As the wait continues for Apple's long-rumored, fourth-generation iPhone SE, French electronics retailer Boulanger has prematurely published a product listing for a "new" model of the iPhone SE. The placeholder page says the device is "coming soon," but it offers no further information, and the price shown is obviously not real.
The listing was spotted by a reader of the French technology news website Numerama. It is unclear if Boulanger has received a heads up from Apple that a new iPhone SE is coming, or if the placeholder page was created in light of rumors.
While the page does not reveal anything specific, it is yet another sign that a new iPhone SE is seemingly coming soon. Unfortunately, it seems like the rumored timeframe has shifted slightly. Bloomberg's Mark Gurman said the new iPhone SE was "coming this week," but he has since said it "should be announced by next week."
Whenever the new iPhone SE is finally announced, it is rumored to feature a 6.1-inch OLED display, Face ID, a USB-C port, a single 48-megapixel rear camera, and the first Apple-designed 5G modem. With a rumored A18 chip, along with a rumored 8GB of RAM, the device is also expected to support Apple Intelligence.
Apple has yet to schedule an event in 2025, so the new iPhone SE will likely be announced in a press release published on the Apple Newsroom website.
A new report from The Information today reveals much of the internal turmoil behind Apple Intelligence's revamped version of Siri.
Apple apparently weighed up multiple options for the backend of Apple Intelligence. One initial idea was to build both small and large language models, dubbed "Mini Mouse" and "Mighty Mouse," to run locally on iPhones and in the cloud, respectively. Siri's...
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then.
We've rounded up a list of everything that we're still waiting to see from Apple in 2025.
iPhone 17, 17 Air, and 17 Pro - We get...
Thursday April 10, 2025 4:19 am PDT by Tim Hardwick
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
On this week's episode of The MacRumors Show, we catch up on the latest iOS 19 and watchOS 12 rumors, upcoming devices, and more.
Subscribe to The MacRumors Show YouTube channel for more videos
Detailed new renders from leaker Jon Prosser claim to provide the best look yet at the complete redesign rumored to arrive in iOS 19, showing more rounded elements, lighting effects, translucency, and...
YouTube channel Front Page Tech is back today with another video that provides a closer look at iOS 19's alleged design changes.
The video contains re-created renders of iOS 19, which are allegedly based on real footage of the software update, provided by sources within Apple. Overall, iOS 19 is expected to have a more glass-like, visionOS-inspired design, with added translucency for user...
Wednesday April 9, 2025 9:56 am PDT by Joe Rossignol
Apple will be permanently closing its store at the Northbrook Court shopping mall in the Chicago suburb of Northbrook on April 26, the company has announced.
Apple has added the following notice to the store's web page:Thank you Northbook. Apple Northbrook is closing on April 26 at 7pm. We're still here for you. Please visit apple.com/retail to find your nearest store.Apple Northbrook opened ...
Wednesday April 9, 2025 9:09 am PDT by Joe Rossignol
Apple released the first beta of iOS 18.5 last week, and so far the software update includes only two minor changes.
The changes are in the Mail and Settings apps.
In the Mail app, you can now easily turn off contact photos directly within the app, by tapping on the circle with three dots in the top-right corner.
In the Settings app, there is some new AppleCare+ information.
For ...
Apple's current struggles with Apple Intelligence and Siri began in early 2023 when AI head John Giannandrea sought approval from CEO Tim Cook to purchase more AI chips for development, according to a new report from The New York Times.
Cook initially approved doubling the team's chip budget, but CFO Luca Maestri reportedly reduced the increase to less than half that amount, and instead...
All I need to know at this point, to consider upgrading my 2020 SE is who much is it going to cost. Apple really screwed the pooch when they priced the VisionPro at $3,499. It would have been better for sales if they'd dropped some features and sold it for $1,999. It's too late for this new SE, since it's already in production, but Apple should heed that advice going forward. SE buyers don't want to pay for features they don't need, and probably won't ever use.