Apple Store Down Ahead of 'It's Glowtime' iPhone 16 Apple Event

Apple's online storefront has gone down ahead of the "It's Glowtime" Apple event taking place later today, where several new products are expected to be announced.

store down glowtime
Apple is expected to announce the iPhone 16 and iPhone 16 Pro, Apple Watch SE 3, Apple Watch Series 10, AirPods 4, and AirPods Max 2. The company should also announce the release dates of its next major software updates including iOS 18 and macOS Sequoia. The event's tagline, "It's Glowtime," seems to hint at Apple Intelligence's role in the event.

MacRumors will have in-depth coverage of today's Apple event, which kicks off at 10:00 a.m. Pacific Time, including a live blog on our website and posts via @MacRumorsLive on X. For a full rundown of everything we expect to see, be sure to check out our guide.

Popular Stories

Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
iphone 17 pro asherdipps

iPhone 17 Pro Models Rumored to Feature Aluminum Frame Instead of Titanium Frame

Tuesday February 18, 2025 12:02 pm PST by
Over the years, Apple has switched from an aluminum frame to a stainless steel frame to a titanium frame for its highest-end iPhones. And now, it has been rumored that Apple will go back to using aluminum for three out of four iPhone 17 models. In an investor note with research firm GF Securities, obtained by MacRumors this week, Apple supply chain analyst Jeff Pu said the iPhone 17, iPhone...
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
Generic iOS 18

Here's When Apple Will Release iOS 18.4

Wednesday February 19, 2025 11:38 am PST by
Following the launch of the iPhone 16e, Apple updated its iOS 18, iPadOS 18, and macOS Sequoia pages to give a narrower timeline on when the next updates are set to launch. All three pages now state that new Apple Intelligence features and languages will launch in early April, an update from the more broader April timeframe that Apple provided before. The next major point updates will be iOS ...
apple launch feb 2025

Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 8:07 am PST by
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...
apple c1

Apple Unveils 'C1' as First Custom Cellular Modem

Wednesday February 19, 2025 8:08 am PST by
Apple today announced its first custom cellular modem with the name "C1," debuting in the all-new iPhone 16e. The new modem contributes to the iPhone 16e's power efficiency, giving it the longest battery life of any iPhone with a 6.1-inch display, such as the iPhone 15 and iPhone 16. Expanding the benefits of Apple silicon, C1 is the first modem designed by Apple and the most...
Apple Northbrook

Apple Store Permanently Closing at Struggling Mall in Chicago Area

Tuesday February 18, 2025 8:46 pm PST by
Apple is permanently closing its retail store at the Northbrook Court shopping mall in the Chicago area. The company confirmed the upcoming closure today in a statement, but it has yet to provide a closing date for the location. Apple Northbrook opened in 2005, and the store moved to a larger space in the mall in 2017. Apple confirmed that affected employees will continue to work for the...

Top Rated Comments

BelgianChoklit Avatar
24 weeks ago
The Fappening
Score: 11 Votes (Like | Disagree)
TravelsInBlue Avatar
24 weeks ago
I get that they do this because it adds chatter and drives conversation, but in the year 2024 of our Lord, it just seems like an asinine and overly performative practice.
Score: 9 Votes (Like | Disagree)
BelgianChoklit Avatar
24 weeks ago
It's not the iPhone 16 event. It's the Apple Watch Series X Event.
Score: 5 Votes (Like | Disagree)
Mrkevinfinnerty Avatar
24 weeks ago
That big brown beauty is going to be available to preorder in mere hours


Score: 5 Votes (Like | Disagree)
Marty80 Avatar
24 weeks ago
let countdown to the iPhone 17 pro max ? begin.
Score: 5 Votes (Like | Disagree)
MathersMahmood Avatar
24 weeks ago
OMG ITS HAPPENING.

EVERYBODY STAY CALM.

STAY CALM!
Score: 3 Votes (Like | Disagree)