Gurman: 'M4 Mac Launch' is 'Next Week'
Just a few hours after claiming that the first Macs with M4 chips are launching "very soon," Bloomberg's Mark Gurman has followed up with a slightly more specific timeframe. In his latest social media post today, he said an "M4 Mac launch" is on Apple's schedule for next week, but he did not mention a specific day.
A concept of a smaller Mac mini with front-facing USB-C ports"Busy week for Apple next week: Apple Intelligence on Monday, then M4 Mac launch, then earnings results on Thursday," he posted.
In another social media post today, Gurman said that Apple is inviting journalists and content creators to a hands-on experience in Los Angeles next Wednesday, and he believes this means the new Macs would need to be announced before then.
In another twist, leaker Sonny Dickson today claimed that he heard the new Mac mini with five USB-C ports might launch this week instead. Dickson has revealed some accurate details about upcoming Apple products through leaked cases and dummy models, but some of his hardware-related claims have proven to be inaccurate.
In any case, it looks like Apple will announce the first Macs with M4 chips in around a week from now at the latest, based on these latest claims. It's still not entirely clear if the announcements will be part of an online event, like the "Scary Fast" event on October 30 last year, or if the products will be announced in press releases on the Apple Newsroom website only. There is still time left in October for Apple to invite the media to watch an online event, but the window for that is gradually coming to a close. We'll see!
Here is everything that Apple is likely to announce in the coming days:
The entry-level 14-inch MacBook Pro with the M4 chip allegedly leaked in a few unboxing videos earlier this month, and it was shown to be a November 2024 model in those videos. If the videos are legitimate, that means the first Macs with M4 chips might not arrive to customers until next month, even if they are announced within the next week or so.
Popular Stories
The first iOS 18.4 beta for iPhones should be just around the corner, and the update is expected to include many new features and changes.
Bloomberg's Mark Gurman expects the iOS 18.4 beta to be released by next week.
Below, we outline what to expect from iOS 18.4 so far.
Apple Intelligence for Siri
Siri is expected to get several enhancements powered by Apple Intelligence on iOS...
Apple is set to "significantly change" the iPhone's design language later this year, according to a Weibo leaker.
In a new post, the user known "Digital Chat Station" said that the iPhone's design is "starting to change significantly" this year. The "iPhone 17 Air" reportedly features a "horizontal, bar-shaped" design on the rear, likely referring to an elongated camera bump. On the other...
Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman.
Back in 2022, Gurman said software engineering was "already underway" to display ads in the Apple Maps app, but Apple did not move forward with the idea at the time. Today, he said Apple is "giving this notion more thought" again.
This time around, he said Apple has yet to...
Apple appears to have enough upcoming product announcements to justify a full event this month, yet all signs indicate these reveals will be handled through a series of press releases instead.
There are a multitude of rumors from reliable sources about specific announcements in the coming weeks, so here's everything that Apple could have feasibly included in a hypothetical February event:
...
Apple has yet to announce any new devices this year, but that could change starting next week.
Apple CEO Tim Cook today said to "get ready" for a "launch" on Wednesday, February 19.
"Get ready to meet the newest member of the family," said Cook, in a social media post. The post includes an #AppleLaunch hashtag, along with a short video featuring an animated Apple logo inside of a circle....
Apple's next-generation iPhone 17 Pro will feature three rear cameras arranged in a familiar triangular layout, but the cameras will be housed in an all-new rectangular camera bar with rounded corners, according to YouTube channel Front Page Tech.
iPhone 17 Pro camera design render created by Asher for Front Page Tech
In a video uploaded today, Front Page Tech host Jon Prosser said the camera ...
Apple released the HomePod mini in November 2020, followed by the AirTag in May 2021, and both still remain first-generation products.
Fortunately, rumors suggest that both the HomePod mini and the AirTag will finally be updated at some point this year.
Below, we recap rumors about the HomePod mini 2 and AirTag 2.
HomePod mini 2
In January 2025, Bloomberg's Mark Gurman said Apple is ...
On this week's episode of The MacRumors Show, we discuss the imminent Apple product "launch" that is widely expected to be the fourth-generation iPhone SE.
Subscribe to The MacRumors Show YouTube channel for more videos
In a social media post on Thursday, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of...
