MacRumors

IHS Suppli has released its estimate of the component costs involved in building the new iPad Air, performing a virtual teardown based on information revealed by Apple and industry knowledge. According to IHS estimates, the component cost of the iPad Air is between $274 and $361 depending on the model, with the base model's components actually totaling $42 less than that of the entry-level third generation iPad last year despite significant technology improvements to reduce size and weight while improving performance. IHS iSuppli did not perform a cost analysis on the fourth-generation iPad, which was released in late 2012.

The estimates from IHS iSuppli cover only the cost of the various components that make up the device and do not include other costs involved in product development, manufacturing, and sales, such as research and development, software, patent licenses, marketing, and distribution expenditures. The full report has not yet been released but AllThingsD received early access.

The bill of materials includes $90 for the display, $43 for the touchscreen components, $18 for the A7 chip manufactured by Samsung, between $9 and $60 for the Toshiba-made flash memory chips, $10 for the DRAM chips manufactured by Elpida, and $32 for the cellular data network chips made by Qualcomm for the LTE-ready versions of the iPad Air.

IHS analyst Andrew Rassweiler also points to the iPad Air's advances when it comes to supporting various LTE frequencies:

With the iPad Air, Apple appears to have reached a new milestone on the wireless front: It can support every LTE frequency with a single combination of chips. “This is something Apple tried to do with the iPhone 5S and 5C, but it couldn’t quite get there,” Rassweiler says. “One single model of the iPad Air is able to work with all US wireless carriers.”

IHS iSuppli reported last month that iPhone 5s component costs were estimated to begin at $199, with the cheaper iPhone 5c's costs estimated to be starting at $173. The iPad Air was released last Friday with adoption rates reportedly outpacing last year's iPad 4 and iPad mini launches, although Apple has yet to release official sales numbers for the device's opening weekend.

The full IHS Suppli report should be released tomorrow.

First announced at Apple's September 10 media event alongside the iPhone 5s and its M7 motion coprocessor, the Nike+ Move app has launched in the App Store, allowing iPhone 5s users to get enhanced statistics daily about their physical activity.

The new app was the first introduced to take advantage of the M7 coprocessor and new CoreMotion APIs in iOS 7, allowing it to track more reliable and accurate movement data in the background, even when the phone is asleep, while also conserving battery life. The app then takes all the movement data it gathers and converts it into NikeFuel, the fitness company's measuring unit for physical activities, and uses it to motivate a user to keep exercising.

Nike+ Move offers insight into when you move, how you move and where you move - and lets you challenge your friends to see who moves more.

-Win the day by beating your NikeFuel average and watch your goal ring change from Red to Green.
- See when you are most active throughout the day and how you’re doing compared to yesterday.
- Move more often and win as many hours as you can throughout the day.
- See how you moved through the day with a breakdown of running, walking, and other movement.
- See where you're moving and where you move the most each day.
- Check out how you compare against your Game Center friends or other Nike+ Move users near you.

While Nike+ Move isn't the first app to integrate the M7 coprocessor, it is the highest profile app to take advantage of the new processor onboard the iPhone 5s. Apple is planning to take advantage of the M7 in future software updates by leveraging it to improve iPhones' mapping and location services.

Nike+ Move is available only for the iPhone 5s in the App Store for free. [Direct Link]

Apple will build a new 700-employee manufacturing facility in Mesa, Arizona, to make sapphire glass, according to releases from the State of Arizona and GT Advanced, a New Hampshire-based materials manufacturing company. Apple purchased the vacant manufacturing building from First Solar, and has contracted with GT Advanced to "own and operate furnaces and related equipment" at the facility.

The State of Arizona reports [PDF] that the plant will create at least 700 jobs in the first year, plus an additional 1,300 construction-related jobs. Apple will also be investing in new renewable energy projects to power the new facility.

Apple provided a statement to Pocket-Lint confirming the facility:

We are proud to expand our domestic manufacturing initiative with a new facility in Arizona, creating more than 2,000 jobs in engineering, manufacturing and construction. This new plant will make components for Apple products and it will run on 100% renewable energy from day one, as a result of the work we are doing with SRP to create green energy sources to power the facility.

Apple uses small pieces of sapphire glass -- which provides superior durability and scratch resistance to other forms of glass -- to protect the cameras on the iPhone and on the home button for the new Touch ID-equipped iPhone 5s, however this would seem to be an expansion of Apple's sapphire glass efforts. A report from earlier this year suggested that future smartphones may use sapphire, a crystalline form of aluminum oxide, instead of more traditional forms of glass.

Other reports have suggested that Apple has experimented with sapphire displays but found them infeasible. Additionally, Corning has claimed its Gorilla Glass 3 is a better glass solution than sapphire.

One possible destination for Apple's new sapphire glass production is in a potential smart watch project. Sapphire is already extensively used in high-end watchmaking and could be more feasible on a small screen than the larger display on a smartphone or tablet.

