Apple to Donate Towards Hurricane Helene Relief Efforts, Tim Cook Says

In a social media post today, Apple CEO Tim Cook said that Apple will be making a donation of an undisclosed amount to Hurricane Helene relief efforts.

Apple Logo Top Half
"We're thinking of all those facing the catastrophic aftermath of Hurricane Helene," said Cook. "Apple will be making a donation to help with relief efforts on the ground."

Hurricane Helene made landfall at Florida's Big Bend on late Thursday, before carrying on through several southeastern U.S. states such as Georgia and North Carolina, resulting in catastrophic damage and reportedly more than 100 deaths.

Apple has donated to the American Red Cross for hurricane relief efforts in the past.

Popular Stories

Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
iphone 17 pro asherdipps

iPhone 17 Pro Models Rumored to Feature Aluminum Frame Instead of Titanium Frame

Tuesday February 18, 2025 12:02 pm PST by
Over the years, Apple has switched from an aluminum frame to a stainless steel frame to a titanium frame for its highest-end iPhones. And now, it has been rumored that Apple will go back to using aluminum for three out of four iPhone 17 models. In an investor note with research firm GF Securities, obtained by MacRumors this week, Apple supply chain analyst Jeff Pu said the iPhone 17, iPhone...
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
Generic iOS 18

Here's When Apple Will Release iOS 18.4

Wednesday February 19, 2025 11:38 am PST by
Following the launch of the iPhone 16e, Apple updated its iOS 18, iPadOS 18, and macOS Sequoia pages to give a narrower timeline on when the next updates are set to launch. All three pages now state that new Apple Intelligence features and languages will launch in early April, an update from the more broader April timeframe that Apple provided before. The next major point updates will be iOS ...
apple launch feb 2025

Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 8:07 am PST by
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...
apple c1

Apple Unveils 'C1' as First Custom Cellular Modem

Wednesday February 19, 2025 8:08 am PST by
Apple today announced its first custom cellular modem with the name "C1," debuting in the all-new iPhone 16e. The new modem contributes to the iPhone 16e's power efficiency, giving it the longest battery life of any iPhone with a 6.1-inch display, such as the iPhone 15 and iPhone 16. Expanding the benefits of Apple silicon, C1 is the first modem designed by Apple and the most...
Apple Northbrook

Apple Store Permanently Closing at Struggling Mall in Chicago Area

Tuesday February 18, 2025 8:46 pm PST by
Apple is permanently closing its retail store at the Northbrook Court shopping mall in the Chicago area. The company confirmed the upcoming closure today in a statement, but it has yet to provide a closing date for the location. Apple Northbrook opened in 2005, and the store moved to a larger space in the mall in 2017. Apple confirmed that affected employees will continue to work for the...

Top Rated Comments

ChedNasad Avatar
21 weeks ago
It's crazy how many towns have been destroyed and how bad the impact of this has been. The response so far has been really pathetic from the government and companies compared to other prior disasters. Hopefully bigger players like apple chipping in gives a bit more notice to the catastrophe.
Score: 12 Votes (Like | Disagree)
citysnaps Avatar
21 weeks ago

Why don’t they say the amount of money they’re donating? Apple has billions and billions on the bank, I assume people from Florida have spent several billions on Apple throughout the years. So Timmy is spending $ 5,- and use those free advertising??? Come on Apple be transparent and honest!
Imagine the whine-fest if Apple disclosed a very large amount. It would be dismissed as a PR stunt by the perpetually-unhappy-ragging-on-Apple crowd here.

It amounts to a damned if you do, damned if you don't, based on years of history.

Much better to stay quiet, imo. No need to brag. Apple doesn't need to.
Score: 11 Votes (Like | Disagree)
MisterBlueSky Avatar
21 weeks ago
Good. Do more.
Score: 9 Votes (Like | Disagree)
I7guy Avatar
21 weeks ago

Sure, but you notice they don't say how much? It's still good PR, but most companies would be touting how much. I think it's more tactful this way. Otherwise it feels too self-promoting.
Apple can take all of PR they deserve as long as what they are doing ultimately helps someone.
Score: 8 Votes (Like | Disagree)
dumastudetto Avatar
21 weeks ago
Apple's determination to leave a better world than the one they found is why I'm proud to buy their products.
Score: 8 Votes (Like | Disagree)
cocky jeremy Avatar
21 weeks ago

Good. Do more.
Juuuust enough for some good PR. lol.
Score: 7 Votes (Like | Disagree)