MacRumors

Apple appears to have acquired popular music plug-in and effect maker Camel Audio, based on information found on corporate registry site Companies House [PDF]. Camel Audio's address has been updated to 100 New Bridge Street, which is Apple's London address, and the company's sole director is now listed as Apple lawyer Heather Joy Morrison, suggesting the company is in the possession of Apple.

Camel Audio is known for its range of plug-ins, synthesizers, effects, and sound libraries, which were available via the company's Alchemy software. Previously available for $249, Alchemy included more than 1000 sounds, 5.5GB worth of samples, a powerful additive resynthesis engine, spectral resynthesis, a virtual analog synthesizer, and more. Its powerful engine was highly useful to those who liked to create and manipulate audio for unique sounds.

Camel Audio first shut its doors on January 8, 2015, removing all access to its software from its website. At the time, the company did not divulge why it had suddenly ceased selling its content, but Camel Audio fans speculated about a potential takeover.

We would like to thank you for the support we've received over the years in our efforts to create instruments and effects plug-ins and sound libraries. Camel Audio's plug-ins, Alchemy Mobile IAPs and sound libraries are no longer available for purchase.

We will continue to provide downloads of your previous purchases and email support until July 7, 2015. We recommend you download all of your purchases and back them up so that you can continue to use them (Instructions: How to Download and Backup Your Products).

It is not known what Apple plans to do with Camel Audio, but it's possible the company's technology could be incorporated into a future version of Logic Pro X, Apple's software designed for professional musicians, or GarageBand.

(Thanks, Sepp!)

Update 2/24 12:33 PM PT: The Loop's Jim Dalrymple contacted Apple for a comment on the possible purchase of Camel Audio, and the company gave him its standard statement on acquisitions: "Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans."

Following rumors of an acquisition, Google today announced that it has purchased some technology and intellectual property from NFC-based mobile payment service Softcard, formerly known as Isis Mobile Wallet. The purchase will allow Google to improve upon its existing mobile wallet technology to better compete with Apple Pay.

Owned jointly by AT&T, Verizon, and T-Mobile, Softcard was established in 2010 in an effort to allow the three carriers to enter the mobile payment market. As an NFC-based payment option that works primarily with Android-based phones, Softcard has been a major Google Wallet competitor, arguably stunting NFC mobile payment growth for both companies.

Google Wallet nearly floundered following its 2011 debut after Verizon, AT&T, and T-Mobile refused to support the app in favor of Softcard (then known as Isis). Google later found a way to circumvent the Google Wallet lockout, but its growth has suffered amid competition from Softcard and other payment technologies.

Today's purchase consolidates the number of payment options for Android devices and it lets Google establish a deal with the three carriers to build Google Wallet into future Android phones for the first time.

So today, we're excited to announce that we're working with AT&T Mobility, T-Mobile USA and Verizon Wireless, as well as their mobile payments company Softcard, to help more Android users get the benefits of tap and pay. Under this relationship, the Google Wallet app, including the tap and pay functionality, will come pre-installed on Android phones (running KitKat or higher) sold by these carriers in the US later this year. We're also acquiring some exciting technology and intellectual property from Softcard to make Google Wallet better.

The early success of Apple Pay has sparked a lot of interest in mobile payments in recent months. Along with Google's acquisition of Softcard, Samsung has recently purchased LoopPay in an effort to develop its own payments solution.

It is not clear if Google's purchase of Softcard technology means Softcard will be shutting its own payments service down entirely. According to Softcard, its existing customers can continue to use the Softcard service for the time being, and more information is forthcoming from the company.

Today's second OS X 10.10.3 beta builds on the emoji groundwork laid with the first OS X 10.10.3 beta, introducing all new emoji and emoji skin tone modifiers. When selecting an emoji with a skin tone, such as one of the many people emoji, it's now possible to choose a specific skin tone from one of six options.

There are also several new people emoji that introduce greater diversity. Family emoji now include multiple same sex couples, both with children and without, all with variable skin tone options. Apple first promised to add more diversity to its emoji character set in early 2014, stating at that time that it was working with the Unicode Consortium to add more characters, and it appears the company will be making good on that pledge with the release of 10.10.3.

Along with a range of diversified people emoji, today's update brings 32 new country flags, including flags for Canada, Australia, and India.

