MacRumors

Alongside its slew of product announcements yesterday, Apple registered several new web domains related to the term "Magic Keyboard", including applemagickeyboard.com, applemagickeyboard.net, and applemagickeyboards.com.

While Apple did announce a new keyboard cover for the upcoming iPad Pro at yesterday's event, the product is called Smart Keyboard. It is possible Apple is simply looking to secure domains similar to the Smart Keyboard name, but perhaps a more likely possibility is that it is the name for Apple's upcoming wireless keyboard revealed in regulatory filings last month.

Apple already offers a Magic Mouse and a Magic Trackpad, and last month's FCC filings revealed a "Magic Mouse 2" name for the upgraded accessory, so it seems reasonable Apple could be looking to introduce a "Magic Keyboard." The publicly released portion of the filing for the keyboard did not, however, reveal any new "magical" features as it only showed a bottom view of the accessory for the purpose of illustrating where regulatory labels would be displayed.

Aside from the newly registered domains, we've been unable to find any other references linking Apple to the "Magic Keyboard" name. Searches of trademark databases for many countries did not reveal any such filings that could be plausibly linked to Apple.

It remains to be seen when Apple will introduce its new keyboard and mouse revealed in the FCC filings, but it could possibly come alongside new 21.5-inch Retina 4K iMacs that are just going into production ahead of a release later this year.

T-Mobile customers should notice an improved LTE experience in the United States with the iPhone 6s and iPhone 6s Plus, as Apple has included support for LTE band 12 on the new smartphones. Both GSM and CDMA models of the new iPhones support the 700MHz spectrum.

Model A1633 and Model A1634
LTE (Bands 1, 2, 3, 4, 5, 7, 8, 12, 13, 17, 18, 19, 20, 25, 26, 27, 28, 29, 30)

Model A1688 and Model A1687
LTE (Bands 1, 2, 3, 4, 5, 7, 8, 12, 13, 17, 18, 19, 20, 25, 26, 27, 28, 29)

T-Mobile uses the 700MHz spectrum to offer what it calls T-Mobile Extended Range LTE across the U.S., which it says extends the network's LTE signal twice as far from its cellular towers and works four times better in buildings. T-Mobile Extended Range LTE is live in 170 markets and covers more than half of the American population.

T-Mobile plans to cover another 600,000 square miles with Extended Range LTE over the next three months, expanding coverage to over 260,000 homes each week to reach over 350 markets across the U.S. T-Mobile shared a map of its projected cellular coverage in the U.S. through the end of the year to highlight its progress.

T-Mobile is confident enough that customers will be satisfied with their network coverage that it has announced a Lifetime Coverage Guarantee for the iPhone 6s and iPhone 6s Plus purchased through JUMP! On Demand. The carrier will unlock your iPhone and offer partial refunds to customers that are unhappy with their coverage.

For as long as you use your iPhone 6s or 6s Plus on T-Mobile, if you aren’t completely satisfied with your coverage experience we’ll refund you for every penny you’ve paid for your new device in the first month, or after that, we’ll unlock it at no charge so you can use it with one of the other wireless companies. We’ll even refund up to a full month of your service.

T-Mobile has also announced that it will be offering the iPhone 6s through JUMP! On Demand for $0 down with equal monthly payments of $20 for 18 months. At the end of the 18 months, you can return your iPhone to T-Mobile and pay nothing more or pay an additional $164 more to keep the iPhone 6s -- a total cost of $524, which is $125 cheaper than Apple's $649 price.

T-Mobile CEO John Legere also announced on Twitter that the carrier will begin selling the Apple Watch, although he stopped short of providing a specific release date. Since launching in April, the Apple Watch has slowly been expanding to resellers such as Best Buy in the U.S. and other countries following a period where sales were limited to Apple Stores and select fashion boutiques.

Adobe published a press release on Wednesday (via G4Games) to highlight its new Creative Cloud mobile apps, and in doing so has seemingly revealed the new iPad Pro has 4GB of RAM (emphasis ours):

iPad Pro is great for creative workflows with a high res 12.9″ touch screen display at 2732 x 2048 pixels, A9X chip, and 4GB RAM.

Apple does not list the iPad Pro's RAM on the tablet's tech specs page, but a teardown of the device in the near future should reveal if Adobe's claim is accurate. We've also reached out to Apple for comment.

iPad Pro features a 12.9-inch fully laminated display with a 2732x2048 pixels resolution at 264 PPI, 64-bit A9X processor, four-speaker audio system, 8-megapixel iSight camera, Touch ID, Smart Connector, Lightning connector and dual microphones.

