iPhone 15 Pro Rumored to Have These Exclusive Features as Apple Pushes Customers Towards Higher-End Models

While we're still around 10 months away from Apple introducing the iPhone 15 lineup, rumors already suggest that the higher-end Pro models will have even more exclusive features than usual compared to the standard models next year.

iPhone 15 Pro Blue Feature
In September, analyst Ming-Chi Kuo said that strong sales of iPhone 14 Pro models would likely encourage Apple to increase differentiation between the iPhone 15 Pro and iPhone 15 Pro Max and the standard iPhone 15 and iPhone 15 Plus, although it's worth noting that many hardware changes are likely planned at least a few years in advance.

There are currently at least five features rumored to be exclusive to iPhone 15 Pro models:

  • A17 chip: iPhone 15 Pro models will be equipped with an A17 Bionic chip manufactured based on TSMC's second-generation 3nm process, providing performance and efficiency improvements, according to Japanese publication Nikkei Asia. The report claimed that 2023 could mark the second year in a row in which only the Pro models of the new iPhone lineup feature Apple's latest chip.
  • Faster USB-C port: iPhone 15 Pro models will feature a USB-C port with support for at least USB 3.2 or Thunderbolt 3, according to analyst Ming-Chi Kuo, which would result in the devices having significantly faster data transfer speeds with a cable compared to existing iPhones with Lightning. Kuo said the USB-C port on standard iPhone 15 models will remain limited to USB 2.0 speeds like Lightning.
  • Increased RAM: iPhone 15 Pro models will be equipped with an increased 8GB of RAM, according to Taiwanese research firm TrendForce, while the standard models will likely continue to have 6GB of RAM as they do currently. Additional RAM can allow apps like Safari to keep more content active in the background, preventing the app from reloading content when reopened.
  • Solid-state buttons: iPhone 15 Pro models will feature solid-state volume and power buttons, according to Kuo. The analyst said the devices will be equipped with two additional Taptic Engines that provide haptic feedback to simulate the feeling of pressing the buttons, without them physically moving, similar to the Home button on the latest iPhone SE or the trackpad on newer MacBooks.
  • Increased optical zoom for iPhone 15 Pro Max: The iPhone 15 Pro Max will feature a periscope telephoto lens, according to Kuo. This could result in the device having at least 10x optical zoom, compared to 3x on iPhone 14 Pro models.

Due to the increased differentiation, Bloomberg's Mark Gurman said the iPhone 15 Pro Max will potentially be renamed as the iPhone 15 Ultra.

Pushing customers towards the Pro models would help Apple to increase the iPhone's average selling price. The trend already began this year when only the iPhone 14 Pro models received Apple's latest A16 Bionic chip, with the standard iPhone 14 and iPhone 14 Plus models still equipped with last year's A15 Bionic chip.

Apple will likely announce the iPhone 15 lineup next September as usual. With many months remaining until the devices launch, it's likely that additional features will surface, so the info we have right now is only a glimpse at what to expect.

Related Roundup: iPhone 15
Related Forum: iPhone

Popular Stories

Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
maxresdefault

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Subscribe to the MacRumors YouTube channel for more videos. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and ...
iOS 19 Roundup Feature

iOS 19 Will Add These New Features to Your iPhone

Tuesday April 15, 2025 7:37 am PDT by
The first iOS 19 beta is less than two months away, and there are already a handful of new features that are expected with the update. Apple should release the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Apple 2025 Thumb 1

10 Products Still Coming From Apple in 2025

Friday April 11, 2025 4:14 pm PDT by
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then. We've rounded up a list of everything that we're still waiting to see from Apple in 2025. iPhone 17, 17 Air, and 17 Pro - We get...
iOS 18

Apple Releases iOS 18.4.1 With Bug Fixes

Wednesday April 16, 2025 10:11 am PDT by
Apple today released iOS 18.4.1 and iPadOS 18.4.1, minor updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.4.1 and iPadOS 18.4.1 come two weeks after the launch of iOS 18.4 and iPadOS 18.4. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. There have been complaints about ...
iPhone 6s MacRumors YouTube

Apple Says These Products Are Now Vintage

Tuesday April 15, 2025 9:53 am PDT by
Apple today updated its vintage products list to add the 2018 Mac mini and the iPhone 6s, devices that will get more limited service and repairs now that they are considered vintage. The iPhone 6s initially launched in 2015, but Apple kept it around as a low-cost device until 2018, which is why it is only now being added to the vintage list. The iPhone 6s had Apple's A9 chip, and it was...
tvOS 18 Thumb 1

Apple Releases tvOS 18.4.1

Wednesday April 16, 2025 10:04 am PDT by
Apple today released tvOS 18.4.1, a minor update to the tvOS 18 operating system that came out last September. tvOS 18.4.1 comes two weeks after Apple released tvOS 18.4, and it is available for the Apple TV 4K and Apple TV HD models. tvOS 18.4.1 can be downloaded using the Settings app on the ‌Apple TV‌. Open up Settings and go to System > Software Update to get the new software....

Top Rated Comments

Ankaa Avatar
32 months ago

Maybe iPhone updates should stop being annual and be every two years. It's getting harder and harder to justify buying new phones.
Here's a secret: you don't HAVE TO buy a new iPhone every year just because Apple brings one out every year.
Score: 31 Votes (Like | Disagree)
Mr. Dee Avatar
32 months ago
Its amazing how much money I have saved skipping all these non-essential upgrades since the iPhone X.


Attachment Image
Score: 26 Votes (Like | Disagree)
maerz001 Avatar
32 months ago
Add a smaller screen and we‘ll have a deal
Score: 17 Votes (Like | Disagree)
now i see it Avatar
32 months ago
Soooo…
New chip = snooze
USB-C = yawn
Solid State buttons = nobody cares
Camera spec bump = REM Sleep
Increased RAM = Coma

If these rumors are supposed to get our juices for the 15 Pro flowing ….They don’t.
Score: 14 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
32 months ago
iPhone rules the world ?

Bring it Apple. Make it the best iPhone ever Apple has ever worked on. Set the expectations overly high!!! Untouchable! ??
Score: 12 Votes (Like | Disagree)
Love-hate ? relationship Avatar
32 months ago
what bothers me is that they seem to also differentiate pro and max again , which is annoying for those who can't use such big of a phone
Score: 12 Votes (Like | Disagree)