Apple has also made several changes to emoji that are related to Apple products. The existing standard watch emoji has been replaced with an emoji that's based on its upcoming Apple Watch, with a black band and an analog watch face. The iPhone emoji has been updated to resemble the iPhone 6, and the computer emoji is now an iMac.

In addition to new emoji characters, OS X 10.10.3 introduces a renamed Character palette that focuses more heavily on emoji. Accessible through the "Edit" menu in most Mac apps, the palette was previously named "Special Characters," but is labeled "Emoji & Symbols" in OS X 10.10.3. The emoji picker has also been redesigned, featuring a layout with a single larger vertical-scrolling page for easier access to emoji.

The same diversified emoji options will be coming to iOS as well. Today's iOS 8.3 beta 2 update includes the same diversified emoji options and a redesigned emoji picker.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Apple today seeded the second beta of iOS 8.3 to developers, two weeks after seeding the first iOS 8.3 beta. The initial iOS 8.3 beta came as a surprise because iOS 8.2 with the WatchKit SDK also remains in testing.

The beta is available through the iOS Developer Center. It includes Xcode 6.3 and a new version of Apple's programming language, Swift. Apple has also released a new Apple TV beta for third-generation Apple TVs.

While iOS 8.2 appears to bring only minor bug fixes to the operating system along with the WatchKit SDK and support for the Apple Watch, the first beta of iOS 8.3 introduced several new features including support for wireless CarPlay connectivity, a new emoji picker, support for Google 2-step verification, and Apple Pay support for the China UnionPay network. It also removes the "beta" label from iCloud Photo Library.

iOS 8.3 will be released following iOS 8.2, which is expected in March, so it may be a few months yet before we see a public iOS 8.3 launch.

What's new in iOS 8.3 beta 2:

Release notes - According to iOS 8.3 release notes, the new beta is not compatible with LTE Voice on Verizon. Apple asks that customers using Verizon set LTE to data only. There's also been a fix to the dialog that appears when an iPhone is connected to a CarPlay-compatible car.

Emoji - iOS 8.3 beta 2 introduces all new diversified emoji and skin tone modifiers. There are also new country flags and updated emoji for the iPhone, iMac, and Apple Watch.

Siri - Siri has gained support for several new languages, including Danish, Dutch, English (India), English (New Zealand), Portuguese (Brazil), Russian, Swedish, Thai, and Turkish.

Crash reporting - The new Xcode 6.3 beta 2 update includes a crash log reports service that collects and aggregates crash log data into crash reports that will be available in Xcode.

Apple today seeded the second beta of OS X 10.10.3 Yosemite to developers, two weeks after releasing the first OS X 10.10.3 beta and three weeks after releasing OS X 10.10.2 to the public.

The new beta, build 14D87h, is available for registered developers through the Software Update mechanism in the Mac App Store and through the Mac Dev Center.

OS X 10.10.3 brings several new features to Yosemite, including the new Photos for OS X app. Photos is designed to serve as a replacement for both iPhoto and Aperture, and is on track to see an early 2015 launch. Early reviews have suggested that while Photos is a suitable replacement for iPhoto, with more advanced tools and performance optimizations, it may leave professional users disappointed, at least in its initial incarnation.

The first beta of OS X 10.10.3 also brought a new emoji picker that consolidates emoji into a single page with clear labels, and support for Google 2-step verification when setting up accounts in System Preferences.

Update: Today's 10.10.3 update introduces new diversified emoji options and new skin tone modifiers for emoji, as hinted at in the previous 10.10.3 beta. There are also new country flags and updated emoji for the iPhone, iMac, and Apple Watch.

Apple is hiring away Samsung employees working on next-generation technology, including signal- and visual-processing management, according to The Korea Times.

The report, citing unnamed officials at the South Korean tech giant, also claims that Apple has expanded its recruitment efforts to focus on Samsung personnel with expertise in battery technology amid rumors that it is working on an electric vehicle project.

"Some of our personnel have been hired by Apple. They now work at Apple's headquarters in San Jose, Calif.," said one official, adding that Apple offers highly-competitive benefits and large annual paychecks.

"Those former Samsung workers are given greater independence to proceed with their tasks. Apple prefers to use Samsung's chip experts because they are very diligent, mission-oriented and are prepared to acquire new knowledge," said another official.

