Adobe Premiere Pro Gains AI Tools to Add and Remove Objects From Videos, Extend Clips and More

Adobe today debuted several new AI features for Premiere Pro, software designed for professional video editing. Adobe's Premiere Pro is set to gain useful editing functions powered by generative AI, which will let video editors do more with less work.


With a Generative Extend feature, Premiere Pro will be able to add frames to make video clips longer, allowing for properly timed edits and smooth transitions by extending a scene.

Objects in videos will also be able to be added or removed through smart selection and tracking tools. Adobe says that video editors can do things like remove an unwanted item, change an actor's wardrobe, or add set dressings like paintings on the wall or plants on a desk.

Perhaps the most interesting new feature is an option to create new video footage directly within Premiere Pro using a text to video feature. Users will be able to type text into a prompt or upload images to create video, and the resulting clips can be used for B-roll, creating storyboards, and more.

Adobe plans to introduce these generative AI tools later in 2024.

Apple has its own professional video editing software, Final Cut Pro. Final Cut Pro is a Premiere Pro competitor, and as of now, it is lacking in the AI department. Apple has not announced any AI features for Final Cut Pro, but with AI capabilities rumored to be coming to multiple apps in iOS 18 and macOS 15, we could perhaps see some new AI feature additions for Final Cut Pro.

Tag: Adobe

Popular Stories

Generic iOS 19 Feature Mock Light

iOS 19 Will Bring Biggest Design Overhaul Since iOS 7

Monday March 10, 2025 12:17 pm PDT by
Apple is planning for a major design overhaul of the iPhone, iPad, and Mac interfaces with the introduction of iOS 19, iPadOS 19, and macOS 16 later this year, reports Bloomberg. The update will "fundamentally change" the look of Apple's operating system, introducing a more consistent cross-platform experience. Apple plans to update the style of icons, menus, apps, windows, and system...
ios 18 4 carplay

Apple Upgrades CarPlay in Two Ways

Wednesday March 12, 2025 6:05 am PDT by
The upcoming iOS 18.4 update for the iPhone includes a smaller but meaningful improvement for Apple's in-car iPhone mirroring system CarPlay. Specifically, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra with a...
Apple One Apps Feature 2

Apple One's Best Plan Now Includes Two More Perks For Free

Monday March 10, 2025 6:40 am PDT by
Apple One allows you to subscribe to up to six Apple services for one discounted monthly price. There are three Apple One tiers: Individual, Family, and Premier. Over the last month, the highest-end ‌Apple One‌ Premier plan has gained two additional perks. Here is what Apple One Premier already included, for $37.95 per month:Apple Music Apple TV+ Apple Arcade Apple News+ Apple Fitness+...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 11, 2025 3:26 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
iOS 18

12 New Things Your iPhone Can Do in iOS 18.4

Monday March 10, 2025 9:28 am PDT by
Apple is set to release iOS 18.4 in early April, bringing further refinements to Apple Intelligence features, a neat new capability to iPhone 15 Pro devices, new emoji, and more. While not quite as packed with new features as Apple's preceding iOS 18 point releases, iOS 18.4 still introduces enhancements that aim to make your iPhone smarter and more intuitive. Below, we've listed 12 new...
iphone 17 mockups idevicehelp

Video Shows iPhone 17 Mockups Based on 'Internal Documents'

Monday March 10, 2025 4:41 am PDT by
YouTuber iDeviceHelp on Friday posted a video that shows off mockups of Apple's forthcoming iPhone 17 models that are purportedly based on "internal documents." We're sharing the video here since it was made in collaboration with leaker Majin Bu, who last month published similar iPhone 17 renders that were widely corroborated by separate leakers with links to Apple's Chinese supply chain....
iOS 18

iOS 18.3.2 Update Coming Soon for iPhones

Monday March 10, 2025 7:25 am PDT by
Apple employees are internally testing iOS 18.3.2 for iPhones, according to our website's visitor logs, which have been a reliable indicator of upcoming iOS versions. The software update should be released in the next week or two. iOS 18.3.2 will be a minor update that addresses software bugs and/or security vulnerabilities. Don't expect any new features. iOS 18.3.2 will be an interim...
iOS 18

Apple Releases iOS 18.3.2 With Bug Fixes

Tuesday March 11, 2025 10:33 am PDT by
Apple today released iOS 18.3.2 and iPadOS 18.3.2, minor updates for the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.3.2 and iOS 18.3.2 come a month after Apple released iOS 18.3.1 and iPadOS 18.3.1. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release...
Apple Maps vs Google Maps Feature

iOS 18.4 Adds a Highly-Requested Setting to iPhones — But Not in U.S.

Wednesday March 12, 2025 1:05 pm PDT by
iPhones are finally getting a much-requested setting, but availability is limited. The upcoming iOS 18.4 update introduces an option to set a default navigation app, other than Apple Maps, but unfortunately this new setting is limited to users in the EU. There, you can now set an app like Google Maps or Waze as your default navigation app on the iPhone by opening the Settings app and tapping ...

Top Rated Comments

relaxedpanda Avatar
12 months ago
Stolen art. Stolen ideas. Stolen creativity. Sponsored by corporate greed and power.

The only losers who truly like this stuff are people who do nothing creative and look at these tools as some way for them to fool around with something they have zero clue how to replicate.

AI is death to the arts
Score: 15 Votes (Like | Disagree)
Geoffb9 Avatar
12 months ago
In the meanwhile , Apple’s Final Cut team is ? ??
I own Final Cut Pro but switched using DaVinci Resolve. It’s much better and they keep updating it.
I can see Apple axing the software.
I have no idea what Apple Pro software teams doing all year!
Score: 12 Votes (Like | Disagree)
xDENTALPLANx Avatar
12 months ago

The only losers who truly like this stuff are people who do nothing creative and look at these tools as some way for them to fool around with something they have zero clue how to replicate.
What are you even talking about? As a professional video editor these new tools will be an absolute game changer.

Just the ability to add a few extra frames where the camera op has cut too early will massively improve many situations I work with on a daily basis.
Score: 11 Votes (Like | Disagree)
jimthing Avatar
12 months ago
Next, you'll just paste your whole film script into these things with a few ideas, and out pops your film all done for you.

No need to pay the talent, or most of the crew. Just distribute and cash in! ?
Score: 8 Votes (Like | Disagree)
Pakaku Avatar
12 months ago

Apple has its own professional video editing software, Final Cut Pro. Final Cut Pro is a Premiere Pro competitor, and as of now, it is lacking in the AI department. Apple has not announced any AI features for Final Cut Pro, but with AI capabilities rumored to be coming to multiple apps in iOS 18 and macOS 15, we could perhaps see some new AI feature additions for Final Cut Pro.
Generative AI is all plagiarism, and not something I want to see Apple come out "ahead" in
Score: 8 Votes (Like | Disagree)
BootsWalking Avatar
12 months ago
Maybe Adobe can find a way to use AI to stop Premiere from crashing all the time.
Score: 7 Votes (Like | Disagree)