Apple also introduced two new accessories for the iPad Pro: the Smart Keyboard and Apple Pencil. Apple Pencil ($99) is a precise drawing tool for iPad Pro, while the Smart Keyboard ($169) is an attachable, full-size keyboard cover.

iPad Pro launches in November in Silver, Space Gray and Gold, starting at $799 for a 32GB Wi-Fi only model. A 128GB Wi-Fi only model will also be available for $949 and a Wi-Fi + LTE 128GB model will retail for $1,079.

Update: Adobe's updated press release no longer mentions 4GB of RAM.

One of the big announcements coming out of Apple's "Hey Siri" event in San Francisco today was the new and improved Apple TV, which aims to provide users with a far more robust and unified experience than its predecessor. As it did with the iPad Pro and iPhone 6s, Apple has allowed some journalists hands-on time with the new Apple TV after today's event and subsequently the first impressions of the device have been shared online.

The Verge went hands-on with the new Apple TV, and while they found the new remote to be "frenetic" at first, they noted the sensitive controls are easy to get used to, even in a brief demo environment. The site also liked the slight visual overhaul thanks to tvOS, and called the device a "meaningful" upgrade to the Apple TV line, but was left unsure whether it met Apple's massive vision detailed during today's conference.

Variety's brief demo with the new set-top box found that the overall experience has been uniquely tuned around Siri and Siri's in-depth search parameters. Specifically, the site was a fan of the device's "fast and fluid" interface, along with the new remote control and the possibility of future Apple Watch integration.

Using voice to control Apple TV worked fairly well during my brief hands-on test, which says something: My German accent tends to throw off voice recognition systems, but Siri had no problems searching for foreign comedies when asked to do so.

Apple TV is based on pretty powerful hardware, and that shows when you navigate the device’s home screen. Scrolling through apps with the remote control’s touchpad is fast and fluid, app icons are 3D-animated, and the interface looks a lot lighter than that of the previous-generation Apple TV.

On the downside, Variety noted that much of the in-video alternate functionality shown off by Apple during the media event -- like searching for actors while a movie plays -- is limited to iTunes videos for the time being. The site also found some roadblocks when continuing to inquire into specific categories with Siri, with the voice assistant sometimes stumbling over whether they were beginning a new query or continuing insight into a previous one. In the end, while they liked the brief experience, Variety wasn't sure Apple completely "changed the TV experience," as the company hoped to do.

Siri also stumbled when asked to show TV shows from ABC, something an Apple employee attributed to the fact that the demo was optimized for movies. Also notable: Siri wasn’t actually that smart about connecting the dots. Follow-up questions have to start with certain keywords, otherwise Siri thinks it’s a new question. Launching an app or game requires users to use the word "open," and not "go to." And the MLB app wouldn't open, just because I said "Open MLB.tv," not "Open At Bat."

Apple CEO Tim Cook said Wednesday that no one had changed the TV experience - and the new Apple TV doesn’t really change it either.

SlashGear said the physical Apple TV set-top box "isn't quite as aesthetically pleasing," as the existing version, but thought the brighter tvOS and slick menu controls were far ahead of the current Apple TV. The site also noted the accessibility of the remote's IR blaster -- which allows the small device to control a TV's volume -- and the ability to support MFI-certified controllers, like Bluetooth gamepads, is a plus for anyone looking into the new gaming App Store section of the Apple TV.

What you do engage with is the new remote control. It feels more like a mashup of a 1st-gen iPod nano and a MacBook trackpad, with the touch surface for navigation being very sensitive: at first, I skittered through the revamped interface, the icons tilting and bobbing as I went.

tvOS - built on top of iOS and with the primary changes being to how easily viewed the interface is from across the room - feels familiar, though the brighter color scheme is a little more engaging than the dour black of the current Apple TV. It also feels a little like Android TV at times.

The new Apple TV will be available in late October for $149 (32GB) and $199 (64GB). Besides TV and movie functionality, Apple introduced a few gaming-centric features today, including unique co-operative play for certain game titles and the announcement of the first gamepad for the new Apple TV.

