Apple Updates Internal 'Unreleased Products' Document Amid Rumors of New iPads and Macs

Apple today updated an internal support document about "unannounced or unreleased products," according to a proven source familiar with the matter. The update comes amid rumors that Apple is planning to release new iPads and Macs soon, although there is no guarantee that these things are directly related, and coincidences happen.

M3 iPad Feature 3
The document informs Apple support advisors how to respond to a customer's potential questions about unannounced products and services, or announced but still unreleased products. The document was "restructured and optimized" today, according to Apple's changelog, but we do not know what specific changes were made.

Apple plans to announce updated iPad Pro, iPad Air, and MacBook Air models by late March, according to Bloomberg's Mark Gurman.

The next iPad Pro models are widely expected to be the first iPads equipped with brighter and more vivid OLED displays. Other rumored or likely features for the iPad Pro include the M3 chip, MagSafe wireless charging, a redesigned Magic Keyboard with a larger trackpad and an aluminum top casing, and a landscape-oriented front camera.

A larger 12.9-inch iPad Air is expected alongside an updated 10.9-inch model. Other rumored or likely features for the iPad Air include the M2 chip, a redesigned rear camera bump, Wi-Fi 6E support, and Bluetooth 5.3.

The 13-inch and 15-inch MacBook Air are expected to be updated with the M3 chip simultaneously, with key benefits over the M2 chip including faster performance and hardware-accelerated ray tracing for improved graphics rendering in games.

No major design changes are expected for the MacBook Air this year, but the laptops will likely gain support for Wi-Fi 6E like other Macs.

Apple already updated the 14-inch MacBook Pro, 16-inch MacBook Pro, and 24-inch iMac with the M3 chip in October 2023.

Apple often releases a new iPhone color option in March or April too.

Popular Stories

iOS 18

Apple Says iOS 18.4 Will Be Released in April With These New Features

Wednesday February 26, 2025 7:15 am PST by
In a recent press release, Apple confirmed that iOS 18.4 will be released in April. From the Apple News+ Food announcement:Coming with iOS 18.4 and iPadOS 18.4 in April, Apple News+ subscribers will have access to Apple News+ Food, a new section that will feature tens of thousands of recipes — as well as stories about restaurants, healthy eating, kitchen essentials, and more — from the...
Generic iPhone 17 Feature With Full Width Dynamic Island

Latest iPhone 17 Series CAD Images in Line With Redesign Rumors

Friday February 28, 2025 2:51 am PST by
Apple is expected to embrace a new camera system design for some models in its upcoming iPhone 17 series, and the latest purported CAD images don't deviate from what we have been hearing lately about Apple's new lineup. If you do not like the sound of an iPhone with a Google Pixel-style camera bar, look away now. Seasoned leaker Sonny Dickson shared the following images in a post on X...
iphone 16e usb c feature

Apple Provides Reason for iPhone 16e's Lack of MagSafe

Friday February 28, 2025 4:39 am PST by
Apple has offered a reason why the iPhone 16e doesn't include MagSafe, one of the more notable omissions from its latest entry-level smartphone. According to Apple representatives who spoke to Daring Fireball's John Gruber, MagSafe is not included in the iPhone 16e because "most people in the iPhone 16e's target audience exclusively charge their phones by plugging them into a charging...
apple intelligence black

These New Apple Intelligence Features Are Coming in iOS 18.4

Friday February 28, 2025 3:17 pm PST by
iOS 18.4 was supposed to bring new Apple Intelligence Siri features, but Apple ended up needing to pull those capabilities from the update to continue testing. There are fewer new Apple Intelligence additions now, but there are still some new features that will make the update worth installing when it comes out in April. Priority Notifications Apple introduced Priority Notifications back at ...
Generic iOS 19 Feature Mock Light

iOS 19 Rumored to Include These New Features for Your iPhone

Saturday March 1, 2025 11:00 am PST by
iOS 19 is still around three months away from being unveiled, but there are plenty of rumors about the upcoming update. Below, we recap iOS 19 rumors so far. Redesigned Camera App A leak earlier this year allegedly revealed a redesigned Camera app coming with iOS 19. On his YouTube channel Front Page Tech in January, Jon Prosser shared a video showing what the new Camera app will...
cook trump

Trump Responds to Apple Keeping Diversity Policies

Wednesday February 26, 2025 6:32 am PST by
In an all-caps post on Truth Social today, U.S. President Donald Trump said Apple should fully end its diversity, equity, and inclusion (DEI) policies. Tim Cook meeting with President Trump in 2017 "APPLE SHOULD GET RID OF DEI RULES, NOT JUST MAKE ADJUSTMENTS TO THEM," he wrote. Trump's post comes one day after Apple held its annual shareholders meeting, during which a majority of...
apple watch ultra snow

6 Features Coming to the Apple Watch Ultra 3

Tuesday February 25, 2025 9:00 am PST by
The Apple Watch Ultra 3 is expected to launch later this year, arriving two years after the previous model with a series of improvements. While no noticeable design changes are expected for the third generation since the company tends to stick with the same Apple Watch design through three generations before changing it, there are a series of internal upgrades on the way. By the time the ...
airpods pro purple

Here's When AirPods Pro 3 Are Rumored to Launch

Monday February 24, 2025 9:14 am PST by
According to a post on X today from a leaker known as Kosutami, Apple plans to launch AirPods Pro 3 in May or June this year. The leaker also claimed that an AirTag 2 will launch around the same time. Kosutami is best known as a collector of prototype Apple hardware, but they have occasionally shared accurate information about Apple's future product plans. For example, they accurately...
apple c1

How Fast is Apple's First-Ever 5G Modem? The Results Are Surprising

Friday February 28, 2025 10:08 am PST by
iPhone 16e reviews are now out, and Apple's custom-designed C1 modem has been put to the test. The results so far are quite surprising, as the C1's speeds are not as slow compared to Qualcomm modems as originally expected. While the C1 does not support ultra-fast mmWave 5G in the U.S., it appears to offer comparable 5G performance to Qualcomm's Snapdragon X71 modem found in the iPhone 16,...

Top Rated Comments

Elusi Avatar
13 months ago

my wild prediction: at least the 12,9 version will have M3 Pro as an paid upgrade
My tame prediction: you're wrong :D
Score: 6 Votes (Like | Disagree)
Mousse Avatar
13 months ago

Apple today updated an internal support document about "unannounced or unreleased products," according to a proven source familiar with the matter.
Ah yes. Time once again to find the leaks. No doubt there are different versions of that internal support document.?
Score: 5 Votes (Like | Disagree)
adamw Avatar
13 months ago
New Products from Apple (potentially) coming soon is a good thing!
Score: 4 Votes (Like | Disagree)
andrewxgx Avatar
13 months ago
my wild prediction: at least the 12,9 version will have M3 Pro as an paid upgrade
Score: 4 Votes (Like | Disagree)
Mrkevinfinnerty Avatar
13 months ago

my hope - the pros will get two usb-c ports because audio and video creators need more ports, unless iPadOS will get less latency audio support over the air.

i know, most ipads are used for content consumption. The question is, what does „pro“ mean?
Means it costs more.
Score: 4 Votes (Like | Disagree)
Elmo1938 Avatar
13 months ago
did I miss it? shouldn't there be a new iMac 27 or iMac 32 on tht list?:apple:?
Score: 3 Votes (Like | Disagree)