Apple CEO Tim Cook Uses Vision Pro Every Day

Apple CEO Tim Cook uses the Apple Vision Pro every day, according to an interview he did with The Sun to highlight the headset's launch in the UK. Cook said that he uses the Vision Pro "in all aspects of [his] daily life."

Apple Vision Pro with battery Feature Blue Magenta
For specifics, Cook said he used the headset to watch Ted Lasso season three, and that he also watches other Apple TV+ content using the headset.

And so the ability for me to get in the position that I want to get in – including lying flat and putting the screen on the ceiling – is an incredible kind of experience. And of course, it's a 100ft screen. I mean, it's amazing the level of entertainment that it delivers.

Cook went on to say that he feels multitasking is "so much more efficient" on Vision Pro because of the support for multiple windows that can be placed in the wearer's physical space.

The Vision Pro experience is hard to explain, said Cook, who recommended that potential customers get a demo. "It's hard to explain it in words," Cook said. "It's hard to show it in a 2D fashion, what a 3D experience will be." At the same time, Cook believes it's simple to use the headset with the gestures that work "the way your mind works." If you can use an iPhone, you can "very easily" use Vision Pro, according to Cook.

According to Cook, some who go through the demo experience find it to be emotional, specifically in reference to viewing spatial photos and videos that allow users to relive memories. "It's interesting to watch people, the reaction that they have," he said. "You know many of them tear up."

Designing the ‌Apple Vision Pro‌ required Apple to file more than 5,000 patents, Cook explained, before lauding the Vision Pro team. "I'm so proud of the total, and the perseverance of the team because this was multiple years in the making."

Cook's full interview can be read at The Sun's website. The ‌Apple Vision Pro‌ is launching in the UK, Canada, France, Germany, and Australia tomorrow, with demos set to be available in Apple retail stores.

Tags: Cook, Tim Cook

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
Apple TV 4K hero 221018 feature

Here is Everything New for the Apple TV in the tvOS 18.3 Update So Far

Tuesday December 17, 2024 6:25 am PST by
Apple on Monday seeded the first tvOS 18.3 beta to developers for testing. The update will likely be released in January. So far, there are only minor changes for the Apple TV, with one new feature and a few code changes discovered. Below, we outline what is new in tvOS 18.3 so far. Robot Vacuum Support in Home App First, tvOS 18.3 will add robot vacuum support to the Home app on the...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...

Top Rated Comments

ItsGavinC Avatar
23 weeks ago
Complete and utter nonsense.
Score: 82 Votes (Like | Disagree)
roccobladr Avatar
23 weeks ago
“CEO of company says its products are great”
Score: 59 Votes (Like | Disagree)
thadoggfather Avatar
23 weeks ago
His neck must be built like an iOx
Score: 53 Votes (Like | Disagree)
sniffies Avatar
23 weeks ago
Tim, I’ll buy two Vision Pro’s if you fix iCloud Mail badge notification syncing between iOS and macOS.
Score: 37 Votes (Like | Disagree)
justiny Avatar
23 weeks ago
And I would use it every day as well if I was Apple CEO and a billionaire. Not sure why this is news, other than he’s trying to be a salesman of a super expensive face computer that isn’t selling so well.
Score: 36 Votes (Like | Disagree)
ccsicecoke Avatar
23 weeks ago
So he didn't say anything about watching porns
Score: 32 Votes (Like | Disagree)