The move is a major expansion of Apple's own production efforts -- in recent years, Apple has exclusively contracted with third parties to build and supply components for its products. Many pundits have speculated that Apple would begin using its $150 billion cash pile to grow its manufacturing efforts.

The new plant is also noteworthy because it is in the United States. Apple will assemble its first computer in years in the United States at a Flextronics plant in Austin, Texas. Apple is prominently featuring the Mac Pro's manufacturing location in product videos and in the press.

iPad activations on AT&T more tripled from last year's iPad launch, according to a statement released by AT&T today. The carrier did not release any specific activation numbers, however.

Last year, the cellular 4th-generation iPad and the first-generation iPad mini launched several weeks after the Wi-Fi only models did. AT&T's statement does not differentiate between the iPad and the iPad mini.

iPad activations on AT&T increased more than 200% over the past three days compared to last year’s launch weekend, driven by consumer excitement around the new iPad Air and the popularity of AT&T Mobile Share, which lets customers add an iPad to their existing data plan for just $10 a month. We also saw strong demand for AT&T Next, which offers customers an iPad for $0 down on the nation’s fastest and most reliable 4G LTE network.

The iPad Air went on sale Friday across the U.S., though the new iPad mini is not yet available.

AT&T offers zero-down and zero-percent financing on iPads to its customers through its AT&T Next program with standalone data plans, session-based on-demand data plans, or a $10/month addition to its Mobile Share plans.

Update: Though AT&T's press release says activations "increased more than 200%" from last year, suggesting that activations had tripled from 2012, AllThingsD says an AT&T spokesperson clarified that sales were double those of a year ago, not tripled as the statement still claims on AT&T's website.

Update 2: AT&T has clarified again, stating that the original press release is correct and activations are more than triple what they were last year, and that the numbers are compared to the November 2012 cellular iPad launch weekend.

After several leaks hinting at its upcoming release, Apple has pushed an iOS 7-inspired redesign of its Remote app to the App Store.

The new app, which allows control of iTunes and Apple TV products directly from the iPhone and iPad, has been completely redesigned for iOS 7 and adds support for iTunes 11.1. The last major update to Remote came nearly a year ago with support for iTunes 11, with a bug fix release coming this past January.

Remote is designed to be in perfect sync with the new iTunes. It is simpler, easier, and gives you new ways to browse your library and see upcoming songs with Up Next. With just a few taps on your iPad, iPhone or iPod touch, you can add new songs to hear them next from iTunes on a Mac or PC, or an Apple TV. Choose playlists, songs, and albums as if you were in front of your computer or Apple TV. Or play them from iCloud with iTunes Match on Apple TV. Change a song, pick a playlist, or browse your entire library from anywhere in your home. Control your Apple TV with the flick of your finger or use the keyboard to quickly tap out a title instead of clicking letters on the Apple TV screen.

Aside from Remote, iBooks, iTunes U and Find My Friends are still awaiting iOS 7 redesigns.

Remote is a free download from the App Store for the iPhone and iPad. [Direct Link]

Contrary to T-Mobile CEO John Legere's assurances that all customers would get 200MB of free monthly iPad data with "no exceptions" and "no strings attached", new T-Mobile customers who wish to take advantage of the carrier's 0-percent financing offer on the iPad will be required to sign up for a $20/month 500MB data plan in order to get an additional 200MB of monthly data "free".

Last week there was some confusion around T-Mobile's so-called "uncarrier" plan. Legere claimed via Twitter that "everyone" would get 200MB of free monthly iPad data, but CNET's Roger Cheng discovered otherwise.

T-Mobile clarified to CNET that new customers who want to take advantage of T-Mobile's no-money-down plan are required to sign up for a $20-a-month plan.

Unlike the On Demand plan, which was simply a fee for staying on T-Mobile's network, the $20 plan does provide for an additional 500MB of data at its 4G LTE speed. The 200MB of data is "free," but doesn't kick in until after you sign up.

Existing T-Mobile customers with a phone plan can access the 200MB of free data without signing up for additional plans. New customers who paid full price for their iPad Air or any other tablet will be able to get the 200MB data plan for free. Or customers can bring in their own T-Mobile-compatible tablets.

While many customers will be able to take advantage of T-Mobile's 200MB/month offer for no charge, there are some exceptions. Customers who do not have an existing monthly voice account with T-Mobile that wish to purchase an iPad with T-Mobile's financing plan will need to purchase a $20-per-month 500MB data plan, and will receive an additional 200MB of data for free.

iPad owners that purchase an iPad elsewhere and bring it to T-Mobile -- or buy an iPad from T-Mobiile at full price -- or that have an existing voice account with the company and finance the iPad, can receive the 200MB data plan for free.

AT&T, for its part, offers similar zero-down and zero-percent financing on iPads to its customers through its AT&T Next program with standalone data plans, session-based on-demand data plans, or a $10/month addition to its Mobile Share plans. It does not offer free data, however.

Apple is preparing updates to the Mavericks versions of iBooks, Safari, and Remote Desktop, in addition to a Mail.app fix for Gmail users that was revealed last week, according to 9to5Mac.

