Apple Event for New iPads Still Considered 'Unlikely' Following Delays

Apple is "unlikely" to hold an event to announce new iPad Pro and iPad Air models, according to sources cited by Taiwanese supply chain publication DigiTimes.

M3 iPad Feature 3
Bloomberg's Mark Gurman already said Apple was not planning to hold an event for the new iPads, but he made this claim back in early March, before it was reported that the devices were postponed due to manufacturing delays. With the new iPads now expected to launch in early May, DigiTimes believes Apple is still not planning to hold an event.

Instead of an event, it is likely that Apple will announce the new iPads in a press release shared on its website, as it did for the MacBook Air models with the M3 chip in early March. Gurman believes Apple will announce the new iPads by the second week of May, barring any further delays due to production challenges.

Gurman said two factors contributing to the new iPads being delayed were Apple still finishing iPadOS software development for the new iPads, and advanced manufacturing techniques for the OLED displays that the devices will use.

A recap of the iPad-related products that Apple is expected to announce:

It has been nearly 18 months since Apple last released new iPads, so customers have been waiting a long time for updated models to launch. 2023 was the first year in which Apple did not release any new iPads in the device's history.

Related Roundups: iPad Air , iPad Pro
Related Forum: iPad

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Top Rated Comments

TheLinkster Avatar
12 months ago
I wonder which set of dice Gurman is playing with today.
Score: 10 Votes (Like | Disagree)
jclardy Avatar
12 months ago
The real delay is probably in the marketing department. "How do we sell a device that is barely more capable than the 2018 model in 2024?"

MBP/MBA all have high end software that differentiates them from year to year even with small performance gains. On iPad...you really don't have that.
Score: 9 Votes (Like | Disagree)
MayaUser Avatar
12 months ago
Ok digitimes, we already got this from Mark G weeks ago..dont need to copy paste
Score: 7 Votes (Like | Disagree)
Yourbigpalal83 Avatar
12 months ago
OH FOR THE LOVE OF GOD...JUST ANNOUNCE THE DAMN THINGS ALLREADY. This is the most frustrating product release ever.

Heres the deal. I'm not wealthy...far from it, and yes i know to apple that means im worthless... I've been trying to save what i can for 5 months now enough money to get a damn OLED iPad when they finally release as i've wanted an OLED iPad ever since i got my first OLED iPhone.

I can go out right now and buy a brand new top of the line OLED TV today, but no as tempted as i am, i am holding out for the OLED iPad first.

Heres my problem. I know how much the OLED TV is! I have the money for it and i know its avalabe. I dont know when the new OLED Ipads will be avalable and how much they will cost!

ITS HARD TO SAVE UP FOR SOMETHING WHEN YOU DONT KNOW HOW MUCH IT WILL COST AND WHEN THE HELL IT WILL BE OUT!
Score: 6 Votes (Like | Disagree)
gleepskip Avatar
12 months ago
Tim needs to call Elon to see if Apple can license the name “The Boring Company” from him.
Score: 6 Votes (Like | Disagree)
slippery-pete Avatar
12 months ago

The real delay is probably in the marketing department. "How do we sell a device that is barely more capable than the 2018 model in 2024?"

MBP/MBA all have high end software that differentiates them from year to year even with small performance gains. On iPad...you really don't have that.
Simple solution, don't buy one.
Score: 4 Votes (Like | Disagree)