X Announces Major Price Increases for Ad-Free Premium Plus Tier

X (Twitter) has announced a big jump in pricing for its Premium Plus subscription tier, with monthly rates in the US jumping from $16 to $22, representing a 37.5% increase. The annual subscription cost will also rise from $168 to $229.

X twitter logo
The price changes took effect on December 21, 2024, with new subscribers paying the higher rates immediately. Existing Premium Plus subscribers will maintain their current pricing until January 20, 2025, after which the new rates will apply on their next billing cycle.

The price hikes vary significantly by region, with some markets seeing particularly steep increases. In Nigeria, the monthly subscription cost has surged by over 365%, while Turkish users face a 156% increase. European subscribers will see their monthly rates rise from €16 to €21, and Australian users will need to pay $35 AUD, up from $26 AUD. A full list of new pricing by country is available here.

X justified the price increase by highlighting several Premium Plus features, including a completely ad-free experience and enhanced access to the platform's Grok AI capabilities. The company also emphasized that the higher subscription fees will support its creator revenue sharing program, which now focuses on rewarding content quality and engagement rather than ad views.

The basic X subscription tier remains unchanged at $3 per month. It's the largest price increase for US subscribers on Premium Plus since Elon Musk acquired the platform in 2022.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Tag: Twitter

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Top Rated Comments

StrollerEd Avatar
4 hours ago at 03:52 am
who would pay this and why?
Score: 45 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
4 hours ago at 03:55 am
Can’t even begin to understand why anyone would pay to look at a stream of links, news summaries, and individuals giving life updates.
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roncron Avatar
4 hours ago at 03:55 am
To stop the exodus of subscribers to Bluesky, this is their strategy. ??
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3 hours ago at 04:01 am
Imagine paying for Twitter.
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Can’t imagine paying anything for ****ter, especially post-2022. Wouldn’t use it if they paid me.
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originalmagneto Avatar
3 hours ago at 04:15 am
xAI + Grok are very good AI services, I dont understand why people dismiss it right away ?
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