Black Friday is now just four days away, and big discounts are in full swing across the Internet and in select retail location. In this article, we're focusing on Apple accessories like the AirTag, iPhone 15 cases, MagSafe chargers, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Starting with the AirTag 4-Pack, Amazon has the tracking accessory multi-pack for $79.99, down from $99.00. This is a solid second-best price on this device, and you can get a solo AirTag for $23.99, down from $29.00.
For MagSafe Chargers, we're tracking two great deals at Amazon and Woot. Amazon has the MagSafe Charger for $29.00, down from $39.00, which is just a couple dollars off from the all-time low price on the accessory.
At Woot, you can get the MagSafe Duo Charger for $79.99 in new condition, down from $129.00. This one is a new all-time low price for Black Friday 2023, and the steepest discount we've ever seen on this accessory from any retailer.
Lastly, Amazon has quite a few discounts on Apple's official MagSafe cases for the iPhone 15 and iPhone 15 Pro. You can find every case listed below by model, and many are seeing multiple colors hitting record low prices. There's also the MagSafe FineWoven Wallet with Find My support for $47.99, down from $59.00.
You can find all the Apple Black Friday Deals currently available in our dedicated post. For everything else, we're keeping track of all of the season's best Apple-related deals in our Black Friday roundup, so be sure to check back throughout the month for an updated list of all the most notable discounts you'll find for Black Friday 2023.
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then.
We've rounded up a list of everything that we're still waiting to see from Apple in 2025.
iPhone 17, 17 Air, and 17 Pro - We get...
A common complaint about the iPad Pro is that the iPadOS software platform fails to fully take advantage of the device's powerful hardware.
That could soon change.
Bloomberg's Mark Gurman today said that iPadOS 19 will be "more like macOS."
Gurman said that iPadOS 19 will be "more like a Mac" in three ways:Improved productivity
Improved multitasking
Improved app window management...
Apple's upcoming foldable iPhone (or "iPhone Fold") will feature two screens as part of its book-style design, and a Chinese leaker claims to know the resolutions for both of them.
According to the Weibo-based account Digital Chat Station, the inner display, which is approximately 7.76 inches, will use a 2,713 x 1,920 resolution and feature "under-screen camera technology." Meanwhile, the...
Thursday April 10, 2025 4:19 am PDT by Tim Hardwick
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small...
Apple is working on a new version of the Vision Pro with two key advantages over the current model, according to Bloomberg's Mark Gurman.
Specifically, in his Power On newsletter today, Gurman said Apple is developing a new headset that is both lighter and less expensive than the current Vision Pro, which starts at $3,499 in the U.S. and weighs up to 1.5 pounds.
Gurman said Apple is also...
On this week's episode of The MacRumors Show, we catch up on the latest iOS 19 and watchOS 12 rumors, upcoming devices, and more.
Subscribe to The MacRumors Show YouTube channel for more videos
Detailed new renders from leaker Jon Prosser claim to provide the best look yet at the complete redesign rumored to arrive in iOS 19, showing more rounded elements, lighting effects, translucency, and...
It was a big week for leaks and rumors in the Apple world, with fresh claims about iOS 19, the iPhone 17 Pro, and even the 20th anniversary iPhone coming a couple of years from now.
Sources also spilled the tea on the inner turmoil at Apple around the Apple Intelligence-driven Siri revamp that has seen significant delays, so read on below for all the details on these stories and more!
iOS ...
Saturday April 12, 2025 9:44 am PDT by Juli Clover
Apple and other electronics manufacturers have received a break from Trump's reciprocal tariffs, with the U.S. Customs and Border Protection agency sharing a long list of products excluded from the levies last night.
iPhones, Macs, iPads, Apple Watch, and other Apple devices will not be subject to the 125 percent tariffs that have been put in place on imported Chinese goods, nor will Apple...
They can’t even give those FineWoven cases away…lol
I think they would struggle to pay people to take them. I'm really surprised they got through Apples testing... unless they just thought people would accept this.
Ive noticed this on a few of their accessories too... the white plastics scratch up like crazy (see AirPods charge cases etc).
There are much better plastic finishes they could use.
The best prices on Apple stuff, with the exception of their refurbished store... is almost always from other retailers.
Apple probably wants to try to preserve its image by avoiding too much "manufacturer discounting" which can cheapen a brand. They leave that to the retailers where discounts are more common/expected in general.
Apple have never discounted products in store... they give away vouchers and have student pricing... but nothing more.
Over the years they have but it's rare. For example, the original iPhone was discounted $200 less than three months after launch. Apple also routinely lowers retail prices of previous generation models which could be considered a discount but, again, traditional sales and discounts are still rare. Gift cards and/or limited time trade-in bonuses is the approach Apple typically takes for "shopping events" like Black Friday and Cyber Monday.
I don't think certain discounts 'cheapen' a brand. I think a decent thing they could do is temporally lower a devices price when an update is imminent. Although the device is fine, when a consumer buys a device at full price and the update is available the next day... that can hit customer loyalty more than cheapening the brand.
Other companies have discounts.. and Ive never thought that would cheapen their brand.
But I think butterfly keyboards and the like certainly 'damage' the brand, absolutely.
Too much discounting can often be viewed as "cheapening" a consumer goods brand especially when that brand is considered premium, luxury, upscale, etc.