Starting with iOS 17, iPadOS 17, and macOS Sonoma, Safari automatically removes tracking parameters from URLs while in Private Browsing Mode, in order to prevent cross-website tracking. When a tracking parameter is detected while browsing or copying a link, Apple says Safari strips the identifying components of the URL, while leaving the rest intact. The links will still work as expected, but will no longer have unique identifiers.
Apple calls this new feature Advanced Tracking and Fingerprinting Protection, and it also works for links shared in the Messages and Mail apps. It can even be enabled for regular Safari browsing. On the iPhone, open the Settings app, tap Safari → Advanced → Advanced Tracking and Fingerprinting Protection, and select All Browsing. Users can also turn off the feature in this menu if they prefer not to use it at all.
In a WWDC 2023 video for developers, Apple shared an example of a URL before and after the tracking parameters are removed. The original URL has a unique "click_id" parameter that advertisers can use to track a user's activity across websites. Safari automatically removes this parameter to protect the user's privacy.
iOS 17 and macOS Sonoma will be released later this year, and are currently available in beta for users with an Apple developer account.
Monday February 3, 2025 1:15 pm PST by Juli Clover
Apple does not approve of the "Hot Tub" pornography app that was released for the iPhone in the EU using alternative app distribution, Apple said in a statement to MacRumors. Further, Apple is concerned about the potential user safety risks with a pornography app, and says that it undermines consumer trust in the Apple ecosystem.
We are deeply concerned about the safety risks that hardcore...
Tuesday January 28, 2025 11:48 am PST by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
iPhone 17 Pro concept based on rumors
Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025:
More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
Tuesday February 4, 2025 8:00 am PST by Juli Clover
Apple today announced the launch of a new app called "Invites," which is designed to allow users to plan events like birthday parties, graduations, vacations, baby showers, and more.
"With Apple Invites, an event comes to life from the moment the invitation is created, and users can share lasting memories even after they get together," said Brent Chiu-Watson, Apple's senior director of...
Sunday February 2, 2025 6:15 am PST by Joe Rossignol
Apple previously teased that Powerbeats Pro 2 would be released in 2025, and now an announcement date has leaked. Bloomberg's Mark Gurman today said Apple plans to unveil the wireless earbuds on Tuesday, February 11.
Powerbeats Pro 2 will be priced at $250 in the U.S., he said.
Powerbeats Pro are a sportier, fitness-focused alternative to AirPods Pro with built-in, adjustable ear hooks...
Sunday February 2, 2025 8:34 am PST by Joe Rossignol
Starting next week, Apple's retail stores will no longer offer AppleCare+ plans as a one-time purchase, according to Bloomberg's Mark Gurman.
Instead, he said the stores will only offer AppleCare+ as a subscription. For example, AppleCare+ for the iPhone 16 Pro Max costs $9.99 per month, or $199 upfront for two years. The latter option would no longer be available at Apple's stores....
Sunday February 2, 2025 6:42 am PST by Joe Rossignol
As early as this week, Apple plans to introduce a new iCloud-based service for event invites, according to Bloomberg's Mark Gurman.
In his Power On newsletter, Gurman said the new service is codenamed "Confetti" within Apple. He said the service will offer users a "new way to invite people to parties, functions, and meetings." He did not say if this functionality would be available through a ...
January has come to a close, with Apple pushing out iOS 18.3 and related software updates in the final week of the month to deliver some refinements for Apple Intelligence, security fixes, and more.
We're looking ahead to more substantial updates with iOS 18.4, while we also shared news and rumors about AirPods and the upcoming "iPhone 17 Air," so read on below for all the details!
iOS...
On this week's episode of The MacRumors Show, we talk through all of the latest rumors about the iPhone SE 4 as it nears launch.
Subscribe to The MacRumors Show YouTube channel for more videos
The fourth-generation iPhone SE is widely rumored to feature an iPhone 14-style all-screen design with a 6.1-inch OLED display, Face ID, and USB-C. Images of dummy models showcasing the new design were ...
Great, saves me editing them out when I paste them into my nav window. FB continuing to get a hammering from Apple. No wonder Zuckeberg keeps a VR head set over his head most of the day.
A great idea. No doubt some companies will claim this is "anti-competitive," a flagrant abiuse of Apple's market power, and will lead to anarchy, death, destruction lower profits unless the government steps in and forces Apple stop this dangerous practice...