Apple has reportedly assembled an automotive team with hundreds of employees working at a "top-secret research lab" near its Cupertino, California headquarters. Apple appears to be recruiting battery experts from multiple companies to join the team, as the company also faces a lawsuit for poaching key battery engineers from A123 Systems. That lawsuit also listed Samsung as one of the companies that Apple has been poaching battery engineers from.

Apple's appetite for hiring former Samsung personnel has expanded to the battery arena as the Cupertino-based company is reportedly developing electric vehicles, which means Apple needs battery experts. […]

"As the electric vehicle business is a new one, Apple needs patents and experts in battery technology. Top human resources firms have been approaching Samsung's battery experts, individually, and I think such human exchange moves are a win-win for both," said the official.

Earlier this month, multiple reports from credible sources claimed that Apple is working on an electric and possibly autonomous vehicle that could enter production in 2020. Some other reports, however, downplay the rumors by claiming that Apple is working on expanding its dashboard presence through CarPlay. Any electric car project at Apple is likely in the early stages of research and development at this time.

Apple announced on Monday that it will invest €1.7 billion to build and operate two new data centers in Europe. The state-of-the-art facilities will be located in County Galway, Ireland and the Central Jutland Region of Denmark, powering Apple's online services such as the App Store, iTunes Store, iMessage, Maps and Siri for European customers.

“We are grateful for Apple’s continued success in Europe and proud that our investment supports communities across the continent,” said Tim Cook, Apple’s CEO. “This significant new investment represents Apple’s biggest project in Europe to date. We’re thrilled to be expanding our operations, creating hundreds of local jobs and introducing some of our most advanced green building designs yet.”

The data centers will be powered by 100% clean and renewable energy sources, with each having the lowest environmental impact yet for any Apple data center. Apple will also work with local partners to develop additional renewable energy projects derived from wind and other sources for future usage.

“We believe that innovation is about leaving the world better than we found it, and that the time for tackling climate change is now,” said Lisa Jackson, Apple’s vice president of Environmental Initiatives. “We’re excited to spur green industry growth in Ireland and Denmark and develop energy systems that take advantage of their strong wind resources. Our commitment to environmental responsibility is good for the planet, good for our business and good for the European economy.”

The 166,000-square-meter data centers are expected to be begin operations by 2017 and help support nearly 672,000 jobs in Europe, a large portion of which relate to the development of iOS apps. Apple claims that developers have earned more than €6.6 billion through app sales since the App Store launched in 2008.

Apple hired former NV Energy VP Bobby Hollis to serve as its Renewable Energy Manager in April 2014, just over two years after outlining that it achieved 100% renewable energy usage at its data centers in its 2012 environmental responsibility report. Last year, the iPhone maker reached a deal for a third solar farm at its North Carolina data center and expanded its Reno data center with several new data cluster buildings.

While Toyota has long been listed as one of Apple's CarPlay partners, the third best-selling auto brand in the U.S. currently has no plans to offer vehicles with the feature in that country, as noted in a New York Times overview of the race between Google and Apple to own the dashboard. Toyota also has no plans to offer Android Auto support in the U.S.

John Hanson, the national manager of Toyota’s advanced technology communications, said while the company talked frequently with both Google and Apple, it currently had no plans to adopt Android Auto or CarPlay in the United States.

“We may all eventually wind up there, but right now we prefer to use our in-house proprietary platforms for those kinds of functions,” Mr. Hanson said.

While Toyota is ruling out the U.S. market for CarPlay support for the time being, the company has not made any firm announcement about support in other countries. Shortly after Apple's CarPlay announcement, Toyota's UK division briefly posted a blog entry claiming CarPlay would be coming in 2015, but the company quickly backtracked on the claim.

Today's report from The New York Times focuses more on Android Auto than on CarPlay, likely due in large part to Apple refusal to comment for the piece. Still, it offers a glimpse of the struggles auto manufacturers have had developing in-car systems and their reluctance to turn that experience over to Apple and Google.

With consumer preference driving the market, however, many manufacturers now see little choice but to support both CarPlay and Android Auto. Vehicles supporting both systems are expected to be hitting showrooms in the near future, with Hyundai likely one of the first out of the gate.

Apple debuted a new iPad ad to air during tonight's Oscar's. Apple highlights the new ad on their website which features students at Los Angeles County High School, using the iPad to write, produce, shoot, score, and edit films. It features a voiceover from Martin Scorsese and is called "Make a film with iPad".

Mashable reports that the ad itself was filmed entirely on an iPad Air 2. Apple created a special section in the App Store highlighting the various apps used by the students for their filmmaking.

