149.95. This is a match for the best price we've ever seen on this accessory, and right now only Woot has the sale.

The Beats Fit Pro are on sale for $144.95 in four colors, down from $199.95. This one is a new record low price on the earphones, beating the previous discount by about $5. Both accessories have free standard shipping for Amazon Prime members.

beats fit pro blue gradient

Our full Deals Roundup has more information on the latest Apple-related sales and bargains.

Related Roundup: Apple Deals

As outlined in a WWDC 2023 video, iOS 17 includes a new Cinematic API that enables developers to support Cinematic mode video playback and editing in third-party apps.

Cinematic Mode iPhone Feature
"The Cinematic framework enables you to add professional-level editing and playback features to movies, recorded with the Camera app's Cinematic mode, to your apps," says Apple's developer documentation. "These are the same features used in applications such as Final Cut Pro, Photos, and iMovie. For example, this enables your apps to change focus distance and aperture in movies, creating a bokeh effect, even after recording."

Apple offers Cinematic mode in the Camera app on iPhone 13 models and newer. Inspired by professional Hollywood films, the feature allows users to record video with a shallow depth of field and automatic focus changes between subjects.

Cinematic mode uses a technique called "rack focus" to seamlessly shift the focus from one subject to another. It does this by locking the focus on the subject in a scene and blurring the background to achieve depth of field. If you subsequently move the camera to center on a new subject, or a new subject enters the scene, Cinematic mode automatically switches the focal point to this new subject and blurs out the background.

For more details, read How to Shoot Video in Cinematic Mode on iPhone 13 and iPhone 14.

Related Roundup: WWDC 2025