Apple Reportedly Building M2 Ultra and M4-Powered AI Servers

Apple has started building its own AI servers that use the M2 Ultra chip, Haitong analyst Jeff Pu reports.

Apple Silicon AI Optimized Feature Siri
Pu provided the analysis based on supply chain checks in a new note to investors seen by MacRumors. Foxconn is said to currently be assembling Apple AI servers that contain the ‌M2‌ Ultra, with plans to assemble AI servers powered by the M4 chip in late 2025. Last month, a reputable source on Weibo said that Apple was working on processors for its own AI servers made with TSMC's 3nm process, targeting mass production by the second half of 2025, which may line up with this report about M4-powered AI servers.

Apple's decision to build its own AI server is reflective of the company's ongoing strategy to vertically integrate its supply chain. Apple will likely use its own chips to enhance the performance of its data centers and future AI tools that rely on the cloud.

While Apple is rumored to be prioritizing on-device processing for many of its upcoming AI tools, it is inevitable that some operations will have to occur in the cloud. By the time M4-based servers could be operational in data centers, Apple's new AI strategy should be well underway.

In line with broader industry expectations, Pu also expects Apple to announce on-device AI features at WWDC in June, such as audio recording summarization, photo and video editing, and live translation. While the iPhone 16 lineup will tout a range of AI features, 2025's iPhone 17 models will apparently be more focused AI devices.

Popular Stories

2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
iPhone 17 Slim Feature Single Camera 1 Redux

'iPhone 17 Air' Launching Later This Year With These 10 New Features

Wednesday January 15, 2025 7:16 am PST by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the "ultra-thin" device. Overall, the "iPhone 17 Air" is shaping up to be a mixed bag. Due to its thinness, the device is expected to have some limited specifications compared to the iPhone 17 Pro models, including only a single rear camera, only a single speaker, no SIM...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
new magsafe charger

Apple Releases Updated MagSafe Charger Firmware

Tuesday January 14, 2025 11:30 am PST by
Apple today released new firmware designed for the 25W MagSafe Charger that is compatible with the iPhone 12 and later and the latest AirPods and Apple Watch models. The updated firmware is version 2A143, up from the 2A138 firmware that the accessory shipped with. In the Settings app, you'll see a different version number than the internal firmware number. The 2024 MagSafe charger was...
MacBook Air 15 Inch Feature Blue

MacBook Air Likely Apple's First Product Update of 2025: What to Expect

Wednesday January 15, 2025 8:49 am PST by
There is a good chance that Apple's first product announcement of 2025 will be updated 13-inch and 15-inch MacBook Air models with the M4 chip. Last month, Apple released macOS Sequoia 15.2, and in doing so it accidentally confirmed new MacBook Air models are coming this year (unsurprisingly). Bloomberg's Mark Gurman said the new MacBook Air models will be announced "earlier" than some...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Launching Later This Year With These 8 New Features

Thursday January 9, 2025 5:45 am PST by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro concept based on rumors Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025: More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
Apple Card iPhone 16 Pro Feature

Three Companies Are Now in the Running to Take Over the Apple Card

Thursday January 16, 2025 8:18 am PST by
Apple is in talks with Barclays and Synchrony about becoming its new financial partner for the Apple Card, according to Reuters sources. The report today added that Apple has also been holding discussions with Chase Bank owner JPMorgan since last year, so there are at least three potential companies in the running to take over the Apple Card from current partner Goldman Sachs. Goldman...
Generic iOS 18

iOS 18.3 Coming Soon: Here's What's New

Monday January 13, 2025 5:33 am PST by
iOS 18.3 is currently in beta for developers and public beta testers. So far, the upcoming iPhone software update is very minor in scope. Below, we outline what is new in iOS 18.3 so far. The only potential new feature coming to iPhones with iOS 18.3 so far is robot vacuum support in the Home app, but this functionality is not yet live. Apple is laying the groundwork for the feature,...

Top Rated Comments

CWallace Avatar
9 months ago
Makes sense for them to leverage their own hardware, especially if their AI implementation is designed around their neural engine and GPU designs as opposed to "commodity / off-the-shelf" hardware.

And I do not expect Apple to offer these servers at retail, so this is not the "return of the Xserve".
Score: 17 Votes (Like | Disagree)
257Loner Avatar
9 months ago
There is only one reason Apple is making their own AI servers: to avoid paying Nvidia billions of dollars!
Score: 14 Votes (Like | Disagree)
Think|Different Avatar
9 months ago
Cannot wait to see what they do in this space! WWDC is gonna be a good one.

Attachment Image
Score: 9 Votes (Like | Disagree)
gank41 Avatar
9 months ago
Would be amazing if Apple started offering a newer version of their Xserve lineup again.
Score: 9 Votes (Like | Disagree)
5097842 Avatar
9 months ago
If they're using M2 Ultras, I hope that means they're saving the M4 Ultras for a Mac Studio / Pro release at WWDC 24 (and not WWDC 2025).
Score: 8 Votes (Like | Disagree)
tkaravou Avatar
9 months ago

What's the point of AI servers if apple users have on device AI?
For GPT, they need something called a LLM (Large Language Model). Think of this as a massive snapshot of the internet at a given point in time. Once that snapshot is generated, they can copy it locally to the user. So when you ask it something, it checks the local LLM (on device) and gets you the answer.

So what's the point of the AI server?

1. Generating those models takes a LOT of GPU power for a long period of time. This is what all these companies are paying the big bucks for.

2. Those snapshots get stale quickly, so they need to run a new model every so often. It can cost billions to generate a new model so you don't want to do it too often.

3. As they improved their code, they need to regenerate parts or all of those models.

So does that mean if the snapshot is from Jan 1 I won't get any recent data?

Yes.

To fix that, a lot of the GPTs will leverage the internet to get more up-to-date results. That's slower and the results aren't as good. This part will not be handled on-device obviously.

This is why Apple is trying to strike a deal with Gemini and OpenAI. It's also possible that Apple is looking to handle the fresh data on their own, which would require more servers.
Score: 5 Votes (Like | Disagree)