Kuo: Apple's Mixed-Reality Headset Could Launch as Late as 2024

Apple's mixed-reality headset could launch as late as the fourth quarter of 2023 or early 2024, according to Apple analyst Ming-Chi Kuo.

apple ar concept kane purpleApple headset concept by designer Marcus Kane

Kuo shared the information in a tweet earlier today, noting that the latest forecast represents a delay over the previous third quarter of 2023 prediction for mass shipments of the headset. He added that investors are more interested in whether the product announcement will convince customers that "Apple's AR/MR headset device is the next star in consumer electronics," rather than shipment numbers. If the device does launch this year, shipments are likely to be even lower than existing estimates, he added.

Morgan Stanley analysts believe Apple's headset will enter mass production in October and launch by December, just in time for the holiday period – a time frame that broadly mirrors Kuo's forecast. Apple's supply chain is apparently preparing to assemble only 300,000 to 500,000 headsets in 2023.

Apple's headset is widely expected to be announced today during its WWDC keynote, so there may soon be further information about when the device will launch. Follow along on MacRumors.com and @MacRumorsLive on Twitter for full coverage of Apple's announcements throughout the day.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

Popular Stories

Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
iphone 17 pro asherdipps

iPhone 17 Pro Models Rumored to Feature Aluminum Frame Instead of Titanium Frame

Tuesday February 18, 2025 12:02 pm PST by
Over the years, Apple has switched from an aluminum frame to a stainless steel frame to a titanium frame for its highest-end iPhones. And now, it has been rumored that Apple will go back to using aluminum for three out of four iPhone 17 models. In an investor note with research firm GF Securities, obtained by MacRumors this week, Apple supply chain analyst Jeff Pu said the iPhone 17, iPhone...
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
Generic iOS 18

Here's When Apple Will Release iOS 18.4

Wednesday February 19, 2025 11:38 am PST by
Following the launch of the iPhone 16e, Apple updated its iOS 18, iPadOS 18, and macOS Sequoia pages to give a narrower timeline on when the next updates are set to launch. All three pages now state that new Apple Intelligence features and languages will launch in early April, an update from the more broader April timeframe that Apple provided before. The next major point updates will be iOS ...
prioritize notifications ios 18 4

Everything New in iOS 18.4 Beta 1

Friday February 21, 2025 1:08 pm PST by
Apple finally released the first beta of iOS 18.4 to developers for testing purposes, and while the beta is lacking some of the Apple Intelligence features we were hoping for, there are some notable new additions. Subscribe to the MacRumors YouTube channel for more videos. Priority Notifications - Apple Intelligence There is a new Priority Notifications feature that can show you your most...
ios 18 4 ambient music

iOS 18.4 Adds New Ambient Music Feature

Friday February 21, 2025 11:06 am PST by
In iOS 18.4, there's a new Ambient Music option that can be added to Control Center. There are four different sound categories, including Sleep, Chill, Productivity, and Wellbeing. Each category can be added to Control Center separately, and tapping one plays a random selection of sounds or music from that particular category. You can't choose what's playing from Control Center, but if...
iPhone 16e Feature

Apple Denies Speculation Surrounding iPhone 16e's Lack of MagSafe

Friday February 21, 2025 8:01 am PST by
Apple has confirmed that its custom-designed C1 modem in the iPhone 16e has nothing to do with the device's lack of MagSafe support, according to Macworld. Following the launch of the iPhone 16e, there was some speculation online about how MagSafe magnets might have interfered with the C1 modem's cellular connectivity performance, and this was considered to be a potential reason for the...
apple launch feb 2025

Tim Cook Teases an 'Apple Launch' Next Wednesday

Thursday February 13, 2025 8:07 am PST by
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag. The post includes a short video with an animated Apple logo inside a circle. Cook did not provide an exact time for the launch, or share any other specific details, so...

Top Rated Comments

Aeolius Avatar
23 months ago
Two hours until we never have to see artists renderings again!
Score: 17 Votes (Like | Disagree)
morningsong Avatar
23 months ago
It's DOA with a price tag of 3K or up.
Score: 10 Votes (Like | Disagree)
lazyrighteye Avatar
23 months ago

It's DOA with a price tag of 3K or up.
I do not believe we'll see a $3k price tag. And by "do not believe" I mean "hope."
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
23 months ago
AR/VR is cool, but it is really not for everyone!

Willing to wait that long. I need to save money to afford this AR/VR headset. I just hope it does not end up like AirPower.

https://www.macrumors.com/2019/03/29/apple-officially-cancels-airpower/
Score: 7 Votes (Like | Disagree)
SexExpert Avatar
23 months ago
Kuo is a known shitehawk and can't be trusted.
Score: 6 Votes (Like | Disagree)
spazzcat Avatar
23 months ago

It's DOA with a price tag of 3K or up.
Maybe we should wait a few more hours and get facts instead of rumors?
Score: 5 Votes (Like | Disagree)