Apple is sunsetting its long-running iTunes Movie Trailers app as it begins hosting movie trailers exclusively in the company's flagship TV app, MacRumors can report.
Hints of Apple's plan first emerged on August 9, when MacRumors discovered a non-linked banner on the iTunes Movie Trailers website that reads "Apple TV app is the new home of iTunes Movie Trailers." The same banner has since started showing up on both of Apple's iOS and tvOS apps of the same name.
Then last night, some Apple TV users in the United States reported seeing a new section in the TV app titled "Watch the Latest Trailers," with a main selection card showing the original iTunes Movie Trailers logo, but titled "Movie & TV Trailers."
The new section in the TV app is not yet showing for users in the United Kingdom, and possibly elsewhere, and when iPhone and iPad users in the U.K. tap the banner in the original iTunes Movie Trailers app they are bounced back to the app, suggesting Apple has not yet completed its rollout of the merge.
Regardless, the writing appears to be on the wall for the iTunes Movie Trailers app, which hasn't been updated in five years. The free app was launched on iOS in October 2011 in the U.S., offering iPhone and iPad users easy access to Apple's library of movie trailers. Closing the app is likely part of Apple's strategy to gradually wind down the iTunes branding and bring all of its video content under the same umbrella.
It's not entirely clear what this means for Apple's iTunes Movie Trailers website, which is still sporting some archaic interface elements that don't at all align with Apple's modern web design.
The site has been hosted on apple.com since the late 1990s and was originally titled "Quicktime Movie Trailers," to showcase Apple's QuickTime software and its ability to host downloadable movie trailers online at high resolution – higher than many Hollywood movie studios could achieve – in the days before YouTube.
Friday January 17, 2025 2:42 pm PST by Joe Rossignol
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app.
Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
Sunday January 19, 2025 6:58 am PST by Joe Rossignol
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action.
Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
Thursday January 16, 2025 6:45 am PST by Joe Rossignol
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website.
Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50.
We have outlined some examples below:
Device
New Value
Old Value
iPhone 15 Pro Max
Up to $630
U ...
Thursday January 16, 2025 12:39 pm PST by Juli Clover
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features.
Notification Summary Changes
Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines.
For...
Saturday January 18, 2025 10:28 am PST by Joe Rossignol
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr.
The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models:
iPhone 16
iPhone 16 Plus
iPhone 16 Pro
iPhone 16 Pro Max
iPhone 15
iPhone 15 Plus
iPhone 15 Pro
iPhone 15 Pro Max
iPhone 14
iPhon...
Monday January 20, 2025 9:01 am PST by Joe Rossignol
A new iPhone SE is widely rumored to launch this year, and the device has potentially been confirmed today by known leaker Evan Blass.
In a private social media post, Blass shared an image of what appears to be source code mentioning an iPhone SE (4th Gen), which casts doubt on the alternative "iPhone 16E" name rumored for the device. However, the name in the source code could be a...
Sunday January 19, 2025 8:11 am PST by Joe Rossignol
After a four-year wait, a new AirTag is finally expected to launch in 2025. Below, we recap rumored upgrades for the accessory.
A few months ago, Bloomberg's Mark Gurman said Apple was aiming to release the AirTag 2 around the middle of 2025. While he did not offer a more specific timeframe, that means the AirTag 2 could be announced by the end of June.
The original AirTag was announced...
Friday January 17, 2025 3:38 pm PST by Juli Clover
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max.
We know the iPhone 17 Air is going to be super slim, but...
Slightly off topic - I wonder how long iTunes is going to stay around?
Both as a brand as as the actual service.
I mean it looks embarrassingly old in the Music app now.
Surely it makes sense for Apple to give it its own app on all Apple platforms so that Music can move forward?
Music does seem to be a little bit of a prisoner of the past still:
i.e. the way it has to host iTunes Music Store, your library and integrate downloaded music and iTunes music into your Apple Music streaming library.
This is a very unApple thing - they're usually ruthless about killing 'legacy' services/features.
They're not gonna kill the iTunes Store. iTunes is still the only place to buy music digitally, and they spent too long getting all the record labels and estates to host their music onto iTunes. Remember in November 2010 when there was a massive frenzy that Apple got the entire Beatles catalog on iTunes, which at the time was considered impossible. It was such a big thing that they had billboards all across the US and UK announcing "Yes! We finally did it! We actually got the Beatles!"
They may rebrand the iTunes Store as the Apple Music Store, but they're not gonna get rid of the store. It would be a stupid move to do that and be a loss of a revenue stream.
