Deals: Apple Watch Ultra Hits New Best-Ever Price of $729.99 ($69 Off)

The Apple Watch Ultra has hit a new all-time low price in multiple configurations today on Amazon, now available for $729.99, down from $799.00. Every model in this sale requires you to add the Apple Watch Ultra to your cart in order to see an automatic discount worth $19.01 get applied to your order.

apple watch ultra purpleNote: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

This is the lowest price we've ever tracked on any model of the Apple Watch Ultra, beating the sale price we saw over the holidays by about $10. In total you'll find five configurations of the Apple Watch Ultra priced at $729.99 today on Amazon, including multiple size options for the same band style.

Note: You won't see the deal price until checkout.

We've collected all models below, and the sales focus on the Alpine Loop for the Apple Watch Ultra. We aren't currently tracking any discounts on Trail Loop or Ocean Band options. Remember that you won't see the $729.99 price tag until you add the appropriate Apple Watch Ultra to your cart and head to the checkout screen.

Configurations include:

Be sure to visit our full Deals Roundup to shop for even more Apple-related products and accessories.

Related Roundup: Apple Deals

Popular Stories

Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
2024 App Store Awards

Apple Explains Why It Removed TikTok From the App Store in the U.S.

Sunday January 19, 2025 6:58 am PST by
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action. Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
iPhone SE Dynamic Island Majin Bu

iPhone SE 4 Leak Shows Dynamic Island, Casts Doubt on Rumored 'iPhone 16E' Name

Monday January 20, 2025 9:01 am PST by
A new iPhone SE is widely rumored to launch this year, and the device has potentially been confirmed today by known leaker Evan Blass. In a private social media post, Blass shared an image of what appears to be source code mentioning an iPhone SE (4th Gen), which casts doubt on the alternative "iPhone 16E" name rumored for the device. However, the name in the source code could be a...
iOS 19 Roundup Feature

iOS 19 Rumored to Be Compatible With These iPhones

Saturday January 18, 2025 10:28 am PST by
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr. The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models: iPhone 16 iPhone 16 Plus iPhone 16 Pro iPhone 16 Pro Max iPhone 15 iPhone 15 Plus iPhone 15 Pro iPhone 15 Pro Max iPhone 14 iPhon...
airtag 4 pack blue

AirTag 2 Launching This Year With These 3 New Features

Sunday January 19, 2025 8:11 am PST by
After a four-year wait, a new AirTag is finally expected to launch in 2025. Below, we recap rumored upgrades for the accessory. A few months ago, Bloomberg's Mark Gurman said Apple was aiming to release the AirTag 2 around the middle of 2025. While he did not offer a more specific timeframe, that means the AirTag 2 could be announced by the end of June. The original AirTag was announced...
iPhone 17 Air Size Feature

'iPhone 17 Air' With Rear Camera Bar Allegedly Shown in Leaked Photo

Tuesday January 21, 2025 12:46 pm PST by
A leaker known as "Majin Bu" today shared an alleged image of a component for the rumored, ultra-thin "iPhone 17 Air" model. The blurry, pixelated image shows a pair of rear iPhone shells with a pill-shaped, raised camera bar along the top. On the left side of the bar, there is a circular cutout that appears to be for a single rear camera. On the right side of the bar, there appears to be an ...
apple power beats pro 2

Powerbeats Pro 2 Coming Soon: Apple to Announce Them 'Imminently'

Sunday January 19, 2025 8:25 am PST by
In September, Apple said that it would be launching Powerbeats Pro 2 in 2025, and it appears the wireless earbuds are coming very soon. Powerbeats Pro 2 images found in iOS 18 code In his Power On newsletter today, Bloomberg's Mark Gurman said the Powerbeats Pro 2 are "due imminently." In addition to Apple filing the Powerbeats Pro 2 in regulatory databases last month, Gurman said Apple is...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...

Top Rated Comments

macduke Avatar
25 months ago

OMG! That is……still too expensive. ?
Seems like a great deal to me considering the titanium Apple Watch Series 7 cost $849 and wasn't ruggedized, had a smaller display, had a dimmer display with worse battery life and no loud speaker and worse GPS and no action button and so on and on...

I don't get the people who complain about the Ultra pricing when it was cheaper than the previous titanium model but with actual upgrades. People just love to complain I guess!
Score: 4 Votes (Like | Disagree)
spartan1967 Avatar
25 months ago
OMG! That is……still too expensive. ?
Score: 3 Votes (Like | Disagree)
VampyricGentleman Avatar
25 months ago

My brother in law does something similar buying and selling on facebook marketplace. Its all local sales though.
Where I live any Apple products on FB marketplace would either be to hot to handle, broken or basic old models. At least with eBay paying by PayPal means I have recourse.
Score: 2 Votes (Like | Disagree)
peneaux Avatar
25 months ago
I see titles with “best ever price” and I mistake for good price.
Score: 2 Votes (Like | Disagree)
imola.zhp Avatar
25 months ago

Pricing is getting better. I have wanted one since they came out, but I can’t justify the price. Maybe when 2nd gen comes out I can get a used 1st gen and feel better about the pricing.
Be careful with buying used apple watches. You probably already saw on MR there are some somewhat convincing fakes out there. One was for sale on FB marketplace recently near me for $350, but it was clearly a fake.
Score: 2 Votes (Like | Disagree)
surfzen21 Avatar
25 months ago

A moron I’d guess. I’ve had it since before Christmas
LMAO

Bad for them and good for you!!

Congrats on finding that deal.
Score: 2 Votes (Like | Disagree)