As journalists and bloggers leave the Apple media event in San Francisco, the first impressions of the brand-new iPad Pro have begun trickling out onto the Internet. Sites like Wired, Engadget, SlashGear, and TechnoBuffalo all got to go hands-on with the new tablet and came away with largely positive impressions of the device, with one of the only negatives being the large size of the device. At an unwieldy 12.9-inches, the consensus is that the iPad Pro may be too big for many users.

It’s certainly as crisp and sharp as any display I’ve ever seen. If Apple’s ultimate tablet goal is to build a piece of glass onto which you can project your hopes, dreams, and apps, the iPad Pro feels like a realization of that dream.

During the keynote, Apple execs talked a lot about how difficult this screen was to create—but you’d never know. It’s smooth and fast; in fact, every part of the iPad Pro is smooth and fast. The $99 Pencil stylus feels like a particular triumph: It is, bar none, the most fluid and lag-free stylus I’ve ever used.

The first big takeaway about the iPad Pro Wired noticed was that despite the tablet's size, it's surprisingly comfortable to hold in one hand. The site also noted that the new 2732×2048 resolution screen is "smooth and fast," and gave particular praise to the $99 Apple Pencil accessory the company also debuted during today's media event.

Still, despite its positives, Wired believes that using a tablet in the place of a desktop or laptop computer will always remain a lesser experience. They called some of the experience of iOS "clunky," and were unsure of whether Microsoft's new Word experience, shown off at the event as well, would actually be a selling point for the work-focused device.

The question will be, is it great for you? The iPad is still a tablet, and running iOS means it’s still going to be a little clunky—using Word, I found myself wishing I had all my keyboard and mouse shortcuts handy and didn’t have to keep picking up the Pencil or tapping the screen. And if we learned anything from the Surface, it’s that the world might not be ready for this type of device just yet.

Engadget also expressed surprise over the device's lightness, noting that the iPad Pro felt "lighter than it looks," but that in portrait mode, it can be a bit awkward and top-heavy. The site noted that the tablet's other accessory, the Smart Keyboard, provided some decent travel when pressing the keys down and overall felt like a step above other keyboards bundled in third-party case sleeves.

I know we tech bloggers say this a lot in hands-on posts, but it feels lighter than it looks. That's not to say I'd want to use this much in portrait mode; it feels a little too top-heavy in-hand. But in landscape, the height is actually on par with the iPad Air 2; it's just wider. That makes it pretty manageable in horizontal use, which I suspect is how most iPad Pro-optimized apps were meant to be used anyway.

And what of that keyboard? It's really too soon to put down a firm verdict, but tentatively, I like it. The cloth-covered keys feel nice beneath the fingers, and help give the illusion of control, despite the fact that these are otherwise some fairly flat buttons.

SlashGear called the iPad Pro "incredibly, vastly, ridiculously huge," but that its thin size and easiness to hold gives it the feel of a science fiction "digital newspaper." The site also called the four speakers on the device "laughably strong," and appreciated that they automatically adjust and change when displaying the tablet's orientation. Similar to other opinions, SlashGear's biggest negative on the tablet is more of a caveat: "it makes far more sense as a content creation tool than one for consumption."

Everyone who wasn't at Apple's event will be able to see the iPad Pro for themselves when the device launches this November in Space Gray, Gold, and Silver color options. The new tablet will be priced at $749 (32GB) and $949 (128GB) for the Wi-Fi models, while a 128GB Wi-Fi + Cellular option will come in at $1,079.

Perhaps the biggest announcement out of the "Hey Siri" event today was Apple's confirmation of the iPhone 6s and iPhone 6s Plus, two new smartphones that will bring new features to Apple's smartphone line, including faster Touch ID, 3D Touch, and improved cameras. Following the event, Apple let a handful of media have closer looks at the new line of iPhones, all of whom came away with nearly universal positives regarding the small "S" generation design changes and its beefier upgrades under the hood.

TechnoBuffalo has posted one of the first videos of both the iPhone 6s and iPhone 6s Plus, noting that while the latter's name "is a bit of a tongue twister," both phones appear to back up Apple's claim of improved internal upgrades. Particularly, they were impressed by the 3D Touch feature and its "quick actions," that provide shortcuts like taking a selfie with the camera app or peeking into a text message in Messages.

What most people will pay attention to is the new 3D Touch technology, which is capable of discerning between a light tap and a hard press. This new feature will allows users to Peek and Pop into apps and other functions; Peek at an address in Maps, or quickly look at a photo on Instagram. Or you Pop into an app and quickly take care of business.

