The report cites three sources who said Apple will be opening a new retail store in a 125-year-old heritage building located at 1255 Saint-Catherine Street, which would be less than 100 meters away from the company's current store on the street. Apple's contractors are said to be in the process of completing major renovations to the building, which has been vacant for a few years after clothing retailer Ardene left the space.
Bloomberg's Mark Gurman last year reported that Apple was considering relocating its Saint-Catherine store. At the time, he said Apple aimed to open the new store in February 2025, but the timeframe could change. La Presse reported that Apple's current space on the street is already listed as available for lease online. Apple has not publicly announced any plans to relocate the store, and it did not respond to our inquiry.
1255 Sainte-Catherine Street (Image Credit: LoopNet)
Apple's existing two-floor store on Sainte-Catherine Street first opened in 2008, in Montréal's downtown Ville-Marie area. The store will be temporarily closed for one day on Tuesday, April 23, for reasons unclear, according to Apple's website.
The new location would be Apple's first store within a historic building in Canada, with many of the company's other locations in the country found in indoor shopping malls. Apple recently relocated its store at the Square One shopping mall in Mississauga, Ontario, just west of Toronto, as it continues to modernize its Canadian retail fleet.
Thursday January 16, 2025 6:45 am PST by Joe Rossignol
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website.
Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50.
We have outlined some examples below:
Device
New Value
Old Value
iPhone 15 Pro Max
Up to $630
U ...
Wednesday January 15, 2025 7:16 am PST by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the "ultra-thin" device.
Overall, the "iPhone 17 Air" is shaping up to be a mixed bag. Due to its thinness, the device is expected to have some limited specifications compared to the iPhone 17 Pro models, including only a single rear camera, only a single speaker, no SIM...
Thursday January 16, 2025 12:39 pm PST by Juli Clover
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features.
Notification Summary Changes
Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines.
For...
Friday January 17, 2025 2:42 pm PST by Joe Rossignol
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app.
Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
Thursday January 16, 2025 8:18 am PST by Joe Rossignol
Apple is in talks with Barclays and Synchrony about becoming its new financial partner for the Apple Card, according to Reuters sources.
The report today added that Apple has also been holding discussions with Chase Bank owner JPMorgan since last year, so there are at least three potential companies in the running to take over the Apple Card from current partner Goldman Sachs.
Goldman...
Thursday January 9, 2025 5:45 am PST by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
iPhone 17 Pro concept based on rumors
Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025:
More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
Wednesday January 15, 2025 8:49 am PST by Joe Rossignol
There is a good chance that Apple's first product announcement of 2025 will be updated 13-inch and 15-inch MacBook Air models with the M4 chip.
Last month, Apple released macOS Sequoia 15.2, and in doing so it accidentally confirmed new MacBook Air models are coming this year (unsurprisingly).
Bloomberg's Mark Gurman said the new MacBook Air models will be announced "earlier" than some...
The iPhone 17 lineup will feature a vapor chamber heatsink to improve thermal performance, according to a new report.
The news comes from Chinese tech news site MyDrivers, which claims that the entire iPhone 17 lineup, consisting of the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, will adopt the improved thermal heat spreader.
Vapor chamber technology is already used...
Friday January 17, 2025 5:30 am PST by Joe Rossignol
2025 promises to be quite a big year for Apple, with the company rumored to be planning more than 20 product announcements this year.
Apple's rumored smart home hub will be its second all-new product to launch in as many years, following the Apple Vision Pro headset last year. And of course, we will get several new iPhone and Apple Watch models, like every year. Beyond that, Apple could...
This might be the most classy-looking Apple store I've ever seen. ?
You should download the Facades app or look at applestorefronts.appspot.com. There are many classy ones that I find nicer or at the very least equal vs. the planned Montreal one.
This is sad... a soulless corporate entity taking over a beautiful building only to ram a bunch of brand cheerleaders gawking over shiny iphones like sheep just to fill the pockets of a THREE TRILLION DOLLAR COMPANY.
Ugh.
Yeah... I guess it's better to let those dilapidated heritage buildings be demolished as the costs for renovations and bringing them up to modern (and required) commercial building codes isn't something most companies want to deal with.
It's literally moving 2 buildings away. It's moving from next to the Ogilvy building to right next to the Ogilvy building. Ironically, this is also next to Hermes Montreal.
Maybe an unpopular opinion, but I wish they wouldn’t do this. I was in DC last year and stopped by the store near the national portrait gallery and really didn’t like it, super weird place.
It was a partially closed and unused building that Apple helped to restore, and currently shares the building with the DC History Center:
https://dchistory.org/about/carnegielibrary/
"From 1972 to 1977, the building sat unused. In 1977 the University of the District of Columbia proposed to make it the anchor for a Mt. Vernon Square campus, but later abandoned the plans. In 1999 the District of Columbia granted the Historical Society of Washington, D.C. a 99-year lease on the building to house an urban history museum. The Historical Society raised more than $20 million to renovate the building and opened the City Museum in 2003. Though the museum closed its doors in 2004, the DC History Center has continued to operate its Kiplinger Research Library, exhibits, and programs from the Carnegie Library.
In 2016 Apple executed an agreement with Events DC, which manages the building, to restore the Carnegie Library and lease some space for a store. In 2019 Apple, in partnership with DC History Center and Events DC, completed the restoration, creating today’s architectural gem in downtown DC. Today Apple shares the building with the DC History Center."
The current Apple Sainte-Catherine store
1255 Sainte-Catherine Street (Image Credit: LoopNet)
