'iPhone 15 Ultra' Could Still Replace 'Pro Max' Model This Year
Apple's upcoming high-end 6.7-inch iPhone 15 model may be called the "iPhone 15 Ultra" after all, replacing the "Pro Max" title, a new rumor claims.
In a September 2022 edition of his weekly "Power On" newsletter, Bloomberg's Mark Gurman said there was "potential" for an iPhone 15 Ultra to replace the iPhone 15 Pro Max this year. While the name change was prevalent in several rumors from influential sources like Apple analyst Ming-Chi Kuo in late 2022 and early 2023, the idea has since faded and emphasis has shifted to Apple releasing such a model as a new high-end device next year instead. Now, AppleInsider's Andrew O'Hara claims that the "iPhone 15 Ultra" name is back:
O'Hara does not have much of a track record for Apple rumors, but he did share accurate renders of the second-generation AirPods Pro before they launched last year. With its larger display, longer battery life, and periscope telephoto camera with 6x optical zoom, the top-tier iPhone could justify the "Ultra" moniker.
Apple's naming choices are subject to change throughout a product's development process, often explaining why new devices are titled differently to what rumors have come to suggest. For example, the AirPods Max were largely expected to be called the "AirPods Studio." Most recently, visionOS was widely expected to be called "xrOS." The rumored name was found littered throughout Apple's materials following WWDC, indicating that visionOS was a last-minute switch. Whether Apple will change the name of its "Pro Max" model this year is unknown, but the idea was likely under consideration at minimum and could still be on the table.
Popular Stories
Wednesday September 17, 2025 2:56 pm PDT by
Juli CloverIt's been two days since iOS 26 was released, and Apple's new Liquid Glass design is even more divisive than expected.
Any major design change can create controversy as people get used to the new look, but the MacRumors forums, Reddit, Apple Support Communities, and social media sites seem to feature more criticism than praise as people discuss the update.
Complaints
There are a long...
iOS 26 was finally released on Monday, but the software train never stops, and the first developer beta of iOS 26.1 will likely be released soon.
iOS 18.1 was an anomaly, as the first developer beta of that version was released in late July last year, to allow for early testing of Apple Intelligence features. The first betas of iOS 15.1, iOS 16.1, and iOS 17.1 were all released in the second ...
As reported by Bloomberg today, some of the new iPhone 17 Pro and iPhone Air models on display at Apple Stores today are already scratched and scuffed.
French blog Consomac also reported on this topic.
The scratches appear to be most prominent on models with darker finishes, including the iPhone 17 Pro and Pro Max in Deep Blue, and the iPhone Air in Space Black.
Images Credit: Consoma ...
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small ...
Apple released iOS 26 on September 15, and it's now available for all iPhone users with a compatible device. There are a lot of changes and features to learn about, so if you want a quick, easy-to-read list that outlines what's new, we've got you covered.
Design
Liquid Glass design that reflects light and refracts what's underneath. It's system wide, with dynamic tab bars and toolbars...
iOS 26's new Liquid Glass interface has been criticized for making some content illegible in certain circumstances, and now the UI design is reportedly causing another unusual visual problem for some users.
Liquid Glass adds subtle glowing effects to the corners of app icons, creating a dynamic glass-like appearance with depth and parallax effects. However, as noted by Gizmodo, this design...
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions.
The update will have a build number of 23A350, or similar, the account said.
It is likely that iOS 26.0.1 will fix a camera-related bug on the new iPhone Air and iPhone 17 Pro models. In his iPhone Air review, CNN Underscored's Henry T. ...
