Gurman: Apple May Announce Drop of 'Hey Siri' Trigger Phrase at WWDC

Apple may announce a major change to Siri that would move away from the "Hey ‌Siri‌" trigger phrase currently required to invoke the virtual assistant hands-free at next week's WWDC keynote, according to Bloomberg's Mark Gurman.

siri phil schiller
In a new tweet, Gurman reiterated that the change to the ‌Siri‌ trigger phrase may be among next week's announcements. In November, Gurman reported that Apple is working on a way for ‌Siri‌ to be able to understand and respond to commands without the need to use "Hey ‌Siri‌" as a trigger-phrase. Instead, users will simply need to say "‌Siri‌."

The company is working on an initiative to drop the "Hey in the trigger phrase so that a user only needs to say "Siri"—along with a command. While that might seem like a small change, making the switch is a technical challenge that requires a significant amount of AI training and underlying engineering work.

The complexity involves Siri being able to understand the singular phrase "Siri" in multiple different accents and dialects. Having two words — "Hey Siri" — increases the likelihood of the system properly picking up the signal.

The change would bring ‌Siri‌ closer to Amazon's voice assistant, which can be triggered simply by beginning a command with "Alexa." At the time, Gurman added that Apple is also working on deeper ‌Siri‌ integrations with third-party apps and services to provide better assistance thanks to additional context.

Gurman initially said that the changes to ‌Siri‌ are expected to roll out sometime in 2023 or 2024, but his latest tweet suggests that it remains a distinct possibility for WWDC next week. Apple's mixed-reality headset is rumored to feature voice controls, so improvements to ‌Siri‌ would likely go hand-in-hand with the announcement of the new device.

Popular Stories

iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
Apple Foldable Thumb

Leak Reveals Foldable iPhone Details

Monday December 15, 2025 9:09 am PST by
The first foldable iPhone will feature a series of design and hardware firsts for Apple, according to details shared by the Weibo leaker known as Digital Chat Station. According to a new post, via machine translation, Apple is developing what the leaker describes as a "wide foldable" device, a term used to refer to a horizontally oriented, book-style foldable with a large internal display....
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...
macOS Tahoe 26 Thumb

Apple Releases macOS Tahoe 26.2 With Edge Light

Friday December 12, 2025 10:08 am PST by
Apple today released macOS Tahoe 26.2, the second major update to the macOS Tahoe operating system that came out in September. macOS Tahoe 26.2 comes five weeks after Apple released macOS Tahoe 26.1. Mac users can download the macOS Tahoe update by using the Software Update section of System Settings. macOS Tahoe 26.2 includes Edge Light, a feature that illuminates your face with soft...
apple beta 26 lineup

Apple Leak Confirms Work on Foldable iPhone, AirTag 2, and Dozens More Devices

Monday December 15, 2025 2:05 pm PST by
Last week, details about unreleased Apple devices and future iOS features were shared by Macworld. This week, we learned where the information came from, plus we have more findings from the leak. As it turns out, an Apple prototype device running an early build of iOS 26 was sold, and the person who bought it shared the software. The OS has a version number of 23A5234w, and the first...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2 and AirPods Pro 3

Thursday December 11, 2025 11:28 am PST by
Apple today released new firmware designed for the AirPods Pro 3 and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B30, up from 8B25, while the AirPods Pro 2 firmware is 8B28, up from 8B21. There's no word on what's include in the updated firmware, but the AirPods Pro 2 and AirPods Pro 3 are getting expanded support for Live Translation in the European Union in iOS...
airpods max 2024 colors

AirPods Max 2 Likely to Offer These 10 New Features

Monday December 15, 2025 7:41 am PST by
Apple released the AirPods Max on December 15, 2020, meaning the over-ear headphones launched five years ago today. While the AirPods Max were updated with a USB-C port and new color options last year, followed by support for lossless audio and ultra-low latency audio this year, the headphones lack some of the features that have been introduced for newer generations of the regular AirPods and the ...

Top Rated Comments

iBreatheApple Avatar
33 months ago
Siri can’t even understand basic phrases she understood two years ago, so… Good luck. I’m really getting cynical with it. Siri feels nearly a decade behind the competition in terms of usefulness of practical day-to-day inquiries.
Score: 77 Votes (Like | Disagree)
haydn! Avatar
33 months ago
Siri’s problems are not in how you get its attention… it’s everything after that. ?‍♂️
Score: 64 Votes (Like | Disagree)
Tofupunch Avatar
33 months ago
How about we make Siri more reliable, useful, etc. in any quantifiable way before we add complexity to the trigger phrase...??‍♂️
Score: 57 Votes (Like | Disagree)
tomtad Avatar
33 months ago
It’s worth keeping in mind it’s not the number of words but the syllables that is important. Alexa has 3, Hey Siri has 3, these can be more easily identified and is the reason Amazon chose the Alexa name. Given Siri only has 2 makes this much harder.

Also please please please can we have different phrases for different devices. So tired of wanting to talk to my HomePod and my phone or Mac then picks it up. So annoying.
Score: 49 Votes (Like | Disagree)
wikiverse Avatar
33 months ago
Great news! Now Siri can be more like my wife: Triggered more frequently when I say words like 'Serious' instead of her name, interrupt me and then provide absolutely no useful information whatsoever.
Score: 47 Votes (Like | Disagree)
smoothride Avatar
33 months ago
Lemme guess. You’ll need the shiny new iPhone 15 just to be able to do that!???
Score: 27 Votes (Like | Disagree)