Apple to Donate Towards Los Angeles Wildfire Recovery Efforts

In response to devastating wildfires in the Los Angeles, California area this week, Apple said it will be donating towards recovery efforts on the ground.

Apple Logo Top Half
"The devastation caused by the fires in Los Angeles is heartbreaking," said Apple CEO Tim Cook, in a social media post on Wednesday. "Thank you to the incredible firefighters, first responders, and all those assisting for your heroic efforts. Apple will be donating to support the victims and recovery efforts on the ground."

Apple frequently donates towards recovery efforts following natural disasters around the world, but it typically does not disclose the donation amount or recipient. In the past, Apple has donated to the American Red Cross for these purposes.

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Top Rated Comments

iMac The Knife Avatar
9 hours ago at 06:53 am
Good on Apple for any donation to a worthy cause.
Score: 15 Votes (Like | Disagree)
turbineseaplane Avatar
7 hours ago at 08:56 am

As much as we complain about Tim Cook he actually donates to charities. Steve Jobs almost never if ever did.

This post is worthy of a downvote? Wow.
No down vote for me, but I don’t buy into the charity image washing these mega corps do

Stop artificially offshoring your profit to evade taxes
Stop gouging your customers with 4 to 6X Mark ups on component upgrades
Stop lobbying for tax cuts so you can juice your stock price with stock buybacks

I’m not giving them credit for “being a good citizen” just because they do a token donation when there’s a crisis that’s highly visible

If there wasn’t a PR opportunity, they probably wouldn’t be doing this at all
Score: 8 Votes (Like | Disagree)
I7guy Avatar
6 hours ago at 09:18 am

You prefer a multibillion shareholders buyback?
This isn’t an either or. Unless you give also, imo, you have no right to criticize apple especially when they have given and you haven’t.
Score: 5 Votes (Like | Disagree)
Godspeed8230 Avatar
7 hours ago at 08:54 am
I hope for containment. This is truly devastating. Not only for all the people living there but also for the wildlife. :(
Score: 5 Votes (Like | Disagree)
jbachandouris Avatar
8 hours ago at 07:35 am
As much as we complain about Tim Cook he actually donates to charities. Steve Jobs almost never if ever did.

This post is worthy of a downvote? Wow.
Score: 4 Votes (Like | Disagree)
Alameda Avatar
6 hours ago at 09:05 am

So since it's "better than nothing", what do you feel would be a more appropriate donation level?
Several billion dollars.
Score: 4 Votes (Like | Disagree)