Google today announced the launch of a new "Help me Write" feature that is available for the Chrome browser on both Macs and Windows PCs. It is a tool that is able to help users start writing something, or refine something that's already been written.
Help me Write uses the Gemini model that Google announced back in December. At the time, Google said that Gemini was its most capable and general model to date, created through large-scale collaborative efforts by teams across Google.
According to Google, the Help me Write feature can be used for everything from online reviews to support requests to product listings. The AI model is able to understand the context of the webpage that the user is on to provide suggestions for relevant content.
As an example, a person writing a review for a pair of shoes might see suggestions that include key features from the product page that support the user's opinion to make a review more valuable. For an online listing of something that's being sold on eBay or another site, users can write a quick outline and have the Help me Write feature provide a more well-written summary. The same goes for online support inquiries.
Help me Write is available in Chrome M122, and it can be used in the United States in English. The feature can be enabled by signing into Chrome, selecting the Settings option from the three-dot menu, and navigating to the Experimental AI page. To use it, right click on any open text field in Chrome and choose the Help me Write option.
Thursday January 29, 2026 10:07 am PST by Joe Rossignol
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
Monday January 26, 2026 1:55 pm PST by Joe Rossignol
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch.
Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More
Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Monday January 26, 2026 3:56 pm PST by Juli Clover
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released.
iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Tuesday January 27, 2026 2:39 pm PST by Joe Rossignol
Update: Apple Creator Studio is now available.
Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year.
A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
Thursday January 29, 2026 2:40 pm PST by Joe Rossignol
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain.
Prices for RAM and NAND storage chips are surging lately due to high demand from companies building out AI servers, resulting in supply constraints.
Cook said that rising memory chip prices had a "minimal impact" on Apple's gross margin in the...
As an example, a person writing a review for a pair of shoes might see suggestions that include key features from the product page that support the user's opinion to make a review more valuable.
Chrome auto-populating a review with regurgitated manufacturer talking points from the product page may make the review more valuable for the manufacturer selling the product, but it doesn't make the review more valuable for a potential customer looking for an unbiased opinion.
Help me plagiarize? Teachers are having a hard enough time trying to determine if kids are writing their own stuff or not. Things like this just make it worse
“Okay, here's a generic comment you could use on MacRumors:”
"I'm excited to see what Apple has in store for their upcoming product lineup. They always seem to push the boundaries of innovation, and I can't wait to see how they continue to improve their devices. Fingers crossed for some exciting announcements soon!"