SlashGear called the iPhone 6s "familiar and yet different," noting that while the phones look largely the same as last year's models, there's enough new aspects to each device "to keep things more than interesting." The site liked the already-impressive third-party support for 3D Touch and found the front-facing selfie camera -- which uses the actual iPhone screen as a Retina Flash -- to work "surprisingly well." Unfortunately, they weren't as big on one of Apple's more surprising announcements, Live Photos.

Live Photos I'm not so sure about. They're reminiscent of HTC's Zoe idea, which though interesting at launch weren't all that enduring over time. Capturing 1.5-seconds either side of a still feels a little on the short side to me, though maybe I'll be proved wrong when third-party apps wade in and take advantage too.

All in all, for an off-season upgrade there's plenty to like about the iPhone 6s and iPhone 6s Plus. Those already fans of iPhone will love the tweaked hardware and boosted performance, and 3D Touch could do to capacitive touchscreens what multitouch did to resistive ones.

On the photo and video side of things, Wired said images and video on the new iPhones "look insane," and that while the storage implications of Live Photos is yet to be determined, the new feature is endearing and creates a more lively photo gallery. The site also particularly touted the usefulness of the new 3D Touch feature, describing it as a way for the iPhone to feel "less like a collection of apps and more like a single, cohesive thing." All the same, the site believes there could be a downside to 3D Touch in the way users have to hunt for it in the first place.

The problem with 3D Touch is that you never know where the hidden menus are—some apps don’t support it, neither do some menus, and you never get a hint. So you’re forced to hunt around looking for this buried treasure, which I’m worried I’d just stop doing after a while. 3D Touch lets you “see” what’s inside whatever you’re looking at; but how far it will let you look is difficult to say so far.

Despite the noteworthy bits, this is the same S cycle upgrade we’re used to: You’re getting a lot more power, a few new ways to go about using your device, and a couple of small things that make the phone more fun. Oh, and that rose gold looks pretty good.

The iPhone 6s and iPhone 6s Plus will be up for pre-order at 12:01 Pacific this Saturday, September 12. Both devices will then be available on September 25 in the United States, Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand, Puerto Rico, Singapore, the United Kingdom, and in over 130 countries by the end of the year. There are a myriad of ways to purchase the device, which now include the new iPhone Upgrade Program announced today.

Apple today spent about ten minutes introducing 3D Touch as one of the headline features of the iPhone 6s and iPhone 6s Plus, but a new Bloomberg interview with company executives Jony Ive, Craig Federighi, Phil Schiller and Alan Dye reveals that Apple spent several years working on the challenging new display technology.

“Ultimately, this is our focus,” says Ive, squeezing a new iPhone 6S. “This is what galvanizes our efforts right across the company.” And 3D Touch, he adds with emphasis, “is something we’ve been working on for a long time—multi, multi, multi years.”

Schiller noted that, from an engineering standpoint, creating hardware that is capable of 3D Touch's functionality was "unbelievably hard," coming at a "tremendous amount of cost and investment in manufacturing" for Apple. For that reason, the company had to ensure it got the technology right.

Accordingly, Apple set out to do just that.

Working with Corning, Apple created pliable iPhone cover glass. Swipe it, and the phone works the way it always has. But press it, and 96 sensors embedded in the backlight of the retina display measure microscopic changes in the distance between themselves and the glass. Those measurements then get combined with signals from the touch sensor to make the motion of your finger sync with the image on screen. […]

To make what is counterintuitive feel normal, each on-screen “peek” and “pop” is accompanied by a 10-millisecond or 15-millisecond haptic tap, little vibrations that say “good job” to your fingers when an action is complete.

And, after a multi-year, tedious design process, Apple is now satisfied with 3D Touch.

Apple is feeling confident enough that it’s integrated 3D Touch into everything on the iPhone 6S and 6S Plus—the phone, the weather app, iTunes, messaging, and the Web. Facebook and Instagram plan on incorporating it into their iOS apps shortly after the phones arrive in stores on Sept. 25.

The iPhone 6s and iPhone 6s Plus also feature a faster A9 chip with an embedded M9 motion coprocessor, improved 12-megapixel rear-facing camera with 4K video recording, faster Touch ID, stronger glass and Series 7000 aluminum, Live Photos, always-on Hey Siri and more.

Bloomberg's longform How Apple Built 3D Touch article is a worthwhile read.