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Apple Shares 17-Minute Video Announcement and Ad for the New MacBook Pros and M4 Chip

Wednesday October 30, 2024 9:12 am PDT by Joe Rossignol

Apple today shared a 17-minute announcement video on YouTube for the new 14-inch and 16-inch MacBook Pro models, which feature M4, M4 Pro, and M4 Max chip options, Thunderbolt 5 support for higher-end configurations, and more.

To learn more, read our coverage of Apple's announcements for the base 14-inch MacBook Pro and the higher-end 14-inch and 16-inch models.

Apple also shared an ad for the M4 chip, which is shown after the end credits in the full 17-minute announcement video as well:

The new MacBook Pro models are available to pre-order today and launch on Friday, November 8.

Be sure to check out Apple's video announcement for the new iMac and the new Mac mini if you missed those earlier this week.

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Top Rated Comments

Jeaz

3 weeks ago

Blink and you miss it announcement but Cyberpunk 2077 coming to macOS early next year.

Score: 14 Votes (Like | Disagree)

cutlub

3 weeks ago

As one of the last Apple fans on MR, I must say it’s been an excellent week.

Score: 13 Votes (Like | Disagree)

Apple Knowledge Navigator

3 weeks ago

Man all these attractive Apple employees, I’m sold before they even said the specs

Score: 11 Votes (Like | Disagree)

tim-apple-silicon

3 weeks ago

Did they really show a scientist using Apple Intelligence to generate an AI-image for their science paper? :tone-deaf

Score: 10 Votes (Like | Disagree)

waquzy

3 weeks ago

I’m so sick of hearing about Apple Intelligence… give it a rest already ffs

Score: 8 Votes (Like | Disagree)

JohannesO

3 weeks ago

I sh*t my pants ? please watch until the end!
#effortlesspower "Dramatization. Do not attempt." ?

Here the end of the MacBook Pro presentation as a clip: