Apple CEO Tim Cook Uses Vision Pro Every Day

Apple CEO Tim Cook uses the Apple Vision Pro every day, according to an interview he did with The Sun to highlight the headset's launch in the UK. Cook said that he uses the Vision Pro "in all aspects of [his] daily life."

Apple Vision Pro with battery Feature Blue Magenta
For specifics, Cook said he used the headset to watch Ted Lasso season three, and that he also watches other Apple TV+ content using the headset.

And so the ability for me to get in the position that I want to get in – including lying flat and putting the screen on the ceiling – is an incredible kind of experience. And of course, it's a 100ft screen. I mean, it's amazing the level of entertainment that it delivers.

Cook went on to say that he feels multitasking is "so much more efficient" on Vision Pro because of the support for multiple windows that can be placed in the wearer's physical space.

The Vision Pro experience is hard to explain, said Cook, who recommended that potential customers get a demo. "It's hard to explain it in words," Cook said. "It's hard to show it in a 2D fashion, what a 3D experience will be." At the same time, Cook believes it's simple to use the headset with the gestures that work "the way your mind works." If you can use an iPhone, you can "very easily" use Vision Pro, according to Cook.

According to Cook, some who go through the demo experience find it to be emotional, specifically in reference to viewing spatial photos and videos that allow users to relive memories. "It's interesting to watch people, the reaction that they have," he said. "You know many of them tear up."

Designing the ‌Apple Vision Pro‌ required Apple to file more than 5,000 patents, Cook explained, before lauding the Vision Pro team. "I'm so proud of the total, and the perseverance of the team because this was multiple years in the making."

Cook's full interview can be read at The Sun's website. The ‌Apple Vision Pro‌ is launching in the UK, Canada, France, Germany, and Australia tomorrow, with demos set to be available in Apple retail stores.

Tags: Cook, Tim Cook

Popular Stories

iOS 18

Apple Says iOS 18.4 Will Be Released in April With These New Features

Wednesday February 26, 2025 7:15 am PST by
In a recent press release, Apple confirmed that iOS 18.4 will be released in April. From the Apple News+ Food announcement:Coming with iOS 18.4 and iPadOS 18.4 in April, Apple News+ subscribers will have access to Apple News+ Food, a new section that will feature tens of thousands of recipes — as well as stories about restaurants, healthy eating, kitchen essentials, and more — from the...
Generic iPhone 17 Feature With Full Width Dynamic Island

Latest iPhone 17 Series CAD Images in Line With Redesign Rumors

Friday February 28, 2025 2:51 am PST by
Apple is expected to embrace a new camera system design for some models in its upcoming iPhone 17 series, and the latest purported CAD images don't deviate from what we have been hearing lately about Apple's new lineup. If you do not like the sound of an iPhone with a Google Pixel-style camera bar, look away now. Seasoned leaker Sonny Dickson shared the following images in a post on X...
iphone 16e usb c feature

Apple Provides Reason for iPhone 16e's Lack of MagSafe

Friday February 28, 2025 4:39 am PST by
Apple has offered a reason why the iPhone 16e doesn't include MagSafe, one of the more notable omissions from its latest entry-level smartphone. According to Apple representatives who spoke to Daring Fireball's John Gruber, MagSafe is not included in the iPhone 16e because "most people in the iPhone 16e's target audience exclusively charge their phones by plugging them into a charging...
apple intelligence black

These New Apple Intelligence Features Are Coming in iOS 18.4

Friday February 28, 2025 3:17 pm PST by
iOS 18.4 was supposed to bring new Apple Intelligence Siri features, but Apple ended up needing to pull those capabilities from the update to continue testing. There are fewer new Apple Intelligence additions now, but there are still some new features that will make the update worth installing when it comes out in April. Priority Notifications Apple introduced Priority Notifications back at ...
Generic iOS 19 Feature Mock Light

iOS 19 Rumored to Include These New Features for Your iPhone

Saturday March 1, 2025 11:00 am PST by
iOS 19 is still around three months away from being unveiled, but there are plenty of rumors about the upcoming update. Below, we recap iOS 19 rumors so far. Redesigned Camera App A leak earlier this year allegedly revealed a redesigned Camera app coming with iOS 19. On his YouTube channel Front Page Tech in January, Jon Prosser shared a video showing what the new Camera app will...
cook trump

Trump Responds to Apple Keeping Diversity Policies

Wednesday February 26, 2025 6:32 am PST by
In an all-caps post on Truth Social today, U.S. President Donald Trump said Apple should fully end its diversity, equity, and inclusion (DEI) policies. Tim Cook meeting with President Trump in 2017 "APPLE SHOULD GET RID OF DEI RULES, NOT JUST MAKE ADJUSTMENTS TO THEM," he wrote. Trump's post comes one day after Apple held its annual shareholders meeting, during which a majority of...
apple watch ultra snow

6 Features Coming to the Apple Watch Ultra 3

Tuesday February 25, 2025 9:00 am PST by
The Apple Watch Ultra 3 is expected to launch later this year, arriving two years after the previous model with a series of improvements. While no noticeable design changes are expected for the third generation since the company tends to stick with the same Apple Watch design through three generations before changing it, there are a series of internal upgrades on the way. By the time the ...
airpods pro purple

Here's When AirPods Pro 3 Are Rumored to Launch

Monday February 24, 2025 9:14 am PST by
According to a post on X today from a leaker known as Kosutami, Apple plans to launch AirPods Pro 3 in May or June this year. The leaker also claimed that an AirTag 2 will launch around the same time. Kosutami is best known as a collector of prototype Apple hardware, but they have occasionally shared accurate information about Apple's future product plans. For example, they accurately...
apple c1

How Fast is Apple's First-Ever 5G Modem? The Results Are Surprising

Friday February 28, 2025 10:08 am PST by
iPhone 16e reviews are now out, and Apple's custom-designed C1 modem has been put to the test. The results so far are quite surprising, as the C1's speeds are not as slow compared to Qualcomm modems as originally expected. While the C1 does not support ultra-fast mmWave 5G in the U.S., it appears to offer comparable 5G performance to Qualcomm's Snapdragon X71 modem found in the iPhone 16,...

Top Rated Comments

ItsGavinC Avatar
8 months ago
Complete and utter nonsense.
Score: 82 Votes (Like | Disagree)
roccobladr Avatar
8 months ago
“CEO of company says its products are great”
Score: 59 Votes (Like | Disagree)
thadoggfather Avatar
8 months ago
His neck must be built like an iOx
Score: 53 Votes (Like | Disagree)
sniffies Avatar
8 months ago
Tim, I’ll buy two Vision Pro’s if you fix iCloud Mail badge notification syncing between iOS and macOS.
Score: 37 Votes (Like | Disagree)
justiny Avatar
8 months ago
And I would use it every day as well if I was Apple CEO and a billionaire. Not sure why this is news, other than he’s trying to be a salesman of a super expensive face computer that isn’t selling so well.
Score: 36 Votes (Like | Disagree)
ccsicecoke Avatar
8 months ago
So he didn't say anything about watching porns
Score: 32 Votes (Like | Disagree)