Apple Announces Major App Store Changes on iOS in Brazil - MacRumors
Skip to Content

Apple Announces Major App Store Changes on iOS in Brazil

Apple today announced that developers in Brazil will be allowed to distribute iPhone apps through alternative app marketplaces on iOS, and accept payments through third-party platforms. In other words, developers in Brazil will be able to circumvent the App Store and Apple's in-app purchase system, but there are still fees.

iOS App Store Icons
Alternative app marketplaces will have to be authorized by Apple and will need to meet ongoing requirements. For apps that are still distributed through the App Store, developers will be able to include an alternative payment processing method in their app and/or link users to a website to complete a transaction.

These changes are available on iOS 26.5 and later, and they are the result of regulatory action from Brazil's competition regulator. Apple has added a new page on its website with additional details for developers in Brazil.

Apple said these changes introduce privacy and security risks for users, including children. The company has introduced safeguards to mitigate these risks, including a notarization process for iOS apps, an authorization process for app marketplaces, and limitations on external links and alternative payments for users under the age of 18.

Apple has already allowed alternative app stores and/or third-party payment systems on iOS in the EU, Japan, and South Korea, and it will likely be forced to do so in the UK and Australia too, due to similar regulations in those countries.

Fees

iOS apps distributed on the App Store in Brazil will be able to take advantage of a lower commission of up to 21% on digital goods and services, down from a maximum of 30%, but many developers qualify for a commission as low as 10% through things such as the Small Business Program, Video Partner Program, and Mini Apps Partner Program.

If an app uses the App Store's in-app purchase system, there is an additional 5% fee.

Developers with iOS apps on the App Store in Brazil will pay a commission of 15% on transactions for digital goods and services made on a website linked to by the developer's app. In some cases, this commission will be lowered to 10%.

iOS apps distributed outside of the App Store in Brazil will be required to pay a 5% commission on the sale of digital goods and services, including paid apps. Apple says this "Core Technology Commission" compensates it for the tools, technologies, and services that enable developers to offer apps to iOS users.

By July 6, 2026, all current members of the Apple Developer Program will need to agree to an updated Apple Developer Program License Agreement, which includes new terms that allow for these options in Brazil.

Popular Stories

european union eu

Google Fined $1 Billion by EU for Search Bias and App Store Restrictions

Thursday July 23, 2026 5:39 am PDT by
Google was today fined €890 million ($1 billion) by the European Union for breaching antitrust rules with regard to its search and Google Play store services. The European Commission found that Google had broken the Digital Markets Act (DMA) by using its dominant position in the search market to favour its own services, like shopping and hotel deals, over those of rivals. The Commission ...
apple bitcoin app scam

Apple Responds to Lawsuit Over Fake Bitcoin Wallet Scam in App Store

Monday July 27, 2026 6:00 am PDT by
Apple is facing a new lawsuit from three customers who allegedly lost a combined $1.8 million after falling victim to a fake Bitcoin wallet app in the App Store, according to a complaint filed in California federal court on Friday. The complaint alleges that Apple violated California's Consumers Legal Remedies Act and other laws by failing to adequately review and monitor apps distributed...
app store blue banner uk fixed

Apple Says UK App Store Steering Rules Would Be 'Highly Intrusive'

Wednesday July 29, 2026 3:43 pm PDT by
Apple said new UK App Store rules would give regulators a "highly intrusive" role dictating how it runs its business, reports Reuters. Apple submitted feedback to the UK's Competition and Markets Authority as it considers forcing Apple to change its App Store rules around steering. The CMA wants Apple to let developers link to payment options outside of the App Store, which the CMA says will ...

Top Rated Comments

8 weeks ago
Say what you will about apple deserving their fair share for building the technologies etc ($99 developer fee?) but with over 1 billion active iphones out in the wild they’re no longer just a platform providing value but an active chokehold on app and web development. Imagine if it were the same on mac os or windows, 15 - 30% of every transaction going to apple/microsoft simply through buying digital goods and software using your computer.. what a nightmare
Score: 18 Votes (Like | Disagree)
erikkfi Avatar
8 weeks ago
I don’t understand why these junk fees are allowed when Apple isn’t even distributing the apps. The whole world has gone insane.
Score: 16 Votes (Like | Disagree)
8 weeks ago

Because the App doesn’t exist and doesn’t run without use of Apple’s intellectual property, which they are entitled to be compensated for.
Why? We buy their devices. That should be sufficient compensation no? Do developers pay apple to be able to have their software available on the internet to be installed on a macbook?
Score: 15 Votes (Like | Disagree)
turbineseaplane Avatar
8 weeks ago

This reminds me of what Apple did in the EU a while ago, implementing it in such an awkward way that not much end-user benefit came out of it.
We have a term for that. It’s called malicious compliance.
Score: 12 Votes (Like | Disagree)
8 weeks ago

Because the App doesn’t exist and doesn’t run without use of Apple’s intellectual property, which they are entitled to be compensated for.
One hand washes the other.

If the apps don't exist, then people have no use for the iPhone - and their percentage of 0 is 0.
Score: 11 Votes (Like | Disagree)
8 weeks ago
Apple needs to bite the bullet and just roll this out everywhere. It’s inevitable It’s going to happen no sense waiting for governments force you to do it.
Score: 10 Votes (Like | Disagree)