As Apple Prepares to Launch Home Hub, Amazon Debuts New Echo Show With 21-Inch Display

Amazon today announced the launch of two new Echo Show devices, both of which have large displays. The Echo Show 15 has a 15-inch display and is a replacement for the original Echo Show 15, while the even bigger Echo Show 21 has a 21-inch display. For those unfamiliar with the Echo Show, it is Amazon's smart home control device, serving as a way to control smart home products.

amazon echo show 21
According to Amazon, the Echo Show 21 has nearly double the viewing area of the Echo Show 15. Like other Echo Show products, it can be used for video calls, watching videos, accessing news, managing family calendars, controlling smart home products, viewing photos, and more.

The Amazon Echo Show is compatible with Matter as a controller, and it can connect directly to Wi-Fi, Thread, and Zigbee devices. Amazon's personal assistant, Alexa, is also included for voice-based smart home controls.

Amazon has been making various Echo Show devices for quite some time, and next year, Apple plans to offer a competing product. Apple's smart home "command center" is expected to feature many of the same capabilities as the Echo Show.

It will include a camera for FaceTime, plus it will control HomeKit and Matter devices. Internal speakers will allow for playing music, and it will have Apple apps like Calendar, Photos, Apple News, Apple Music, and Notes. The device won't be as big as Amazon's Echo Show, though, with Apple planning for a six-inch square display.

The upcoming Apple smart home device will have integrated Siri support with Apple Intelligence, and it will have a customizable home screen with widgets that can show things like the weather, upcoming appointments, and important home controls. Built-in sensors will be able to tell when a person is near, and Apple plans to offer both desktop and wall mounting solutions. Multiple hubs could be used throughout the home as intercoms as well.

It's not clear how Apple plans to price the home hub, but Amazon's Echo Show 15 costs $300, and the Echo Show 21 costs $400. Smaller versions are priced as low as $90.

Popular Stories

Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
iphone 17 pro asherdipps

iPhone 17 Pro Models Rumored to Feature Aluminum Frame Instead of Titanium Frame

Tuesday February 18, 2025 12:02 pm PST by
Over the years, Apple has switched from an aluminum frame to a stainless steel frame to a titanium frame for its highest-end iPhones. And now, it has been rumored that Apple will go back to using aluminum for three out of four iPhone 17 models. In an investor note with research firm GF Securities, obtained by MacRumors this week, Apple supply chain analyst Jeff Pu said the iPhone 17, iPhone...
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
iPhone 17 Roundup Feature 2

iPhone Design to Change 'Significantly' This Year

Monday February 17, 2025 7:09 am PST by
Apple is set to "significantly change" the iPhone's design language later this year, according to a Weibo leaker. In a new post, the user known "Digital Chat Station" said that the iPhone's design is "starting to change significantly" this year. The "iPhone 17 Air" reportedly features a "horizontal, bar-shaped" design on the rear, likely referring to an elongated camera bump. On the other...
apple launch feb 2025

Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 8:07 am PST by
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...
Generic iOS 18

Here's When Apple Will Release iOS 18.4

Wednesday February 19, 2025 11:38 am PST by
Following the launch of the iPhone 16e, Apple updated its iOS 18, iPadOS 18, and macOS Sequoia pages to give a narrower timeline on when the next updates are set to launch. All three pages now state that new Apple Intelligence features and languages will launch in early April, an update from the more broader April timeframe that Apple provided before. The next major point updates will be iOS ...
iOS 18

iOS 18.4 Coming Next Week With These New Features for Your iPhone

Friday February 14, 2025 6:18 am PST by
The first iOS 18.4 beta for iPhones should be just around the corner, and the update is expected to include many new features and changes. Bloomberg's Mark Gurman expects the iOS 18.4 beta to be released by next week. Below, we outline what to expect from iOS 18.4 so far. Apple Intelligence for Siri Siri is expected to get several enhancements powered by Apple Intelligence on iOS...
Apple 2025 Thumb 1

Two of Apple's Oldest Products Are Finally Getting Updated This Year

Friday February 14, 2025 6:03 am PST by
Apple released the HomePod mini in November 2020, followed by the AirTag in May 2021, and both still remain first-generation products. Fortunately, rumors suggest that both the HomePod mini and the AirTag will finally be updated at some point this year. Below, we recap rumors about the HomePod mini 2 and AirTag 2. HomePod mini 2 In January 2025, Bloomberg's Mark Gurman said Apple is ...

Top Rated Comments

jandersonhill Avatar
13 weeks ago
We have a love/hate relationship with these echo devices.

On the one hand, when someone presses the Ring doorbell, a live picture shows up on each floor. The rest of the time, it acts as a picture frame. Bloody brilliant!

On the other hand, Amazon have started using the devices to show adverts that appear impossible to switch off, so it seems we've paid for a set of displays to watch adverts throughout the house. It's a bit like paying for your car to be washed and waxed, only to find the car wash painted their logo on to your rear bumper (it's my bumper, not theirs).

Not impressed.
Score: 27 Votes (Like | Disagree)
nicwa Avatar
13 weeks ago
Apple’s version will have rounded corners. Totally different.
Score: 20 Votes (Like | Disagree)
McWetty Avatar
13 weeks ago
Too bad Amazon peppers the Home Screen with ads and sponsored products that you can’t turn off. I have the original Show 15 and it’s almost perfect… except the damn ads.
Score: 13 Votes (Like | Disagree)
CalMin Avatar
13 weeks ago
I would have been all over this, but Amazon insists on using my current echo show as a billboard (that I paid for!). More recently it even chimes when it thinks that it has an offer I “would love”

No thanks Amazon.
Score: 8 Votes (Like | Disagree)
usmaak Avatar
13 weeks ago
21" screen with ads vs. 15" screen with ads. Brilliant.
Score: 7 Votes (Like | Disagree)
Mansu944 Avatar
13 weeks ago
It is neat, I am not sure how useful it would be...but Amazon is a non starter.
Score: 6 Votes (Like | Disagree)