The site does not reveal any of the changes that are coming, but says they have Apple's standard "improvements to performance and stability" patch notes.

For iBooks, Apple says that the new version (1.0.1) “includes bug fixes and improvements to performance and stability.” iBooks is a new application in Mavericks that allows the reading and downloading of iBooks and iBooks Textbooks.

Apple is yet to specify to employees what the new Safari version entails, but is labeled as version 7.0.1. The slight version number increase indicates that this is a bug-fix and performance-focused release, not a new version with several new features.

9to5Mac notes that the Mail.app update will come separate from a larger OS X 10.9.1 update and could go live as soon as a few days from now.

For those customers interested in taking advantage of the iPad Air's ability to allow other devices to tap into its LTE data connection, Apple's latest iPad continues to offer a robust 24 hours of battery life as an LTE hotspot, far more than dedicated MiFi hotspot devices, reports AnandTech.

While the 24-hour hotspot battery life is not new to the iPad Air, confirmation of the feature is comforting given that Apple has taken advantage of more efficient technologies to reduce battery capacity in the iPad Air by nearly 25% compared to the previous two generations without compromising performance.

I set the iPad Air up as a personal hotspot, wirelessly tethering it to a 13-inch MacBook Pro with Retina Display. I started a constant 100KB/s transfer on the MacBook Pro (2x the transfer rate of my iPad 3 test) and with the iPad Air's display off I measured battery life. Last time I chose 50KB/s as it was the average transfer rate across our old WiFi web browsing battery life test, I doubled the workload to be more reflective of more strenuous demands. In reality I'd expect to see a burstier usage profile, but that's something for me to test down the road.

A total of 24.08 hours and over 8GB of transfers later, the iPad Air finally died. Just like last time, you'll likely burn through your monthly data allotment before you run out of power.

The iPad Air is of course a much larger hotspot solution than dedicated MiFi devices, but for those who may already be carrying an iPad Air to use on its own, it continues to provide a solid option for delivering cellular data access to other nearby Wi-Fi devices.

Apple CEO Tim Cook has publicly spoken out in support of the pending Employment Nondiscrimination Act in the form of an op-ed for The Wall Street Journal, stating the company's feelings toward the current issue of workplace equality in the United States. The legislation would prohibit many civilian, nonreligious employers in the United States from discriminating on the basis of sexual orientation or gender identity for the purposes of hiring or other employment practices.

Cook explains in his article that Apple has made it a point to create "a safe and welcoming workplace for all employees, regardless of their race, gender, nationality or sexual orientation", while also elaborating on employee rights to express identity in a working environment.

Apple's antidiscrimination policy goes beyond the legal protections U.S. workers currently enjoy under federal law, most notably because we prohibit discrimination against Apple's gay, lesbian, bisexual and transgender employees. A bill now before the U.S. Senate would update those employment laws, at long last, to protect workers against discrimination based on sexual orientation and gender identity.

We urge senators to support the Employment Nondiscrimination Act, and we challenge the House of Representatives to bring it to the floor for a vote.

A U.S. Senate vote on the act is currently scheduled for November 4, 2013.

Note: Due to the potentially controversial nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

iOS engineering vice president Henri Lamiraux has retired from Apple after 23 years with the company. His retirement last month is mentioned on his LinkedIn profile and was confirmed by Lamiraux himself to 9to5Mac.

He says that he retired from Apple a "couple of weeks" ago, following the release of iOS 7.0.3. Lamiraux decided a "little while ago" that iOS 7 would be his last release.

Sources within Apple's iOS division say Lamiraux is respected and he was in charge of developing the applications that come with iOS. The executive also led feature-implementation across the operating system, and he managed both bug-fixing processes and feature distribution to consumers. He also managed the frameworks within the operating system that power features and allow developers to build applications.

Lamiraux joined Apple in 1990, spending ten years as a Mac OS and later OS X software engineer before being promoted into more senior positions. He moved over to iOS in late 2005, more than a year before the original iPhone was shown to the public, and served in several managerial roles, culminating with his being named Vice President of Software Engineering for iOS Apps and Frameworks in September 2009.

T-Mobile CEO John Legere tweeted today to clarify his company's free 200MB monthly plans for iPads on its network. He reiterated that "everyone" gets 200MB of free data with no strings attached.

Earlier today, customers trying to buy iPads on T-Mobile were told they would have to pay a $10 monthly fee to access the "free" data, contradicting an offer from last week.

The $10 per mo./fee written about today is incorrect. We had an executional mistake that we will make right. - @JohnLegere

Yes. Everyone gets the 200MB of free data. No exceptions. No strings attached. - @JohnLegere

Apple continues to have strong stocks of the iPad Air on its Online Store. Only the Space Gray iPad Air with 128GB of storage on T-Mobile is not in stock, showing an available-to-ship time of 5-10 business days.

T-Mobile is offering the 16GB Cellular iPad Air for $0 down and 24 monthly payments of $26.25 per month, with an additional $100 and $200 down payments for the 32GB and 64GB models respectively.