Apple Uses Tiny QR Codes to Track Display Manufacturing Failures and Cut Costs

Apple etches iPhone displays with small QR codes that let it precisely track the number of defective screens that are thrown out by suppliers, according to a new report from The Information.

iphone 15 sizes
One barcode is the size of a grain of sand and can be viewed only with special equipment, while the other is on the inside of the display along the bezel. Apple spent millions of dollars developing the barcode process and installing laser scanning equipment at Lens Technology and Biel Crystal, two manufacturers that make the ‌iPhone‌'s cover glass.

With this system, Apple has a precise count of every piece of glass produced by Lens and Biel, and an exact read on how much material is wasted due to defects. A source that spoke to The Information said that when the barcodes were first implemented, Apple found that as many as three out of 10 pieces of cover glass were thrown away due to manufacturing errors, and with pressure from Apple, the suppliers have been able to cut that down to one in 10. Because Apple pays for production, lowering error rates has saved it hundreds of millions of dollars.

Apple has used the display barcodes to streamline manufacturing since 2020, and the company is able to see which company made the glass and the date it was manufactured for tracking production level and yield rate. Other ‌iPhone‌ components have had small barcodes to trace defects or find the source of leaks for many years, but prior to the display system, barcodes were primarily used for metal parts.

The Information's full report goes into more detail on the barcode, including the complex, multi-step process that Apple uses to get the barcodes onto the displays.

Popular Stories

maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in a Few Months With These 12 New Features

Thursday June 26, 2025 2:00 am PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are around three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
CarPlay Ultra Climate Controls

Here's Which Vehicle Brands Will and Won't Offer Apple's CarPlay Ultra

Friday June 27, 2025 9:52 am PDT by
Apple last month announced the launch of CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. There was news this week about which automakers will and won't offer CarPlay Ultra, and we have provided an updated list below. CarPlay Ultra is currently limited to newer Aston Martin vehicles in the U.S. and Canada. Fortunately, if you cannot...
apple watch ultra 2 new black

Apple Watch Ultra 3 Finally Coming After Two-Year Hiatus

Tuesday June 24, 2025 3:40 am PDT by
Apple will finally deliver the Apple Watch Ultra 3 sometime this year, according to analyst Jeff Pu of GF Securities Hong Kong (via @jukanlosreve). The analyst expects both the Apple Watch Series 11 and Apple Watch Ultra 3 to arrive this year (likely alongside the new iPhone 17 lineup, if previous launches are anything to go by), according to his latest product roadmap shared with...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...

Top Rated Comments

GMShadow Avatar
23 months ago

If these millions of dollars would be invested in QA rather than a microscopic QR code.

Apple found that as many as three out of 10 pieces of cover glass were thrown away due to manufacturing errors, and with pressure from Apple, the suppliers have been able to cut that down to one in 10. Because Apple pays for production, lowering error rates has saved it hundreds of millions of dollars.
This is QA.
Score: 25 Votes (Like | Disagree)
havaloc Avatar
23 months ago
It's probably a Data Matrix code, not a QR code.

https://en.wikipedia.org/wiki/Data_Matrix

"The most popular application for Data Matrix is marking small items, due to the code's ability to encode fifty characters in a symbol that is readable at 2 or 3 mm2 (0.003 or 0.005 sq in) and the fact that the code can be read with only a 20% contrast ratio.[1] ('https://en.wikipedia.org/wiki/Data_Matrix#cite_note-1') A Data Matrix is scalable; commercial applications exist with images as small as 300 micrometres (0.012 in) (laser etched on a 600-micrometre (0.024 in) silicon device) and as large as a 1 metre (3 ft) square (painted on the roof of a boxcar ('https://en.wikipedia.org/wiki/Boxcar')). Fidelity of the marking and reading systems are the only limitation. The US Electronic Industries Alliance ('https://en.wikipedia.org/wiki/Electronic_Industries_Alliance') (EIA) recommends using Data Matrix for labeling small electronic components.[2] ('https://en.wikipedia.org/wiki/Data_Matrix#cite_note-Stevenson-2')"
Score: 14 Votes (Like | Disagree)
zilchfox Avatar
23 months ago

If these millions of dollars would be invested in QA rather than a microscopic QR code.
Did… did you even read the article before replying?
Score: 14 Votes (Like | Disagree)
Attirex Avatar
23 months ago
next level sh*t right there. :D

Apple execs prob have barcodes, too.
Score: 13 Votes (Like | Disagree)
sack_peak Avatar
23 months ago
This is a supply chain dream... I am surprised this has not been implemented chain-wide a dozen years ago.

These "waste" may end up being sold as spare parts for unauthorized repairs or be used to manufacture fake iPhones that runs Android skinned with iOS UI & a 30nm SoC.

These fake iPhones proliferate poor nations with weak IP law implementations.

25 years ago LCD TVs sold at $15,000 ('https://www.zdnet.com/article/flat-tv-big-price/').



Today it is under $150.

The price became that low when production yield became that perfect.
Score: 11 Votes (Like | Disagree)
sack_peak Avatar
23 months ago

If these millions of dollars would be invested in QA rather than a microscopic QR code.
The QR code acts like an serial # per part/component. Doing that helps automate QA eliminating human error or intervention.
Score: 10 Votes (Like | Disagree)