Daring Fireball's John Gruber today published a piece going in-depth on what he believes Apple's upcoming Apple Watch wearable will sell for, how the various accessory bands will be sold at retail, and just how much the all-gold Apple Watch Edition could possibly cost.

Taking a step back from the tech industry, Gruber looked at the upper tier of the fashion accessory market and decided to revisit his early fall guess that the lowest price the Apple Watch Edition could sell for would be $5,000. He began asking "friends who might know" whether they thought that estimate was too high.

The answer has always been “No”. But the way I’ve been told “No” has given me the uneasy feeling that I’ve been asking the wrong question. I should have been asking if $5,000 is too low.

I now think Edition models will start around $10,000 — and, if my hunch is right about bands and bracelets, the upper range could go to $20,000. I was off by a factor of two, and my friend Vincent, I think, nailed it back on the day Apple Watch was introduced.

Due to Apple's decision to remain silent on many details of Apple Watch pricing structure so far, Gruber, like many others, assumed the interchangable bands shown off at last September's reveal event would be able to be purchased separately. Watch wearers could, in essence, dress up a Sport Edition with a Milanese Loop, or exchange a nice leather band of a higher-tier model with a Sport band. Gruber now notes, however, that this does not appear to be the case, with band options for each watch version being limited.

He points to a list of bands available for the mid-tier stainless steel Apple Watch model. As presented on Apple's site, the list starts with the Sport band and ends with the higher-quality Space Black Stainless Steel with Link Bracelets. Besides differences between each band's 38mm and 42mm sizes, Gruber argues this ordering is an indication of price from least to most expensive.

So I’m thinking the regular Apple Watch will come in at least five pricing tiers:

1. Entry: Sport Band, black or white.
2. Regular leather: Classic Buckle, you’ll get it in black and you’ll like it.
3. Milanese Loop.
4. Deluxe leather: Modern Buckle for 38mm models, Leather Loop for 42mm models. Each with a choice of three colors.
5. Link Bracelet.

You’ll pay a premium for color straps and advanced clasp mechanisms, and you’ll pay even more for the Link Bracelet.

He isn't sure the same ordering rules will apply to the expensive Apple Watch Edition, however, with a small list of six variations, he thinks their placement on the website "almost certainly does not correspond to price."

Gruber's full piece is well worth a read, as it offers a thorough analysis of the various band options and how they will likely pair up with the various watch collections. With three different watch collections, two casing sizes, and a number of different bands that will likely vary substantially in price, the Apple Watch appears set to be available at a wide range of price points starting at the base price of $349 and quickly ramping up from there.

News and rumors about the Apple Watch and all of its editions have been building since Tim Cook announced the device's launch window sometime in April. Most recently it was reported that Apple is allowing select third-party developers to visit the company's Cupertino headquarters to help them put the finishing touches on their various Apple Watch apps before the big launch. It remains unclear, however, just how long Apple will wait to announce full details on pricing and availability.

Today we're debuting giveaways on MacRumors, a new feature that will see us partnering up with companies to give away products to our readers. You can expect to see giveaways from us on a regular basis throughout the year.

For our first giveaway, we've partnered up with Kero, a company that makes a few awesome accessories for iOS devices, like the Nomad Lightning Cable. The Nomad cable is a three-inch Apple-certified Lightning cable that comes equipped with a USB cap that attaches to a key ring or clip for portability.

If you've been a long-time MacRumors reader, you might recognize the Nomad, because we've covered it on a few occasions since it first originated on Kickstarter in 2012. There have been several iterations of the Nomad cable since then, and it now comes in three colors: white, blue, and gray.

We're giving away 50 Nomad Lightning Cables. You can enter to win using the Rafflecopter widget below. You'll need to enter an email address, which we'll only use to contact you if you've won (your email address will never be provided to a third-party). Social media accounts are not required to enter the contest, but following us on Twitter or Facebook or subscribing to our newsletter can give you a chance for extra entries. You must be 18 or older to enter and located in the United States.

The contest will run from today (2/20) at 10:00AM until next Friday (2/27) at 10:00 AM Pacific Time, at which point we will notify the winners, which will be chosen randomly. Winners will be able to pick a Nomad Cable in the color of their choosing, and it will be shipped out for free.

Winners will need to respond to our email within 48 hours, or another winner may be chosen.