Some Apple Intelligence Features Likely to Require Paid Subscription

Apple eventually plans to turn some of its artificial intelligence features into paid services, similar to iCloud+ subscriptions, according to Bloomberg reporter Mark Gurman.

Apple Intelligence General Feature
Writing in his latest Power On newsletter, Gurman said that while Apple Intelligence will be free to start, Apple's long-term plan is to launch something like "Apple Intelligence+," with extra features that users pay monthly fees to access.

Making its own AI features another services revenue stream should allow Apple to compensate for the slowing pace of hardware upgrades and make the company less reliant on hardware tweaks to drive its business, argues Gurman.

Apple is also expected to receive a cut of revenue whenever a user signs up to features offered by its AI partners, such as ChatGPT provided by OpenAI. Gurman says he expects Apple to agree a deal with Google and Anthropic to offer their AI services through its devices, with the former expected to be announced when Apple Intelligence launches in the fall as part of iOS 18, iPadOS 18, and macOS Sequoia.

Bloomberg previously reported that Apple has turned down an AI partnership with Facebook parent company Meta due to privacy concerns. Meanwhile, Apple is said to be seeking partnerships for the Chinese market, where ChatGPT and other similar AI services are not available.

Popular Stories

iPhone 16 Camera Lozenge 2

Apple Leak Confirms Four iPhone 16 Models With Same A18 Chip

Tuesday July 2, 2024 9:48 am PDT by
Code discovered in Apple's backend by Nicolás Alvarez and shared with MacRumors confirms Apple's plans to release four iPhone 16 models this year, and it indicates that the devices will all have the same A-series chip. There are mentions of new model numbers that are not associated with existing iPhones, and that have the numbering scheme Apple uses for its flagship devices. The code...
iPhone 16 Pro Front Update Blue

iPhone 16 Pro Models to Adopt 'M14' Advanced Samsung OLED Panels for Improved Brightness and Lifespan

Monday July 1, 2024 2:52 am PDT by
The upcoming iPhone 16 Pro and iPhone 16 Pro Max will be the first Apple smartphones to adopt Samsung's high performance "M14" OLED display panel, claims a new report coming out of South Korea. According to ETNews, Samsung's "M" series of OLED panels are made for flagship smartphones, while "14" refers to the number of high-performance materials used to produce them. "M14" is the first...
homepod feature blue2

Apple Reclassifies iPhone X, HomePod, and Original AirPods as 'Vintage'

Monday July 1, 2024 7:52 am PDT by
Apple today reclassified the iPhone X, first-generation HomePod, and first-generation AirPods as "vintage" products. The products appeared on Apple's vintage and obsolete products list earlier today. Products are considered vintage when Apple stopped distributing them for sale more than five and less than seven years ago. Apple Stores and Apple Authorized Service Providers continue to offer...
macbook pro butterfly keyboard

MacBook Owners With Faulty Butterfly Keyboards to Get Payouts Soon

Monday July 1, 2024 1:09 pm PDT by
Two years after Apple paid $50 million to settle a class-action lawsuit over faulty MacBook butterfly keyboards, funds from the settlement will be going out to affected customers. An update on the MacBook Keyboard Litigation Settlement website says that the court issued a payment order on June 27, 2024, with payments set to be issued for approved claims by August 2024. Emails about the...
Apple Intelligence General Feature

Some Apple Intelligence Features Likely to Require Paid Subscription

Monday July 1, 2024 3:51 am PDT by
Apple eventually plans to turn some of its artificial intelligence features into paid services, similar to iCloud+ subscriptions, according to Bloomberg reporter Mark Gurman. Writing in his latest Power On newsletter, Gurman said that while Apple Intelligence will be free to start, Apple's long-term plan is to launch something like "Apple Intelligence+," with extra features that users pay...
iOS 18 and AirPods Pro Feature

iOS 18 to Bring These 5 New Features to AirPods Pro

Wednesday June 26, 2024 6:59 am PDT by
Apple's upcoming iOS 18 software update is packed with features for supported iPhones, but it also promises to make your AirPods Pro experience better with a handful of sophisticated new capabilities that draw from machine learning improvements and AI enhancements. The following five AirPods Pro features are expected to arrive later this year, when iOS 18 is released to the general public in ...

Top Rated Comments

Eriamjh1138@DAN Avatar
2 days ago at 03:54 am
Welp, looks like I won’t be using it.
Score: 62 Votes (Like | Disagree)
Ifti Avatar
2 days ago at 03:58 am
I don't do subscriptions for this kinda stuff, so that's me out.
Score: 52 Votes (Like | Disagree)
arkitect Avatar
2 days ago at 03:59 am
Well of course.

Tim Cook 101.

Services are the great growth area for Apple Inc. …

Sell people the hardware and then rack up the monthly subscriptions to make it useful.
Score: 32 Votes (Like | Disagree)
zombierunner Avatar
2 days ago at 03:53 am
Typical. They will probably give you 3 months free with iPhone 16 Pro and then 4.99 a month.
Score: 31 Votes (Like | Disagree)
Account25476 Avatar
2 days ago at 03:58 am
Here we go!!! Another paid subscription
Score: 31 Votes (Like | Disagree)
MilaM Avatar
2 days ago at 03:59 am
Fine with me, as long as not subscribing does not degrade the iPhone experience as it is today.
Score: 31 Votes (Like | Disagree)