Apple Shares Ads Highlighting iPhone 14 Action Mode and iOS 16 Messages Undo Send

Apple today shared a new iPhone 14 ad promoting Action Mode, a camera feature that was added to the latest devices. Action Mode provides additional stabilization when capturing video while moving, making it ideal for shots that would otherwise not be possible on a smartphone without specialized equipment.


In the ad spot, a mother uses Action Mode to film her son in a race, running alongside him to capture the action. Apple has said that Action Mode is meant to replicate the stable video that you can typically only get when using a gimbal. This is the second Action Mode-specific ad that Apple has shared, first introducing a two minute Action Mode spot back in November. Action Mode is not enabled by default, but can be activated through the Action Mode icon when in video mode.

Apple has also uploaded an ad featuring the iOS 16 message undo send feature, which allow an iMessage to be unsent for a short period of time after it goes out. In the ad, a man pet sitting a lizard appears to have killed the lizard as it looks dead. He sends a text message letting his friend know that the lizard dies, when suddenly it moves. He's able to unsend the message before his friend sees it.


While Action Mode is limited to the new models, the undo send feature for the Messages app is available on all devices that are able to run iOS 16.

Popular Stories

2024 iPhone Boxes Feature

iPhones Could Cost Up to $2,300 in the U.S. Due to Tariffs, Analyst Says

Friday April 4, 2025 9:30 am PDT by
U.S. President Donald Trump on Wednesday announced that steep tariffs will be applied to imports from many countries, starting April 9. The tariffs could have a significant impact on Apple, as the company assembles the majority of iPhones in China, and products imported to the U.S. from China will be subject to a 54% tariff. iPhone prices could increase by up to 43% in the U.S. due to the...
iphone 16 pro colors 1

Is Now the Time to Upgrade Apple Devices Before Tariffs Lead to Price Increases?

Friday April 4, 2025 3:41 pm PDT by
If you have an older Apple device that you've been considering upgrading, you're probably wondering how the newly announced tariffs might impact prices going forward, and whether it's worth buying now before there's a price hike. Given analyst and economist responses to the tariffs, market panic, and Trump's stance on the current financial chaos, the answer is that making a purchase...
iOS 19 Mock WWDC25 Feature

iOS 19 Expected to Run on These iPhones

Monday March 31, 2025 5:28 pm PDT by
iOS 19 will not be available on the iPhone XR, iPhone XS, or the iPhone XS Max, according a private account on social media site X that has accurately provided information on device compatibility in the past. The iPhone XR, iPhone XS, and iPhone XS Max all have an A12 Bionic chip, so it looks like iOS 19 will discontinue support for that chip. All other iPhones that run iOS 18 are expected...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro: New 48MP Telephoto Lens May Change How Zoom Works

Thursday April 3, 2025 5:11 am PDT by
Apple is reportedly planning a major upgrade to the Telephoto camera in the iPhone 17 Pro, and while it may seem like a step back on paper, the change could actually improve real-world usability, if one leaker's claims are anything to go by. According to Majin Bu, the iPhone 17 Pro will feature a new Telephoto lens with a 48MP sensor, up from the current 12MP sensor found in the iPhone 16...
iOS 18

12 New Things Your iPhone Can Do in iOS 18.4

Tuesday April 1, 2025 4:06 am PDT by
Apple has released iOS 18.4, bringing further refinements to Apple Intelligence features, a neat new capability to iPhone 15 Pro devices, new emoji, and more. While not quite as packed with new features as Apple's preceding iOS 18 point releases, iOS 18.4 still introduces enhancements that aim to make your iPhone smarter and more intuitive. Below, we've listed 12 new things your ‌iPhone‌ ...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...

Top Rated Comments

dandyryan Avatar
29 months ago
That unsent message is still visible in the notifications of non-iOS16 users.
Score: 8 Votes (Like | Disagree)
JosephAW Avatar
29 months ago
Medic!o_O
Score: 5 Votes (Like | Disagree)
Mr. Dee Avatar
29 months ago
Can't mom just live in the moment instead of wanting to record it?
Maybe if you spent less time on the iPhone you wouldn't have thought you had killed your best friends pet.
Score: 5 Votes (Like | Disagree)
sorgo † Avatar
29 months ago

Medic!o_O
For the mom or the lizard? ?
Score: 4 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
29 months ago
iPhone 14 just got real with the shaky camera. ?‍♀️

Action Mode while surfing? Next? ??‍♀️
Score: 4 Votes (Like | Disagree)
anthogag Avatar
29 months ago
Race-With-iPhone could be a new olympic event.
Score: 3 Votes (Like | Disagree)